Live From The Hive 🐝

Katie Bessant

A show sharing all of the highs and lows about being a holiday cottage owner, as well as marketing top tips and tricks.

  1. Ep #16 - What It Takes to Transform Land or Property Into a Thriving Business with Sonia Aucott

    08/22/2025

    Ep #16 - What It Takes to Transform Land or Property Into a Thriving Business with Sonia Aucott

    Join host Katie Bessant as she sits down with Sonia Aucott of Aucott Interior Design to explore how farms, vineyards, country estates, and rural businesses can successfully diversify into hospitality. In this episode, we unpack: 🌿 The key questions to ask before starting a hospitality project on your land 🏡 How to decide between cottages, glamping, event barns, or other accommodation types 📋 Why planning, operations, and guest experience all need to be mapped out early ✨ The design touches that create that all-important “wow factor” for your guests ♿ Why accessibility is becoming a must-have (and how it boosts ROI) 📸 How branding, photography, and partnerships can help you stand out and attract bookings 🌟 Find out more about Sonia's upcoming event here: https://www.eventbrite.co.uk/e/rural-diversification-heritage-hospitality-and-land-use-reimagined-tickets-1552165281139?aff=oddtdtcreator 🌟 🐝 CONNECT WITH KATIE 🐝 Website: ⁠⁠⁠⁠https://theholidayhive.com/ ⁠⁠⁠⁠Instagram: ⁠⁠⁠⁠https://www.instagram.com/theholidayhive/ Facebook: ⁠⁠⁠⁠https://www.facebook.com/theholidayhiveofficial/ LinkedIn: ⁠⁠⁠⁠https://www.linkedin.com/in/katie-bessant-31bb84135/ TikTok: https://www.tiktok.com/@theholidayhiveofficial YouTube: ⁠⁠⁠⁠https://www.youtube.com/@HolidayHive 🌟CONNECT WITH SONIA 🌟 Website: https://www.aucottinteriordesign.co.uk/ Instagram: https://www.instagram.com/aucottinteriordesign/ Facebook: https://www.facebook.com/aucottinteriordesign/LinkedIn: https://www.linkedin.com/in/soniaaucott/

    26 min
  2. Ep #11 - From Victorian Cottage to Coastal Haven: Joanne's Journey to a Dream Holiday Let

    06/13/2025

    Ep #11 - From Victorian Cottage to Coastal Haven: Joanne's Journey to a Dream Holiday Let

    Join host Katie Bessant as she interviews Joanne from Our Place in Portland – a story of transformation, resilience, and coastal charm. During the episode we chat about: 🔨 From Wreck to Retreat – How Joanne and her husband lovingly restored a crumbling Victorian cottage into a beautiful holiday let on the Jurassic Coast. 📱 Marketing That Works – How Joanne uses Instagram, Facebook, and her own website to attract bookings (including one that came directly from a single post!). ♻️ Eco Touches with Impact – The simple yet effective sustainable choices that helped them win a Level 6 sustainability award in Dorset. 🏠 Booking Strategy – Why they list on Airbnb and Booking.com, but focus on driving direct bookings for better guest relationships and more control. 💬 Real Talk on Resilience – Joanne opens up about being diagnosed with breast cancer shortly after launching and how she and her husband kept the business going strong. 😳 Guest Horror Story – A fridge full of fish, a mysterious smell, and what they learned from a booking gone wrong. 🧠 Advice for Aspiring Hosts – Joanne’s top tips for those looking to start or refine their holiday let journey. 🐝 CONNECT WITH KATIE 🐝 Website: ⁠⁠⁠⁠https://theholidayhive.com/ ⁠⁠⁠⁠Instagram: ⁠⁠⁠⁠https://www.instagram.com/theholidayhive/ Facebook: ⁠⁠⁠⁠https://www.facebook.com/theholidayhiveofficial/ LinkedIn: ⁠⁠⁠⁠https://www.linkedin.com/in/katie-bessant-31bb84135/ TikTok: https://www.tiktok.com/@theholidayhiveofficial YouTube: ⁠⁠⁠⁠https://www.youtube.com/@HolidayHive 🌟CONNECT WITH JOANNE 🌟 Website: https://www.ourplaceinportland.co.uk/ Instagram: https://www.instagram.com/our_place_in_portland/ Facebook: https://www.facebook.com/ourplaceinportland/

    22 min
  3. Ep #10 - Booked by Design: Styling, Systems & Smart Marketing for Holiday Homes

    06/05/2025

    Ep #10 - Booked by Design: Styling, Systems & Smart Marketing for Holiday Homes

    Join host Katie Bessant as she interviews Sharon & Dee, The Holiday Home Girls.During the episode we chat about:🎨 Styling for Guests, Not Yourself – Why styling your holiday home with the guest in mind (not personal taste) is crucial for bookings and creating a memorable experience.📸 Photography & First Impressions – The role of professional photos in making your property stand out online and attract clicks.🧩 Systems That Save Time – How having the right systems in place can streamline operations and reduce stress for holiday home owners and managers.📣 Marketing That Converts – Tips on using social media, direct booking websites, and email marketing to drive direct bookings and build a loyal guest base.🌱 Lessons from the Field – Real stories, including guest horror tales, eco-friendly styling tips, and what most owners get wrong when setting up their property.🐝 CONNECT WITH KATIE 🐝 Website: ⁠⁠⁠⁠https://theholidayhive.com/⁠⁠⁠⁠Instagram: ⁠⁠⁠⁠https://www.instagram.com/theholidayhive/Facebook: ⁠⁠⁠⁠https://www.facebook.com/theholidayhiveofficial/LinkedIn: ⁠⁠⁠⁠https://www.linkedin.com/in/katie-bessant-31bb84135/TikTok: https://www.tiktok.com/@theholidayhiveofficialYouTube: ⁠⁠⁠⁠https://www.youtube.com/@HolidayHive🌟CONNECT WITH SHARON & DEE 🌟 Website: ⁠⁠https://www.theholidayhomegirls.com.au/Instagram: ⁠https://www.instagram.com/theholidayhomegirls/Facebook: ⁠https://www.facebook.com/TheHolidayHomeGirls/LinkedIn: https://www.linkedin.com/company/the-holiday-home-girls/To contact Katie, email ⁠⁠⁠⁠katie@theholidayhive.com

    28 min

About

A show sharing all of the highs and lows about being a holiday cottage owner, as well as marketing top tips and tricks.