The Woman Behind It All | Women-Owned Business, Work-Life Balance, Relationship Advice, Gene Keys, Human Design, Small Busine

Kaija Dawn | Certified Spiritual Life & Relationship Coach, Professional Speaker, Event Emcee, Human Design & Gene Keys Guide

The Go-To Podcast for Female Founders Balancing Life & Business Without Sacrificing What Matters Most: Themselves or Their Families ** Top 10% Global-Ranked Podcast ** 💛 Do you want to redefine success as a FEELING in your body instead of a milestone or amount in your bank account? 💛 Do you want equal partnership at home so you stop carrying the mental load alone and have capacity to scale your heart-led business? 💛 Do you want to understand your Human Design and Gene Keys so you can finally build from YOUR authentic code instead of following blueprints that weren't designed for you? If I'm speaking your language, then this is the show for you! I'm Kaija Dawn - speaker, podcaster, and Human Design & Gene Keys guide for female founders who are building businesses while raising families, and refusing to choose between income and impact, and being a present mom and powerful CEO. After 15 years as an entrepreneur and investing over six figures in programs that didn't quite click, I discovered this truth: you are the golden ticket you've been searching for. When I found Human Design and Gene Keys, I finally understood why some strategies worked and others left me overwhelmed, mentally exhausted and drowning in decision fatigue. Now, I help you cut through the noise, stop chasing shiny objects, and start building your online business or startup from YOUR unique design. Here we dive into the stuff no one else is saying, like: ✨ The mental load that's killing your business (and your marriage) - and how to have the hard conversations about equal partnership, work-life balance, and time management (especially when you're the breadwinner) ✨ Your Human Design and Gene Keys as your best life & business strategy - so you stop following formulas that weren't built for your energetic signature as a woman in business ✨ Financial freedom, independence, and stability - while being present with your family ✨ Shifting from scarcity to abundance - by building from internal safety, trusting your design, making decisions from love instead of fear ✨ Community with other women in business balancing everything just like you - so you stop feeling lonely and isolated in this journey This is soul + strategy integration for women who want to make a difference AND an income without sacrificing themselves, their families, or their sanity. Ready to stop white-knuckling and start trusting your own design, timing, and dreams? Be brave, not perfect, babe! Let's dive in.

  1. 13H AGO

    107 | Busting the "Going All-In On Your Business" Myth: What It Actually Means for Female Founders

    The "burn it all down, quit everything, leap and the net will appear" version of all in has been sold so hard for so long that a lot of us started believing our intentional, safety-first approach was actually a mindset problem. Well, it's not. And today we're busting that myth wide open! Building with a safety net is a strength- not a weakness like you've been sold. Neither is having another income stream while you grow your dream isn't a lack of belief. Protecting your kid's stability, your mental health, and your basic needs while you build something meaningful isn't "playing small". That's grown ass woman strategy, baby! And the noise telling you otherwise means it's time to get really good at filtering it out. This one's about putting your blinders up, getting quiet enough to hear your own signal, and deciding once and for all what all in looks like when YOU get to define it. What we're covering: The "all in" myth and who actually benefits from pushing it Why safety is the foundation of sustainable growth -- not evidence that you don't believe in yourself How to filter the noise and stop measuring your commitment against someone else's journey What your version of all in looks like when you give yourself full permission to define it Your dream doesn't require you to blow up your life to prove you believe in it. You get to build the way that's actually built to last.   Love this episode?! Screenshot it, share it to your stories, and tag me so we can connect and more female entrepreneurs can hear this message they might need today. Hit subscribe so you never miss an episode. ✨   🎁 Haven't grabbed the free Unshakable Private Podcast yet? Get instant access here -- 5 episodes and companion worksheets to help you become unshakable in your identity, decisions, and life. Totally free. Tune Into Related Episodes 106 | Mom Guilt Is Lying to You: Why Your Business Makes You a Better Mother 104 | When Success Feels Scary: The Nervous System Response Keeping Women Entrepreneurs in Hustle Mode 098 | You're Scared, Not Confused: What Avoidance Is Costing You as a Woman Entrepreneur Be brave, not perfect, my babe! You got this. Xx, Kaija . . . Disclaimer: This podcast shares personal stories, experiences, and reflections on relationships, consciousness work, and personal growth. The content is not intended as a substitute for professional mental health support, medical advice, or therapeutic treatment. If you're experiencing crisis, abuse, or severe mental health symptoms, please reach out to a qualified professional. Your journey is your own - trust yourself to know what support you need and when you need it.

    26 min
  2. 5D AGO

    106 | Mom Guilt Is Lying to You: Why Your Business Makes You a Better Mother

    The guilt shows up right on cue. Laptop closes, kid needs you, and before you've even crossed the room that voice is already running its script.. "You chose work again". "You should've been more present." "A better mom wouldn't want this so badly." It's convincing. AND it has been telling you a story that was never actually yours to believe. What's actually happening while you're building is your kiddo is quietly absorbing what women do. What moms are capable of. Whether their own desires will matter someday. Whether ambition is something they can lean into, too! And every time you sit down and work on something that genuinely lights you up, you're writing the answer to those questions in real time, whether you realize it or not. This one's a permission slip, babe. We're going into the real origins of mom guilt, why it's conditioning dressed up as conscience, and what your kid is actually learning from watching you do this brave, intentional, meaningful thing you're building. What we're covering: Where mom guilt comes from and why it's been lying to you (and most of the women you know) Six ways your business is actively making you a better mother -- not in theory, in practice What your kid is absorbing every time they watch you work, follow through, and trust yourself The both/and reframe that gives you full permission to be a whole woman without choosing sides Your kid gets to grow up watching a mom who bet on herself, and that changes everything about who they believe they get to be! This is the mom guilt reframe every woman entrepreneur needs to hear right now.   Love this episode?! Screenshot it, share it to your stories, and tag me so we can connect and more female entrepreneurs can hear this message they might need today. Hit subscribe so you never miss an episode. ✨ 🎁 Haven't grabbed the free Unshakable Private Podcast yet? Get instant access here -- 5 episodes and companion worksheets to help you become unshakable in your identity, decisions, and life. Totally free. Tune Into Related Episodes 104 | When Success Feels Scary: The Nervous System Response Keeping Women Entrepreneurs in Hustle Mode 099 | Closing the Identity Gap: How Women Entrepreneurs Embody the Next Version of Themselves 098 | You're Scared, Not Confused: What Avoidance Is Costing You as a Woman Entrepreneur Be brave, not perfect, my babe! You got this. Xx, Kaija . . . Disclaimer: This podcast shares personal stories, experiences, and reflections on relationships, consciousness work, and personal growth. The content is not intended as a substitute for professional mental health support, medical advice, or therapeutic treatment. If you're experiencing crisis, abuse, or severe mental health symptoms, please reach out to a qualified professional. Your journey is your own - trust yourself to know what support you need and when you need it.

    21 min
  3. MAY 11

    105 | Are You Bad With Money or Just Not Making Enough? How Women Entrepreneurs Build Real Financial Freedom With Maggie Emerson

    What if the story you've been telling yourself about being bad with money isn't even true? What if the real issue isn't how you handle money, but how much of it you're actually generating in the first place? That one reframe changed everything for today's guest, and I have a feeling it might do the same for you. Maggie Emerson of Beaucoup Babe went from broke single mom to money mentor, and she now helps women and business owners create and keep more wealth by doing two things most people never combine: the practical (data, systems, what the numbers are actually telling you) and the magical (your relationship to money, the energetics, the embodiment of who you want to be as a steward of wealth). This conversation is the perfect next layer on top of everything we've been unpacking in our last two money episodes, and Maggie brings a perspective that is equal parts grounding and activating. If money still feels like a loaded topic.. heavy with shame, confusion, or that low-grade guilt we talked about a couple episodes back, this one is going to give you so much relief. And a really good quiz to take after! What we're covering: Maggie's journey from broke single mom to money mentor and the exact reframe that removed her shame and changed her next steps How to take the drama out of your money story by looking at the actual data (and why that's the most liberating thing you can do) The difference between the practical and the magical when it comes to your finances and why you need both The 4 money archetypes and what yours reveals about how you relate to, spend, and receive money You are not bad with money! You might just need more information and a totally different relationship with it.   Connect with Maggie Emerson: Instagram: @beaucoup_babe Discover Your Money Archetype -- Free Quiz Activate Your Money Magnetism Masterclass -- May 21st Profit Lab Group Program -- September Waitlist Love this episode?! Screenshot it, share it to your stories, and tag me so we can connect and more female entrepreneurs can hear this message they might need today. Hit subscribe so you never miss an episode. ✨ 🎁 Haven't grabbed the free Unshakable Private Podcast yet? Get instant access here -- 5 episodes and companion worksheets to help you become unshakable in your identity, decisions, and life. Totally free. Tune Into Related Episodes 104 | When Success Feels Scary: The Nervous System Response Keeping Women Entrepreneurs in Hustle Mode 103 | Financial Freedom Starts Here: How to Spend Without the Guilt Spiral as a Women Entrepreneur 097 | From Decision Fatigue to Clarity: The Self-Trust Tool Every Woman Entrepreneur Needs Be brave, not perfect, my babe! You got this. Xx, Kaija . . . Disclaimer: This podcast shares personal stories, experiences, and reflections on relationships, consciousness work, and personal growth. The content is not intended as a substitute for professional mental health support, medical advice, or therapeutic treatment. If you're experiencing crisis, abuse, or severe mental health symptoms, please reach out to a qualified professional. Your journey is your own - trust yourself to know what support you need and when you need it.

    40 min
  4. MAY 7

    104 | When Success Feels Scary: The Nervous System Response Keeping Women Entrepreneurs in Hustle Mode

    Your business is working! Like, actually working. Money is moving, the systems are humming, and instead of popping champagne you're already scanning for the next problem to solve. The next strategy to add. The thing that must be broken even though nothing is broken. That feeling.. that itch to complicate what's flowing.. is more than "drive". It's your nervous system doing what it learned to do a long time ago -- running a stress response based on fear. This episode is a compliment conversation to the last episode around money energetics. We talked about safety, love versus fear, and the allocation system that changes how you spend. But there's a layer we didn't get to.. what happens when the work is actually paying off and your body still won't let you rest in it. I was listening to Jamie Sea's podcast and she named it so perfectly that I had to bring it here for you. If you've ever thought "it can't be this easy" or "did I even deserve this if I didn't work myself into the ground for it" -- this one is for you. What we're covering: Why success feeling easy triggers urgency instead of celebration (and what's actually going on underneath it) What ease in business actually means -- and why it has nothing to do with being lazy or uncommitted The stress response that keeps female founders running on adrenaline long after they need to Jamie Sea's three-step practice for when the urgency spiral shows up -- so you can pause, regulate, and let it work You didn't come out of the womb believing you had to hustle and grind to deserve good things. You learned that, which means you an UNlearn it. Ease is your birthright. It's time to let things work. Resources Mentioned: Jamie Sea Show Jamie Sea's IG Love this episode?! Screenshot it, share it to your stories, and tag me so we can connect and more female entrepreneurs can hear this message they might need today. Hit subscribe so you never miss an episode. ✨ 🎁 Grabbed the free Unshakable Private Podcast yet? Get instant access here -- 5 episodes and companion worksheets to help you become unshakable in your identity, decisions, and life. Totally free. Tune Into Related Episodes 103 | The Energetics of Money: How to Spend Without the Guilt Spiral as a Female Founder 098 | You're Scared, Not Confused: What Avoidance Is Costing You as a Woman Entrepreneur 096 | The Cost of Energy Leaks for Female Founders (And How To Plug Them) Be brave, not perfect, my babe! You got this. Xx, Kaija . . . Disclaimer: This podcast shares personal stories, experiences, and reflections on relationships, consciousness work, and personal growth. The content is not intended as a substitute for professional mental health support, medical advice, or therapeutic treatment. If you're experiencing crisis, abuse, or severe mental health symptoms, please reach out to a qualified professional. Your journey is your own - trust yourself to know what support you need and when you need it.

    27 min
  5. MAY 4

    103 | Financial Freedom Starts Here: How to Spend Without the Guilt Spiral as a Women Entrepreneur

    You bought the thing. And then immediately, before you even got home, the spiral started. The mental math, the second-guessing, the low-grade shame sitting in your chest for the rest of the day. Sound familiar? Most women entrepreneurs know this feeling better than they'd like to admit -- and almost none of us talk about it out loud. The guilt isn't about the amount. A $6 coffee can wreck your whole afternoon just as fast as a $600 investment can. The spiral has nothing to do with the number on the receipt and everything to do with the energy you spent that money WITH and whether you actually feel safe having it in the first place. This episode is the one I wish someone had handed me years ago. We're going into the energetics of money, what it actually means to cultivate safety with it, and the allocation system that quietly changed everything about how I spend, save, and receive. No guilt spiral required. What we're covering: Why safety is the real foundation of your money relationship -- and how to start building it from the inside out The difference between spending from love and trust versus fear and lack (and how to tell which one is running the show) How to think about the longevity of a purchase instead of just the price tag -- and why that reframe is everything The allocation system that gives you total clarity so you can spend with ease and actually enjoy it Money doesn't have to feel heavy. You get to have a relationship with it that feels good even before you have as much as you want. Resources Mentioned: Profit First by Mike Michalowicz Relay Bank Love this episode?! Screenshot it, share it to your stories, and tag me so we can connect and more female entrepreneurs can hear this message they might need today. Hit subscribe so you never miss an episode. ✨ 🎁 Haven't grabbed the free Unshakable Private Podcast yet? Get instant access here -- 5 episodes and companion worksheets to help you become unshakable in your identity, decisions, and life. Totally free.   Tune Into Related Episodes 087 | How to Stop Living Paycheck to Paycheck as a Small Business Owner 034 | How I Created Financial Stability as a Single Mom Entrepreneur (Without Child Support) 092 | My Favorite Manifestation Practice for Goal Setting as a Woman Entrepreneur   Be brave, not perfect, my babe! You got this. Xx, Kaija . . . Disclaimer: This podcast shares personal stories, experiences, and reflections on relationships, consciousness work, and personal growth. The content is not intended as a substitute for professional mental health support, medical advice, or therapeutic treatment. If you're experiencing crisis, abuse, or severe mental health symptoms, please reach out to a qualified professional. Your journey is your own - trust yourself to know what support you need and when you need it.

    23 min
  6. MAY 2

    102 | How to Make Yourself More Valuable as a Female Founder (The Answer Might Surprise You)

    There's something that happens when you walk into the right room. You feel it before anyone even says a word. The energy is different. The conversations go deeper faster. You leave more lit up than when you walked in, with a voice note list a mile long and two new women you can't wait to get coffee with. That feeling is so much more than a coincidence. That's deep energetic resonance. And it's one of the most valuable things you can cultivate as a woman building something. We spend so much time asking ourselves how to be more qualified, more credentialed, more skilled. And those matter, but they're not the whole picture. The rooms you choose to be in, the women you let into your orbit, the conversations you say yes to.. THAT'S where your next level actually lives. In connection. This is a short one today, but don't let the length fool you. What's inside might be the permission slip you didn't know you needed. What we're covering: Why your relationships are your most valuable business asset (and how to start treating them that way) The shift from collecting certifications to collecting genuine, meaningful connections What it actually looks like to put yourself in new rooms -- and why the right ones change everything The invitation to stop waiting and start choosing the people, communities, and conversations that honor who you're becoming Your next level of success is sitting across the table from someone you haven't met yet. Go find her. Love this episode?! Screenshot it, share it to your stories, and tag me so we can connect and more female entrepreneurs can hear this message they might need today. Hit subscribe so you never miss an episode. ✨   🎁 Haven't grabbed the free Unshakable Private Podcast yet? Get instant access here -- 5 episodes and companion worksheets to help you become unshakable in your identity, decisions, and life. Totally free. Tune Into Related Episodes 099 | Closing the Identity Gap: How Women Entrepreneurs Embody the Next Version of Themselves 098 | You're Scared, Not Confused: What Avoidance Is Costing You as a Woman Entrepreneur 094 | The 3-Step Framework To Live Your Dream Life As A Woman Entrepreneur Be brave, not perfect, my babe! You got this. Xx, Kaija . . . Disclaimer: This podcast shares personal stories, experiences, and reflections on relationships, consciousness work, and personal growth. The content is not intended as a substitute for professional mental health support, medical advice, or therapeutic treatment. If you're experiencing crisis, abuse, or severe mental health symptoms, please reach out to a qualified professional. Your journey is your own - trust yourself to know what support you need and when you need it.

    16 min
  7. APR 27

    101 | Your Voice Matters! Tell Me What You Want More Of As A Woman Entrepreneur

    640+ downloads in April thus far!!! Say whhhaaaattt?! This is the biggest month this show has ever had, and it happened because of YOU showing up, sharing, and tuning in twice a week like the absolute babe you are!  BUT before I assume I know exactly what you want more of -- I'm just going to ask. There's a quick anonymous Google Form linked below, and I genuinely want to know what topics light you up, what questions you're sitting with, and how I can make this show even better for you! Two minutes. That's all it takes. And it helps more than you know.   👉 Fill out the listener survey here!   Your feedback shapes what comes next. So please, go fill it out. I'm so ready to hear from you!!   📣 Become a Woman Behind It All Insider Get first access to new offerings, behind-the-scenes updates, and the content that doesn't make it to the podcast. Love this episode?! Screenshot it, share it to your stories, and tag me so we can connect and more female entrepreneurs can hear this message they might need today. Hit subscribe so you never miss an episode. ✨   🎁 Have you grabbed the free Unshakable Private Podcast yet? Get instant access here!! 5 episodes and companion worksheets to help you become unshakable in your identity, decisions, and life. Totally free.   Tune Into Related Episodes 100 | Triple Digit Milestone! The Evolution of This Show, a Gift, and What's Coming Next for Female Founders 097 | From Decision Fatigue to Clarity: The Self-Trust Tool Every Woman Entrepreneur Needs 094 | The 3-Step Framework To Live Your Dream Life As A Woman Entrepreneur Be brave, not perfect, my babe! You got this. Xx, Kaija . . . Disclaimer: This podcast shares personal stories, experiences, and reflections on relationships, consciousness work, and personal growth. The content is not intended as a substitute for professional mental health support, medical advice, or therapeutic treatment. If you're experiencing crisis, abuse, or severe mental health symptoms, please reach out to a qualified professional. Your journey is your own - trust yourself to know what support you need and when you need it.

    5 min
  8. APR 23

    100 | Triple Digit Milestone! The Evolution of This Show, a Gift, and What's Coming Next for Female Founders

    100 episodes!!🥹🥳 Whether you've been here since episode one, stumbled in somewhere in the middle, or this is your very first time -- you are here for something special, and I am so glad you showed up today. This episode is different. We're not diving into a framework or a teaching. We're sitting down together, girlfriend style, to talk about the real journey of this show -- the pivots, the shadow work, the moments I thought I'd completely humiliated myself, and how all of it led exactly here. To this. To you. To the most downloaded month this podcast has ever had!! And because I couldn't let this milestone pass without giving you something, I've been quietly creating a gift behind the scenes that pulls everything from this mini-series together into one free, deeply tangible experience. It's inside the show notes, it's waiting for you, and I think you're going to love it. What we're covering: The full evolution of The Woman Behind It All -- where it started, why it shifted, and why this version feels the most solid and true What the 53rd Gene Key has to do with expansion, inconsistency, and finally making peace with being a constant work in progress The free gift I created specifically for you -- five episodes, companion worksheets, and everything we've been building toward What's coming next for this show (including a secret project I'm not quite ready to fully spill yet) Here's to 100 more, baby! And this is just the beginning🫰 📣 Become a Woman Behind It All Insider Get first access to new offerings, behind-the-scenes updates, and the content that doesn't make it to the podcast. 🎁 Access Your Free Gift Here Grab the Unshakable Private Podcast! Five episodes plus companion worksheets to help you close the identity gap, plug the energy leaks, and become the woman you've been building toward. Totally free. Go get it. Love this episode?! Screenshot it, share it to your stories, and tag me so we can connect and more female entrepreneurs can hear this message they might need today. Hit subscribe so you never miss an episode. ✨   Tune Into Related Episodes 096 | The Cost of Energy Leaks for Female Founders (And How To Plug Them) 097 | From Decision Fatigue to Clarity: The Self-Trust Tool Every Woman Entrepreneur Needs 098 | You're Scared, Not Confused! What Avoidance Is Costing You as a Woman Entrepreneur 099 | Closing the Identity Gap: How Women Entrepreneurs Embody the Next Version of Themselves   Be brave, not perfect, my babe! You got this. Xx, Kaija . . . Disclaimer: This podcast shares personal stories, experiences, and reflections on relationships, consciousness work, and personal growth. The content is not intended as a substitute for professional mental health support, medical advice, or therapeutic treatment. If you're experiencing crisis, abuse, or severe mental health symptoms, please reach out to a qualified professional. Your journey is your own - trust yourself to know what support you need and when you need it.

    21 min
5
out of 5
13 Ratings

About

The Go-To Podcast for Female Founders Balancing Life & Business Without Sacrificing What Matters Most: Themselves or Their Families ** Top 10% Global-Ranked Podcast ** 💛 Do you want to redefine success as a FEELING in your body instead of a milestone or amount in your bank account? 💛 Do you want equal partnership at home so you stop carrying the mental load alone and have capacity to scale your heart-led business? 💛 Do you want to understand your Human Design and Gene Keys so you can finally build from YOUR authentic code instead of following blueprints that weren't designed for you? If I'm speaking your language, then this is the show for you! I'm Kaija Dawn - speaker, podcaster, and Human Design & Gene Keys guide for female founders who are building businesses while raising families, and refusing to choose between income and impact, and being a present mom and powerful CEO. After 15 years as an entrepreneur and investing over six figures in programs that didn't quite click, I discovered this truth: you are the golden ticket you've been searching for. When I found Human Design and Gene Keys, I finally understood why some strategies worked and others left me overwhelmed, mentally exhausted and drowning in decision fatigue. Now, I help you cut through the noise, stop chasing shiny objects, and start building your online business or startup from YOUR unique design. Here we dive into the stuff no one else is saying, like: ✨ The mental load that's killing your business (and your marriage) - and how to have the hard conversations about equal partnership, work-life balance, and time management (especially when you're the breadwinner) ✨ Your Human Design and Gene Keys as your best life & business strategy - so you stop following formulas that weren't built for your energetic signature as a woman in business ✨ Financial freedom, independence, and stability - while being present with your family ✨ Shifting from scarcity to abundance - by building from internal safety, trusting your design, making decisions from love instead of fear ✨ Community with other women in business balancing everything just like you - so you stop feeling lonely and isolated in this journey This is soul + strategy integration for women who want to make a difference AND an income without sacrificing themselves, their families, or their sanity. Ready to stop white-knuckling and start trusting your own design, timing, and dreams? Be brave, not perfect, babe! Let's dive in.

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