The Woman Behind It All | Gene Keys, Human Design, Relationship Advice, Boundaries in Relationship, Work-Life Balance, Small

Kaija Dawn | Certified Spiritual Life & Relationship Coach, Human Design & Gene Keys Guide

The Go-To Podcast for Female Founders Balancing Life & Business Without Sacrificing What Matters Most: Themselves or Their Families ** Top 10% Global-Ranked Podcast ** 💛 Do you want to redefine success as a FEELING in your body instead of a milestone or amount in your bank account? 💛 Do you want equal partnership at home so you stop carrying the mental load alone and have capacity to scale your heart-led business? 💛 Do you want to understand your Human Design and Gene Keys so you can finally build from YOUR authentic code instead of following blueprints that weren't designed for you? If I'm speaking your language, then this is the show for you! I'm Kaija Dawn - speaker, podcaster, and Human Design & Gene Keys guide for female founders who are building businesses while raising families, and refusing to choose between income and impact, and being a present mom and powerful CEO. After 15 years as an entrepreneur and investing over six figures in programs that didn't quite click, I discovered this truth: you are the golden ticket you've been searching for. Not another 'guru', program, or strategy. When I found Human Design and Gene Keys, I finally understood why some strategies worked and others left me overwhelmed, mentally exhausted and drowning in decision fatigue. Now, I help you cut through the noise, stop chasing shiny objects, and start building your online business or startup from YOUR unique design. Here we dive into the stuff no one else is saying, like: ✨ The mental load that's killing your business (and your marriage) - and how to have the hard conversations about equal partnership, work-life balance, and time management (especially when you're the breadwinner) ✨ Your Human Design and Gene Keys as your best life & business strategy - so you stop following formulas that weren't built for your energetic signature as a woman in business ✨ Financial freedom, independence, and stability - while being present with your family ✨ Shifting from scarcity to abundance - by building from internal safety, trusting your design, making decisions from love instead of fear ✨ Community with other women in business balancing everything just like you - so you stop feeling lonely and isolated in this journey This is soul + strategy integration for women who want to make a difference AND an income without sacrificing themselves, their families, or their sanity. Ready to stop white-knuckling and start trusting your own design, timing, and dreams? Be brave, not perfect, babe! Let's dive in.

  1. 1D AGO

    081 | How to Turn Your Deepest Calling Into Your Most Prosperous Work with the Gene Keys Vocation Sphere

    You've been piecing it together - the calling, the business model, the income strategy. Trying to figure out how to make this thing you KNOW you're meant to do actually sustainable. And maybe you've noticed something: every time you try to follow someone else's blueprint, it feels... off. Like you're forcing yourself into a template that wasn't made for your body, your energy, your way of being. What if there's a reason for that? What if you're not meant to prosper the way they do? Your Gene Keys Pearl Sequence shows you exactly how YOU are uniquely designed to create prosperity. Not some cookie-cutter business model. YOUR design. And the part that can turn everything around for you is.. your deepest wound - the thing you've been trying to "fix" ab yourself is actually your most creative calling. It's not something to overcome before you can do your work. It IS the work, babe! Over the next four episodes, we're diving into the Pearl Sequence. Today we're starting with your Vocation Sphere - where your wound transforms into your calling - and the six different ways people are designed to prosper. Because when you try to force yourself into a different model, that's when business feels impossible. What we're covering: The difference between prosperity and wealth (and why one complicates your life while the other simplifies it) How your Core Wound becomes your Vocation (and why you don't have to "heal" it first) The 6 Line Expressions of the Vocation Sphere The Holy Grail Question that changes how you approach your entire business Why taking initiative is about making fire, not waiting until you're ready This is Part 1 of a 4-part series on the Pearl Sequence. If you've been searching for permission to stop copying someone else's strategy and start building something that actually honors YOUR design - this is it.   📣 Become a Woman Behind It All Insider Get first access to new offerings, behind-the-scenes updates, and the content that doesn't make it to the podcast. Love this episode?! Screenshot it, share it to your stories, and tag me @iamkaijadawn so we can connect and more female entrepreneurs can hear this message they might need today. Hit subscribe so you never miss an episode. ✨ Tune Into Related Episodes 014 | Unpacking The Gene Keys Life's Work Sphere and Pathway of Challenge 017 | Step Into Who You BE with the Gene Keys Purpose Sphere 037 | How I Almost Lost the Love of My Life Bc of My Gene Keys SQ & Core Wound Shadows (And How I Overcame Them) Be brave, not perfect, my babe!! You got this. Xx, Kaija . . . Disclaimer: This podcast shares personal stories, experiences, and reflections on relationships, consciousness work, and personal growth. The content is not intended as a substitute for professional mental health support, medical advice, or therapeutic treatment. If you're experiencing crisis, abuse, or severe mental health symptoms, please reach out to a qualified professional. Your journey is your own - trust yourself to know what support you need and when you need it.

    46 min
  2. 5D AGO

    080 | The Unconscious Pattern Behind Relationship Exhaustion (Reverse Polarity Explained)

    My girl, I know you're the one planning, directing, initiating, controlling. While your partner tends to float, waiting to be told what to do, avoiding the deeper stuff. And that twist in your chest - part resentment, part exhaustion, part confusion.. is your nervous system screaming that something is off. When what you actually want is a partner who sees what needs to be done and just does it. Who initiates the hard conversations. The freedom to drop into your body and your flow without worrying everything will fall apart if you're not managing it all. You want to feel held, seen, heard and to rest without guilt. That gap between what you're experiencing and what you're craving? That's reverse polarity. The energetic roles in your relationship have flipped. You're locked in hyper-masculine mode while your partner operates in passive feminine energy. Neither of you chose this consciously, but this pattern is bleeding into your work, your body, your capacity to build anything sustainable. I learned about this from John Wineland, and it explained everythingggg. It's about seeing what's actually happening- not blame, so you can interrupt the pattern and create the partnership you're craving. What we're covering: What reverse polarity actually is (and why it's making you sick) The hyper-masculine trap: why you can't rest even when you're exhausted How your nervous systems communicate beneath your words What to actually do: awareness, nervous system devotion, boundaries that create safety Your resentment toward your partner? It might actually be toward yourself for not speaking up sooner. Your body is registering this as unsafe. And that ripples into everything. This conversation is tender but necessary. Let's go to the root.   📣 Become A Woman Behind It All Insider Get first access to new offerings, behind-the-scenes updates, and the content that doesn't make it to the podcast. Love this episode?! Screenshot it, share it to your stories, and tag me @iamkaijadawn so we can connect and more female entrepreneurs can hear this message they might need today. Hit subscribe so you never miss an episode. ✨ Tune Into Related Episodes 054 | How to Evoke Your Partner's Love Instead of Their Defense Patterns By Breaking The Eden Loop - Relationship Physics pt. 3 055 | Are You Compatible or Just Malnourished In Your Relationship? How The Gene Keys Attraction Sphere Can Help You Tell the Difference 056 | The Truth About Trust in Relationships (And It's Not What You Think) Be brave, not perfect, my babe! You got this. Xx, Kaija . . . Disclaimer: This podcast shares personal stories, experiences, and reflections on relationships, consciousness work, and personal growth. The content is not intended as a substitute for professional mental health support, medical advice, or therapeutic treatment. If you're experiencing crisis, abuse, or severe mental health symptoms, please reach out to a qualified professional. Your journey is your own - trust yourself to know what support you need and when you need it.

    52 min
  3. FEB 9

    079 | How Attachment Styles Shows Up in Your Business As A Women Entrepreneur (And Why It Matters)

    You know that moment right before you send the invoice where you suddenly feel like you should lower the price? Or when you're about to post something vulnerable and your thumb hovers over the delete button instead? That's your nervous system doing exactly what it learned to do when you were a kiddo. Your childhood survival strategies are running your business decisions right now based on the way you related to your caregivers back then is showing up as undercharging, hiding from visibility, and spiraling on decisions that should feel straightforward. In this episode, we're digging into attachment theory research and the data! And the good news? 80-90% of us can shift these patterns. Your nervous system, and ofc, mindset, beliefs, and patterns are adaptable!! What we're covering: Why anxious attachment makes you undercharge (and how it shows up as constant over-giving) The avoidant pattern: "I don't need help" leading straight to burnout Compulsive caregiving: giving everything away because your worth = your usefulness How gender conditioning compounds all of this (the data is wild) Nervous system regulation tools you can use before your next big decision Strategy only works when your nervous system feels safe. And awareness is the first step, so let's start there.   📣 Become A Woman Behind It All Insider  Get first access to new offerings, behind-the-scenes updates, and the content that doesn't make it to the podcast.   Love this episode?! Screenshot it, share it to your stories, and tag me @iamkaijadawn so we can connect and more female entrepreneurs can hear this message they might need today. Hit subscribe so you never miss an episode. ✨ Tune Into Related Episodes 076 | What It Actually Takes To Build Sustainable Income & Impact As A Women Entrepreneur 071 | 3 Shadow Work Questions That'll Save You A Decade In Therapy 063 | Autoimmune Issues Aren't 'Just Stress'—They're Suppressed Truth (And Here's What to Do About It) Be brave, not perfect, my babe! Xx, Kaija Dawn . . . Disclaimer: This podcast shares personal stories, experiences, and reflections on relationships, consciousness work, and personal growth. The content is not intended as a substitute for professional mental health support, medical advice, or therapeutic treatment. If you're experiencing crisis, abuse, or severe mental health symptoms, please reach out to a qualified professional. Your journey is your own - trust yourself to know what support you need and when you need it.

    44 min
  4. FEB 5

    078 | How To Set Boundaries In Business Without Feeling Like An A-Hole

    Be honest: When was the last time you set a boundary and didn't immediately start explaining, justifying, or softening it? That churning in your stomach when you say yes but mean no? The fake smile while you're internally screaming "what am I doing?" Yeah, we need to talk about that. The truth bomb dropping today: Every time you sacrifice yourself to keep someone else comfortable, you think you're being kind. But really? You're leaking precious life force energy and training people not to trust you. Because energetically, they can feel when you're not standing in your truth. Boundaries aren't the walls we build to keep people out. They're the foundation we stand on so we can show up powerfully - in our businesses, our relationships, our mission work, our motherhood. All of it. What we're covering: Why "being accommodating" is actually manipulation (tough love incoming) The spiritual cost of self-abandonment and porous boundaries How Brené Brown's research proves clear boundaries create MORE success The practice: How to state boundaries without over-explaining or feeling like an a-hole This is Part 2 of my boundaries series, expanding beyond romantic relationships into the full ecosystem of being the woman behind it all. The bottom line: Boundaries are gifts. You're not responsible for other people's feelings. And fortune favors the brave. 📣 Become A Woman Behind It All Insider Get first access to new offerings, behind-the-scenes updates, and the content that doesn't make it to the podcast. Love this episode?! Screenshot it, share it to your stories, and tag me @iamkaijadawn so we can connect and more female entrepreneurs can hear this message they might need today. Hit subscribe so you never miss an episode. ✨ Tune Into Related Episodes 070 | How to Set Boundaries in Your Relationship Without Feeling Like An A-Hole 076 | What It Actually Takes To Build Sustainable Income & Impact As A Women Entrepreneur 062 | How to Stop Second-Guessing Yourself: Using Your Values and Human Design Authority to Make Aligned Decisions Be brave, not perfect, my babe!! You got this. Xx, Kaija Dawn . . . Disclaimer: This podcast shares personal stories, experiences, and reflections on relationships, consciousness work, and personal growth. The content is not intended as a substitute for professional mental health support, medical advice, or therapeutic treatment. If you're experiencing crisis, abuse, or severe mental health symptoms, please reach out to a qualified professional. Your journey is your own - trust yourself to know what support you need and when you need it.

    24 min
  5. FEB 2

    077 | Instagram Detox Complete! Here's What Happened

    What happens when you stop doing what everyone says you're "supposed" to do and start testing what actually works for your energy, your family, and your business? I spent 8-10 hours a week on Instagram because that's what you do as an entrepreneur, right? Except my daughter kept asking "Mom, are you listening?" while my face was buried in my phone. So I deleted the app for 30 days to see what would happen. The results cracked me wide open in ways I didn't expect. My podcast downloads jumped 39% without Instagram promotion. I reclaimed a full work week worth of time. Aisy rated my presence improvement from a 6 to an 8.5 out of 10. But the biggest shift? The creative clarity that emerged when I stopped unconsciously falling into comparison spirals and started putting blinders up to focus on what actually matters. What we're covering: The real numbers: 39% podcast growth, 152% total growth since November!! How I used those extra 32-40 hours in the month I reclaimed Why my 70% increase in focus unlocked opportunities I never saw coming The difference between life-draining vs life-giving marketing channels and decisions My honest take on whether I'm re-downloading Instagram Craving Deeper Understanding? Ready to challenge what you think is "required" for your business? Try your own experiment - even just a weekend. Track what you care about and email me your findings at hello@kaijadawn.com. Love this episode?! Hit subscribe so you never miss an episode. ✨ Apps & tools mentioned: Otter (transcription app) ScreenZen (app usage governor) Claude AI Jess Ekstrom's Mic Drop Workshop Natalie MacNeil's AI Dream Team You get to decide how you create your impact. Building a business that serves your life instead of stealing from it? That's the real success metric. Be brave, not perfect, my babe! Xx, Kaija   Tune Into Related Episodes 067 | 5 Systems I'm Using to Reclaim My Time, Energy and Presence in 2026 065 | My Phone Addiction Is Stealing My Daughter's Childhood (And What I'm Doing About It) 062 | How to Stop Second-Guessing Yourself: Using Your Values and Human Design Authority to Make Aligned Decisions . . . Disclaimer: This podcast shares personal stories, experiences, and reflections on relationships, consciousness work, and personal growth. The content is not intended as a substitute for professional mental health support, medical advice, or therapeutic treatment. If you're experiencing crisis, abuse, or severe mental health symptoms, please reach out to a qualified professional. Your journey is your own - trust yourself to know what support you need and when you need it.

    38 min
  6. JAN 29

    076 | What It Actually Takes To Build Sustainable Income & Impact As A Women Entrepreneur

    Most female entrepreneurs are building their businesses on quicksand. They have all the strategy, the funnels, the perfect email sequences - but when success comes, it all cracks. Because they never did the unsexy foundation work first. I've invested over $100K in business courses and coaches over the years. Some investments felt desperate and frantic. Others felt like a full-body hell yes. The difference? The seed of intention behind each decision. Today I'm breaking down why your relationship with yourself determines whether your business thrives or crumbles - and it has nothing to do with your marketing strategy. What we're covering: Why your conscious mind wants success but your subconscious keeps sabotaging The bullseye effect: how internal shakiness ripples into every area of life My friend's transformation from manic manifesting to trusting her body's wisdom The specific tools that align your conscious and subconscious beliefs How to move from fear-based decisions to value-based leadership Why community and hard conversations are non-negotiables for sustainable growth Love this episode?! Screenshot it, share it to your stories, and tag me so we can connect and more female entrepreneurs can hear this message they might need today. Hit subscribe so you never miss an episode. ✨   👉 Remember: You're going to fail more than you get it right. That's entrepreneurship. But when you fail from internal safety instead of fear, you fail forward with curiosity rather than collapse.   Be brave, not perfect, my babe! Xx, Kaija . . . Disclaimer: This podcast shares personal stories, experiences, and reflections on relationships, consciousness work, and personal growth. The content is not intended as a substitute for professional mental health support, medical advice, or therapeutic treatment. If you're experiencing crisis, abuse, or severe mental health symptoms, please reach out to a qualified professional. Your journey is your own - trust yourself to know what support you need and when you need it.

    27 min
  7. JAN 26

    075 | How I'm Aligning With My Human Design & Gene Keys in 2026 (And How You Can Too!)

    For years, I've been doing things that drained me because I thought I was "supposed" to do to build a successful online business and brand.. IG, FB, a sprinkle of TikTok, all the things that felt heavy and restrictive. Buuuut within my 30-day social media detox, something clicked: I want to be a speakerrrr!! Events, conferences, retreats, companies. The evidence has been there forever - I've loved every time I've presented or taught. So I invested in a Speaker Course and I'm going ALL IN (just like I am right here on my podcast!) But the biggest thing that blew my mind is.. when I looked at my design after making this decision, every single aspect confirms this is exactly where I'm meant to go! So today, I'm breaking down how my 1/3 Self-Projected Projector design and my 4 Prime Gifts have been guiding me to this moment all along. What we're covering: Why I'm literally designed to use my VOICE to share my purpose and direction How my 4 Prime Gifts tell the story of this exact transformation The specific questions to ask yourself about your own design Encouragement to do your own 30-day experiment to align with what lights you up Why this is your year to stop abandoning yourself and start honoring your design Resources Mentioned: The Amy Porterfield Show: Getting Paid to Speak: How to Land Stages, Set Your Fee, and Use Speaking to Grow Your Business w/ Jess Ekstrom Jess's Mic Drop Workshop Craving Deeper Understanding? Drop a comment on Spotify or leave a review on Apple telling me your HD type and Gene Keys info, and NAME what you're making a move on to align with your design in 2026. I'd love to support you along the way. Love this episode? Screenshot this episode, share it on your stories, and tag me with your biggest takeaways from this episode! Hit subscribe so you never miss an episode. ✨   This is your year to stop abandoning yourself and start honoring what your design has been trying to tell you all along. Be brave, not perfect, my babe! Xx, Kaija . . . Disclaimer: This podcast shares personal stories, experiences, and reflections on relationships, consciousness work, and personal growth. The content is not intended as a substitute for professional mental health support, medical advice, or therapeutic treatment. If you're experiencing crisis, abuse, or severe mental health symptoms, please reach out to a qualified professional. Your journey is your own - trust yourself to know what support you need and when you need it.

    29 min
  8. JAN 22

    074 | The Honest Evolution of My Entrepreneurial Journey (And How I Finally Found My Ideal Client)

    What happens when you finally stop trying to be the entrepreneur everyone else thinks you should be - and start becoming the one you actually are? This episode is pure storytelling. No notes, no script - just me sharing the messy, beautiful journey of the last few years and how I finally crystallized who I'm meant to serve. I'm talking about the breakdowns, the humiliation of stepping out and stepping back (over and over), and how it all led me to Rachel - not just my ideal client avatar, but the archetype of the woman I AM, the woman YOU are. And the plot twist is... after years of struggling to fit myself into the online coaching world, I discovered my actual path forward. Podcasting and Professional speaking. Because OF COURSE! I mean, cmonnnnn- Give me the mic and let's go! What we're covering: The pattern that kept me stuck: stepping out and stepping back for years Who Rachel actually is - and why she's the female founder (creative, driven, heart-centered, and deeply complex) The both/and of our nature: driven and soft, logical and intuitive, strong and scared How I discovered professional speaking through Amy Porterfield & Jess Ekstrom Why all the hard lessons and humiliation make perfect sense now Ready to Understand YOUR Unique Design? If you don't know your Human Design or Gene Keys yet, now's the time to pull them: Human Design Chart: GeneticMatrix.com (free) Gene Keys Profile: GeneKeys.com (free) Save them - because in the next episode, I'm breaking down exactly how my Human Design and Gene Keys align with everything I just shared, so you can start seeing how YOURS work for you too. Tune into the next episode: How I'm Aligning with My Human Design & Gene Keys in 2026 (So You Can Too) Want to Go Deeper? If you're a female founder who's been trying to figure out your messaging, your path, your alignment - and you keep hitting walls or stepping out and stepping back - this is the work I do in my 1:1 containers. We'll get clear on who YOU actually are (not who you think you should be) and how to bring your gifts forward in a way that feels genuinely aligned. Email me at hello@kaijadawn.com and let's talk. Hit subscribe so you never miss an episode. ✨ Be brave, not perfect, my babe! Xx, Kaija P.S. - To all my Rachels out there (yes, you): I see you. I AM you. And I love you so much. Keep going. 💛 Disclaimer: This podcast shares personal stories, experiences, and reflections on relationships, consciousness work, and personal growth. The content is not intended as a substitute for professional mental health support, medical advice, or therapeutic treatment. If you're experiencing crisis, abuse, or severe mental health symptoms, please reach out to a qualified professional. Your journey is your own - trust yourself to know what support you need and when you need it.

    21 min
5
out of 5
13 Ratings

About

The Go-To Podcast for Female Founders Balancing Life & Business Without Sacrificing What Matters Most: Themselves or Their Families ** Top 10% Global-Ranked Podcast ** 💛 Do you want to redefine success as a FEELING in your body instead of a milestone or amount in your bank account? 💛 Do you want equal partnership at home so you stop carrying the mental load alone and have capacity to scale your heart-led business? 💛 Do you want to understand your Human Design and Gene Keys so you can finally build from YOUR authentic code instead of following blueprints that weren't designed for you? If I'm speaking your language, then this is the show for you! I'm Kaija Dawn - speaker, podcaster, and Human Design & Gene Keys guide for female founders who are building businesses while raising families, and refusing to choose between income and impact, and being a present mom and powerful CEO. After 15 years as an entrepreneur and investing over six figures in programs that didn't quite click, I discovered this truth: you are the golden ticket you've been searching for. Not another 'guru', program, or strategy. When I found Human Design and Gene Keys, I finally understood why some strategies worked and others left me overwhelmed, mentally exhausted and drowning in decision fatigue. Now, I help you cut through the noise, stop chasing shiny objects, and start building your online business or startup from YOUR unique design. Here we dive into the stuff no one else is saying, like: ✨ The mental load that's killing your business (and your marriage) - and how to have the hard conversations about equal partnership, work-life balance, and time management (especially when you're the breadwinner) ✨ Your Human Design and Gene Keys as your best life & business strategy - so you stop following formulas that weren't built for your energetic signature as a woman in business ✨ Financial freedom, independence, and stability - while being present with your family ✨ Shifting from scarcity to abundance - by building from internal safety, trusting your design, making decisions from love instead of fear ✨ Community with other women in business balancing everything just like you - so you stop feeling lonely and isolated in this journey This is soul + strategy integration for women who want to make a difference AND an income without sacrificing themselves, their families, or their sanity. Ready to stop white-knuckling and start trusting your own design, timing, and dreams? Be brave, not perfect, babe! Let's dive in.