Waves Of Impact Podcast

Jessie Richards

Welcome to the Waves of Impact Podcast! A place for women entrepreneurs who are ready to stop duct-taping their business together and finally create a brand and website that actually works. I'm your host, Jessie Richards — conversion strategist, brand designer, mama of four, and your new blue-haired bestie who's here to help you turn your traffic into trust and your clicks into clients. Around here, we blend smart strategy with simple systems, so you can scale sustainably without burning out or blending in. If you're craving clarity, confidence, and a digital home that reflects the expert you are while helping you scale to the next level — you're in the right place.

  1. 54. How To Give Yourself a Raise in 2026 (Without Working More Hours)

    12/17/2025

    54. How To Give Yourself a Raise in 2026 (Without Working More Hours)

    You don't get annual reviews as an entrepreneur, but you do get to decide when you're ready to make more in your business. In this episode, I'm breaking down the 4 steps I use in my own business to increase my revenue without adding more clients, working more hours, or squeezing more time into an already full calendar. Learn how clarity, positioning, and confidence play the biggest roles in your next income level… and why you don't need to start over to give yourself a raise. You'll learn: Why your next income level isn't about hustle The #1 mistake people make before raising their prices How your positioning shapes your ability to charge more The power of narrowing your focus Why making your offer EASY to buy is more important than ever Episode Freebie: How to Turn Strangers Into Paying Customers Online — My 7-Step Blueprint to attract the right people to your business, build trust, and confidently convert total strangers into loyal, paying customers. Download Here → https://jessierichardsdesigns.com/blueprint  Extra Resources To Help You: This Episode On the Blog: https://jessierichardsdesigns.com/54  Design your visual brand with Brand Builder Kit: https://jessierichardsdesigns.com/bbk Connect with Me: Business Besties Facebook Group: https://jessierichardsdesigns.com/business-bestie-group Instagram: https://www.instagram.com/jessierichardsdesigns Comments, questions, or feedback? Email my team at hello@wavesofimpactpodcast.com

    7 min
  2. 51. When Business Feels Overwhelming: How to Reset and Reconnect With Your Purpose

    11/26/2025

    51. When Business Feels Overwhelming: How to Reset and Reconnect With Your Purpose

    Ever felt like the business you once loved now just feels... heavy? You're not alone — and you're not doing anything wrong. In this episode, I'm opening up about a season in my business I've never shared before — a season where the passion started to fade and everything started to feel like too much. If you've been second-guessing your business or wondering why the work that used to energize you now feels like a weight, this one's for you. We're talking about Why business burnout doesn't always look like burnout How to check for alignment before you obsess over analytics Simple ways to reconnect with your purpose (without a total overhaul) What I did to shift from overwhelmed to re-inspired — and how you can too Your business doesn't have to feel heavy or overwhelming. Let's help you fall in love with it again. Episode Goodies: Join my 3-day workshop: Unlock Your In-Demand Brand — where I'll help you refine your visuals, clarify your messaging, and design a brand that sells before you ever get on a call. Save your seat →  https://jessierichardsdesigns.com/workshop  Book Mentioned: The Big Leap by Gay Hendricks → https://a.co/d/515g1TW Extra Resources To Help You: This Episode On the Blog: https://jessierichardsdesigns.com/51  Design your visual brand with Brand Builder Kit: https://jessierichardsdesigns.com/bbk Connect with Me: Business Besties Facebook Group: https://jessierichardsdesigns.com/business-bestie-group Instagram: https://www.instagram.com/jessierichardsdesigns Comments, questions, or feedback? Email my team at hello@wavesofimpactpodcast.com

    20 min
  3. 48. The 3 Brand Blind Spots Costing You Sales

    11/05/2025

    48. The 3 Brand Blind Spots Costing You Sales

    You're showing up, posting content, updating your website, maybe you've even started running ads — but the results? Meh. It's frustrating. It's confusing. And it's easy to start blaming your pricing, your funnel, or even your offer itself. But what if the real problem… is something you're not seeing? In this episode, we dive into the 3 most common (and often hidden) brand blind spots that I see quietly costing my clients sales. After we identify the blind spots, I am sharing exactly how to fix them so your brand finally starts converting consistently. You'll learn: Why small brand gaps can create big sales problems 3 common blind spots (and how to spot yours) How to turn clarity and consistency into conversions Simple steps to re-align your brand for sales Episode Goodies: Join me for my live 3-day workshop: Unlock Your In-Demand Brand — where I'll help you refine your visuals, clarify your messaging, and design a brand that sells before you ever get on a call. Save your seat →  https://jessierichardsdesigns.com/workshop  Extra Resources To Help You: This Episode On the Blog: https://jessierichardsdesigns.com/48  Design your visual brand with Brand Builder Kit: https://jessierichardsdesigns.com/bbk Connect with Me: Business Besties Facebook Group: https://jessierichardsdesigns.com/business-bestie-group Instagram: https://www.instagram.com/jessierichardsdesigns Comments, questions, or feedback? Email my team at hello@wavesofimpactpodcast.com

    8 min

About

Welcome to the Waves of Impact Podcast! A place for women entrepreneurs who are ready to stop duct-taping their business together and finally create a brand and website that actually works. I'm your host, Jessie Richards — conversion strategist, brand designer, mama of four, and your new blue-haired bestie who's here to help you turn your traffic into trust and your clicks into clients. Around here, we blend smart strategy with simple systems, so you can scale sustainably without burning out or blending in. If you're craving clarity, confidence, and a digital home that reflects the expert you are while helping you scale to the next level — you're in the right place.