Road to $1 Million Detailing Podcast

Josh Belk
  • 5.0 (7)
  • ENTREPRENEURSHIP
  • UPDATED WEEKLY

Josh Belk, owner of Belk Detailing LLC, interviews other successful auto detailing business owners to share their secrets to success on the road to $1 million in yearly sales.

  1. 2D AGO

    How Hiring a Virtual Assistant Changed Our Content Game

    In this episode, Josh interviews Lorraine, Belk Detailing’s virtual assistant from the Philippines. They talk about how working with a VA has helped streamline content creation, improve workflow, and elevate the brand’s online presence while balancing creativity and professionalism behind the scenes. Time Stamps (0:00) - Intro (2:28) - Lorraine's Story (11:48) - How We Found Lorraine (18:02) - Content Struggles (25:16) - How Our Content Creation Has Evolved (31:47) - Tips for Creating Good Content (40:55) - Balancing Humor and Professionalism (45:15) - Goals for 2026 Content (49:34) - Voiceovers and POV Videos (54:53) - Longform Videos (1:05:53) - Tips For Working Efficiently With a VA Road to $1 Million  Instagram: https://www.instagram.com/roadto1milliondetailing/  Spotify: https://open.spotify.com/show/1tcfjlycZfI0jN8QT52ZVf  Youtube: https://www.youtube.com/@Roadto1MillionDetailing  Apple Podcast: https://podcasts.apple.com/us/podcast/road-to-%241-million-detailing-podcast/id1770512730

    1h 19m

  2. FEB 19

    7 Detailing Owners Share What's Working to Get Clients

    In this episode, Josh asked 7 detailing businesses how they get customers and every answer was different. From Facebook groups and Reddit, to door-to-door sales, influencer partnerships, and investing in the customer experience, these are real strategies working right now. Time Stamps: 00:59 – Mountainside Mobile Detail Starting with Friends & Family → Building Reviews + Real Connections 05:15 – The Locals Detailing Leveraging Facebook Community Groups 08:37 – Squeegee Boys Detailing Door-to-door Sales Strategy 21:05 – Detailers of Sarasota Networking with Local Businesses + Car Shows 23:57 – Harker Heights Ceramic Coatings Getting Customers Through Reddit 26:33 – Renowned Detailing Partnering with Local Influencers (Moms) 29:22 – Menard Premium Detailing Investing Marketing Budget into Customer Experience   Mountainside Mobile Detail Website: https://www.mountainsidedetail.com/ Instagram: https://www.instagram.com/mountainsidedetail/ The Locals Detailing Website: https://www.thelocalsdetailing.com/ Instagram: https://www.instagram.com/thelocals.detailing/ Squeegee Boys Detailing Website: https://squeegeeboysdetailing.com/ Instagram: https://www.instagram.com/squeegeeboysdetailing/ Detailers of Sarasota Website: https://www.detailersofsarasota.com/ Instagram: https://www.instagram.com/detailersofsarasota/ Harker Heights Ceramic Coatings Website: https://www.hhceramiccoatings.com/ Instagram: https://www.instagram.com/hhceramiccoatings/ Renowned Detailing Website: https://www.renowneddetailing.com/ Instagram: https://www.instagram.com/renowned_detailing/ Menard Premium Detailing Website: https://www.menardpremiumdetailing.com/ Instagram: https://www.instagram.com/menardpremiumdetailing/ Road to $1 Million Instagram: https://www.instagram.com/roadto1milliondetailing/ Spotify: https://open.spotify.com/show/1tcfjlycZfI0jN8QT52ZVf Youtube: https://www.youtube.com/@Roadto1MillionDetailing Apple Podcast: https://podcasts.apple.com/us/podcast/road-to-%241-million-detailing-podcast/id1770512730

    52 min

  3. FEB 12

    5 Traits Every Million Dollar Detailing Shop Has in Common

    On this episode of the Road to $1 Million Podcast, Josh shares the key lessons he’s learned from interviewing top-performing shops featured on the show. After speaking with some of the best operators in the industry, he breaks down the five things every top shop has in common. Josh explains the systems, mindset, and business practices that help these shops grow, stay consistent, and scale toward seven figures. From operations and team management to standards and processes, this episode covers what separates successful shops from the rest and what shop owners can learn from them.  Time Stamps  00:00 Intro  00:51 Hiring & Delegation  08:13 Honesty & Setting Expectations  11:46 Social Media Impact  18:22 Products vs What Matters  20:04 Know Your Numbers  Belk Detailing LLC  Website: https://www.belkmobiledetailing.com/  Instagram: https://www.instagram.com/belkmobiledetailing/  Facebook: https://www.facebook.com/belkmobiledetailing  TikTok: https://www.tiktok.com/@belk_mobile_detailing  Road to $1 Million  Instagram: https://www.instagram.com/roadto1milliondetailing/

    22 min

  4. FEB 5

    Shine Detailing LLC: God, Grit, and Growing a Purpose-Driven Detailing Business

    On this episode, Josh interviews Kelly of Shine Detailing LLC in Anaheim, California, about his journey growing a detailing business from $800K to $2.4 million. They talk about how he got started, the steps that helped the business scale, adding PPF as a major service, and how social media supported that growth. Kelly also shares lessons on building a team, handling employee turnover, balancing family and business, and why faith plays an important role in how he runs the company. Time Stamps: 02:10 – How Shine Detailing LLC Got Started 06:29 – From $800K to $2.4M 10:03 – Going All-In on PPF 13:04 – How Social Media Helped Grow the PPF Side 19:29 – Learning to Delegate 29:14 – Morning Routine as a Business Owner 32:34 – Lessons from Employee Turnover 38:08 – Balancing Family and Business 41:27 – Letting Faith Guide the Business 45:40 – Communicating Expectations with the Team 52:58 – Leading by Example 56:45 – Evaluating Financial Growth Shine Detailing LLC: Website - https://www.shinedetailingllc.com/ Instagram - https://www.instagram.com/shinedetailingllc For training inquiries, contact: 📧 info@shinedetalingllc.com 📞 (714) 514-5956 Belk Detailing LLC:  Website - https://www.belkmobiledetailing.com/ Instagram - https://www.instagram.com/eliteautocarewny/ Road to $1 Million  Youtube: https://www.youtube.com/channel/UCmpBUJXb6dY8jnJxEDfkx5A  Instagram: https://www.instagram.com/roadto1milliondetailing/

    1h 6m

  5. JAN 29

    5X Growth in 12 Months | The Detail Tech's $100K to $500K Blueprint

    On this episode, Josh interviews Kevin and Daniel of Detail Tech in the northwest Chicago suburbs, sharing how they grew their business from $100K in 2024 to half a million in 2025 and what really helped them level up. They talk about the lessons they learned the hard way, working with contractors, improving quality standards, dialing in pricing, and continuing to invest back into the business, along with the plans they have moving forward as they keep building. Time Stamps: 00:00 – Intro 03:46 – How Detail Tech Started 07:51 – From Installers to Hiring a Subcontractor 14:47 – Challenges of Working with Contractors 22:06 – Vinyl vs PPF 25:50 – Learning From Early Mistakes 33:39 – Being Transparent with Customers 35:12 – Kevin & Daniel’s Day-to-Day Roles 37:33 – Content Creation Process 44:04 – Role of the Administrator 47:25 – Revenue Growth in 2025 48:26 – Checklists & Quality Standards 51:51 – The Impact of Discounted Services 57:26 – Detailing Packages & Pricing 1:06:53 – Investing Back Into the Business 1:13:07 – Growing The Mobile Detailing Services The Detail Tech:  Website - https://www.thedetailtech.com/  Instagram - https://www.instagram.com/the_detailtech/  Belk Detailing LLC:  Website - https://www.belkmobiledetailing.com/  Instagram - https://www.instagram.com/eliteautocarewny/  Road to $1 Million  Youtube: https://www.youtube.com/channel/UCmpBUJXb6dY8jnJxEDfkx5A  Instagram: https://www.instagram.com/roadto1milliondetailing/

    1h 19m

  6. JAN 22

    Winter, Sales, and Scaling: How an Owner-Operator Runs Elite Auto Care

    On this podcast, Josh interviews Kevin Heist, owner of Elite Auto Care in Buffalo, NY. Kevin shares his experience as an owner-operator navigating the ups and downs of running a detailing business, including how seasonal changes affect growth, how his business has evolved over time, and the mindset it takes to scale without losing focus. The conversation touches on leadership, sales, customer relationships, and the reality that success in detailing is built just as much on people and systems as it is on the work itself. Time Stamps: 00:00 Introduction  02:49 How Winter Impacts the Business  04:55 Adding New Services (PPF, Tint)  06:04 His Wife’s Role in the Business  08:55 Kevin’s Day-to-Day  13:06 Marketing  16:42 Improving Customer Interaction in Sales  22:18 Sales Structure & Sales Roles  28:46 People Business  32:32 Embracing Mistakes  33:19 Role of Social Media  40:03 Managing Distractions  49:40 Setting Customer Expectations  1:00:00 What’s Been Most Helpful From the Road to $1 Million Podcast Elite Auto Care:  Website - https://www.eliteautocarewny.com/ Instagram - https://www.instagram.com/dynamicdetailingsj/  Belk Detailing LLC:  Website - https://www.belkmobiledetailing.com/  Instagram - https://www.instagram.com/eliteautocarewny/ Road to $1 Million  Youtube: https://www.youtube.com/channel/UCmpBUJXb6dY8jnJxEDfkx5A  Instagram: https://www.instagram.com/roadto1milliondetailing/

    1h 8m

  7. JAN 15

    Daniel Kabel: The Business Mindset Behind a Successful Detailing Company

    On this podcast, Josh interviews Daniel, owner of Dynamic Detailing located in San Jose, CA to talk about the real side of growing and running a successful detailing business. Daniel shares how Dynamic Detailing performed in 2025 and his experience working with dealerships. They dive into sales strategies, handling objections, and sales team responsibilities. The conversation also covers community engagement, hosting seminars, and the importance of visibility beyond day-to-day operations. This episode focuses on the mindset shift from being just a skilled detailer to becoming a strong business owner, including the difference between working in the business and working on the business.  Time Stamps:  00:00 – Introduction  01:41 – How Dynamic Detailing Performed in 2025  04:36 – Working With Dealerships  10:25 – Full Body PPF  21:48 – Community Engagement & Thought Events  26:30 – Engagement Through Seminars  30:26 – Sales Techniques  45:58 – Sales Team Responsibilities  50:55 – Investing in Business Assets  57:53 – The Reality of the Detailing Business  1:03:43 – Being a Good Business Owner vs. Just a Good Detailer  1:10:35 – Working On the Business vs. Working In the Business  Dynamic Detailing:  Website - https://dynamicdetailing.com/  Instagram - https://www.instagram.com/dynamicdetailingsj/ elk Detailing LLC:  Website - https://www.belkmobiledetailing.com/  Instagram - https://www.instagram.com/belkmobiledetailing/ Road to $1 Million  Youtube: https://www.youtube.com/channel/UCmpBUJXb6dY8jnJxEDfkx5A Instagram: https://www.instagram.com/roadto1milliondetailing/

    1h 20m

  8. JAN 8

    Detailers Roadmap: Building a Strong Foundation with Websites, Content, and SEO

    On this episode, Josh sits down with Chris Di Giovanni from Detailer’s Roadmap to talk about building a strong foundation for detailing businesses through websites, content, and marketing. They discuss what separates top shops from the rest, what website characteristics actually convert visitors into customers, and why having the right foundation in place matters before scaling. We’re also excited to share our partnership with Detailer’s Roadmap as we work together and document real growth using their website solutions. Time Stamps: 00:00 – Introduction 04:02 – What Separates Top Shops From the Rest 10:24 – Why Lead Success Starts With Your Foundation 15:18 – Creating Content & Getting Comfortable on Camera 24:22 – Using Gift Cards to Stay Busy 28:05 – Client Reactivation Strategies 35:09 – Detailer’s Roadmap x Road to $1 Million Podcast 40:37 – Creating a Curated Gallery 44:54 – A Look at Belk Detailing’s Website 50:24 – Homepage Visuals That Convert 54:44 – SEO Impact of Launching a New Website 1:02:07 – Optimizing Your Google Business Profile Detailers Roadmap Website: https://www.detailersroadmap.com/ Instagram: https://www.instagram.com/detailersroadmap Special offer for Road to $1 Million listeners: Chris is offering a free website audit to show where your current site can improve. If you decide to move forward, you’ll get 10% off the initial deposit or a free citation boost (valued at $700+). 👉 Click here to get the free website audit: http://Detailersroadmap.com/roadto1million Belk Detailing LLC Website: https://www.belkmobiledetailing.com/ Instagram: https://www.instagram.com/belkmobiledetailing Road to $1 Million Youtube: https://www.youtube.com/@Roadto1MillionDetailing Instagram: https://www.instagram.com/roadto1milliondetailing/

    1h 13m
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5
out of 5
7 Ratings

About

Josh Belk, owner of Belk Detailing LLC, interviews other successful auto detailing business owners to share their secrets to success on the road to $1 million in yearly sales.

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