Good with Money

Zelda Green

The money, mindset and business podcast for photographers that will transform your financial skills so that you can build a more profitable business and chase your boldest dreams. Whether you’re a seasoned pro or a side hustler, this is the show for you if you’re ready to level up your money game, grow your profit margins, attract more money into your life, and manage money like the CEO that you are. Through tangible, actionable advice, your host Zelda Green will help you find more clarity, more joy, more ease and more empowerment with money.

  1. 06/11/2025

    27: Profit is a Habit: Pay Yourself First, Not Last

    Are you hustling to book more clients but still wondering where all your money goes? In this episode, we’re debunking the “more bookings = more money” myth and talking about why profit isn’t just a number — it’s a habit. If you’ve ever looked at your calendar and thought “Wow, I’m fully booked”... and then looked at your bank account and wondered, “Wait, where did it all go?” — this one’s for you. We dive into why the old formula for profit doesn’t work for creative entrepreneurs and why you need to pay yourself a profit first if you want to grow a highly profitable, sustainable business. Episode Highlights: Why being fully booked doesn’t always mean more profitThe outdated profit formula and how it’s failing photographersHow paying yourself a profit first flips the script on financial stressWhy profit is a habit, not a numberWhat it really takes to build wealth and keep more of what you earnThe pricing mistake most photographers make (and how to fix it)Why starting small with profit habits now is the key to long-term growth Free ResourceThe 5 Bank Accounts Every Photographer Needs in their Business Connect with Me   Instagram: @zeldagreen Website: www.zeldagreen.com I’d love to hear your thoughts, so please leave a review or share this episode with a friend who’d find it helpful! I’ll be taking a few weeks off from the podcast to complete my online pricing and profit program for photographers, so stay tuned and remember, every step you take towards mastering your finances, no matter how small, is a step in the right direction.

    17 min
  2. 05/28/2025

    25: The Reciprocity Effect: How Giving First Leads to More Revenue

    What if generosity could be a profitable business strategy? In this episode, we’re tapping into the energetic and psychological side of money—the Law of Reciprocity—and how it can radically transform your photography business. From building loyalty and trust to increasing your sales (without ever feeling pushy), this principle is both spiritual and science-backed. Whether you’re just starting out or scaling up, this episode will show you exactly how giving first can create lasting connections, boost your reputation, and grow your revenue. In this episode, you’ll learn: What the Law of Reciprocity is and how it works in businessWhy giving first builds trust, loyalty, and referralsReal-world examples of how to apply this law in your photography businessHow to sell without feeling salesy by showing up in serviceWhy people don’t just pay for services—they pay for certaintySmart, strategic ways to offer value without burning outLinks & Resources: Grab my free guide 7 Hidden Profit Leaks (and How to Plug Them)Want a step-by-step roadmap to manage your business finances and increase profitability? Check out the Profit Planner Connect with Me:   Instagram: @zeldagreen Website: www.zeldagreen.com I’d love to hear your thoughts, so please leave a review or share this episode with a friend who’d find it helpful! New episodes drop every Thursday, so be sure to tune in next week for more insights and inspiration. Remember, every step you take towards mastering your finances, no matter how small, is a step in the right direction.

    14 min
  3. 05/21/2025

    24: The 3-Step Game Plan to Reach Your Revenue Goal This Year

    If your revenue goals are starting to feel more like a wish than a reality, this episode is for you. In today’s conversation, I’m sharing a simple, strategic 3-step framework to help you reverse-engineer your income goals and take real, aligned action. Whether you’re just starting out or already running a well-established photography business, this episode will help you stop guessing what will work, stop making goals without an action plan to achieve them, and start growing your revenue with clarity and confidence. You’ll walk away with: The #1 mindset shift you need to hit your goals fasterHow to break down a big revenue number into real, achievable actionWhy reverse-engineering is the secret weapon of profitable photographersThe hidden traps of “busy work” and what to focus on insteadHow to identify your personal revenue drivers and stay consistentThe system I use to track, plan, and stay on targetReady to plug the gaps and hit your revenue goals this year? Don’t miss this episode! Links & Resources: Grab my free guide 7 Hidden Profit Leaks (and How to Plug Them) Want a step-by-step roadmap to manage your business finances and increase profitability? Check out the Profit Planner Connect with Me:   Instagram: @zeldagreen Website: www.zeldagreen.com I’d love to hear your thoughts, so please leave a review or share this episode with a friend who’d find it helpful! New episodes drop every Thursday, so be sure to tune in next week for more insights and inspiration. Remember, every step you take towards mastering your finances, no matter how small, is a step in the right direction.

    17 min
  4. 05/07/2025

    22: The 8 Biggest Pricing and Profit Myths Every Photographer Needs to Hear

    If you’ve ever questioned your pricing, worried about cash flow, or wondered why your profits don’t match your effort, this episode is for you. Today, I’m busting 8 of the biggest myths that photographers and creative entrepreneurs believe when it comes to pricing, cash flow, and profitability. These myths might be preventing you from seeing the revenue and profit you deserve—so let’s clear them up once and for all! Episode Highlights: Why lowering prices attracts bargain hunters, not dream clients How value-based pricing ensures you get paid for expertise, not just time Why raising prices won’t scare away the right clients—and why that’s a good thing Why a fully booked calendar doesn’t guarantee a profitable business How managing cash flow is about habits, not how much money you make Why profit should be intentional, not just what’s left over How chasing higher revenue can still leave you broke without effective cash flow management Why lack of bookings isn’t always about price—it’s often a marketing issue Resources: The 5 Bank Accounts Every Photographer Needs in Their Business Connect with Me:   Instagram: @zeldagreen Website: www.zeldagreen.com I’d love to hear your thoughts, so please leave a review or share this episode with a friend who’d find it helpful! New episodes drop every Thursday, so be sure to tune in next week for more insights and inspiration. Remember, every step you take towards mastering your finances, no matter how small, is a step in the right direction.

    23 min
  5. 04/30/2025

    21: Why Financial Failure Could Be the Key to Your Biggest Breakthrough

    If you’ve ever felt like financial struggles are setbacks instead of stepping stones, this episode is for you! As photographers and creative entrepreneurs, we’ve all faced moments where things didn’t go as planned—maybe a failed sales call, a missed revenue goal, or even getting stuck in a credit card debt cycle. But what if those so-called failures were actually the redirections you needed to level up? In this episode, I share: Why financial failure is a set-up, not a setback.The lessons I learned from closing my previous business and how it set me up for success in photography.How Sarah Blakely’s dad normalised failure and set her up for entrepreneurial success.Why scarcity mindset holds you back and how abundance thinking can transform your financial future.The game-changing mindset shift: double your rate of failure to speed up success. Ready to turn your financial setbacks into setups for growth? Hit play now to discover how to reframe failure and unlock new levels of success in your business! Resources: The Slight Edge by Jeff Olsen Connect with Me:   Instagram: @zeldagreen Website: www.zeldagreen.com I’d love to hear your thoughts, so please leave a review or share this episode with a friend who’d find it helpful! New episodes drop every Thursday, so be sure to tune in next week for more insights and inspiration. Remember, every step you take towards mastering your finances, no matter how small, is a step in the right direction.

    17 min

About

The money, mindset and business podcast for photographers that will transform your financial skills so that you can build a more profitable business and chase your boldest dreams. Whether you’re a seasoned pro or a side hustler, this is the show for you if you’re ready to level up your money game, grow your profit margins, attract more money into your life, and manage money like the CEO that you are. Through tangible, actionable advice, your host Zelda Green will help you find more clarity, more joy, more ease and more empowerment with money.