Influence Anyone

Howie Chan, Influence Strategist @ The Behavioring Company
  • 5.0 (25)
  • Social Sciences
  • Updated Weekly

The #1 podcast on applied influence psychology. Each episode, I sit down with the world's leading experts and practitioners to uncover the hidden psychology that helps you influence yourself (mastering your mindset, habits, and decisions) and get buy-in from others (branding, storytelling, negotiating etc.). Together, we turn science into playbooks you can apply to lead, persuade, and create extraordinary success. Hosted by Howie Chan, this show features top human behavior experts, best-selling authors, influential marketers, and elite performers sharing proven strategies for branding, storytelling, sales, and ultimately, influence. Whether you're building your value proposition, refining your speaking skills, or learning communication skills for leaders, each episode delivers actionable insights to elevate your brand and career. From storytelling in marketing to career reinvention, discover influencer strategies that help you stand out, connect, and lead with impact. Perfect for entrepreneurs, executives, and anyone ready to grow their influence and authority.

  1. 2d ago

    100 Episodes Later: "The Power Lies in the Pause" and 11 Other Lessons from Influence Anyone Guests

    After 100 episodes, Howie Chan finally says the thing most podcasters won't say out loud. In this season one finale, he gets honest about the money, the growth, and the grind behind Influence Anyone. He pulls back the curtain on a question every creator eventually faces, then he turns to the 12 guests who most influenced him and how he thinks about influence, from Robert Cialdini and a $700,000 thank-you note to Navy SEAL Rich Diviney and a lesson on fear learned during Hell Week. Chapters 00:00:00 The Honest Truth About Influence Anyone 00:10:39 Robert Cialdini: The $700K Note 00:13:00 Scott Walker: Why Am I Talking? 00:14:34 Henna Pryor: The Fast Comeback Rate 00:16:07 Nir Eyal: Beliefs Are Tools 00:18:30 Melina Palmer: Do It Now, Not Monday 00:20:00 Phill Agnew: The Effort Effect 00:22:16 Nancy Harhut: People Don't Think the Way You Think 00:24:57 Brian Ahearn: Set Up the Ask Before the Ask 00:27:44 Owen Fitzpatrick: We Sell Ourselves Stories 00:30:09 Kwame Christian: Acknowledge Before You Ask 00:31:26 Rich Diviney: Moving Horizons 00:33:27 Sam Horn: The Hook and the Hinge 00:35:19 What Every Guest Had in Common 00:37:06 What's Next in Season Two The Behavioring Lab Howie is launching a membership at howiechan.com/lab to help experienced professionals close the gap between what they know and how people perceive them, using behavioral science and influence psychology. → howiechan.com/lab Guest Episodes Mentioned: Robert Cialdini: https://www.howiechan.com/podcast/robertcialdini Scott Walker: https://www.howiechan.com/podcast/scottwalker Henna Pryor: https://www.howiechan.com/podcast/hennapryor Nir Eyal: https://www.howiechan.com/podcast/nireyalbelief Melina Palmer: https://www.howiechan.com/podcast/melinapalmer Phill Agnew: https://www.howiechan.com/podcast/phillagnew Nancy Harhut: https://www.howiechan.com/podcast/nancyharhut Brian Ahearn: https://www.howiechan.com/podcast/brianahearn Owen Fitzpatrick: https://www.howiechan.com/podcast/owenfitzpatrick Kwame Christian: https://www.howiechan.com/podcast/kwamechristian Rich Diviney: https://www.howiechan.com/podcast/richdiviney Sam Horn: https://www.howiechan.com/podcast/samhorn — Produced by Ideablossoms (https://ideablossoms.com/)

    100 Episodes Later: "The Power Lies in the Pause" and 11 Other Lessons from Influence Anyone Guests

  2. Sep 29

    Dissecting Persuasion: How a Black Jazz Musician Got Hundreds of KKK Members to Give Up Their Robes

    Hundreds of Ku Klux Klan members have handed their robes to Daryl Davis, a Black jazz musician who won them over by listening instead of arguing. His opening question: How can you hate me if you don't even know me? Howie Chan sits down with Joshua Bandoch, former academic, speechwriter, and author of How to Get What You Want, to unpack why that approach works and why most persuasion fails before it starts. Josh defines persuasion as shared action, not winning, and makes the case that leading with logic is itself illogical, because every human being is wired to feel first and reason second. You'll learn the four questions that get people to yes without a pitch, why asking how someone feels opens doors that asking what they think keeps shut, how moral foundations theory helps you persuade people who don't share your values, and why the most persuasive leaders of the last century were all for something rather than against someone. Chapters: 00:00:00 The Daryl Davis KKK Story 00:05:20 Biggest Persuasion Misconception 00:08:04 Persuasion as Shared Action 00:12:24 Why We're Wired to Talk About Ourselves 00:15:46 Questions That Reveal What People Want 00:17:43 Leading with Emotion Versus Logic 00:24:57 How to Read an Audience You Can't Talk To 00:27:07 Appealing to Values Without Pandering 00:36:26 Be For Something 00:42:18 The 4 Questions That Get People to Yes 00:50:18 Why Experts Struggle to Lead With Feelings 00:58:05 Stories That Move People to Act 01:00:56 Crashing Through Glass Ceilings From Joshua Bandoch: Website (https://joshuabandoch.com/) LinkedIn (https://www.linkedin.com/in/joshua-bandoch-02211b167) Book (https://joshuabandoch.com/book/) Mentioned in this episode: Mark Victor Hansen’s episode: How to Ask for What You Want: The Skill Mark V Hansen Used to Sell 500M Books (after 144 rejections) (https://www.howiechan.com/podcast) (Aug 18) Your Expertise Deserves to Be Known The Behavioring Lab is a new community for experienced professionals who want to build a professional brand that gets them known, trusted, and chosen by the right people. → http://behavioringlab.com/ Join the founding member waitlist. — Produced by https://ideablossoms.com

    Dissecting Persuasion: How a Black Jazz Musician Got Hundreds of KKK Members to Give Up Their Robes

  3. Sep 22

    Neuroscience of Resistance: How to Use ‘No’ as a Way In With the Transformation  Expert Who’s Led Change at Google & Salesforce

    Every leader, parent, and consultant runs into the same wall: resistance. Someone pushes back on an idea or a change, and the instinct is to push harder. Travis Hahler, who has led transformation work inside Google and Salesforce and worked with over 100 organizations, says that instinct is exactly backwards. In this conversation, Howie Chan sits down with Travis to unpack why the human brain treats change as a threat before it treats it as an opportunity. Travis breaks down the six neurological barriers behind every no, from routine and ambiguity to loss and exclusion, and explains why treating resistance as a personal attack only makes it worse. You'll learn why leaders who spin their message trigger more resistance, how to influence people who outrank you using data, why "no" can actually be a doorway instead of a dead end, and how to apply this same framework to your own resistance to change. Chapters: 00:00:00 Why We Resist Change 00:04:33 The Spin Trap Leaders Fall Into 00:06:59 Cultural Differences to Change 00:09:54 The 6 Neurological Barriers to Change 00:15:14 Why Resistance Isn't Personal 00:18:15 Change in Action: Getting People to Attend Events 00:22:10 How Coaches Can Help Participants Be Successful 00:28:05 Influencing Up Without Authority 00:33:59 Using "No" as a Way In 00:39:01 How to Change Your Own Behaviors 00:45:39 Peaks & Pitfalls from 100+ Organizations 00:50:47 Say This, Not That (Quick Fire) 00:52:51 Final Advice: Get Curious, Not Combative From Travis Hahler: Website (https://travishahler.com/) LinkedIn (https://www.linkedin.com/in/travisdhahler/) Book (https://travishahler.com/book/) Mentioned in this episode: Owen Fitzpatrick’s episode: How To Create Any Reality (The Belief Blueprint) (https://www.howiechan.com/podcast) (Aug 4) Your Expertise Deserves to Be Known The Behavioring Lab is a new community for experienced professionals who want to build a professional brand that gets them known, trusted, and chosen by the right people. → http://behavioringlab.com/ Join the founding member waitlist. — Produced by Ideablossoms (https://ideablossoms.com/)

    Neuroscience of Resistance: How to Use ‘No’ as a Way In With the Transformation  Expert Who’s Led Change at Google & Salesforce

  4. Sep 15

    Royalty Voice Coach: "Confidence Is NOT What Makes People Listen to You”

    Confidence, according to one of the world’s leading voice coaches, Caroline Goyder, comes from shutting your mouth. It's a strange claim from someone who has spent her career teaching leaders how to command a room, but she has the science, the client stories, and the physiology to back it up. Howie Chan sits down with Caroline, author of Gravitas and Find Your Voice, to unpack why competence alone rarely earns anyone's attention, and why the stillest, most breath-regulated person in a meeting is usually the one people trust most. They get into the physiology of speech, the nervous system science behind stage fright, and the difference between a voice that comes from the head, the heart, and the gut. Caroline also walks through a live grounding exercise built around breath control. You'll learn how to project your voice without shouting, why rehearsed spontaneity beats scripted perfection, how the Gravitas Equation predicts who commands a room, and how to build a transforming insight that makes any talk unforgettable. Chapters: 00:00:00 The Paradox of the Out Breath 00:02:45 Becoming a Magnet in the Room 00:07:04 Rehearsed Spontaneity 00:11:54 The Pratfall Effect 00:13:56 How to Get People to Pay Attention to You 00:17:23 Head Voice, Heart Voice, Gut Voice 00:22:06 A Live Grounding Exercise 00:30:01 The Gravitas Equation 00:35:51 Reframing Anxiety 00:41:09 Building a Transforming Insight 00:44:49 Meetings, Pitches, and Disengaged Rooms 00:54:24 Stillness Is Power From Caroline Goyder: Website (https://carolinegoyder.com/) LinkedIn (https://www.linkedin.com/in/carolinegoyder/) Books (https://carolinegoyder.com/books/) Mentioned in this episode: Dr. Carmen Simon’s episode: B2B or B2C: The Only 10% That Matters in Marketing & Sales (https://www.howiechan.com/podcast) (June 23) Your Expertise Deserves to Be Known The Behavioring Lab is a new community for experienced professionals who want to build a professional brand that gets them known, trusted, and chosen by the right people. → http://behavioringlab.com/ Join the founding member waitlist. — Produced by Ideablossoms (https://ideablossoms.com/)

    Royalty Voice Coach: "Confidence Is NOT What Makes People Listen to You”

  5. Sep 8

    Celebrity Ghostwriter: "Going VIRAL Isn't Luck, It's a Formula"

    Despite what many people think, going viral is NOT luck. According to Michael Schein, author of The Hype Handbook, it's a formula, and it starts with picking a fight, not with a person, but with an idea everyone else has agreed to accept without question. In this conversation, Howie Chan sits down with Michael to unpack how he turned himself from a broke, forgettable marketing copywriter into an in-demand ghostwriter and hype strategist, using the same psychological principles that built cult followings, packed stadiums, and turned unknown authors into household names. He explains why the advice to niche down is usually wrong, why almost every credible expert eventually needs a Bible, a foundational book that gives followers something to rally around, and why the fastest way to build an audience is to strategically borrow someone else's. You'll learn why picking the right fight matters more than being liked, how to find a hyper-specific niche instead of a generic one, what separates a ‘Bible’ from an ordinary business book, and how to build a secret society of powerful connections. Chapters: 00:00:00 Why Opposition Builds a Tribe Faster Than Merit 00:08:36 The Alice Cooper Billboard That Broke London 00:11:43 Picking a Fight with an Idea, Not a Person 00:15:28 How to Dig Past the Generic Answer 00:17:19 The Niche Myth 00:22:53 Life After Writing the ‘Bible’ 00:26:45 A Regular Business Book Versus a ‘Bible’ 00:30:19 When Hype Goes Too Far 00:32:09 Build a Secret Society 00:41:19 Should You Write a Book? 00:43:42 Self-Publishing Versus Traditional Publishing 00:51:42 Final Advice: Own What You're Against From Michael Schein: Website (https://michaelfschein.com/) LinkedIn (http://linkedin.com/in/michaelfrancisschein) Book (https://michaelfschein.com/the-hype-handbook/) Mentioned in this episode: How to Ask for What You Want: The Skill Mark V Hansen Used to Sell 500M Books (after 144 rejections) (https://www.howiechan.com/podcast) (August 18) Your Expertise Deserves to Be Known The Behavioring Lab is a new community for experienced professionals who want to build a professional brand that gets them known, trusted, and chosen by the right people. → http://behavioringlab.com/ Join the founding member waitlist. — Produced by Ideablossoms (https://ideablossoms.com/)

    Celebrity Ghostwriter: "Going VIRAL Isn't Luck, It's a Formula"

  6. Sep 1 ·  Video

    Brand Is a Memory: The Positioning Framework Behind the World's Biggest Brands

    Most professionals think branding starts with picking the right customer. Howie Chan says that’s the wrong question to ask. In this solo episode, Howie breaks down the positioning framework he uses to build some of the world's biggest brands, translated for executives, founders, and professionals who want to be remembered instead of overlooked. He explains why a brand is not a logo or a tagline but a memory sitting in someone else's mind, and why trying to serve everyone leaves that memory blank. You'll learn how to plot your brand on the relevance and difference matrix, why trigger-first targeting beats picking a persona or title, how to map your direct, indirect, and alternative competition, and how to build a star anchor that sticks through point of view, repetition, and expression across visual, verbal, and experiential touchpoints. Chapters: 00:00:00 What Brand Actually Means 00:03:25 The Relevance vs Difference Matrix 00:05:54 The Trigger First Strategy 00:10:11 Finding Your Difference 00:14:24 Expression: Point of View and Memorable Idea 00:18:09 Visual, Verbal, Experiential Branding Mentioned in this video: Neuroscientist: “Attention spans are NOT shorter” (7 tactics that get anyone’s attention) (July 28) Your Expertise Deserves to Be Known The Behavioring Lab is a new community for experienced professionals who want to build a professional brand that gets them known, trusted, and chosen by the right people. → http://behavioringlab.com/ Join the founding member waitlist. — Produced by Ideablossoms

    Brand Is a Memory: The Positioning Framework Behind the World's Biggest Brands

  7. Aug 25 ·  Video

    The Purple Cow Effect: Freelancer Magazine Founder Reveals How Starting a Print Magazine Led to a Thriving Paid Community

    Most people think building a community means throwing up a Circle page or a Slack channel and waiting for people to show up. Sophie Cross, founder of Freelancer Magazine, built an 800-member paid community without a single group chat, and she tells Howie Chan why that absence was intentional. In this conversation, Sophie shares how she launched her print magazine for freelancers through a fast, high momentum Kickstarter campaign, the psychological tricks she used to push past fear before hitting publish, and the real difference between a community that talks at people and one that connects people to each other. You'll learn why speed can beat perfect planning, how to build a community around an outcome instead of an existing identity, why virtual co-working sessions keep freelancers accountable without adding more noise to their inbox, and what Sophie considers the most overlooked skill in growing a business around real human connection. Chapters: 00:00:00 How Purple Cow Sparked Freelancer Magazine 00:06:21 Fear, Momentum, and the Courage to Launch 00:11:40 The Kickstarter Playbook: Pre-Launch and Testing Fast 00:18:43 Lessons for Building a Community 00:22:43 Building Community Without a Built-In Identity 00:27:19 Meeting People Where They Are (Howie's Community Test) 00:36:21 The Unspoken Realities of Leading a Community 00:39:15 Monetizing Community: Pricing, Team and Growth 00:42:50 Trust and the Small Things That Build Connection 00:46:56 Inside Virtual Co-Working 00:50:16 Final Advice: Surround Yourself with the Right People From Sophie Cross: Website LinkedIn Mentioned in this video: Goldie’s episode: She posted 800 daily LinkedIn videos… and this happened! (July 21) Your Expertise Deserves to Be Known The Behavioring Lab is a new community for experienced professionals who want to build a professional brand that gets them known, trusted, and chosen by the right people. → http://behavioringlab.com/ Join the founding member waitlist. — Produced by Ideablossoms

    The Purple Cow Effect: Freelancer Magazine Founder Reveals How Starting a Print Magazine Led to a Thriving Paid Community

  8. Aug 18 ·  Video

    Chicken Soup for the Soul Co-Creator: From 144 Rejections to 500M+ Books Sold Worldwide

    Mark Victor Hansen got rejected 144 times before Chicken Soup for the Soul became one of the bestselling book series in history. In this episode, Howie Chan sits down with the legendary author, publisher, and co-creator of the Chicken Soup for the Soul franchise to unpack the psychology behind persistence, goal-setting, destiny, and influence. Hansen breaks down why most people never figure out what they actually want, and shares the mental technique he and Jack Canfield used to program their subconscious mind while they slept, the same process that produced the Chicken Soup for the Soul title itself. He explains why storytelling is the real engine behind influence and sales, and walks through the traps that kill most first-time authors before they ever finish a book. You'll learn why writing down your goals every day changes how your brain processes opportunity, how to identify a niche worth owning, and how the biggest rejections often turn into the biggest wins. Chapters: 00:00:00 Ask Yourself, Ask Others, Ask God: Finding Your Destiny 00:04:35 Program Your Subconscious Before You Sleep 00:12:06 Storytelling: The Core of Influence 00:22:24 Four Paths to Publishing 00:25:02 The Traps That Kill Most Books 00:26:53 Own Your Niche: How to Choose What to Write First 00:32:07 Top Tips to Write Your Book 00:35:12 Writing Emotion Into a Nonfiction Business Book 00:38:52 Turning Problems Into Fortunes 00:44:17 Marketing Your Book: Lessons from Podcasting's Biggest Names 00:54:54 Final Advice on Purpose and Legacy From Mark Victor Hansen: Website LinkedIn Books Mentioned in this video: How To Create Any Reality (The Belief Blueprint) (August 4) What’s Your Influence Style Profile? What do you do when you need someone to do something? This quiz will help you discover your most natural influence style, so you can use that strength more effectively (and know your blind spots). → https://www.influencestylequiz.com/ Join 1,025+ leaders who've already uncovered what their style is. Become the Expert People Remember, Trust, and Choose. Expert Foundations is a live 3-week program where you'll build the three foundations every influential expert needs. → https://www.howiechan.com/expertfoundations Next cohort begins August 17 - September 4, 2026 — Produced by Ideablossoms

    Chicken Soup for the Soul Co-Creator: From 144 Rejections to 500M+ Books Sold Worldwide
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5
out of 5
25 Ratings

About

The #1 podcast on applied influence psychology. Each episode, I sit down with the world's leading experts and practitioners to uncover the hidden psychology that helps you influence yourself (mastering your mindset, habits, and decisions) and get buy-in from others (branding, storytelling, negotiating etc.). Together, we turn science into playbooks you can apply to lead, persuade, and create extraordinary success. Hosted by Howie Chan, this show features top human behavior experts, best-selling authors, influential marketers, and elite performers sharing proven strategies for branding, storytelling, sales, and ultimately, influence. Whether you're building your value proposition, refining your speaking skills, or learning communication skills for leaders, each episode delivers actionable insights to elevate your brand and career. From storytelling in marketing to career reinvention, discover influencer strategies that help you stand out, connect, and lead with impact. Perfect for entrepreneurs, executives, and anyone ready to grow their influence and authority.

Information

  • Creator
    Howie Chan, Influence Strategist @ The Behavioring Company
  • Years Active
    2024 - 2026
  • Episodes
    101
  • Rating
    Explicit
  • Copyright
    © Howie Chan
  • Show Website
    Influence Anyone

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