Transition To Sales

Heather Javier

The Transition to Sales podcast is aimed at helping women of color and mothers break into the world of corporate sales and thrive in this space while staying true to their values. 

  1. Why Telling Your Story Is Often The Missing Link

    15H AGO

    Why Telling Your Story Is Often The Missing Link

    You can be fully capable and still struggle to explain why you belong in the room. In this episode, Heather shares a raw moment from her first global commercial meeting and unpacks what it revealed about imposter syndrome, storytelling, and the hidden gap holding so many women back in their careers. From applications that sound polished but hollow to resumes that miss the real value beneath the surface, this conversation explores why your story isn’t an extra detail in your career; it’s the strategy. Through real client transformations, Heather reveals what actually shifts when confidence meets clarity. What You’ll Learn Why “sounding impressive” can quietly sabotage your opportunitiesThe subtle signals hiring leaders notice immediatelyHow to translate non-traditional experience into revenue-driving valueThe difference between skill sets and self-advocacyWhy sales rewards emotional intelligence The mindset shift that turns capability into opportunityAnd if you’re ready to articulate your story with more clarity and confidence, whether you’re transitioning into sales or growing within it, Heather offers 1:1 coaching. These sessions focus on helping you translate your experience, own your impact, and move forward with intention instead of comparison. If you’re ready to feel grounded, aligned, and in control of your path again, you can apply or book a free 20-minute 1:1 Intro Call with Heather. Check out Heather's The Reset & Rise Starter Kit.  Book a Sales Career Strategy Consultation Call With Heather: Sales Career Strategy Consultation Call. Follow Heather online: LinkedIn: Heather J. Instagram: BeAboutItCoach Website: Beaboutithealth.com If you’re eager to start a rewarding sales career but don’t know where to begin, Heather’s Sales Job Finder video is exactly what you need. Subscribe to her Newsletter if you’re looking for strategies, tools, and tips to help you feel energized, peaceful, and aligned. Additional resources from Heather: Resume Revamp Course Sales Skills Checklist The first 90-day survival guide Sales Career Strategy Consultation Call

    12 min
  2. The Master’s Dilemma: Purpose, Pressure, and Redefining Growth in Sales

    FEB 11

    The Master’s Dilemma: Purpose, Pressure, and Redefining Growth in Sales

    The question of whether to pursue a master’s degree often surfaces during sales and career transitions. Is it a purposeful next step, or a response to pressure and comparison? In this episode, Heather brings together professionals at different career stages for an honest conversation about what drives the decision to pursue advanced education. They explore how confidence and credibility are built through experience and aligned action, not just degrees. The discussion also touches on self-worth, imposter syndrome, debt, and opportunity cost, offering perspective on when a master’s supports growth and when it may simply add pressure. In this episode, you’ll hear about: Purpose versus pressure when considering a master’sHow experience builds confidence and momentumThe hidden costs of advanced degreesRedefining success on your own termsHeather closes the episode with clarity checkpoints to help you decide the right next step for you, not what simply looks impressive. Meet the Guests Valerie Simonsen A life sciences sales leader with nearly 20 years of experience in biotech and genomics, Valerie leads NGS sales across Western North America and Latin America, known for building high-performing teams and driving growth. LinkedIn Cheryl Zarate Cheryl is the Head of Sales in the Americas for a top Human Resources Company, with leadership experience at LinkedIn, Salesforce, and Intercom, and brings a resilient perspective shaped by her immigration journey and motherhood. LinkedIn Anna Mendelson Anna is a Senior Manager at EntreCORPS, supporting startups with go-to-market strategy and growth, and represents the next generation of values-driven women in sales. LinkedIn Suji Goetzke Suji is the Head of GTM at Trellus, leading full-funnel strategies rooted in social selling and authentic communication while mentoring others in sales. LinkedIn If this episode sparked questions about your next move or the pressure to prove yourself, Heather offers Reset & Rise 1:1 coaching and Sales Career Strategy Consultation for those in sales or considering a pivot. These sessions support clarity, confidence, and aligned decision-making. Follow Heather online: LinkedIn: Heather J. Instagram: BeAboutItCoach Website: Beaboutithealth.com If you’re eager to start a rewarding sales career but don’t know where to begin, Heather’s Sales Job Finder video is exactly what you need. Subscribe to her Newsletter if you’re looking for strategies, tools, and tips to help you feel energized, peaceful, and aligned. Additional resources from Heather: Resume Revamp Course Sales Skills Checklist The first 90-day survival guide Sales Career Strategy Consultation Call

    1h 5m
  3. You Were Never Meant to Rise Alone: Leadership, Identity, and Empowerment for Asian Women with Kexin Xu

    JAN 2

    You Were Never Meant to Rise Alone: Leadership, Identity, and Empowerment for Asian Women with Kexin Xu

    Some conversations stay with you because they put words to experiences you’ve quietly carried for years. In this episode, Heather sits down with Kexin Xu, Founder of RISE2GETHER, for a grounding conversation about leadership, identity, and trusting yourself when the path ahead feels unclear. Kexin shares her journey navigating career growth, cultural expectations, and self-doubt as an Asian woman in corporate spaces, and how uncertainty became an invitation to lead more authentically. Together, they explore how imposter syndrome often shows up not because we are incapable, but because we care deeply about our work and impact. In this episode, you’ll hear about: Reframing imposter syndrome as awareness and care, not failureHow cultural narratives shape confidence and leadershipThe quiet strength of asking for helpLeading with integrity while honoring your identityWhy growth feels lighter when you don’t do it aloneThis conversation is a reminder that leadership doesn’t require perfection. It requires presence, honesty, and the willingness to rise as you are. Meet the Guest Kexin Xu is the Founder of RISE2GETHER, a nonprofit empowering Asian women to grow with confidence in their careers and lives. With a background in data science and product leadership at Microsoft and Dropbox, she creates spaces where women feel supported and confident leading as their authentic selves. Follow Kexin Xu on LinkedIn. RISE2GETHER began as simple conversations and has grown into a nonprofit community that helps Asian women step into leadership with clarity and self-trust. Through mentorship and shared experience, RISE2GETHER encourages women to lead without shrinking who they are. To know more about RISE2GETHER, visit their website or follow them on LinkedIn and Instagram. If this episode sparked a desire for clarity or confidence, Heather’s 1:1 Reset & Rise coaching program supports women in rebuilding confidence and navigating career transitions with intention. If you’re in sales or considering a pivot into sales, Heather also offers a Sales Career Strategy Consultation Call to help you clarify your strengths and create a grounded, values-aligned plan. Follow Heather online: LinkedIn: Heather J. Instagram: BeAboutItCoach Website: Beaboutithealth.com If you’re eager to start a rewarding sales career but don’t know where to begin, Heather’s Sales Job Finder video is exactly what you need. Subscribe to her Newsletter if you’re looking for strategies, tools, and tips to help you feel energized, peaceful, and aligned. Additional resources from Heather: Resume Revamp Course Sales Skills Checklist The first 90-day survival guide Sales Career Strategy Consultation Call

    56 min
  4. After the Layoff: What Recruiters Want You to Know and How to Rebuild Your Confidence

    12/09/2025

    After the Layoff: What Recruiters Want You to Know and How to Rebuild Your Confidence

    Layoffs can shake your confidence, disrupt your clarity, and spark a wave of uncertainty about what comes next. Even the most grounded, high-performing professionals can find themselves second-guessing their path when a role ends unexpectedly or when the workplace they once loved no longer feels aligned. In this episode, Heather shares insight, strategy, and grounded encouragement to help you navigate this season with clarity and confidence. She reframes layoffs as moments of redirection that help you realign your values, reconnect with what you want, and move toward roles that fit your strengths. Heather explains what recruiters are looking for, the common mistakes candidates make, and the mindset shifts that move you from fear to clarity. You will also hear how her clients rebuilt confidence after setbacks and stepped into roles that supported their goals and well-being. In this episode, you’ll learn:  • Why clarity is more effective than applying to dozens of roles  • How to talk about a layoff with confidence and ease  • What turns a resume into a recruiter magnet  • The transferable skills hiring teams value most  • How to reconnect with purpose before taking your next step ⭐ Reset Your Career Energy: Live Online Workshop If you’re feeling drained or unsure about your next career step, Heather’s 60-minute Reset Your Career Energy workshop will help you reconnect with clarity, confidence, and direction. This session takes place on December 22nd, 2025, at 12 pm PST and is designed to reset your energy and help you move into your next chapter with intention. Click here to register. If this episode reminded you that you want more clarity, confidence, and direction in your next chapter, Heather’s Reset & Rise coaching program can support you. If you’re ready to feel grounded, aligned, and in control of your path again, you can apply or book a free 20-minute 1:1 Intro Call with Heather. Check out Heather's The Reset & Rise Starter Kit.  Book a Sales Career Strategy Consultation Call With Heather: Sales Career Strategy Consultation Call. Follow Heather online: LinkedIn: Heather J. Instagram: BeAboutItCoach Website: Beaboutithealth.com If you’re eager to start a rewarding sales career but don’t know where to begin, Heather’s Sales Job Finder video is exactly what you need. Subscribe to her Newsletter if you’re looking for strategies, tools, and tips to help you feel energized, peaceful, and aligned. Additional resources from Heather: Resume Revamp Course Sales Skills Checklist The first 90-day survival guide Sales Career Strategy Consultation Call

    13 min
  5. Untethered for the Holidays: How Moms Can Rest, Set Boundaries, and Still Feel the Magic

    11/28/2025

    Untethered for the Holidays: How Moms Can Rest, Set Boundaries, and Still Feel the Magic

    The holidays can be beautiful, but they can also be exhausting, especially for moms who hold it all together. Between family expectations, endless to-dos, and the desire to make everything perfect, we often push ourselves to the bottom of our own priority lists. In this heartfelt episode, Heather Javier sits down with Jamilah Cherry and Pier’ Jea Lyon, co-founders of Untethered Moms, for a real and refreshing conversation on what it means to untether from guilt, pressure, and perfectionism and move toward peace, presence, and rest. Together, they share stories, laughter, and lessons on: Recognizing when you are overextended and how to pause before burnout hitsSetting boundaries that protect joy, not limit itLetting go of holiday perfectionism while keeping the magicAsking for help without guilt and modeling rest for your childrenUsing Heather’s 80/20 Holiday Rule so you can give with love without giving yourself awayHeather closes the episode with three simple practices you can use right now to make this season more peaceful and intentional for you and for everyone you love. Meet the Guests Pier’ Jea Lyon is a mother, retired Army Captain, and HR executive whose life is rooted in service and resilience. She grew up in foster care, became a teen mom, and went on to lead in the military and corporate spaces. Today, she brings grit, grace, and a heart for helping others rise with purpose. Jamilah Cherry is a veterinarian, author, entrepreneur, and mental health advocate. She blends science, creativity, and compassion in her work. Pier’ Jea and Jamilah are the co-founders of Untethered Moms, a community that helps women and parents center wellness, identity, and meaningful connection. ___ If this episode made you notice how much you’ve been carrying or how deeply you crave clarity and confidence, Heather’s Reset & Rise coaching program is here to support you. Reset & Rise helps high-capacity women reconnect with themselves, release burnout, and move through life with steadiness and intention. Through 1:1 coaching, we blend emotional intelligence, mindful habits, and real-life strategy to help you create confidence that lasts. If you’re ready to feel grounded, clear, and in control again, you can apply or book a free 20-minute 1:1 Intro Call with Heather. Follow Heather online: LinkedIn: Heather J. Instagram: BeAboutItCoach Website: Beaboutithealth.com If you’re eager to start a rewarding sales career but don’t know where to begin, Heather’s Sales Job Finder video is exactly what you need. Subscribe to her Newsletter if you’re looking for strategies, tools, and tips to help you feel energized, peaceful, and aligned. Additional resources from Heather: Resume Revamp Course Sales Skills Checklist The first 90-day survival guide Sales Career Strategy Consultation Call

    50 min
  6. From Scarcity to Self-Trust: Lessons in Faith, Failure, and Forward Momentum with Marco Frattarelli

    11/18/2025

    From Scarcity to Self-Trust: Lessons in Faith, Failure, and Forward Momentum with Marco Frattarelli

    Growth isn’t always a straight line. It’s built in the in-between moments: the risks, the rebuilds, and the resilience that comes after failure. In this episode, Heather sits down with Marco Frattarelli, Senior Instrument Sales Manager at a top biotech company, to explore how he turned setbacks into strategy and scarcity into self-trust. From losing everything during the 2008 crash to rebuilding his career in sales and earning his MBA while working full-time, Marco shares how humility, faith, and perseverance shaped his path to success and why asking for help became his greatest strength. You’ll also learn: How to rebuild confidence after failure and keep moving forwardWhy humility and faith are the foundation of real successThe difference between risk-taking and reckless decision-makingHow to lead with authenticity (even when you don’t have all the answers)Practical habits that help you stay grounded in both career and family lifeWhether you’re navigating uncertainty, rebuilding from a setback, or learning to trust yourself again, this conversation will remind you that success isn’t defined by titles or timing, but by the courage to keep growing About Marco: Marco Frattarelli is a Senior Instrument Sales Manager, leading capital equipment sales across nine states in the Southwestern U.S. His life and career journey have been far from a straight line.  Over his 25-year career spanning vastly different industries, he’s gone from selling residential real estate, growing through customer service into sales and consulting at DuPont, and now, to one of QIAGEN’s top performers in North America, repeatedly exceeding quota, mentoring peers, and driving record-setting growth.   A believer in self-made momentum, Marco earned both his bachelor’s and master’s degrees while working full-time, proving that growth isn’t about where you start, it’s about who you become along the way. Find Marco on LinkedIn: https://www.linkedin.com/in/marcofrattarelli/ Check out Heather's The Reset & Rise Starter Kit. If you need that one conversation to get unstuck, this call is your chance to get the clarity you’ve been craving: Book a 1:1 Intro Call With Heather. Book a Sales Career Strategy Consultation Call With Heather: Sales Career Strategy Consultation Call. Follow Heather online: LinkedIn: Heather J. Instagram: BeAboutItCoach Website: Beaboutithealth.com If you’re eager to start a rewarding sales career but don’t know where to begin, Heather’s Sales Job Finder video is exactly what you need. Subscribe to her Newsletter if you’re looking for strategies, tools, and tips to help you feel energized, peaceful, and aligned. Additional resources from Heather: Resume Revamp Course Sales Skills Checklist The first 90-day survival guide Sales Career Strategy Consultation Call

    54 min
  7. The Real Flex: Feeling Happy from the Inside Out

    10/15/2025

    The Real Flex: Feeling Happy from the Inside Out

    If you’ve ever caught yourself thinking, “I’ll be happy when…” — when things slow down, when work gets easier, when life feels less chaotic — this episode is your invitation to pause and pivot. After a recent family trip to Disneyland, Heather found herself reflecting on what joy really means in everyday life. In this episode, she shares the lessons that surfaced through the laughter, sticky snacks, and inevitable chaos — and how those moments mirror what she teaches her clients: that joy isn’t something you wait for or earn once life feels perfect, it’s something you choose and allow, even in the mess. In this heartfelt episode, Heather unpacks the real meaning of self-care and presence, introduces her simple BRB method (Breathe, Reflect, Become), and shares how to reset your energy so you can stop postponing joy and start living it every day. You’ll also learn: Why joy isn’t a reward — it’s a rhythm you can return to anytime.The three biggest traps keeping you from feeling fulfilled.How to choose presence over perfection using the BRB method.Daily joy practices to stay grounded, balanced, and heart-aligned.Because the real flex isn’t having it all together — it’s feeling happy from the inside out. Check out Heather's The Reset & Rise Starter Kit. If you need that one conversation to get unstuck, this call is your chance to get the clarity you’ve been craving: Book a 1:1 Intro Call With Heather. Book a Sales Career Strategy Consultation Call With Heather: Sales Career Strategy Consultation Call. Follow Heather online: LinkedIn: Heather J. Instagram: BeAboutItCoach Website: Beaboutithealth.com If you’re eager to start a rewarding sales career but don’t know where to begin, Heather’s Sales Job Finder video is exactly what you need. Subscribe to her Newsletter if you’re looking for strategies, tools, and tips to help you feel energized, peaceful, and aligned. Additional resources from Heather: Resume Revamp Course Sales Skills Checklist The first 90-day survival guide Sales Career Strategy Consultation Call

    14 min
  8. Confidence in Action: Moving Beyond Imposter Syndrome with Tivo

    10/01/2025

    Confidence in Action: Moving Beyond Imposter Syndrome with Tivo

    If you’ve ever felt stuck, even after trainings, books, and courses and still long to act with confidence and alignment, this conversation is the bridge you’ve been waiting for. In this episode, Heather sits down with Tivo Rojas-Cheatham, an executive and somatic coach, to explore how high-capacity people can break free from emotional and habitual blocks and step into their fullest potential. Drawing inspiration from martial artists and applying their methodology to his coaching, Tivo shares practical ways to help you build lasting confidence, without overlooking your skills. Listen to the podcast to know more about How coaching goes beyond training to create real transformation.Ways somatic coaching helps you build confidence through the body.How to overcome imposter syndrome and step into your true identity.Practices leaders can use to navigate emotional blocks and stress.Simple tips to pause, reconnect with your “why,” and take aligned action.Plus: Heather shares three actionable steps you can take today to grow your confidence.  About Tivo Rojas-Cheatham Tivo Rojas-Cheatham is an executive and somatic coach with over 20 years of experience helping leaders grow through emotional intelligence, resilience, and connection at one of the world’s top pharmaceutical companies. He blends somatic work, neuroscience, and generative leadership to help high performers break through emotional blocks and reach their full potential.  Follow Tivo Rojas-Cheatham online: Connect with Tivo on LinkedIn - Tivo Rojas-Cheatham, MPH, CPCC - Genentech | LinkedInCheck out Heather's The Reset & Rise Starter Kit. Follow Heather online: LinkedIn: Heather J. Instagram: BeAboutItCoach Website: Beaboutithealth.com If you’re eager to start a rewarding sales career but don’t know where to begin, Heather’s Sales Job Finder video is exactly what you need. Subscribe to her Newsletter if you’re looking for strategies, tools, and tips to help you feel energized, peaceful, and aligned. Additional resources from Heather: Resume Revamp Course Sales Skills Checklist The first 90-day survival guide Sales Career Strategy Consultation Call

    52 min
5
out of 5
14 Ratings

About

The Transition to Sales podcast is aimed at helping women of color and mothers break into the world of corporate sales and thrive in this space while staying true to their values.