Beyond the Bestseller

Kelly Schuknecht

Beyond the Bestseller is a podcast for professional women, authors, and entrepreneurs who are ready to amplify their influence and impact. Join host Kelly Schuknecht as she dives into conversations with inspiring women who’ve written books to further their careers, build their brands, and share powerful messages. Each episode dives into real conversations, offering insights on writing, marketing, and using a book to open doors and spark new opportunities. Tune in for inspiring stories, expert advice, and the motivation to pursue your own big dreams. Go beyond the bestseller and discover what’s possible.

  1. The Secret to Reinventing Your Life After 30 Years of Coaching with Lori Kleiner Eckert

    6D AGO

    The Secret to Reinventing Your Life After 30 Years of Coaching with Lori Kleiner Eckert

    In this episode of Beyond the Bestseller, host Kelly Schuknecht interviews Lori Kleiner Eckert, author of 'Chai on Life.' They discuss the book's unique title, the importance of gratitude, and the art of storytelling. Lori shares her personal experiences and insights from her 30 years in the motivation field, emphasizing the themes of reinvention and the writing process. The conversation also delves into the differences between self-publishing and traditional publishing, providing valuable advice for aspiring authors. Listeners will gain inspiration from Lori's journey and her message of finding joy in life's challenges. In this episode, we discuss: The mystical meaning behind the title of her new book, Chai on Life Lorie’s simple two-step project for reinventing yourself during low points The transition from being a quilt lecturer to a syndicated columnist and five-time author Pros and cons of traditional publishing vs. self-publishing based on Lorie’s personal journey How to turn blog posts into a cohesive book of essays Why Lorie believes "the real public knows no difference" between publishing paths Resources mentioned in this episode: Get Lorie’s new book, Chai on Life: https://amzn.to/4akJgfV Visit Lorie’s Website: https://loriekleinereckert.com/ Check out Lorie’s Quilt Designs on Etsy: https://loriekleinereckert.etsy.com Read Lorie’s Book Reviews: https://loriekleinereckert.com/book-reviews Jane Friedman (Publishing Guru): https://janefriedman.com If this episode resonated with you or someone you know, don't forget to subscribe, leave a review, and share it with those who might need to hear Lorie Kleiner Eckert’s story. For more resources to help you write and market your book, visit https://kellyschuknecht.com.

    30 min
  2. How to Escape Meeting Fatigue & Lead Strategically with Janet Polach

    FEB 2

    How to Escape Meeting Fatigue & Lead Strategically with Janet Polach

    In this episode of Beyond the Bestseller, host Kelly Schuknecht interviews Janet Polach, author of 'The Strategic Leader's Mindset.' They discuss the importance of strategic thinking in leadership, the challenges executives face with time management, and how to address performance issues within teams. Janet shares insights from her experience in the Marine Corps and her coaching practice, emphasizing the need for leaders to block time for strategic thinking and to listen more than they speak. The conversation also touches on the cultural challenges organizations face and the importance of leadership development, especially for new managers. In this episode, we explore: How Janet’s experience in the Marine Corps taught her that leadership is a skill you can actually develop. The "90-Minute Rule" for calendar blocking and why 30 minutes isn't enough for your brain to shift gears. Why executive teams often get stuck doing "director-level" work and how to reorganize for better problem-solving. Using a "Capabilities Model" to identify exactly where your business needs to move from a "two" to a "ten." The seven mindsets of strategic leaders, including the power of listening more than you talk. How to identify and fix systemic cultural problems by asking the right questions. Connect with Janet Polach: Purchase the Book: The Strategic Leader's Mindset: Unlocking the Keys to Success on Amazon: https://amzn.to/4qCdx0U Janet’s First Book: The Seven Mistakes New Managers Make on Amazon: https://amzn.to/465EK3C Website: https://www.janetpolach.com LinkedIn: https://www.linkedin.com/in/janetpolach/ If this episode resonated with you or someone you know, don't forget to subscribe, leave a review, and share it with those who might need to hear Janet Polach's story. For more resources to help you write and market your book, visit kellyschuknecht.com.

    34 min
  3. How Writing Heals Trauma: From Survival to 5 Published Books with A.E. Lee

    JAN 26

    How Writing Heals Trauma: From Survival to 5 Published Books with A.E. Lee

    In this episode of Beyond the Best Seller, host Kelly Schuknecht interviews Amanda Lee, author of the memoir 'One of the Lucky Ones.' Amanda shares her harrowing journey through an abusive marriage, the cathartic process of writing her memoir, and the importance of recognizing emotional abuse and gaslighting. She discusses the challenges of leaving an abusive relationship, the impact of her story on others, and her experiences with publishing her work. Amanda's story is one of resilience, empowerment, and the healing power of sharing one's truth. In this episode, we discuss: The harrowing "wake-up call" that led Amanda to leave her marriage and protect her children How gaslighting and emotional abuse chip away at self-esteem over time The therapeutic power of writing and how Amanda moved past her "hatred" of the craft The reality of the traditional publishing path versus self-publishing Why your personal story is worth sharing, even when it feels vulnerable Resources Mentioned: Purchase the book One of the Lucky Ones by A.E. Lee: https://amzn.to/4pIf6ce Connect with A.E. Lee on her website: A.E. LEE – Author A.E. Lee Follow A.E. Lee on Instagram: A.E. Lee (@authoraelee) • Instagram photos and videos Listen to the episode on Financial Abuse with Amanda Cassar: Financial Secrets Revealed: Empowering Women with Amanda Cassar | Beyond the Bestseller If this episode resonated with you or someone you know, don't forget to subscribe, leave a review, and share it with those who might need to hear Amanda Lee's story. For more resources to help you write and market your book, visit https://kellyschuknecht.com. If you or someone you know is experiencing domestic abuse, please contact the National Domestic Violence Hotline by calling 800-799-7233, texting "START" to 88788, or visiting thehotline.org.

    26 min
  4. Stop Feeding Your Cancer: The "99% Rule" for Recovery  with Kelly Lutman

    JAN 19

    Stop Feeding Your Cancer: The "99% Rule" for Recovery with Kelly Lutman

    In this episode of Beyond the Bestseller, host Kelly Schuknecht interviews Kelly Lutman, author of 'Thriving Through Cancer.' Lutman, a functional medicine health coach, discusses the importance of nutrition in supporting the body during cancer treatment. She emphasizes that while medical teams focus on eradicating cancer, it is crucial to nourish the rest of the body to enhance recovery and reduce the risk of recurrence. The conversation covers the detrimental effects of sugar, the significance of whole foods, and the holistic approach to wellness that encompasses body, mind, and spirit. In this episode you will find: •The "99% Rule": Why it is vital to nourish the healthy parts of your body while the medical team focuses on the treatment. •Food vs. "Food-like Substances": How to identify real nutrition on the grocery store perimeter and why processed shelf-stable items can be detrimental. •The Sugar-Cancer Connection: A breakdown of why sugar is used in PET scans to identify cancer cells and why reducing it is a strategic health move. •Environmental Impacts on Health: The surprising truth about glyphosate (Roundup) in conventional wheat and how it affects gut health and joint pain. •The Mind-Body Connection: How fear can shut down the immune system and practical advice for maintaining hope during a journey. •Finding the Root Cause: The difference between "squelching" a symptom with medication and listening to the messages your body is sending. Click play to hear how you can strengthen your body, mind, and spirit for whatever journey you are on. Guest Resources & Links: Goal Digger Facebook Community: https://www.facebook.com/groups/goaldiggerpodcast/**Goal Goal Digger Instagram: https://www.instagram.com/goaldiggerpodcast/**Beyond Purchase the Book: Thriving Through Cancer: A Holistic Approach for Your Journey on Amazon https://amzn.to/49fdqSL Kelly Lutman’s Website: http://www.pursuewellnessforyou.com/ Connect with Kelly: Request a discovery call or learn about her coaching at https://pursuewellness4u.com/ If this episode resonated with you or someone you know, don't forget to subscribe, leave a review, and share it with those who might need to hear Kelly Lutman’s story. For more resources to help you write and market your book, visit https://kellyschuknecht.com.

    32 min
  5. The Secret to Unshakable Confidence with Sheena Yap Chan

    JAN 12

    The Secret to Unshakable Confidence with Sheena Yap Chan

    In this episode of Beyond the Bestseller, host Kelly Schuknecht speaks with Sheena Yap Chan, author of 'Bridging the Confidence Gap.' They discuss the importance of women's confidence, the impact of visibility and representation, and the challenges women face in the workplace. Sheena shares her insights on overcoming imposter syndrome, the need for self-promotion, and creating brave spaces for women to thrive. The conversation emphasizes the significance of taking action and embracing change in a rapidly evolving world. Inside this episode, you’ll learn: The startling report from the World Economic Forum that delayed gender parity to the year 2158. Why visibility and confidence are two sides of the same coin. "Ready, Fire, Aim": Why you need to start before you’re ready and course-correct later. The "Brave Spaces" concept and how to move past safe spaces into actionable growth. Overcoming the cultural upbringing that teaches women to "not rock the boat." The power of self-promotion and why staying quiet is actually a disservice to others. Resources mentioned in this episode: Sheena Yap Chan’s Website: https://sheenayapchan.com Free Self-Confidence Personality Quiz: https://sheenayapchan.com Tao of Self-Confidence Podcast: https://podcasts.apple.com/us/podcast/the-tao-of-self-confidence/id1049303681 Connect with Sheena on LinkedIn: https://www.linkedin.com/in/sheenayapchan/ Connect with Sheena on Instagram: https://www.instagram.com/sheena.yap.chan/ Buy Sheena’s Books: Bridging the Confidence Gap: How Empowered Women Change the World: https://amzn.to/4plvLCk The Tao of Self-Confidence: https://amzn.to/3LwwqD3 If this episode resonated with you or someone you know, don't forget to subscribe, leave a review, and share it with those who might need to hear Sheena Yap Chan's story. For more resources to help you write and market your book, visit https://kellyschuknecht.com.

    29 min
  6. How Your Clutter Is Secretly Ruining Your Life with Julie Coraccio

    JAN 5

    How Your Clutter Is Secretly Ruining Your Life with Julie Coraccio

    In this episode of Beyond the Bestseller, host Kelly Schuknecht interviews Julie Coraccio, author of 'Clear Your Clutter Inside and Out.' They discuss the various forms of clutter; physical, mental, emotional, spiritual, and energetic, and how these affect our lives. Julie shares insights on why we hold onto clutter, the importance of self-awareness, and practical strategies for decluttering. The conversation emphasizes the need for mindfulness and the role of journaling in gaining clarity. Julie also highlights the significance of managing relationships and social media to maintain a healthy mental space. In this episode, we explore: The true definition of clutter: anything that prevents you from creating a home and life you love. The four types of clutter: Physical, Mental, Emotional, and Spiritual (plus a "woo-woo" energetic bonus!). Why we hold onto things out of fear, memory, or a scarcity mentality. How to identify "delayed decisions" in your home, like that broken sewing machine in my loft! Practical tips for decluttering: why 10 minutes a day is more powerful than a weekend marathon. How clearing your physical space creates a symbiotic relationship with your mental clarity. Resources Mentioned in this Episode: Clear Your Clutter Inside and Out by Julie Coraccio: https://amzn.to/499bOsf Reawaken Your Brilliance: https://reawakenyourbrilliance.com/ Julie’s YouTube Channel: https://www.youtube.com/user/reawakenyourbrillian If this episode resonated with you or someone you know, don't forget to subscribe, leave a review, and share it with those who might need to hear Julie Coraccio's story. For more resources to help you write and market your book, visit www.kellyschuknecht.com.

    30 min
  7. Perimenopause in Your 40s: Why Doctors Get HRT Wrong with Lauren Tetenbaum

    12/29/2025

    Perimenopause in Your 40s: Why Doctors Get HRT Wrong with Lauren Tetenbaum

    In this episode of Beyond the Bestseller, host Kelly Schuknecht speaks with Lauren Tetenbaum, author of 'Millennial Menopause.' They discuss the often-overlooked topic of menopause, particularly focusing on perimenopause, its symptoms, and the importance of awareness and education. Lauren shares her insights as a psychotherapist and advocate for women's health, emphasizing the need for open conversations about menopause and the mental health implications that accompany this life stage. The discussion also covers hormone therapy, navigating healthcare conversations, and personal experiences related to menopause. Inside this episode, you’ll learn: Why Lauren, despite her education and interest in women's health, realized she knew nothing about menopause beyond the stereotypes. The difference between perimenopause (the 4-10+ year period of hormonal fluctuations) and menopause (one day, marked by a year of no periods). The shocking variety of perimenopause symptoms that most women don't connect to hormones, including itchy ears, frozen shoulder, joint pain, changes in voice, and rage. Why the 2002 study on Hormone Replacement Therapy (HRT) led to a massive gap in physician training, and how that conclusion has now been debunked. The key distinction between the older term Hormone Replacement Therapy (HRT) and the more accurate term Hormone Therapy. Why Hormone Therapy is considered the gold standard for menopause symptoms and how it can help prevent osteoporosis, dementia, and heart disease post-menopause. What to do if your doctor is dismissive, including resources like menopause.org (The Menopause Society). The mental health implications of this transition including increased risks of depression, anxiety, and unexpected rage and how to find your baseline. A powerful reminder that you do not need to reach a "threshold of suffering" to pursue treatment, including Hormone Therapy. Get The Resources: Guest Book: Millennial Menopause https://a.co/d/7mlEHKd The Menopause Society: menopause.org Connect with Lauren Tetenbaum: Website: millennialmenopause.com Instagram: @thecounselorlaur If this episode resonated with you or someone you know, don't forget to subscribe, leave a review, and share it with those who might need to hear Lauren Tetenbaum's story. For more resources to help you write and market your book, visit www.kellyschuknecht.com.

    32 min

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About

Beyond the Bestseller is a podcast for professional women, authors, and entrepreneurs who are ready to amplify their influence and impact. Join host Kelly Schuknecht as she dives into conversations with inspiring women who’ve written books to further their careers, build their brands, and share powerful messages. Each episode dives into real conversations, offering insights on writing, marketing, and using a book to open doors and spark new opportunities. Tune in for inspiring stories, expert advice, and the motivation to pursue your own big dreams. Go beyond the bestseller and discover what’s possible.