The Digital Shift™

SELF-MADE

Get to know the powerhouse duo behind The Digital Shift™! With decades of experience scaling businesses and a no-nonsense approach to strategy, Jessica and Natasha live to see entrepreneurs take control of their growth. From tech tips to confidence-building, these two bring the inspiration and insights you need to make things happen.

  1. Episode 56 — Your 2026 Game Plan: How to Design a Year That Runs Like a System

    6D AGO

    Episode 56 — Your 2026 Game Plan: How to Design a Year That Runs Like a System

    Before you rush into 2026 with new goals and big dreams, pause and clean the slate. In this final 2025 episode of The Digital Shift™, Jessica Green walks you through the ultimate Year-End System Reset — what to automate, what to delete, and what to double down on — so you can design a year that runs like a system instead of one that runs you. She’ll guide you through her Delete → Duplicate → Delegate framework, a quick automation audit, and the three data points to track monthly for predictable, profitable growth. If you’re ready to stop winging it and start operating like a CEO, this episode is your blueprint. 🎯 Who This Episode Is For ✅ Entrepreneurs who want a clean start for 2026  ✅ Founders ready to move from chaos to clarity  ✅ Business owners tired of constant “busy” with no measurable growth  ✅ Self Made Hub members prepping for their best year yet “Ready to build your 2026 Game Plan?  Grab our free System Reset Checklist inside the Self Made Hub—it’s the exact step-by-step we use to prep our business for a clean, profitable new year. And if you’re serious about automating and scaling with mentorship, start your 14-day free trial at www.self-made.biz and let’s design your 2026 together.” 🚀 Ready to Build This For Real? Here’s How We Can Help If today’s episode sparked something—and you’re ready to stop duct-taping your business together—here are a few simple ways to take your next step with us. No pressure. Just options. 🧠 Just Getting Started? Free GHL Made Simple™ Workshop See how Go High Level actually works without the overwhelm. 👉 www.self-made.biz/workshop ⚙️ Want Your Business in One Place? Start Your Free Trial of The Hub Funnels, email, SMS, automations, CRM—one login, one system. 👉 www.self-made.biz/thehub 🛠️ Ready to Build With Guidance? 4-Week GHL Systems Lab Done-with-you support to build clean, scalable systems fast. 👉 www.self-made.biz/lab 🎓 Want Deep Training + Scale? Tech Savvy School™ Master systems, automation, and offers with mentorship. 👉 www.techsavvyschool.com 🤝 Not Sure What You Need? Book a quick 15-min discovery call. 👉 www.self-made.biz/discoverycall ✨ Start where you are. Systems create momentum. Follow us on IG 👉 @techsavvymentors

    14 min
  2. Episode 55: You Don’t Need More Leads—You Need THIS: The Real Reason Your Sales Are Stuck

    DEC 18

    Episode 55: You Don’t Need More Leads—You Need THIS: The Real Reason Your Sales Are Stuck

    Think the reason your sales are inconsistent is because you don’t have enough leads? Think again. In this episode of The Digital Shift™, Natasha Roberson delivers a must-hear reality check: more leads won’t fix your broken sales system. Before you run another ad, boost another post, or stress about your follower count—press play on this. You’ll learn: Why chasing traffic without a system is like pouring water into a leaky bucket The 3 invisible holes in most entrepreneurs’ sales process How to build a high-converting 14-touch nurture system that sells for you The proven workflows, automations, and DM strategies that close more sales (without you glued to your phone) This is the episode that helps you finally shift from “I need more” to “I just need it to work.” 🧠 It’s not about more attention—it’s about what happens after they raise their hand. 🎯 Want the full plug-and-play system Natasha teaches inside the episode? ➡️ Grab your 14-day free trial of the SELF-MADE Hub: www.self-made.biz/thehub 🚀 Ready to Build This For Real? Here’s How We Can Help If today’s episode sparked something—and you’re ready to stop duct-taping your business together—here are a few simple ways to take your next step with us. No pressure. Just options. 🧠 Just Getting Started? Free GHL Made Simple™ Workshop See how Go High Level actually works without the overwhelm. 👉 www.self-made.biz/workshop ⚙️ Want Your Business in One Place? Start Your Free Trial of The Hub Funnels, email, SMS, automations, CRM—one login, one system. 👉 www.self-made.biz/thehub 🛠️ Ready to Build With Guidance? 4-Week GHL Systems Lab Done-with-you support to build clean, scalable systems fast. 👉 www.self-made.biz/lab 🎓 Want Deep Training + Scale? Tech Savvy School™ Master systems, automation, and offers with mentorship. 👉 www.techsavvyschool.com 🤝 Not Sure What You Need? Book a quick 15-min discovery call. 👉 www.self-made.biz/discoverycall ✨ Start where you are. Systems create momentum. Follow us on IG 👉 @techsavvymentors

    14 min
  3. Episode 39 - Midlife Badass: Building a Business That’s Bold, Connected, and Completely Automated  Featuring: The Midlife Badass

    DEC 15

    Episode 39 - Midlife Badass: Building a Business That’s Bold, Connected, and Completely Automated Featuring: The Midlife Badass

    Episode 39: Midlife Badass: Building a Business That’s Bold, Connected, and Completely Automated Featuring: The Midlife Badass From Dream to Digital: How This Midlife Badass Built Her Business with Systems, Strategy & Sisterhood In this powerful episode of The Digital Shift™, Jessica Green sits down with one of the most inspiring entrepreneurs inside the Self Made Hub—The Midlife Badass—a coach, creative, and community builder who’s proving that midlife isn’t the end…it’s the beginning. 🔥 From her first funnel to a fully automated business built on Self Made Hub, this conversation is packed with practical takeaways, strategic gems, and empowering moments. You'll hear how she went from scattered ideas to a crystal-clear brand and a fully functioning business—complete with her own membership, custom app, and a growing movement of women joining her in the second half of life. Whether you’re building from scratch, feeling overwhelmed by tech, or wondering if it’s too late to go all in—this episode is your reminder that you’re right on time. 🧠 What You’ll Learn: The exact systems she built inside the Hub to launch and scaleHow the Digital Shift Accelerator gave her clarity, structure, and momentumWhy she created the Midlife Secret Society and how it’s bringing women together through automation, community, and sisterhoodThe tools she’s using (funnels, waitlists, nurture sequences, and a full-blown app!)Advice for women in their 40s, 50s, and beyond who are finally ready to bet on themselvesHow to build something bold—even if tech has scared you before💬 Favorite Quote: “You’re not too late. You’re right on time—and with the right system and support, you can build anything.” 🔗 Ready to Build Your Own Midlife Movement? www.midlife-badass.com Join us at our upcoming FREE 3-Day Virtual Summit ✨ Brand It. Automate It. Sell It.™ 📅 September 9th, 2025 We'll show you how to: Craft your personal brandStack and price your offersBuild a system that sells for you using smart tech and AI tools👉 Register now at 🚀 Ready to Build This For Real? Here’s How We Can Help If today’s episode sparked something—and you’re ready to stop duct-taping your business together—here are a few simple ways to take your next step with us. No pressure. Just options. 🧠 Just Getting Started? Free GHL Made Simple™ Workshop See how Go High Level actually works without the overwhelm. 👉 www.self-made.biz/workshop ⚙️ Want Your Business in One Place? Start Your Free Trial of The Hub Funnels, email, SMS, automations, CRM—one login, one system. 👉 www.self-made.biz/thehub 🛠️ Ready to Build With Guidance? 4-Week GHL Systems Lab Done-with-you support to build clean, scalable systems fast. 👉 www.self-made.biz/lab 🎓 Want Deep Training + Scale? Tech Savvy School™ Master systems, automation, and offers with mentorship. 👉 www.techsavvyschool.com 🤝 Not Sure What You Need? Book a quick 15-min discovery call. 👉 www.self-made.biz/discoverycall ✨ Start where you are. Systems create momentum. Follow us on IG 👉 @techsavvymentors

    34 min
  4. Episode 54: Behind the Curtain: Our 2025 Lessons, Wins, and What’s Next for 2026

    DEC 8

    Episode 54: Behind the Curtain: Our 2025 Lessons, Wins, and What’s Next for 2026

    Before you sprint into another year of systems, funnels, and scaling—it’s time to pause, reflect, and pull back the curtain. In this transparent, tell-it-like-it-is episode of The Digital Shift™, Jessica Green and Natasha Roberson get real about what 2025 actually looked like behind the scenes at Self Made. From joining a paid-ads mastermind and sharpening their sales game inside Sales Girl Bootcamp, to hosting three virtual summits, building their marketplace, and prepping for their first live event—nothing is off limits. Jess and Nat break down the good, the bad, and the ugly: what worked, what didn’t, and how they’re turning the ship back toward the original Self Made vision—empowering female entrepreneurs to master automation, mentorship, and simplicity. It’s an honest Plan → Do → Review conversation packed with real stories, business pivots, and lessons learned the hard way (plus a few bloopers you’ll definitely relate to). 🧠 Key Topics Covered ✅ The Big Shifts of 2025 — From build mode to refine mode  ✅ What Self Made was built for (and how they found their way back)  ✅ 3 Virtual Summits, The Podcast, Workshops, and Wins  ✅ Paid Ads Mastery + Sales Girl Bootcamp lessons  ✅ The biggest losses, agency burnout, and bloopers they can now laugh about  ✅ The Plan → Do → Review: What they’ll Keep, Start, and Stop in 2026  ✅ Why “boring makes billions”—and simplicity always scales faster   🚀 Ready to Build This For Real? Here’s How We Can Help If today’s episode sparked something—and you’re ready to stop duct-taping your business together—here are a few simple ways to take your next step with us. No pressure. Just options. 🧠 Just Getting Started? Free GHL Made Simple™ Workshop See how Go High Level actually works without the overwhelm. 👉 www.self-made.biz/workshop ⚙️ Want Your Business in One Place? Start Your Free Trial of The Hub Funnels, email, SMS, automations, CRM—one login, one system. 👉 www.self-made.biz/thehub 🛠️ Ready to Build With Guidance? 4-Week GHL Systems Lab Done-with-you support to build clean, scalable systems fast. 👉 www.self-made.biz/lab 🎓 Want Deep Training + Scale? Tech Savvy School™ Master systems, automation, and offers with mentorship. 👉 www.techsavvyschool.com 🤝 Not Sure What You Need? Book a quick 15-min discovery call. 👉 www.self-made.biz/discoverycall ✨ Start where you are. Systems create momentum. Follow us on IG 👉 @techsavvymentors

    1h 9m
  5. Episode 51: Why You Need a Nurture Sequence, Not a One-Night Stand Strategy

    DEC 4

    Episode 51: Why You Need a Nurture Sequence, Not a One-Night Stand Strategy

    If your DMs, funnels, or social posts are pitching before connecting, this episode’s your wake-up call.  Jessica Green calls out one of the most common marketing mistakes: asking for the sale too soon. From “DM me to join” posts to aggressive opt-ins that feel like proposals on the first date, Jess breaks down how rushing the relationship burns your leads, kills your confidence, and convinces you your offer doesn’t work — when it actually does. You’ll learn how to slow the process, build connection, and use the Offer Stack + Nurture Flow System to turn cold audiences into committed buyers — without feeling pushy or desperate. 🧠 Key Topics Covered ✅ Why “pitching before the appetizer” kills conversions  ✅ The Like → Know → Trust → Love path every buyer takes  ✅ How to fix the pacing problem with your Offer Stack + Nurture Flow  ✅ Why slowing down actually speeds up sales  ✅ How to automate connection through email, SMS, and social workflows Ready to stop scaring off your leads and start nurturing them into loyal customers?  ✨ Start your 14-day free trial inside the Self Made Hub and build your Offer Stack + Nurture Flow System today:www.self-made.biz/thehub 🚀 Ready to Build This For Real? Here’s How We Can Help If today’s episode sparked something—and you’re ready to stop duct-taping your business together—here are a few simple ways to take your next step with us. No pressure. Just options. 🧠 Just Getting Started? Free GHL Made Simple™ Workshop See how Go High Level actually works without the overwhelm. 👉 www.self-made.biz/workshop ⚙️ Want Your Business in One Place? Start Your Free Trial of The Hub Funnels, email, SMS, automations, CRM—one login, one system. 👉 www.self-made.biz/thehub 🛠️ Ready to Build With Guidance? 4-Week GHL Systems Lab Done-with-you support to build clean, scalable systems fast. 👉 www.self-made.biz/lab 🎓 Want Deep Training + Scale? Tech Savvy School™ Master systems, automation, and offers with mentorship. 👉 www.techsavvyschool.com 🤝 Not Sure What You Need? Book a quick 15-min discovery call. 👉 www.self-made.biz/discoverycall ✨ Start where you are. Systems create momentum. Follow us on IG 👉 @techsavvymentors

    19 min
  6. Episode 53: Mentorship Math: The Fastest Way to 10X Your Results Isn’t More Time—It’s Better Guidance

    DEC 4

    Episode 53: Mentorship Math: The Fastest Way to 10X Your Results Isn’t More Time—It’s Better Guidance

    You can’t Google your way to success—and you definitely can’t scale by doing it all alone. In this episode of The Digital Shift™, Jessica Green breaks down the real equation behind exponential growth: Mentorship + Machine = Momentum. Jessica shares how proximity to the right mentors collapses years of trial and error into months of traction, how to spot the difference between genuine mentorship and marketing hype, and why every entrepreneur needs a “board of growth” built around strategy, systems, mindset, and accountability. She also unpacks the four mentors every entrepreneur needs, how to identify the wrong ones, and how combining mentorship with automation creates the perfect balance of clarity and consistency needed to scale faster. If you’re ready to stop figuring it out alone and start growing with guided strategy and proven systems, this episode is your roadmap. Key Topics Covered ✅ Why you can’t Google your way to growth  ✅ How to spot a real mentor vs. a marketer  ✅ The 4 mentors every entrepreneur needs (and the ones to avoid)  ✅ Why mentorship without systems = chaos, and systems without mentorship = overwhelm  ✅ How to find the right mentor for your next level  ✅ The Self Made equation: Mentorship + Machine = Momentum Ready to experience what real mentorship + machine looks like?  Join us for the next 90-Day Shift or meet us live at The Digital Shift LIVE in Atlanta this January. We’ll help you build the systems, offers, and automations that create unstoppable momentum—with the mentors who’ve already done it. ✨ Learn more at www.self-made.biz/atlanta 🚀 Ready to Build This For Real? Here’s How We Can Help If today’s episode sparked something—and you’re ready to stop duct-taping your business together—here are a few simple ways to take your next step with us. No pressure. Just options. 🧠 Just Getting Started? Free GHL Made Simple™ Workshop See how Go High Level actually works without the overwhelm. 👉 www.self-made.biz/workshop ⚙️ Want Your Business in One Place? Start Your Free Trial of The Hub Funnels, email, SMS, automations, CRM—one login, one system. 👉 www.self-made.biz/thehub 🛠️ Ready to Build With Guidance? 4-Week GHL Systems Lab Done-with-you support to build clean, scalable systems fast. 👉 www.self-made.biz/lab 🎓 Want Deep Training + Scale? Tech Savvy School™ Master systems, automation, and offers with mentorship. 👉 www.techsavvyschool.com 🤝 Not Sure What You Need? Book a quick 15-min discovery call. 👉 www.self-made.biz/discoverycall ✨ Start where you are. Systems create momentum. Follow us on IG 👉 @techsavvymentors

    28 min
  7. Episode 52: Your Business Will Grow As Fast As Your Gratitude: A Thanksgiving Reminder

    NOV 17

    Episode 52: Your Business Will Grow As Fast As Your Gratitude: A Thanksgiving Reminder

    On this special Thanksgiving episode of The Digital Shift™, Natasha Roberson hits pause on the hustle to spotlight something that truly fuels long-term success: gratitude. In a world that constantly pushes us to chase the next win, Natasha reminds us why slowing down to appreciate what we already have—our clients, our progress, our capacity to grow—isn’t just feel-good fluff. It’s a business strategy. You’ll hear: Why gratitude is a powerful frequency that attracts aligned opportunities The surprising link between consistency and appreciation How to create momentum in your business by honoring where you’ve already succeeded Natasha’s personal gratitude list and what she’s learned from this year’s wins and losses A simple gratitude ritual to carry into the holidays (and every week after) This episode is equal parts heart and strategy. Whether you’re reflecting on a record-breaking year or just getting back up after a hard one, this message will anchor you in what matters most—and give you fresh fuel to finish the year strong. 🧡 From our team at SELF-MADE, we’re so thankful for YOU. 🎯 Want to align with a business that grows with gratitude and automation? 👉 Start your 14-day trial at www.self-made.biz/thehub   🚀 Ready to Build This For Real? Here’s How We Can Help If today’s episode sparked something—and you’re ready to stop duct-taping your business together—here are a few simple ways to take your next step with us. No pressure. Just options. 🧠 Just Getting Started? Free GHL Made Simple™ Workshop See how Go High Level actually works without the overwhelm. 👉 www.self-made.biz/workshop ⚙️ Want Your Business in One Place? Start Your Free Trial of The Hub Funnels, email, SMS, automations, CRM—one login, one system. 👉 www.self-made.biz/thehub 🛠️ Ready to Build With Guidance? 4-Week GHL Systems Lab Done-with-you support to build clean, scalable systems fast. 👉 www.self-made.biz/lab 🎓 Want Deep Training + Scale? Tech Savvy School™ Master systems, automation, and offers with mentorship. 👉 www.techsavvyschool.com 🤝 Not Sure What You Need? Book a quick 15-min discovery call. 👉 www.self-made.biz/discoverycall ✨ Start where you are. Systems create momentum. Follow us on IG 👉 @techsavvymentors

    10 min
  8. Episode 50:  Don’t Launch Anything New Until You Do This First

    NOV 13

    Episode 50: Don’t Launch Anything New Until You Do This First

    Before you build another funnel, run another promo, or launch a new offer—there’s one thing that could make every launch more profitable, every post more impactful, and every lead more likely to buy… In this powerful episode, Natasha Roberson breaks down the one foundational system most entrepreneurs skip—and how skipping it silently costs you time, money, and momentum. If you’ve been stuck in the launch-and-chase cycle, showing up online but not seeing consistent conversions, this episode will flip your strategy upside down—in the best way. 💡 What You’ll Learn: Why visibility without a nurture system is just noise The #1 mistake keeping your funnels from converting The 14-point automation system that works behind the scenes (even while you sleep) How to stop duct-taping your marketing and finally build a back-end that sells What to do before you hit “publish” on any new launch, freebie, or funnel 🧠 Favorite Takeaway: “More content won’t fix a broken nurture system. More leads won’t solve poor follow-up. More hustle won’t heal a leaky back-end.” 🎁 Ready to build your back-end before your next big launch? Unlock your 14-day free trial and start using the exact systems Natasha teaches in this episode at: 👉 www.self-made.biz/thehub 🚀 Ready to Build This For Real? Here’s How We Can Help If today’s episode sparked something—and you’re ready to stop duct-taping your business together—here are a few simple ways to take your next step with us. No pressure. Just options. 🧠 Just Getting Started? Free GHL Made Simple™ Workshop See how Go High Level actually works without the overwhelm. 👉 www.self-made.biz/workshop ⚙️ Want Your Business in One Place? Start Your Free Trial of The Hub Funnels, email, SMS, automations, CRM—one login, one system. 👉 www.self-made.biz/thehub 🛠️ Ready to Build With Guidance? 4-Week GHL Systems Lab Done-with-you support to build clean, scalable systems fast. 👉 www.self-made.biz/lab 🎓 Want Deep Training + Scale? Tech Savvy School™ Master systems, automation, and offers with mentorship. 👉 www.techsavvyschool.com 🤝 Not Sure What You Need? Book a quick 15-min discovery call. 👉 www.self-made.biz/discoverycall ✨ Start where you are. Systems create momentum. Follow us on IG 👉 @techsavvymentors

    10 min

Ratings & Reviews

4
out of 5
4 Ratings

About

Get to know the powerhouse duo behind The Digital Shift™! With decades of experience scaling businesses and a no-nonsense approach to strategy, Jessica and Natasha live to see entrepreneurs take control of their growth. From tech tips to confidence-building, these two bring the inspiration and insights you need to make things happen.