Charcuterie & Cottage Biz Podcast

Patti Sampson & Andrea Hendrix - The GrazingBiz Sisters

Welcome to the Charcuterie & Cottage Biz Podcast, the ultimate show for charcuterie entrepreneurs and cottage food enthusiasts who are ready to turn their passion for home-based food into a thriving online business. Whether you’re just starting out or looking to take your existing food business online and to new heights, this podcast is your 'go-to' resource for actionable advice, insider tips, and step-by-step digital marketing strategies.   FROM PASSION TO PROFITS!  Join us as we break down everything from food business ideas, tips and advice to technology and marketing online for big profits.  Let's navigate your Charcuterie and Cottage businesses together so you can dump your desk job and create a business from your passion!   Hosted by a professional chef and digital marketer, real life sisters, Andrea Hendrix and Patti Sampson, bring over 60 years of real-life experience to the table...helping food creators and budding entrepreneurs turn their passion into a profitable business.  Learn more at https://grazingbiz.com

  1. 1D AGO

    #37 - Big Orders vs. Small Sales...Which is best for a Profitable & Low-Stress Food Business?

    In this episode, we dive deep into one of the biggest decisions cottage food and charcuterie business owners face:  Should we chase large custom orders or focus on selling smaller priced, high-volume products? We share real-world experience from charcuterie tables & cottage food items, catering, markets, and home-based food businesses to break down the true cost of big events—including time, stress, prep, communication, and pricing—versus the freedom and scalability of standardized, repeatable products. We talk about: Big custom orders vs. smaller high-volume sales (and which is actually more profitable)How stress, time, and mental load affect pricing and sustainabilityWhy standardizing menus and products can increase income and reduce burnoutWhen large orders do make sense (corporate clients, real estate agents, senior communities, and event planners)Giftable food ideas that stand out, from charcuterie bouquets to bakery gift boxesWhy you don’t need a huge menu to succeed—and how over-accommodating can hurt your businessHow passion, confidence, and simplicity directly impact salesUsing social media and visibility to attract organic referrals without paid adsWhether we’re running a charcuterie business, baking from home, or building a cottage food brand, this episode helps us step back, evaluate our business model, and choose a path that fits our personality, lifestyle, and goals. If we’re feeling overwhelmed, underpaid, or stuck saying yes to things we don’t enjoy, this conversation will help us rethink how we sell, what we offer, and how we grow—without burning out. 👉 Resources mentioned in this episode: grazingbiz.com/resources If this episode resonates, share it with a fellow food business owner and help us keep growing the Grazing Biz community. If you want more help to get your Charcuterie or home-based food Business launched or grow it online, we got you covered: START OR GROW A CHARCUTERIE AND/OR COTTAGE FOOD BUSINESS IN LESS THAN 30 DAYS!! Learn about all our free and paid resources at https://grazingbiz.com/resources Check out our new Mini-Course on Starting your Charcuterie Business at: https://grazingbiz.com/launch-minicourse NEW EBOOK! STOP GUESSING AND START PROFITING. Get the Ultimate Guide on How to Buy, Price & Profit Like a Pro! "Charcuterie Profit Secrets" Get the book at: https://grazingbiz.com/profitsecrets... ...when you get the book, get access to a special discount price on our amazing "Charcuterie AI Secrets" – A Guide to 10x Marketing & Sales Using AI and you'll also get 6 Charcuterie Business-Building AI prompts to help you to build everything from your business plan to boards to marketing plan so you can earn more at any stage of your business. GET A FREE CHARCUTERIE BOARD CALCULATOR AT: https://grazingbiz.com/earnwithcheese JOIN OUR FREE FACEBOOK GROUP FOR MORE TIPS/HELP: https://www.facebook.com/groups/charcuteriebiz Follow us: Instagram: https://www.instagram.com/grazingbizstrategies TikTok: https://www.tiktok.com/@grazingboardbiz Facebook: https://www.facebook.com/charcuterielaunchlab ...

    54 min
  2. JAN 16

    #36 - FAQs We Get All The Time and the Answers to help you Grow Your Food Business Fast

    We get these Frequently Asked Questions (FAQ's) all the time — so we’re answering them in one place. In this episode, we breakdown the most common FAQs for charcuterie and cottage food business owners who want to do this the right way from the start. We talk about what equipment you actually need, how to take orders without chaos, where your first customers really come from, and how to price so you’re not working for free. We also cover websites, online ordering, automation, and why setting up simple systems early makes everything easier as you grow. Plus, we call out the mistakes we see over and over again — overbuying, underpricing, trying to do too much, and skipping the business side altogether. If you’re starting out, scaling up, or trying to turn your side hustle into a real, profitable business, this episode will help you get clear, get organized, and move forward with confidence. If you want more help to get your Charcuterie or home-based food Business launched or grow it online, we got you covered: START OR GROW A CHARCUTERIE AND/OR COTTAGE FOOD BUSINESS IN LESS THAN 30 DAYS!! Learn about all our free and paid resources at https://grazingbiz.com/resources Check out our new Mini-Course on Starting your Charcuterie Business at: https://grazingbiz.com/launch-minicourse NEW EBOOK! STOP GUESSING AND START PROFITING. Get the Ultimate Guide on How to Buy, Price & Profit Like a Pro! "Charcuterie Profit Secrets" Get the book at: https://grazingbiz.com/profitsecrets... ...when you get the book, get access to a special discount price on our amazing "Charcuterie AI Secrets" – A Guide to 10x Marketing & Sales Using AI and you'll also get 6 Charcuterie Business-Building AI prompts to help you to build everything from your business plan to boards to marketing plan so you can earn more at any stage of your business. GET A FREE CHARCUTERIE BOARD CALCULATOR AT: https://grazingbiz.com/earnwithcheese JOIN OUR FREE FACEBOOK GROUP FOR MORE TIPS/HELP: https://www.facebook.com/groups/charcuteriebiz Follow us: Instagram: https://www.instagram.com/grazingbizstrategies TikTok: https://www.tiktok.com/@grazingboardbiz Facebook: https://www.facebook.com/charcuterielaunchlab ...

    1h 7m
  3. JAN 4

    #35 - Our Hottest Food Marketing Tips from our Past Episodes - Don't Miss!!

    As we kick off 2026, we’re sharing some of our favorite and most productive marketing lessons pulled straight from previous podcast episodes. In this episode, we talk about how we market our charcuterie and cottage food businesses in simple, practical ways that actually work. We cover automation, online ordering, websites vs. landing pages, Google reviews, social media visibility, and how to build trust before you ever sell. These are real strategies we’ve used to sell more with less stress and less manual work. If you’re growing a home-based food business and want clearer systems, better marketing, and more consistent sales, this episode will help you focus on what matters most. We’re so glad you’re here and excited to grow with you in 2026. If you want more help to get your Charcuterie or home-based food Business launched or grow it online, we got you covered: START OR GROW A CHARCUTERIE AND/OR COTTAGE FOOD BUSINESS IN LESS THAN 30 DAYS!! Learn about all our free and paid resources at https://grazingbiz.com/resources Check out our new Mini-Course on Starting your Charcuterie Business at: https://grazingbiz.com/launch-minicourse NEW EBOOK! STOP GUESSING AND START PROFITING. Get the Ultimate Guide on How to Buy, Price & Profit Like a Pro! "Charcuterie Profit Secrets" Get the book at: https://grazingbiz.com/profitsecrets... ...when you get the book, get access to a special discount price on our amazing "Charcuterie AI Secrets" – A Guide to 10x Marketing & Sales Using AI and you'll also get 6 Charcuterie Business-Building AI prompts to help you to build everything from your business plan to boards to marketing plan so you can earn more at any stage of your business. GET A FREE CHARCUTERIE BOARD CALCULATOR AT: https://grazingbiz.com/earnwithcheese JOIN OUR FREE FACEBOOK GROUP FOR MORE TIPS/HELP: https://www.facebook.com/groups/charcuteriebiz Follow us: Instagram: https://www.instagram.com/grazingbizstrategies TikTok: https://www.tiktok.com/@grazingboardbiz Facebook: https://www.facebook.com/charcuterielaunchlab ...

    41 min
  4. 12/19/2025

    #34 - Crank up your Business in 2026 - Success Tips to Grow Smarter & Faster

    What does it really take to succeed as a food business owner in 2026? In this episode, we share practical success tips that help us move from hobbyist to legitimate business owner — without burnout. We talk about why having a simple online presence builds instant trust, how capturing emails at markets and events helps us grow beyond social media, and how basic systems and automation make running our business easier. We also cover how to spot legitimate vending opportunities, avoid scams, and create a setup that makes customers feel confident buying from us. These are real-world strategies we’re using to grow smarter, stay organized, and build a business that actually supports our life. If you’re selling food from home, vending at markets, or planning your next level of growth, this episode will help you start 2026 with clarity and confidence. If you want more help to get your Charcuterie or home-based food Business launched or grow it online, we got you covered: START OR GROW A CHARCUTERIE AND/OR COTTAGE FOOD BUSINESS IN LESS THAN 30 DAYS!! Learn about all our free and paid resources at https://grazingbiz.com/resources Check out our new Mini-Course on Starting your Charcuterie Business at: https://grazingbiz.com/launch-minicourse NEW EBOOK! STOP GUESSING AND START PROFITING. Get the Ultimate Guide on How to Buy, Price & Profit Like a Pro! "Charcuterie Profit Secrets" Get the book at: https://grazingbiz.com/profitsecrets... ...when you get the book, get access to a special discount price on our amazing "Charcuterie AI Secrets" – A Guide to 10x Marketing & Sales Using AI and you'll also get 6 Charcuterie Business-Building AI prompts to help you to build everything from your business plan to boards to marketing plan so you can earn more at any stage of your business. GET A FREE CHARCUTERIE BOARD CALCULATOR AT: https://grazingbiz.com/earnwithcheese JOIN OUR FREE FACEBOOK GROUP FOR MORE TIPS/HELP: https://www.facebook.com/groups/charcuteriebiz Follow us: Instagram: https://www.instagram.com/grazingbizstrategies TikTok: https://www.tiktok.com/@grazingboardbiz Facebook: https://www.facebook.com/charcuterielaunchlab ...

    1h 13m
  5. 12/12/2025

    #33 - Turn Your Food Skills Into Passive Income Selling Your Knowledge Online with Digital Products

    In this episode, we’re breaking down how cottage food, charcuterie, and home-based foodpreneurs can turn their everyday skills into simple, sustainable digital products that sell on autopilot and while you sleep!  From recipe eBooks to mini courses, styling guides, ingredient lists, and downloadable templates, we walk you through how to choose winning products that sell, how to price them, test ideas quickly, and package your knowledge in a way people are excited to buy.  We also talk about lead magnets, self-liquidating offers, nurturing your audience, and why you only need to be “10% ahead” to teach something people will gladly pay for. Whether you sell charcuterie cups, cinnamon rolls, decorated cookies, sourdough, or boards and grazing tables, this episode gives you a clear roadmap to creating passive income without adding more hours to your already-full schedule. If you’ve been curious about selling digital products online for passive income but weren’t sure where to start, this is episode is for you!!  If you want more help to get your Charcuterie or home-based food Business launched or grow it online, we got you covered: START OR GROW A CHARCUTERIE AND/OR COTTAGE FOOD BUSINESS IN LESS THAN 30 DAYS!! Learn about all our free and paid resources at https://grazingbiz.com/resources Check out our new Mini-Course on Starting your Charcuterie Business at: https://grazingbiz.com/launch-minicourse NEW EBOOK! STOP GUESSING AND START PROFITING. Get the Ultimate Guide on How to Buy, Price & Profit Like a Pro! "Charcuterie Profit Secrets" Get the book at: https://grazingbiz.com/profitsecrets... ...when you get the book, get access to a special discount price on our amazing "Charcuterie AI Secrets" – A Guide to 10x Marketing & Sales Using AI and you'll also get 6 Charcuterie Business-Building AI prompts to help you to build everything from your business plan to boards to marketing plan so you can earn more at any stage of your business. GET A FREE CHARCUTERIE BOARD CALCULATOR AT: https://grazingbiz.com/earnwithcheese JOIN OUR FREE FACEBOOK GROUP FOR MORE TIPS/HELP: https://www.facebook.com/groups/charcuteriebiz Follow us: Instagram: https://www.instagram.com/grazingbizstrategies TikTok: https://www.tiktok.com/@grazingboardbiz Facebook: https://www.facebook.com/charcuterielaunchlab ...

    54 min
  6. 12/04/2025

    #32 - Starting a Cottage Food Business: A Beginner’s Guide

    In this episode, we walk through the basics of starting a cottage food business in a way that feels doable and not overwhelming.   Even if you are making charcuterie... you too can easily sell other things from home.  We talk about what we can legally sell, what rules we need to pay attention to, and the simple steps we can take to set things up the right way from the start. We also share real-world tips from our own experience—like choosing the right products, keeping our kitchen organized, preparing for markets or events, and making sure we stay compliant with local laws. Our goal is to make cottage food business ownership feel clear, encouraging, and totally possible for all of us. If we’ve been dreaming about selling homemade food but aren’t sure where to begin, this episode gives us a friendly, easy-to-follow starting point. If you want more help to get your Charcuterie or home-based food Business launched or grow it online, we got you covered: START OR GROW A CHARCUTERIE AND/OR COTTAGE FOOD BUSINESS IN LESS THAN 30 DAYS!! Learn about all our free and paid resources at https://grazingbiz.com/resources Check out our new Mini-Course on Starting your Charcuterie Business at: https://grazingbiz.com/launch-minicourse NEW EBOOK! STOP GUESSING AND START PROFITING. Get the Ultimate Guide on How to Buy, Price & Profit Like a Pro! "Charcuterie Profit Secrets" Get the book at: https://grazingbiz.com/profitsecrets... ...when you get the book, get access to a special discount price on our amazing "Charcuterie AI Secrets" – A Guide to 10x Marketing & Sales Using AI and you'll also get 6 Charcuterie Business-Building AI prompts to help you to build everything from your business plan to boards to marketing plan so you can earn more at any stage of your business. GET A FREE CHARCUTERIE BOARD CALCULATOR AT: https://grazingbiz.com/earnwithcheese JOIN OUR FREE FACEBOOK GROUP FOR MORE TIPS/HELP: https://www.facebook.com/groups/charcuteriebiz Follow us: Instagram: https://www.instagram.com/grazingbizstrategies TikTok: https://www.tiktok.com/@grazingboardbiz Facebook: https://www.facebook.com/charcuterielaunchlab ...

    1h 3m
  7. 11/18/2025

    #31 - Charcuterie Cart Set Up - How I earned $1900 in profit for a 2-hour Event

    In this episode, we walk through how we set up for a private charcuterie cart event and what really goes on behind the scenes. We talk about planning, contract, pricing, menu, shopping, packing, creating, timing and all the small decisions that helped us stay organized and confident. We also share with you what we would have done differently to spend less and avoid undue stress.  Get the full FREE breakdown with menu, shopping list and photos of the items we put on the cart in our Facebook Group https://www.facebook.com/groups/charcuteriebiz   Be sure to watch the YouTube version of this episode on our channel to see the pics we describe throughout - watch this episode on YouTube here: https://www.youtube.com/watch?v=UeWXP18p4qg Whether we’re catering, vending, or doing custom orders, this episode shows how a solid setup and simple systems help our cottage food business run better. If you want more help to get your Charcuterie or home-based food Business launched or grow it online, we got you covered: START OR GROW A CHARCUTERIE AND/OR COTTAGE FOOD BUSINESS IN LESS THAN 30 DAYS!! Learn about all our free and paid resources at https://grazingbiz.com/resources Check out our new Mini-Course on Starting your Charcuterie Business at: https://grazingbiz.com/launch-minicourse NEW EBOOK! STOP GUESSING AND START PROFITING. Get the Ultimate Guide on How to Buy, Price & Profit Like a Pro! "Charcuterie Profit Secrets" Get the book at: https://grazingbiz.com/profitsecrets... ...when you get the book, get access to a special discount price on our amazing "Charcuterie AI Secrets" – A Guide to 10x Marketing & Sales Using AI and you'll also get 6 Charcuterie Business-Building AI prompts to help you to build everything from your business plan to boards to marketing plan so you can earn more at any stage of your business. GET A FREE CHARCUTERIE BOARD CALCULATOR AT: https://grazingbiz.com/earnwithcheese JOIN OUR FREE FACEBOOK GROUP FOR MORE TIPS/HELP: https://www.facebook.com/groups/charcuteriebiz Follow us: Instagram: https://www.instagram.com/grazingbizstrategies TikTok: https://www.tiktok.com/@grazingboardbiz Facebook: https://www.facebook.com/charcuterielaunchlab ...

    1h 1m
  8. 11/05/2025

    #30 - Black Friday Sales & Strategy: How We’re Prepping, Bundling, and Selling Out the Season

    We’re diving deep into our Black Friday game plan — from how we’re setting up preorders, bundles, and market displays to how we’re automating social posts, emails, and checkout links for a smoother holiday rush. This episode breaks down exactly how we’re turning the busiest shopping weekend of the year into our most profitable one yet. We share how to: Create irresistible charcuterie gift bundles and “ready-to-go” boxesUse early-bird preorder systems to stay ahead of the rushMaximize visibility with market displays and signage upgradesStreamline your workflow with Canva content, automation tools, and POS prepShift your mindset from “discounts” to “visibility and volume”Whether you’re vending at markets or selling online, this Black Friday strategy session will help you boost sales, reduce chaos, and start your holiday season strong. If you want more help to get your Charcuterie or home-based food Business launched or grow it online, we got you covered: START OR GROW A CHARCUTERIE AND/OR COTTAGE FOOD BUSINESS IN LESS THAN 30 DAYS!! Learn about all our free and paid resources at https://grazingbiz.com/resources Check out our new Mini-Course on Starting your Charcuterie Business at: https://grazingbiz.com/launch-minicourse NEW EBOOK! STOP GUESSING AND START PROFITING. Get the Ultimate Guide on How to Buy, Price & Profit Like a Pro! "Charcuterie Profit Secrets" Get the book at: https://grazingbiz.com/profitsecrets... ...when you get the book, get access to a special discount price on our amazing "Charcuterie AI Secrets" – A Guide to 10x Marketing & Sales Using AI and you'll also get 6 Charcuterie Business-Building AI prompts to help you to build everything from your business plan to boards to marketing plan so you can earn more at any stage of your business. GET A FREE CHARCUTERIE BOARD CALCULATOR AT: https://grazingbiz.com/earnwithcheese JOIN OUR FREE FACEBOOK GROUP FOR MORE TIPS/HELP: https://www.facebook.com/groups/charcuteriebiz Follow us: Instagram: https://www.instagram.com/grazingbizstrategies TikTok: https://www.tiktok.com/@grazingboardbiz Facebook: https://www.facebook.com/charcuterielaunchlab ...

    59 min

Trailer

Ratings & Reviews

5
out of 5
5 Ratings

About

Welcome to the Charcuterie & Cottage Biz Podcast, the ultimate show for charcuterie entrepreneurs and cottage food enthusiasts who are ready to turn their passion for home-based food into a thriving online business. Whether you’re just starting out or looking to take your existing food business online and to new heights, this podcast is your 'go-to' resource for actionable advice, insider tips, and step-by-step digital marketing strategies.   FROM PASSION TO PROFITS!  Join us as we break down everything from food business ideas, tips and advice to technology and marketing online for big profits.  Let's navigate your Charcuterie and Cottage businesses together so you can dump your desk job and create a business from your passion!   Hosted by a professional chef and digital marketer, real life sisters, Andrea Hendrix and Patti Sampson, bring over 60 years of real-life experience to the table...helping food creators and budding entrepreneurs turn their passion into a profitable business.  Learn more at https://grazingbiz.com