Real Estate Untucked

Brad and Wayne

Welcome to the Real Estate UnTucked Podcast 🎙️🏠 Join hosts Brad Allen and Wayne Salmans as they bring you real, raw, and untucked conversations about the world of real estate. Whether you’re a first-time homebuyer, a seasoned investor, or just curious about what really happens behind the scenes, this podcast delivers insights, expert advice, and stories that matter. Here’s what you can expect: •Real estate trends and market updates 📈 •Candid conversations with industry experts 🤝 •Practical tips for buyers, sellers, and investors 💡 🎧 New episodes drop weekly – hit follow and never miss an episode! Let’s untuck the truth about real estate, one episode at a time.

  1. JAN 27

    Fix Your Broken Real Estate Business Before It’s Too Late

    EP 5 | Fix Your Broken Real Estate Business Before It’s Too Late (ft. Joel Perso) Description: If your real estate business feels chaotic, exhausting, or “held together by you”… this episode is your wake-up call. Brad Allen and Wayne Salmans sit down with Joel Perso (operator + fractional CEO) to break down what’s really breaking most real estate teams: half-built systems, unclear roles, and leaders trying to scale with sheer willpower instead of structure. This conversation hits execution, delegation, org charts, scorecards, and how to build a culture that actually holds up when the business grows. Timestamps: 00:00 – The “half-built bridges” problem 00:54 – Meet Joel: what a fractional CEO/operator does 03:05 – Execution vs information: why leaders stall out 06:20 – Why entrepreneurs can’t finish 09:56 – Delegation + accountability (building a leadership layer) 15:53 – Vivid Vision: getting clear on the future 20:47 – Org chart with no names + right-seat hiring 27:30 – Core values as decision filters (culture = what you do) 32:29 – Scorecards/KPIs that drive execution 36:00 – Final advice: hiring help + fixing the real bottleneck Watch on YouTube: Listen on all audio platforms: https://www.realestateuntucked.com real estate, real estate podcast, real estate leadership, real estate team, real estate operations, business systems, operations, team structure, org chart, delegation, accountability, company culture, core values, execution, KPIs, scorecards, vivid vision, scaling a business, scaling a real estate team, leadership coaching, Brad Allen, Wayne Salmans, Joel Perso, Real Estate UnTucked Support the show Real Estate UnTucked Podcast

    39 min
  2. JAN 20

    How One Real Estate Agent Built a Six-Figure YouTube Funnel

    🎙️ Episode 51 | “How One Real Estate Agent Built a Six-Figure YouTube Funnel (and Lived Abroad for a Year)” Former police officer turned realtor Matthew Aguirre shares how he used YouTube to build a thriving real estate business — then ran it remotely while traveling the world for a year. From basic gear to strategy, he breaks down exactly how he built his channel, found clients organically, and used storytelling to turn viewers into buyers. 💡 In This Episode: • Turning YouTube into a lead funnel • The “authentic > perfect” video strategy • How to edit smarter (or hire it out) • Using AI + TubeBuddy for better thumbnails • Building a real estate brand while living abroad 00:00 – Intro: From Cop to Content Creator 00:53 – How It Started During 2020 Lockdowns 02:15 – First Client From YouTube (No Funnel Needed) 04:23 – The Power of Consistency and Storytelling 06:44 – DIY Setup: Cameras, Editing, and B-Roll 09:18 – Why Authentic Beats Perfect 11:33 – Talking Crime, Schools, and Local Truths Safely 13:37 – The First Video Every Agent Should Make 15:19 – How to Use TubeBuddy + AI for Thumbnails 18:45 – When to Hire a VA (and Fire Yourself) 20:58 – Keeping Channels Separate for Performance 22:51 – Top YouTube Lessons for Real Estate Agents 26:19 – The Travel Chapter: How He Worked From Abroad 30:13 – Recycling Content and Evergreens 32:01 – What’s Working (and Not) on YouTube in 2026 35:25 – YouTube Shorts vs Long-Form Debate 38:02 – Final Tips & Map Video Strategy 39:48 – Outro 🎧 Listen → https://www.realestateuntucked.com 📺 Watch → [YouTube Link] #RealEstateUnTucked #BradAllen #MatthewAguirre #REUPodcast #YouTubeForRealtors #RealEstateMarketing #VideoStrategy #RemoteWork #AgentLife Support the show Real Estate UnTucked Podcast

    40 min

About

Welcome to the Real Estate UnTucked Podcast 🎙️🏠 Join hosts Brad Allen and Wayne Salmans as they bring you real, raw, and untucked conversations about the world of real estate. Whether you’re a first-time homebuyer, a seasoned investor, or just curious about what really happens behind the scenes, this podcast delivers insights, expert advice, and stories that matter. Here’s what you can expect: •Real estate trends and market updates 📈 •Candid conversations with industry experts 🤝 •Practical tips for buyers, sellers, and investors 💡 🎧 New episodes drop weekly – hit follow and never miss an episode! Let’s untuck the truth about real estate, one episode at a time.