The Nero Okwa Xperience

Emperor Nero Okwa

Hey everyone! Welcome to 'The Nero Okwa Xperience'! 🎙️ I'm Nero Okwa, a tech builder by day, storyteller by night, and London explorer on weekends. On this podcast, I share my adventures, discuss mind-blowing books & ideas, 🤯 and give you a glimpse into my writing and entrepreneurial journey. Whether you seek inspiration, entertainment, or just want to hear about my unconventional path, you're in the right place.

  1. 08/19/2025

    Ep 11 - Lin Loke: From Corporate Burnout to Building Nuwa - Trust, Networks & Taking the First Step

    In this episode, we sit down with Lin Loke, founder of Nuwa wellness brand and former management consultant. Lin shares her journey from corporate burnout to building a health and wellness company, the power of picking up the phone, and why trust is the foundation of every business. We dive deep into career pivots, the reality of launching a consumer brand, and the importance of taking that crucial first step. 00:00 - Introduction 01:00 - Career Foundation & Early Experiences 01:04 - Lin's UCL journey and early career exploration 07:20 - Summer internships: From surveying buildings to inspecting Wembley Stadium 12:56 - Lin: Early career exploration eliminates what you don't want to 13:53 - Nero: Business is about people - rapport building and stakeholder management 16:04 - Lin's 5 years at Arup: M&A infrastructure and due diligence 17:21 - Meeting Hael Kobayashi: From Star Wars to digital transformation mentor 20:28 - The importance of mentors and international exposurePivoting from Corporate to Entrepreneurship 22:05 - Lin: Escaping the linear career path - why consulting wasn't enough 23:35 - Nero's story: From engineering to discovering lean startup methodology 27:20 - Lin: Creative energy and the birth of Nuwa wellness brand 29:15 - The burnout that inspired the product ideaBuilding Nuwa: From Idea to Execution 34:00 - From trademark to product development: The research process 36:31 - East meets West philosophy in wellness products 39:10 - Packaging innovation: Why she chose biodegradable tea bags over bottles 42:43 - Finding manufacturing partners: The power of picking up the phone Golden Insights on Entrepreneurship 46:29 - Nero's Jetseta story: Uber for private jets in Nigeria 49:50 - Marketing photoshoot as MVP56:02 - Dogfooding your product changes how you sell The Reality of Launching 56:51 - Lin: The misconception about "selling out" on launch day 59:22 - Nero: Trust before the trust - preparation meets opportunity Philosophy & Final Advice 01:01:03 - "The frog in the well knows nothing about the ocean" 01:03:33 - Lin: Learning by doing vs. learning about doing01:07:57 - Most rewarding aspects of building Nuwa 01:10:55 - Final advice: Find a problem you care about and care deeper 01:13:22 - Nero's closing thoughts: Keep taking risks, the best is yet to come Guest: Lin Loke - Founder of Nuwa Wellness

    1h 14m

About

Hey everyone! Welcome to 'The Nero Okwa Xperience'! 🎙️ I'm Nero Okwa, a tech builder by day, storyteller by night, and London explorer on weekends. On this podcast, I share my adventures, discuss mind-blowing books & ideas, 🤯 and give you a glimpse into my writing and entrepreneurial journey. Whether you seek inspiration, entertainment, or just want to hear about my unconventional path, you're in the right place.