The Dirty Heifers

Margaret Connor

Get ready to laugh, learn, and lather up with The Dirty Heifers, the ultimate podcast for soap makers, crafters, and small business enthusiasts! Hosted by Margaret from Warm and Fuzzy Soapery, Jessie from Country Lather Soapworks, and Shauna from Bawauna Bath and Body. This trio of entrepreneurial experts dives deep into the soapy suds of running a small business. From crafting tips and market trends to the challenges and triumphs of creative entrepreneurship, The Dirty Heifers delivers candid conversations, hilarious stories, and valuable insights to inspire and empower makers everywhere. Tune in and join the herd!

  1. 22h ago

    Episode 99: Why Do Soap Makers Feel GUILTY Making a Profit?!

    🐄 Got something to tell the Heifers? Call the HEIFER HOTLINE! Leave us a question, story, confession, or soapmaking disaster! Ever feel guilty charging what your handmade soap is actually worth? Ever give someone an unsolicited discount… or feel like you need to apologize for making a profit? 🫣 Are we soap makers… or are we running a charity?! This week, the Dirty Heifers are having a VERY honest conversation about money, pricing, profit, and why so many handmade business owners struggle to charge what their products are worth. We're talking about: 🐄 Why new soap makers struggle with pricing and imposter syndrome 💰 Why calculating cost of goods isn't enough ⏰ Why your TIME deserves to be included in your pricing 🧼 Feeling guilty charging customers for handmade products 🤔 What to say when someone tells you your soap is too expensive 📈 Hobby vs. side hustle vs. actual business—and why your goals matter 💬 Real feedback from our soapmaking community 🙌 Why having good maker friends in your corner makes a difference And here's a reminder we think every handmade business owner needs to hear: You're not greedy for wanting to make money. You're building a business. Whether you're making soap to fund your hobby or working toward a sustainable business that supports you, your pricing needs to reflect YOUR goals. 💬 JOIN THE CONVERSATION! Finish this sentence in the comments: “I knew I needed to raise my prices when __________!” Have you ever struggled with charging what your products are worth? Have you ever felt guilty making a profit? Tell us your story. We really do read your comments, and your experiences might help another maker who's struggling with the same thing. 👍 Like this episode 🔔 Subscribe and join the herd 💬 Share your pricing experiences in the comments 🐄 CONNECT WITH THE DIRTY HEIFERS Margaret – Warm & Fuzzy Soapery https://www.youtube.com/@warmandfuzzysoapery Jessie – Country Lather Soap Works https://www.youtube.com/@countrylathersoapworks Shauna – Bawauna Bath & Body https://www.youtube.com/@Bawauna 📲 Facebook: The Dirty Heifers 📲 Instagram & TikTok: @thedirtyheifers 🎧 Find the Dirty Heifers Podcast on Spotify, Apple Podcasts, Amazon Music, and other podcast platforms. New Episodes Drop Thursdays. Join the Herd! Stay Dirty Heifers! 🐄💩

    Episode 99: Why Do Soap Makers Feel GUILTY Making a Profit?!
  2. Nov 5

    Episode 98: She Built a 6-Figure Soap Business WITHOUT Social Media?! | Lynette Bullock

    🐄 Got something to tell the Heifers? Call the HEIFER HOTLINE! Leave us a question, story, confession, or soapmaking disaster! Can you really build a six-figure soap and cosmetics business WITHOUT chasing Instagram, TikTok, or YouTube algorithms? Lynette Bullock of The Skin Candy did exactly that—and her story might completely change how you think about growing your soap business! In this episode of The Dirty Heifers, we sit down with Lynette to uncover how she went from making bath bombs with her daughter to running a successful cosmetics manufacturing business. We're getting into the REAL business of making products for other brands, including: 🐄 How Lynette built a six-figure business primarily through word of mouth 🐄 Wholesale vs. white label vs. private label—what's ACTUALLY different? 🐄 What it takes to formulate products for other businesses 🐄 How custom formulation and research & development work 🐄 Why cosmetic manufacturing isn't as simple as ordering thousands of products 🐄 The realities of hiring, production, scaling, and quality control 🐄 Why small makers don't necessarily need complicated ingredients to make great products 🐄 How Lynette grew her business without building her life around social media 🐄 What small soap makers should consider before outsourcing production Whether you're a hobbyist soap maker, a growing handmade business, or dreaming of manufacturing products for other brands, this conversation is packed with practical insights, honest business talk, and plenty of Heifer humor. 🎧 NEW EPISODES DROP THURSDAYS! JOIN THE HERD: Facebook: The Dirty Heifers Instagram & TikTok: @thedirtyheifers YouTube: Dirty Heifers GUEST: Lynette Bullock – The Skin Candy https://www.theskincandy.com/ HOSTS: Margaret – Warm & Fuzzy Soapery https://www.youtube.com/@warmandfuzzysoapery Jessie – Country Lather Soap Works https://www.youtube.com/@countrylathersoapworks Shauna – Bawauna Bath & Body https://www.youtube.com/@Bawauna Have a question, a win, a woe, or something that's warshin'? Email us: dirtyheifers@gmail.com Stay Dirty Heifers! 🐄

    Episode 98: She Built a 6-Figure Soap Business WITHOUT Social Media?! | Lynette Bullock
  3. Oct 29

    Episode 97: Are You Charging Enough for Your Soap? Craft Fair Lessons & Maker Drama

    🐄 Got something to tell the Heifers? Call the HEIFER HOTLINE! Leave us a question, story, confession, or soapmaking disaster! Is your handmade soap really too expensive—or are you feeling guilty about charging what your work is worth? 🧼🐄 This week, the Dirty Heifers are talking honest small-business advice, first-time craft fair lessons, soap pricing, and the good (and not-so-good) side of the handmade maker community. After our conversations with Katie Carson of Royalty Soaps, we're still talking about what it was like meeting someone we've admired for years—and why treating fellow makers with kindness matters more than you might think. Shauna shares what she learned from her FIRST craft fair, including which products sold, which ones didn't, how weather affected the event, and what she'd change next time. We also get into booth visibility, payment options, and why you should vet your markets before signing up for every event that comes along. Then things get real. 💰 Are you charging enough for your handmade products? We discuss the guilt makers feel about making a profit, rising supply costs, and why your prices need to account for more than ingredients. 🙄 Do you owe every potential customer an hour of your time? What happens when someone asks endless questions, negotiates a discount, gets free shipping—and then disappears? 🤝 Can we disagree without tearing each other down? We talk about supporting new makers, handling criticism, responding to unhappy customers, and knowing the difference between legitimate feedback and internet pile-ons. And, of course, there's our Word of the Week, Jessie's Southern word of the week, plenty of Heifer shenanigans, and a few rabbit trails we absolutely did not plan. IN THIS EPISODE: Our Katie Carson interview takeawaysShauna's first craft fair: what worked and what didn'tCraft fair display, signage, and payment lessonsHandmade soap pricing and making a profitDifficult customers, discounts, and protecting your timeSupporting fellow makers instead of gatekeepingCustomer complaints, online criticism, and good manufacturing practicesThe importance of community in the handmade business world🐄 Join the Herd! New episodes drop every Thursday. Facebook: The Dirty Heifers Instagram & TikTok: @thedirtyheifers Email: dirtyheifers@gmail.com Find your favorite Heifers: Margaret – Warm & Fuzzy Soapery: https://www.youtube.com/@warmandfuzzysoapery Jessie – Country Lather Soap Works: https://www.youtube.com/@countrylathersoapworks Shauna – Bawauna Bath & Body: https://www.youtube.com/@Bawauna Have you done your first craft fair? Have you ever struggled to charge what your handmade products are worth? Or has another maker helped you when you needed it most? Tell us your story in the comments! If you enjoy honest conversations about soap making, small-business struggles, and the wonderfully weird people who make up this industry, hit LIKE, SUBSCRIBE, and join the herd. Stay Dirty Heifers! 🐄

    Episode 97: Are You Charging Enough for Your Soap? Craft Fair Lessons & Maker Drama
  4. Oct 22

    Episode 96: Katie Carson's Advice for Soap Makers: Mistakes, Safety & Industry Trends

    🐄 Got something to tell the Heifers? Call the HEIFER HOTLINE! Leave us a question, story, confession, or soapmaking disaster! What mistakes do new soap makers make—and what advice could save them time, money, and frustration? 🧼 In Part 3 of our conversation with Katie Carson of Royalty Soaps, we're talking soap-making mistakes, ingredient trends, safety, building a sustainable business, and what keeps an experienced soap maker excited about creating. Katie gets candid about why beginners shouldn't feel pressured to use every trending ingredient, why soap-making safety matters more than looking picture-perfect on camera, and why you don't have to chase every trend to build a business that works for you. And naturally, the conversation takes a few Dirty Heifers detours along the way. 😂 🧼 IN THIS EPISODE: Common mistakes new soap makers should avoidChoosing soap ingredients without chasing every trendWhy beginners should start simple with their recipesSoap-making safety and protective equipmentThe changing popularity of vegan soap and beef tallowWhy your business doesn't have to grow endlessly to be successfulWhat keeps Katie excited about making soapAdvice for soap suppliers on working with content creatorsPreparing for craft fairs and dealing with the fear of rejectionWhat's next for Royalty SoapsWhether you're learning cold process soap making, growing a handmade business, selling at craft fairs, or simply trying to figure out what kind of business you want to build, there's plenty here to think about. 💬 LET'S TALK! What's the best piece of advice you've received as a soap maker—or what do you wish someone had told you when you started? Tell us in the comments! 🐄 ABOUT THE DIRTY HEIFERS We're three soap makers having honest conversations about soap making, small business, the maker community, and everything in between. Expect practical advice, a little sass, and plenty of rabbit trails. 🎙️ Find Katie Carson: Royalty Soaps 🐄 JOIN THE HERD Facebook: The Dirty Heifers Instagram & TikTok: @thedirtyheifers YouTube: Dirty Heifers Margaret — Warm & Fuzzy Soapery Jessie — Country Lather Soap Works Shauna — Bawauna Bath & Body New episodes drop Thursdays! Stay Dirty Heifers. 🐄🧼 #KatieCarson #RoyaltySoaps #SoapMaking #SoapMaker #SoapBusiness #HandmadeBusiness #ColdProcessSoap #DirtyHeifers

    Episode 96: Katie Carson's Advice for Soap Makers: Mistakes, Safety & Industry Trends
  5. Oct 15

    Episode 95: Katie Carson Gets REAL About YouTube, Social Media & Royalty Soaps

    🐄 Got something to tell the Heifers? Call the HEIFER HOTLINE! Leave us a question, story, confession, or soapmaking disaster! What does it REALLY take to build a successful soap business while creating content for millions of viewers? Katie Carson of Royalty Soaps gets real with The Dirty Heifers about the business behind the videos, social media pressure, mental health, and what happens when your family is also your team. In Part 2 of our conversation with Katie Carson, we get into the realities that viewers don't always see behind a successful YouTube channel and handmade soap business. 🧼 IN THIS EPISODE: Why YouTube views aren't the same as business successHow Royalty Soaps makes money beyond video viewsThe pressure of creating content while running a soap businessSocial media comparison and the impact on mental healthWhy taking a break from scrolling can matterWhat happens when family members work togetherHow a family business can challenge relationships — and strengthen themPlenty of honest conversation and Dirty Heifers rabbit trails!Katie shares an honest look at the difference between building an audience and building a sustainable business — and why success doesn't have to look the same for everyone. Whether you're a new soap maker, a handmade business owner, a content creator, or someone trying to grow a business without losing yourself in the process, this conversation is for you. 💬 JOIN THE CONVERSATION: Have you ever caught yourself comparing your business to what you see on social media? Tell us in the comments. Let's talk about it honestly. 🎧 Listen, laugh, and join the herd! Find our guest: Katie Carson — Royalty Soaps Find The Dirty Heifers: Facebook: The Dirty Heifers Instagram & TikTok: @thedirtyheifers YouTube: Dirty Heifers New episodes drop Thursdays! Margaret — Warm & Fuzzy Soapery Jessie — Country Lather Soap Works Shauna — Bawauna Bath & Body #KatieCarson #RoyaltySoaps #SoapMaking #SmallBusiness #YouTubeCreator #HandmadeBusiness #SocialMedia #DirtyHeifers

  6. Oct 8

    Episode 94: Katie Carson Built Royalty Soaps… Then Turned Down TV & a Book Deal

    🐄 Got something to tell the Heifers? Call the HEIFER HOTLINE! Leave us a question, story, confession, or soapmaking disaster! Katie Carson built Royalty Soaps from a teenage soap-making obsession into one of the most recognizable names in handmade soap—but the story didn't go the way you might expect. In Part One of our conversation with Katie Carson, we go all the way back to the beginning: a homeschool soap-making class, a dad who eventually told her to turn it into a business or stop making so much soap, a $500 loan, Etsy, farmers markets, YouTube, and the viral soap video that changed everything. Then things got BIG. Royalty Soaps reached a point where Katie had 15 employees, viral videos were bringing massive attention, and opportunities were coming from every direction—including television and a book deal. And then Katie made a decision that might surprise you: She intentionally stepped back. We talk about why she turned down bigger opportunities, what happened when business growth started taking over her life, why she fired her YouTube management team, and what success actually looks like to her now. This is not a “how I built a million-dollar business” story. It's a conversation about soap making, entrepreneurship, family, creativity, social media, growth, burnout, and deciding what kind of business—and life—you actually want. And yes… there are several Heifer tangents along the way. 😂 This is Part One of our three-part conversation with Katie Carson. Part Two gets into YouTube, content creation, social media, family business, and what people don't see behind the scenes. 🎙️ THE DIRTY HEIFERS PODCAST New episodes drop Thursdays. Join the Herd! Facebook: The Dirty Heifers Instagram & TikTok: @thedirtyheifers YouTube: Dirty Heifers Margaret – Warm & Fuzzy Soapery Jessie – Country Lather Soap Works Shauna – Bawauna Bath & Body #KatieCarson #RoyaltySoaps #SoapMaking #SoapMaker #SoapBusiness #SmallBusiness #Entrepreneur #HandmadeSoap #YouTubeCreator #DirtyHeifers

    Episode 94: Katie Carson Built Royalty Soaps… Then Turned Down TV & a Book Deal
  7. Sep 24

    Episode 92: Are You Wearing ENOUGH PPE to Make Soap Safely?

    🐄 Got something to tell the Heifers? Call the HEIFER HOTLINE! Leave us a question, story, confession, or soapmaking disaster! Are you wearing enough PPE when you make soap? 👀 Tonight, the Dirty Heifers are putting on the safety goggles and talking about something every soap maker needs to think about: PPE and lye safety. But first, we're doing a good old-fashioned Heifer Huddle—wins, woes, what's warshin', business headaches, markets, websites, expensive lessons, and plenty of rabbit trails along the way. We talk about: 🐄 What PPE soap makers should have on hand 🥽 Safety glasses vs. goggles 🧤 Gloves, aprons, closed-toe shoes, sleeves & ventilation ⚠️ Why lye deserves respect without turning soapmaking into a hazmat operation 💦 What to do when lye gets on your skin 👁️ Why eye protection is NON-negotiable 🧪 Handling larger quantities of lye 💻 Margaret's website disaster and the day she had AI talking to her web host 💸 Jessie's expensive lesson with a web company 🛍️ Shauna's first big market prep 😂 And, naturally, approximately 17 rabbit trails We're not pretending we're perfect. In fact, you'll hear us admit that sometimes we don't even follow our own advice. Because that's small-business life. And sometimes the best business advice comes from three soap makers sitting around talking honestly about what is actually happening behind the scenes. If you're a new soap maker, a small-business owner, or you've ever found yourself wondering whether everybody else has their business figured out except you—come hang out in the pasture with us. 💬 QUESTION FOR YOU: What's one piece of soapmaking safety equipment you absolutely will not work without? 👇 Tell us in the comments! And if you enjoy the conversation, subscribe to The Dirty Heifers and join the herd. New episodes drop Thursdays! New Episodes Drop Thursdays Join the Herd Facebook: The Dirty Heifers Instagram & TikTok: @thedirtyheifers YouTube: Dirty Heifers Margaret – Warm & Fuzzy Soapery Jessie – Country Lather Soap Works Shauna – Bawauna Bath & Body Stay Dirty Heifers. 🐄🧼

    Episode 92: Are You Wearing ENOUGH PPE to Make Soap Safely?
5
out of 5
10 Ratings

About

Get ready to laugh, learn, and lather up with The Dirty Heifers, the ultimate podcast for soap makers, crafters, and small business enthusiasts! Hosted by Margaret from Warm and Fuzzy Soapery, Jessie from Country Lather Soapworks, and Shauna from Bawauna Bath and Body. This trio of entrepreneurial experts dives deep into the soapy suds of running a small business. From crafting tips and market trends to the challenges and triumphs of creative entrepreneurship, The Dirty Heifers delivers candid conversations, hilarious stories, and valuable insights to inspire and empower makers everywhere. Tune in and join the herd!

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