The Strategy Session

Camper Bull

Join seasoned entrepreneur and fractional CMO Camper Bull as he pulls back the curtain on building successful businesses in both digital and physical spaces. With over two decades of experience scaling companies to multi-million dollar valuations, Camper delivers actionable insights on marketing, business growth, and entrepreneurial success. Each episode of Strategy Session combines real-world case studies with proven frameworks that you can implement immediately. Drawing from his extensive experience as a fractional Chief Marketing Officer, Camper breaks down complex business challenges into clear, actionable strategies. Whether you're launching your first venture or scaling an established business, you'll gain valuable insights on: Modern marketing tactics that drive real results Building and scaling profitable business models Navigating the intersection of online and physical business spaces Revenue optimization and growth strategies Common pitfalls to avoid as you scale your company Decision-making frameworks for entrepreneurs No theory - just battle-tested strategies from someone who's been in the trenches. Listen in as Camper shares the unfiltered truth about what it takes to build and scale successful businesses in today's competitive landscape. New episodes drop weekly. Subscribe now to join the conversation with one of business's most experienced operators and marketing minds

  1. 2D AGO

    How Successful Entrepreneurs Think When Everything Feels Difficult | with Camper Bull

    How Successful Entrepreneurs Think When Everything Feels Difficult | with Camper Bull If your business feels hard right now, that doesn't mean you're failing. It means you're in the middle. The messy middle isn't a flaw in entrepreneurship — it's the filter. Winners and quitters look identical at the start. They only separate when the excitement fades, the original plan cracks, and the finish line disappears from view. In this episode, we explore why the doldrums — that static, uncertain space where nothing feels dramatically wrong but nothing feels exciting either — are often the true test of leadership. This is the compression zone. The moment where you decide whether difficulty rewrites your story or refines it. What You'll Learn: ✔ Why the middle phase is where real entrepreneurs are forged ✔ The hidden cost of walking away when you can't see the end ✔ Why breakthroughs often follow serious thoughts of quitting ✔ How to interpret doubt as a precursor to growth ✔ The execution discipline that separates ideas from greatness If this is a good idea and you committed to it, the work may simply require more time than you expected. The middle is where greatness is decided. How do you personally move through the doldrums when momentum feels flat? Let's Connect: LinkedIn: https://www.linkedin.com/in/camper-bull/ YouTube: https://www.youtube.com/@CamperBull X: https://x.com/CamperBull Website: https://venturedgained.com/

    8 min
  2. 5D AGO

    How to Go From Struggling Entrepreneur to Successful Business Owner | with Camper Bull

    How to Go From Struggling Entrepreneur to Successful Business Owner | with Camper Bull *]:pointer-events-auto scroll-mt-[calc(var(--header-height)+min(200px,max(70px,20svh)))]" dir="auto" tabindex="-1" data-turn-id= "request-69949e54-6664-8329-916d-128246ac8a0e-9" data-testid= "conversation-turn-14" data-scroll-anchor="true" data-turn= "assistant"> Success is not decided at the beginning. It's decided in the middle. Anyone can start a business. Anyone can feel the rush of a new idea. But the middle is where clarity is tested, nuance is introduced, and most entrepreneurs quietly exit. In this episode of the Strategy Session, Camper Bull explores why the messy middle is not a detour — it's the filter. The excitement fades. The calendar fills up. Results feel thinner than they should. And this is the moment that separates operators from owners. The middle feels heavier because it demands refinement. Precision. Repetition. Mastery of the small details that most people overlook. But those who stay in the middle long enough unlock the breakthrough that compounds. What You'll Learn ✔ Why the messy middle filters entrepreneurs instead of rewarding them ✔ The difference between early momentum and real mastery ✔ How nuance and refinement create sustainable advantage ✔ Why clarity collapses before ideas do ✔ How to stay in the process long enough to unlock long-term growth Change is hard at first. Messy in the middle. Gorgeous at the end. If you are in the middle right now — where progress feels slower and complexity feels higher — the real question is: are you trying to escape it, or are you learning to master it? Let's Connect LinkedIn: https://www.linkedin.com/in/camper-bull/ YouTube: https://www.youtube.com/@CamperBull X: https://x.com/CamperBull Website: https://venturedgained.com/

    5 min
  3. FEB 4

    Frugal or Foolish? The Truth About Buying Cheap Tech | with Camper Bull

    Frugal or Foolish? The Truth About Buying Cheap Tech | with Camper Bull Buying cheap feels responsible—until it starts costing you time, focus, and revenue. In this episode of The Strategy Session, Camper Bull breaks down why "budget-friendly" decisions often trap entrepreneurs in cycles of friction, replacement, and lost momentum. This isn't about luxury or brand loyalty. It's about understanding how reliability compounds—and why professional-grade investments quietly outperform "savings" over time. From technology and production gear to everyday business tools, this conversation reframes what it really means to invest wisely as a business owner. What You'll Learn: ✔ Why cheap tools create hidden costs most entrepreneurs overlook ✔ How constant breakdowns quietly drain revenue and focus ✔ The difference between being frugal and sabotaging growth ✔ Why professional gear pays for itself over time ✔ How reliability protects momentum and execution Every hour spent fixing broken tools is an hour taken away from growth. The real question isn't whether you can afford better equipment—it's whether you can afford the distraction of unreliable systems. What's one "cheap" decision that ended up costing you more in the long run? Let's Connect: LinkedIn: https://www.linkedin.com/in/camper-bull/ YouTube: https://www.youtube.com/@CamperBull X: https://x.com/CamperBull Website: https://venturedgained.com/

    10 min
  4. FEB 3

    The Kodak Trap: Why Great Companies Fail (And How to Avoid It) | with Camper Bull

    The Kodak Trap: Why Great Companies Fail (And How to Avoid It) | with Camper Bull The difference between companies that survive and those that disappear is rarely innovation. It's the willingness to destroy what's working before it stops working. Kodak invented the digital camera and still collapsed. Fujifilm faced the same industry collapse and survived by pivoting early, leveraging what they already knew, and refusing to protect yesterday's wins at the expense of tomorrow's relevance. This episode explores why the most dangerous moment for a business is often when it's succeeding — and how leaders who build strategic optionality create stability when markets inevitably shift. What You'll Learn ✔ Why protecting current success can quietly destroy long-term viability ✔ The real lesson behind Kodak vs. Fujifilm — and why innovation wasn't the issue ✔ How to identify transferable knowledge inside your business ✔ Why small experiments in adjacent markets create resilience ✔ How diversification becomes an insurance policy during disruption The companies that endure aren't the ones with the best products today. They're the ones willing to test, pivot, and even cannibalize their own success before the market forces them to. What knowledge does your business already have that could thrive in a completely different industry? Let's Connect: LinkedIn: https://www.linkedin.com/in/camper-bull/ YouTube: https://www.youtube.com/@CamperBull X: https://x.com/CamperBull Website: https://venturedgained.com/

    8 min
  5. JAN 27

    Business Simplicity Framework: Scale a Business Faster by Eliminating Complexity | with Camper Bull

    Business Simplicity Framework: Scale a Business Faster by Eliminating Complexity | with Camper Bull Simplicity is brutally difficult — and that's exactly why it separates dominant businesses from struggling ones. Most entrepreneurs believe complexity signals value: more features, more options, more customization. In reality, complexity quietly erodes scale. It slows decisions, confuses customers, exhausts teams, and turns founders into permanent bottlenecks. Businesses don't become unsellable because they lack sophistication — they become unsellable because only one person can run them. In this episode of The Strategy Session, Camper Bull explores why simplicity isn't about doing less work — it's about doing more thinking. Through real-world examples ranging from Apple's one-button obsession to analog systems outperforming advanced software, this conversation reframes how leaders should design products, processes, and customer experiences that actually scale. What You'll Learn ✔ Why simplicity is harder than complexity — and why it creates market dominance ✔ How excess features and options silently destroy clarity and momentum ✔ Why complexity traps founders as operational bottlenecks ✔ How the 80/20 principle applies to product design and customer experience ✔ Why businesses can charge more for elegance, ease, and clarity Simplicity isn't minimalism for its own sake. It's strategic restraint — removing everything that doesn't serve the outcome. What in your business could be stripped down to what truly matters? Let's Connect LinkedIn: https://www.linkedin.com/in/camper-bull/ YouTube: https://www.youtube.com/@CamperBull X: https://x.com/CamperBull Website: https://venturedgained.com/

    9 min

About

Join seasoned entrepreneur and fractional CMO Camper Bull as he pulls back the curtain on building successful businesses in both digital and physical spaces. With over two decades of experience scaling companies to multi-million dollar valuations, Camper delivers actionable insights on marketing, business growth, and entrepreneurial success. Each episode of Strategy Session combines real-world case studies with proven frameworks that you can implement immediately. Drawing from his extensive experience as a fractional Chief Marketing Officer, Camper breaks down complex business challenges into clear, actionable strategies. Whether you're launching your first venture or scaling an established business, you'll gain valuable insights on: Modern marketing tactics that drive real results Building and scaling profitable business models Navigating the intersection of online and physical business spaces Revenue optimization and growth strategies Common pitfalls to avoid as you scale your company Decision-making frameworks for entrepreneurs No theory - just battle-tested strategies from someone who's been in the trenches. Listen in as Camper shares the unfiltered truth about what it takes to build and scale successful businesses in today's competitive landscape. New episodes drop weekly. Subscribe now to join the conversation with one of business's most experienced operators and marketing minds