Simply Hooked: A Crochet Podcast

Marcy Gardner
  • 4.9 (24)
  • Crafts
  • Updated Weekly

Want to grow your crochet skills and create a life you love through creativity? Simply Hooked: A Crochet Podcast helps you do exactly that. I’m Marcy Gardner—crochet designer, entrepreneur, and mom of two—and each week I bring you crochet inspiration, beginner-friendly amigurumi tips, and creative business strategies designed for makers like you. From selling at craft fairs to making meaningful gifts, this podcast is about using your yarn and your gifts to bring joy, freedom, and impact. If you dream of turning yarn into purpose, projects, or even profit, you’re in the right place.

  1. 3d ago

    A New Direction: Introducing Hooked on Growth for Crochet Business Owners

    Simply Hooked is growing in a new direction — and I’m excited to finally share what that means. In this episode, I’m talking about the transition of the Simply Hooked Crochet Corner community into Hooked on Growth, a community created specifically for crochet business owners, pattern designers, Etsy sellers, craft market vendors and anyone who wants to turn their crochet into income. We’ll be digging into real crochet business topics like Etsy SEO, product photography, pricing, email marketing, conversion rates, product strategy, craft markets and growing an online crochet business — along with real examples of what I’m testing and learning inside Simply Hooked. And if you’re here simply because you love crochet, don’t worry: Simply Hooked isn’t becoming a business-only brand. Patterns, projects, tutorials and conversations about the craft aren’t going anywhere. Hooked on Growth is simply giving the business side of our community a place to go deeper. If you already sell crochet patterns or finished products — or you’re thinking about turning crochet into a business — I’d love to have you join us and help shape what Hooked on Growth becomes. For a deeper dive into growing your handmade business, check out my new book, ⁠⁠⁠⁠⁠Hooked on Growth⁠⁠⁠⁠⁠, which goes into much more detail on scaling! 🔆⁠⁠⁠Join Our Skool Community⁠ 🔆⁠⁠⁠⁠⁠⁠Learn to Crochet Course⁠⁠⁠⁠⁠⁠ 🔆⁠⁠⁠⁠⁠Shop My Crochet Patterns⁠⁠⁠⁠⁠ 🔆⁠⁠⁠⁠⁠Grab The Crochet Snuggle Buddies Pattern Book⁠⁠

    A New Direction: Introducing Hooked on Growth for Crochet Business Owners

  2. 4d ago

    Handmade in the Headlines: Crochet News, World Records, Community & the Rise of Handmade

    Crochet is making headlines around the world! In this first edition of Handmade in the Headlines, we’re looking at some of the most interesting, inspiring and unexpected crochet and handmade stories in the news. We’ll talk about nearly 48,000 crocheted flags stretching for miles in India, a community crochet project bringing generations together in Las Vegas, teenage boys crocheting for a cause in Texas, and an emotional story about fiber art and healing. We’ll also dig into a growing branding trend: as AI-generated content becomes more common, could things that are truly handmade become even more valuable? And because no crochet news roundup would be complete without a little unexpected baseball talk, we’re also discussing why Boston Red Sox pitcher Garrett Crochet keeps showing up in my Google Alerts. Grab your current WIP and join me for a trip through the latest crochet, yarn and handmade stories making headlines. Find Simply Hooked crochet patterns and kits at marcymade.co. For a deeper dive into growing your handmade business, check out my new book, ⁠⁠⁠⁠⁠Hooked on Growth⁠⁠⁠⁠⁠, which goes into much more detail on scaling! 🔆⁠⁠⁠Join Our Skool Community⁠ 🔆⁠⁠⁠⁠⁠⁠Learn to Crochet Course⁠⁠⁠⁠⁠⁠ 🔆⁠⁠⁠⁠⁠Shop My Crochet Patterns⁠⁠⁠⁠⁠ 🔆⁠⁠⁠⁠⁠Grab The Crochet Snuggle Buddies Pattern Book⁠⁠

    Handmade in the Headlines: Crochet News, World Records, Community & the Rise of Handmade

  3. Sep 3

    What Really Grows a Crochet Business | Etsy, Entrepreneurship & Staying the Course

    What really takes a crochet business from zero sales to thousands? The answer isn’t one Etsy trick, one viral product, or one marketing strategy. It’s years of learning, testing, improving, and continuing to show up. In this episode, I’m sharing why entrepreneurship is a marathon, what four years of seriously growing my crochet business has taught me, and why I believe God may be preparing us for the success we’re praying for long before we can see it. For a deeper dive into growing your handmade business, check out my new book, ⁠⁠⁠⁠⁠Hooked on Growth⁠⁠⁠⁠⁠, which goes into much more detail on scaling! 🔆⁠⁠⁠Join Our Skool Community⁠ 🔆⁠⁠⁠⁠⁠⁠Learn to Crochet Course⁠⁠⁠⁠⁠⁠ 🔆⁠⁠⁠⁠⁠Shop My Crochet Patterns⁠⁠⁠⁠⁠ 🔆⁠⁠⁠⁠⁠Grab The Crochet Snuggle Buddies Pattern Book Amazing Grace 2011 - Classical Whimsical by Kevin MacLeod is licensed under a Creative Commons Attribution 4.0 license. https://creativecommons.org/licenses/by/4.0/ Source: http://incompetech.com/music/royalty-free/index.html?isrc=USUAN1100820 Artist: http://incompetech.com/⁠⁠

    What Really Grows a Crochet Business | Etsy, Entrepreneurship & Staying the Course

  4. Aug 12

    Crochet Pattern Listing Tips: How Better Product Images Increased My Add-to-Cart Rate

    Your crochet pattern may not be the problem. The way you are presenting it could be. In this episode of Simply Hooked: A Crochet Podcast, I’m sharing how improving my crochet pattern listing images helped increase my add-to-cart rate and changed the way I think about selling digital products online. We’ll talk about why attractive finished-project photos are not enough, which customer questions your product images should answer, and how to help shoppers understand exactly what they are purchasing. If you sell crochet patterns, digital products, or handmade items on Etsy or your own website, this episode will help you create stronger product listings that build confidence and make buying decisions easier. LINKS For a deeper dive into growing your handmade business, check out my new book, ⁠⁠⁠⁠⁠Hooked on Growth⁠⁠⁠⁠⁠, which goes into much more detail on scaling! 🔆⁠⁠⁠Join Our Skool Community⁠ 🔆⁠⁠⁠⁠⁠⁠Learn to Crochet Course⁠⁠⁠⁠⁠⁠ 🔆⁠⁠⁠⁠⁠Shop My Crochet Patterns⁠⁠⁠⁠⁠ MUSIC USED Life of Riley by Kevin MacLeod is licensed under a Creative Commons Attribution 4.0 license. https://creativecommons.org/licenses/by/4.0/ Source: http://incompetech.com/music/royalty-free/index.html?isrc=USUAN1400054 Artist: http://incompetech.com/

    Crochet Pattern Listing Tips: How Better Product Images Increased My Add-to-Cart Rate

  5. Aug 6

    A Chat with Louie: How He Built Club Crochet, Turned a High School Hobby Into a Crochet Business & Created Crochet Goomis and Battle Goomis

    What can happen when you pick up a crochet hook simply because you are curious and allow that creativity to lead the way? In this episode of Simply Hooked: A Crochet Podcast, I sit down with Louie, the creator behind Louie’s Loops and Club Crochet, to talk about turning an unexpected high school hobby into a thriving crochet business, creative career, and worldwide community. Louie began crocheting in 2008 after learning how to make hats as a teenager. That first project eventually led to crochet tutorials, original amigurumi patterns, stop-motion “Yarnimations,” a successful Kickstarter campaign, and Club Crochet, a community that now connects more than 150,000 crocheters around the world. Louie shares what inspired him to learn crochet, how the people around him reacted, and when he first realized his projects could become more than a hobby. We also talk about balancing a growing creative business with a full-time job, recognizing when it was finally time to pursue entrepreneurship, protecting personal time, and continuing to enjoy crochet after it becomes your career. We also explore Louie’s newest creative chapter, Crochet Goomis. This imaginative crochet book features 50 amigurumi characters, including dragons, dinosaurs, gnomes, donuts, and other creatures from the world of Goomia. Louie is bringing those characters beyond the pages of the book through Battle Goomis, a craftable tabletop card game where players can collect, crochet, and battle their characters. This episode is an encouraging listen for crocheters, amigurumi designers, makers, content creators, and creative business owners who are following an unconventional idea without knowing exactly where it may lead. LEARN MORE ABOUT LOUIE AND THE GOOMIS Preorder Crochet Goomis directly from Club Crochet:https://clubcrochet.com/shop/crochetgoomis/Preorder Crochet Goomis on Amazon:https://www.amazon.com/dp/1837837066Explore the world of Crochet Goomis:https://clubcrochet.com/goomis/Follow Battle Goomis on BackerKit:https://www.backerkit.com/c/projects/louie-s-loops/battle-goomis-the-craftable-card-game/pre-launchExplore Club Crochet:https://clubcrochet.com/Visit Louie’s Loops:https://louiesloops.com/ Be sure to follow Simply Hooked: A Crochet Podcast so you do not miss future conversations about crochet, creativity, amigurumi, and building a handmade business. Share this episode with a crocheter, maker, or creative entrepreneur who needs a reminder that one small idea can grow into something far greater than they imagined. SIMPLY HOOKED LINKS Join Our Skool Community⁠ ⁠⁠⁠⁠⁠⁠Learn to Crochet Course⁠⁠⁠⁠⁠⁠ ⁠⁠⁠⁠⁠Shop My Crochet Patterns⁠⁠⁠⁠⁠ ⁠⁠⁠⁠⁠Grab The Crochet Snuggle Buddies Pattern Book⁠⁠ ⁠⁠⁠⁠Grab Some Crochet Merch Life of Riley by Kevin MacLeod is licensed under a Creative Commons Attribution 4.0 license. https://creativecommons.org/licenses/by/4.0/ Source: http://incompetech.com/music/royalty-free/index.html?isrc=USUAN1400054 Artist: http://incompetech.com/⁠

    A Chat with Louie: How He Built Club Crochet, Turned a High School Hobby Into a Crochet Business & Created Crochet Goomis and Battle Goomis

  6. Jul 31

    The Power of Compound Effort in Your Crochet Business | How Small Daily Actions Build Momentum, Boost Craft Sales, and Grow Your Brand | Actionable Strategy Tips for Makers & Creators

    What if the small efforts you make every day are building something far greater than you can see right now? In this encouraging episode we explore the power of compound effort and how consistent, intentional action can lead to meaningful business growth, personal development, and long-term success. This episode is a reminder that major accomplishments are often created through ordinary days of steady work. Keep showing up, keep learning, and keep taking the next step. Your effort is adding up. For a deeper dive into growing your handmade business, check out my new book, ⁠⁠⁠⁠⁠Hooked on Growth⁠⁠⁠⁠⁠, which goes into much more detail on scaling! 🔆⁠⁠⁠Join Our Skool Community⁠ 🔆⁠⁠⁠⁠⁠⁠Learn to Crochet Course⁠⁠⁠⁠⁠⁠ 🔆⁠⁠⁠⁠⁠Shop My Crochet Patterns⁠⁠⁠⁠⁠ 🔆⁠⁠⁠⁠⁠Grab The Crochet Snuggle Buddies Pattern Book⁠⁠ 🧶⁠⁠⁠⁠Grab Some Crochet Merch⁠

    The Power of Compound Effort in Your Crochet Business | How Small Daily Actions Build Momentum, Boost Craft Sales, and Grow Your Brand | Actionable Strategy Tips for Makers & Creators

  7. Jul 16

    20 Easy Amigurumi Accessories for Crochet Plushies | Beginner-Friendly Ideas to Upgrade Your Chunky Plush Patterns, Boost Etsy and Shopify Sales, & Stand Out at Your Next Craft Market

    Give your crochet plushies more personality with 20 easy amigurumi accessory ideas! From hats, scarves and backpacks to tiny food, seasonal props and removable outfits, these creative additions can help you use leftover yarn, personalize handmade gifts and make your plushies stand out at craft markets. For a deeper dive into growing your handmade business, check out my new book, ⁠⁠⁠⁠⁠Hooked on Growth⁠⁠⁠⁠⁠, which goes into much more detail on scaling! 🔆⁠⁠⁠Join Our Skool Community⁠ 🔆⁠⁠⁠⁠⁠⁠Learn to Crochet Course⁠⁠⁠⁠⁠⁠ 🔆⁠⁠⁠⁠⁠Shop My Crochet Patterns⁠⁠⁠⁠⁠ 🔆⁠⁠⁠⁠⁠Grab The Crochet Snuggle Buddies Pattern Book⁠⁠ marcymade.co

    20 Easy Amigurumi Accessories for Crochet Plushies | Beginner-Friendly Ideas to Upgrade Your Chunky Plush Patterns, Boost Etsy and Shopify Sales, & Stand Out at Your Next Craft Market

  8. Jul 10

    When You Feel Behind: A Mindset Reset for Crocheters, Moms & Creative Business Owners | Overcoming Overwhelm, Time Management Tips, & Motivation for Makers and Your Craft Business Community

    Have you ever looked around and felt like every other maker, crochet designer, or creative business owner is growing faster than you? Maybe they are releasing new patterns, posting consistently, launching collections, and showing up online while you feel like you can barely keep up with real life. In this episode of Simply Hooked: A Crochet Podcast, I’m sharing a personal mindset reset after taking nearly two months away from the podcast. At the beginning of the year, I had big goals for my crochet business, but after our family made the decision to relocate, the next few months were full of moving logistics, realtors, buying and selling a house, packing, unpacking, working full-time, childcare, sickness, and trying to settle into a new season. If this episode encourages you, share it with a crochet friend, maker, or creative business owner who needs the reminder that she is not behind. Find beginner-friendly crochet patterns at marcymade.co.

    When You Feel Behind: A Mindset Reset for Crocheters, Moms & Creative Business Owners | Overcoming Overwhelm, Time Management Tips, & Motivation for Makers and Your Craft Business Community
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4.9
out of 5
24 Ratings

About

Want to grow your crochet skills and create a life you love through creativity? Simply Hooked: A Crochet Podcast helps you do exactly that. I’m Marcy Gardner—crochet designer, entrepreneur, and mom of two—and each week I bring you crochet inspiration, beginner-friendly amigurumi tips, and creative business strategies designed for makers like you. From selling at craft fairs to making meaningful gifts, this podcast is about using your yarn and your gifts to bring joy, freedom, and impact. If you dream of turning yarn into purpose, projects, or even profit, you’re in the right place.

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