Freedom Formula Podcast

Shane Da Costa
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Australian entrepreneur Shane Da Costa went from overworked fitness professional to building multiple 8-figure online companies — and now he’s revealing how to do the same. In The Freedom Formula Podcast, Shane breaks down the sales psychology, leadership frameworks, and scaling systems that turn skill into income and income into freedom. Each week, you’ll get raw, tactical insights on building businesses that print cashflow, grow teams that perform under pressure, and create a life where money and time work for you — not against you. You’ll also hear unfiltered conversations with ultra high performers and Freedom Fighters — founders, closers, and creators earning on their own terms and redefining what success looks like. If you’re ready to master the science of sales, the art of scale businesses, and the mindset of freedom — this is your playbook. Because freedom is a choice.

  1. Schools Are Preparing Our Kids for Jobs That Won’t Exist Anymore (WARNING)

    5D AGO

    Schools Are Preparing Our Kids for Jobs That Won’t Exist Anymore (WARNING)

    ✅ Ready to learn the truth about money and freedom? 👇 Join the waitlist for **Freedom Academy** – build a remote sales career and earn $10k–$30k/month in commissions from anywhere: https://freedomacademy.com.au/freedom-academy-apply-page ———————————— Most people assume the education system exists to develop free thinkers. It doesn't. It was designed to create compliant workers. And in 2026, the gap between what schools teach and what the world actually requires has become impossible to ignore. Brett Campbell is a multi-business founder, CEO, investor, and co-founder of EUKA Future Learning (https://euka.edu.au/) - Australia's largest homeschool provider supporting tens of thousands of families globally. But this conversation isn't about homeschooling as a trend. It's about recognising that the systems most people blindly trust are preparing the next generation for a world that no longer exists. Brett breaks down why 1 in 4 families turn to homeschooling due to bullying, why another 20% reject the philosophy being taught in classrooms, and why entrepreneurship is no longer a nice-to-have skill—it's a survival requirement. He also holds an unpopular but necessary truth: most people shouldn't be in business. Not because they lack capability, but because business demands responsibility, resilience, and decision-making capacity most have never been trained for. Inside this conversation: • Why the education system is outdated, not broken—and what that distinction means • The real reasons families are fleeing traditional schooling at unprecedented rates • The courage required to speak truth in a world that rewards compliance • Why wasted potential is the real tragedy of modern life If you're a parent questioning the system, an entrepreneur building something that matters, or someone who refuses to settle for a life lived on default mode—this episode will land differently. ———————————— Follow Us On: Instagram: / [https://www.instagram.com/shanedacosta_official](https://www.instagram.com/shanedacosta_official/) Facebook: / https://www.facebook.com/shanedacostaofficial/ ———————————— Follow Brett on: http://instagram.com/brettcampbellofficial/  - Get weekly tips and insights on scaling your business: https://relentlessentrepreneur.com.au/email-optin - Follow Shane on social media: Facebook https://www.facebook.com/shanedacostaofficial Instagram https://www.instagram.com/shanedacosta_official

    1h 35m
  2. Why Everyday Australians Are Working Harder Than Ever (But Getting Nowhere)

    JAN 26

    Why Everyday Australians Are Working Harder Than Ever (But Getting Nowhere)

    Ready to learn the truth about money and freedom? 👇 Join the waitlist for **Freedom Academy** – build a remote sales career and earn $10k–$30k/month in commissions from anywhere: https://freedomacademy.com.au/freedom-academy-apply-page ———————————— Most men don’t fail because they lack ambition. They fail because they lack the internal structure required to hold the life they say they want. In this episode, James Wellington unpacks that structure. Through his own journey into fitness, identity, and fatherhood, he reveals how men rebuild confidence, reclaim discipline, and become someone worthy of responsibility. James explains why modern men are burned out, disconnected, and quietly dissatisfied, not because the world is stacked against them, but because they are living at odds with their standards. He breaks down how physical training became a gateway into emotional resilience, how fatherhood sharpened his vision, and why real freedom isn’t about doing whatever you want - it’s about being the kind of man who can do what needs to be done. This episode isn’t hype, bravado, or motivational noise. It’s a grounded conversation about self-respect, identity, leadership, and the cost of avoiding responsibility. If you’re currently in a season of rebuilding - whether physically, mentally, or as a father - this will hit differently. Because at some point every man faces the same truth: your life won’t change until you do. ———————————— Follow Us On: Instagram: / [https://www.instagram.com/shanedacosta_official](https://www.instagram.com/shanedacosta_official/) Facebook: / https://www.facebook.com/shanedacostaofficial/ ———————————— Follow James on: http://instagram.com/jameswellingtonofficial/ - Get weekly tips and insights on scaling your business: https://relentlessentrepreneur.com.au/email-optin - Follow Shane on social media: Facebook https://www.facebook.com/shanedacostaofficial Instagram https://www.instagram.com/shanedacosta_official

    1h 28m
  3. 7-Figure Entrepreneur Reveals How Hustle Culture Nearly Destroyed Him (And What Saved Him)

    JAN 19

    7-Figure Entrepreneur Reveals How Hustle Culture Nearly Destroyed Him (And What Saved Him)

    Ready to learn the truth about money and freedom? 👇 Join the waitlist for **Freedom Academy** – build a remote sales career and earn $10k–$30k/month in commissions from anywhere: https://freedomacademy.com.au/freedom-academy-apply-page ———————————— In this episode, Lewis breaks down the hard truths about building a life that is actually yours - not one built on autopilot, external validation, or other people’s expectations. He shares his story of walking away from the traditional path, the identity shift that forced him to take full responsibility for his direction, and the practices that helped him rebuild confidence, purpose, and freedom. This conversation explores what happens when men stop numbing, stop outsourcing their decisions, and start developing standards that align with who they actually want to become. Lewis talks candidly about personal leadership, relationships, discipline, and why most men never change until they’re forced to confront the gap between the life they have and the life they want. If you’re navigating transition, questioning the path you’re on, or trying to build something with long-term meaning, this episode will resonate deeply. It’s not about hacks, shortcuts, or motivational hype - it’s about ownership, identity, and the courage required to take back control. ———————————— Follow Us On: Instagram: / [https://www.instagram.com/shanedacosta_official](https://www.instagram.com/shanedacosta_official/) Facebook: / https://www.facebook.com/shanedacostaofficial/ ———————————— Follow Lewis on: https://www.instagram.com/lewishuckstep/ - Get weekly tips and insights on scaling your business: https://relentlessentrepreneur.com.au/email-optin - Follow Shane on social media: Facebook https://www.facebook.com/shanedacostaofficial Instagram https://www.instagram.com/shanedacosta_official

    1h 12m
  4. Millionaire Reveals Why He Sold Everything For Bitcoin (And Isn't Going Back)

    12/29/2025

    Millionaire Reveals Why He Sold Everything For Bitcoin (And Isn't Going Back)

    ✅ Ready to learn the truth about money and freedom? 👇  Join the waitlist for **Freedom Academy** – build a remote sales career and earn $10k–$30k/month in commissions from anywhere: https://freedomacademy.com.au/freedom-academy-apply-page  ————————————  In today’s episode, Matthew Fraser breaks down what it actually takes to build freedom in a world that rewards comfort, compliance, and average thinking.  Matthew shares his perspective on discipline, personal standards, and why most people stay stuck not because of lack of opportunity, but because they never take full ownership of their decisions.  This conversation dives into the realities of self-leadership, the importance of structure over motivation, and how real confidence is built through action, not affirmation.  Matthew explains why strength, accountability, and consistency are the foundations of freedom, and how avoiding responsibility quietly limits growth in every area of life.  If you’re tired of surface-level advice and want a clearer understanding of what creates momentum, resilience, and control, this episode delivers a grounded look at what it means to lead yourself properly.  No shortcuts.  No hype.  Just principles that actually hold up under pressure.  ————————————  Follow Us On: Instagram: / [https://www.instagram.com/shanedacosta_official](https://www.instagram.com/shanedacosta_official/)  Facebook: / https://www.facebook.com/shanedacostaofficial/  ————————————  Follow Matt on: https://www.instagram.com/immatthewfraser/ - Get weekly tips and insights on scaling your business: https://relentlessentrepreneur.com.au/email-optin - Follow Shane on social media: Facebook https://www.facebook.com/shanedacostaofficial Instagram https://www.instagram.com/shanedacosta_official

    2h 3m
  5. Top 1% Sales Trainer: This Is Why 99% Of People In Sales Never Make 6-Figures! Tommy Procopovich

    12/23/2025

    Top 1% Sales Trainer: This Is Why 99% Of People In Sales Never Make 6-Figures! Tommy Procopovich

    ✅ Ready to learn the truth about money and freedom? 👇 Join the waitlist for *Freedom Academy* – build a remote sales career and earn $10k–$30k/month in commissions from anywhere: https://freedomacademy.com.au/freedom-academy-apply-page ———————————— Thomas Procopovich, a global sales leader and top coach for Andy Elliot, reveals why high-value skills have become the only real way out in today’s broken economy. With job security fading and income ceilings tightening, Thomas explains why relying on titles, degrees, or traditional career paths leaves most people exposed - and why skill, leverage, and performance are what actually create freedom now. He shares how mastering a high-income skill, especially sales, shifts control back into your hands. He unpacks the difference between security and ownership, why comfort has replaced competence for most people, and how those who take responsibility for their earning power are the ones who stay adaptable, independent, and ahead of the curve. This episode is for anyone who feels capped, replaceable, or stuck waiting for permission to earn more. Thomas delivers a clear, grounded perspective on why skills outperform systems, and how building real leverage is no longer optional in a world that no longer protects average. No hype. No false promises. Just a real conversation about what it takes to build freedom when the rules change. ———————————— Follow Us On: Instagram: / [https://www.instagram.com/shanedacosta_official](https://www.instagram.com/shanedacosta_official/) Facebook: / https://www.facebook.com/shanedacostaofficial/ ———————————— Follow Thomas on:  Follow Thomas on: https://www.instagram.com/thomasproco/ - Get weekly tips and insights on scaling your business: https://relentlessentrepreneur.com.au/email-optin - Follow Shane on social media: Facebook https://www.facebook.com/shanedacostaofficial Instagram https://www.instagram.com/shanedacosta_official

    1h 8m
  6. The Art Of Remote Sales (That Is Making Women $10k to $25k/month)

    12/15/2025

    The Art Of Remote Sales (That Is Making Women $10k to $25k/month)

    ✅ Ready to learn the truth about money and freedom? 👇 Join the waitlist for **Freedom Academy** – build a remote sales career and earn $10k–$30k/month in commissions from anywhere:  https://freedomacademy.com.au/freedom-academy-apply-page ————————————  Brooke Triplett, founder of She Sells with Brooke, sits down today to unpack how sales have become one of the fastest paths to freedom, confidence, and income independence for women.  Brooke breaks down why so many women feel capped in traditional careers, and how mastering high-income sales skills changes not just earnings, but identity and opportunity.  This conversation goes deeper than surface-level sales advice.  Brooke shares what actually creates consistency in remote sales, why confidence is built through skill not motivation, and how taking ownership of your income unlocks autonomy, leverage, and long-term freedom.  She also addresses the mindset shifts women must make to step into higher standards, higher responsibility, and higher performance.   If you’re a woman looking to earn more, work remotely, and build a career on your own terms, this episode delivers the principles that make it possible.  It’s practical, grounded, and focused on what actually works in sales, business, and personal growth.   No hype.  No shortcuts.  Just the skills and standards that create real freedom.  ————————————   Follow Us On:  Instagram: / [https://www.instagram.com/shanedacosta_official](https://www.instagram.com/shanedacosta_official/)  Facebook: / https://www.facebook.com/shanedacostaofficial/   ————————————  Follow Brooke on: https://www.instagram.com/shesellswithbrooke  - Get weekly tips and insights on scaling your business: https://relentlessentrepreneur.com.au/email-optin - Follow Shane on social media: Facebook https://www.facebook.com/shanedacostaofficial Instagram https://www.instagram.com/shanedacosta_official

    1h 27m
  7. The Fundamental Rule Behind Sales Training That Almost Everyone Ignores (and it costs millions)

    12/11/2025

    The Fundamental Rule Behind Sales Training That Almost Everyone Ignores (and it costs millions)

    ✅ Ready to learn the truth about money and freedom?  👇 Join the waitlist for **Freedom Academy** – build a remote sales career and earn $10k–$30k/month in commissions from anywhere:  https://freedomacademy.com.au/freedom-academy-apply-page ————————————  Jack Rocky is a sales performance expert known for building high-performance sales teams and helping businesses generate millions in revenue.  In our chat today, Jack breaks down what actually separates average sales teams from elite revenue machines — and why most organisations never scale past “good enough.” This conversation goes deeper than scripts and tactics. Jack explains how standards, discipline, leadership, and identity shape sales performance at every level, and why the best sales teams operate like professional athletes, not freelancers chasing commissions.  Inside this episode, you’ll learn:  • The real difference between good sales teams and elite sales machines  • Why standards matter more than motivation in sales performance  • How discipline and structure create predictable revenue  • What most leaders get wrong when building sales teams  • How accountability and culture drive long-term results  • Why freedom in sales comes from systems, not shortcuts  If you’re building a sales team, leading closers, or want to operate at a higher level in sales and business, this episode delivers the principles that actually create scale, leverage, and freedom.  No fluff.  No hype.  Just what works.  ————————————  Follow Us On:  Instagram: / [https://www.instagram.com/shanedacosta_official](https://www.instagram.com/shanedacosta_official/)  Facebook: / https://www.facebook.com/shanedacostaofficial/ ————————————  Follow Jack on: https://www.instagram.com/jackrockyjr  - Get weekly tips and insights on scaling your business: https://relentlessentrepreneur.com.au/email-optin - Follow Shane on social media: Facebook https://www.facebook.com/shanedacostaofficial Instagram https://www.instagram.com/shanedacosta_official

    1h 20m
  8. The Simple Rule That Turns Ordinary Gym Owners Into Exceptional Leaders

    12/07/2025

    The Simple Rule That Turns Ordinary Gym Owners Into Exceptional Leaders

    ✅ Ready to learn the truth about money and freedom? 👇 Join the waitlist for *Freedom Academy* – build a remote sales career and earn $10k–$30k/month in commissions from anywhere:  https://freedomacademy.com.au/freedom-academy-apply-page ———————————— Dan Henderson, a is a world-class coach in mastery, leadership and human performance.  Today we unpack the real reasons people stay stuck at the same level year after year — and the identity, standards and mindset required to finally break through. Dan explains why most men hit the same ceiling over and over, how your “success thermostat” quietly resets your life back to the level you feel safe at, and why your business, your body and your results will never outgrow the identity you’re operating from. This conversation strips away the myths of motivation and dives into what actually creates long-term growth: proximity, skill acquisition, discipline, and learning to play the long game. Inside this episode: * Why your identity, not your strategy, is your biggest bottleneck * How your “baseline temperature” dictates your income, habits and outcomes * The hidden beliefs sabotaging your money decisions * How to step out of the technician mindset and into real leadership * The 4H Framework (Heart, Head, Hands, How) and how it rewires your life * Why most people collapse right before they break through * The role proximity plays in who you become * Why mastery requires patience, standards and the courage to raise your ceiling If you’re ready to operate at a higher level — as a man, a leader, a business owner, or a human — this episode will challenge your thinking and reset your standard. It’s practical, it’s sharp, and it forces you to see where you’re holding yourself back… and exactly how to break through it. ———————————— Follow Us On: Instagram: / [https://www.instagram.com/shanedacosta_official](https://www.instagram.com/shanedacosta_official/) Facebook: / https://www.facebook.com/shanedacostaofficial/ ———————————— Follow Dan on: https://www.instagram.com/coachdanhenderson - Get weekly tips and insights on scaling your business: https://relentlessentrepreneur.com.au/email-optin - Follow Shane on social media: Facebook https://www.facebook.com/shanedacostaofficial Instagram https://www.instagram.com/shanedacosta_official

    59 min
See All (34)

About

Australian entrepreneur Shane Da Costa went from overworked fitness professional to building multiple 8-figure online companies — and now he’s revealing how to do the same. In The Freedom Formula Podcast, Shane breaks down the sales psychology, leadership frameworks, and scaling systems that turn skill into income and income into freedom. Each week, you’ll get raw, tactical insights on building businesses that print cashflow, grow teams that perform under pressure, and create a life where money and time work for you — not against you. You’ll also hear unfiltered conversations with ultra high performers and Freedom Fighters — founders, closers, and creators earning on their own terms and redefining what success looks like. If you’re ready to master the science of sales, the art of scale businesses, and the mindset of freedom — this is your playbook. Because freedom is a choice.

Information

  • Creator
    Shane Da Costa
  • Years Active
    2025 - 2026
  • Episodes
    34
  • Rating
    Explicit
  • Copyright
    © 2026 Freedom Formula Podcast
  • Show Website
    Freedom Formula Podcast