Kind Of A Big Book Deal

Meghan Stevenson
  • 5.0 (7)
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"Kind of a Big Book Deal" is the go-to podcast for entrepreneurs eager to dive into the world of traditional publishing. Hosted by Meghan Stevenson, a seasoned editor with deep roots in the publishing industry, this podcast is perfect for anyone dreaming of topping the bestseller lists. Meghan shares her wealth of experience, including securing over $5 million in book deals for her clients from giants like Penguin and Harper Collins. Each episode is packed with insider tips on snagging a book deal, building a compelling author platform, and the realities of the publishing journey. Meghan's approachable style and candid discussions make learning about the often-intimidating publishing process enjoyable and relatable. She brings on successful authors to share their stories, offers straightforward advice, and answers listener questions, all while keeping things light and engaging. "Kind of a Big Book Deal" isn't just informative—it's like sitting down with a good friend who knows the ins and outs of the publishing world. The podcast airs new episodes every other Friday, providing fresh insights and ongoing support for both budding and seasoned entrepreneurs. Whether you're just starting out or you're looking to expand your reach in the literary world, Meghan's guidance and the vibrant community she fosters can help you navigate your way to publishing success with confidence and a few laughs along the way.

  1. 22H AGO

    Episode 37 - Get a Book Deal with 15,000 Followers (or Less) with Nick Wolny

    In this episode, Meghan Stevenson sits down with author and media expert Nick Wolny to unpack the real mechanics behind getting traditionally published. Nick shares how he secured his book deal by identifying a clear niche, validating market demand, and leveraging relationships instead of chasing vanity metrics. One of the biggest takeaways is that platform is not just about audience size. It is about distribution, engagement, and your ability to move people to action. Nick introduces a simple but powerful content framework built around four questions that every funnel should answer, along with practical advice on practicing your craft consistently and creating for humans rather than algorithms. Whether you want a book deal, a stronger platform, or a more sustainable business, this conversation offers clear direction and actionable insights you can apply immediately. This week’s guest is Nick Wolny. A classically trained French hornist by education, Nick Wolny is a managing editor at CNET Group, where he oversees the Perspectives franchise and written branded content across CNET Group's publications. He was previously a senior editor on CNET's Money team, and outside of CNET Group is the finance columnist for Out magazine. Nick has previously written for Fast Company, Business Insider, Fortune, Entrepreneur magazine and The Advocate, and has provided broadcast commentary for CNBC, Good Morning America, and others. He writes Financialicious, a newsletter about business, money, and queer culture, and his first book, Money Proud: The Queer Guide to Generate Wealth, Slay Debt, and Build Good Habits to Secure Your Future, is out now. Find Nick on social  instagram.com/nickwolny TikTok.com/@nickwolny1 Sign up for Nick’s Financialicious newsletter at https://nickwolny.com/newsletter. Episode Highlights: (0:00) Intro 1:32) Nick Wolny’s background and publishing journey (3:07) Platform building lessons and audience tiers (7:28) How networking led to a book deal opportunity (11:51) Claiming a niche and creating urgency for publishers (12:42) Why follower count is not the most important metric (15:00) Distribution, media leverage, and platform strategy (22:27) Backlist strategy and bookstore relationship building (30:26) Mindset barriers that block entrepreneurs (41:34) Why your idea matters more than your identity (42:10) The four questions every funnel must answer (49:14) Advice for aspiring authors: practice publishing often (51:39) The Beyoncé story and loving the craft (56:02) Creating for humans instead of algorithms (58:25)  Outro Follow Meghan: Instagram: https://www.instagram.com/megstevenson Facebook: https://www.facebook.com/megstevenson LinkedIn: https://www.linkedin.com/in/meghanstevenson/ TikTok: @meghan.stevenson.books Website: https://www.meghanstevenson.com/ Leave Meghan a voicemail: https://sayhi.chat/KOBBD Have a great idea for a book but don't know where to start? MeghanStevenson.com/quiz Traditional publishing expert Meghan Stevenson blasts open the gates of the “Big 5”—Penguin Random House, Simon & Schuster, HarperCollins, Hachette, and Macmillan—to share what every entrepreneur and expert needs to know about landing a book deal. In episodes released every Monday, Meghan shares wisdom and stories from 20+ years in publishing as well as interviews with authors, literary agents, and editors. She also answers questions from listeners like you. Whether you are an experienced entrepreneur with an empire, or are just starting out—this podcast will help you understand what you need to do in order to turn your dream of being a bestselling author into real life.

    59 min

  2. MAR 2

    Episode 36 - The One Question Every Author Must Answer to Land a Book Deal

    What if the biggest factor in landing a book deal has nothing to do with your writing talent? In this episode, Meghan Stevenson explains the real question publishers care about: how many copies you can sell and exactly how you’ll do it. She walks listeners through the core elements of her book deal readiness assessment, revealing why having a strong idea alone isn’t enough. Your business, audience, intellectual property, and proven sales systems all work together to determine whether publishers see you as a smart investment. Meghan also clarifies common misconceptions, like why personal stories don’t always translate into marketable books and why engagement matters more than follower count. One of the biggest takeaways is that a successful book is usually an extension of an existing ecosystem, not the starting point. This episode is especially valuable for entrepreneurs, experts, and creators who want to traditionally publish but feel unsure where they stand. Listeners will walk away with a clearer understanding of what publishers actually look for and practical insight into how to position themselves for success before pitching a book. Episode Highlights: (0:00) Intro (1:26) Introducing the book deal readiness assessment (3:28) Choosing the right type of book (5:26) Why your business and platform matter (6:51) Intellectual property and uniqueness explained (8:53) Engagement vs follower count reality (10:08) Audience size, math, and conversion rates (12:59) The #1 question publishers ask (14:08) Evidence publishers want to see (15:45) Proven sales systems and positioning your book (17:31) Platform plus idea equals success (17:56) Listener questions and next step (18:40) Outro Follow Meghan: Instagram: https://www.instagram.com/megstevenson Facebook: https://www.facebook.com/megstevenson LinkedIn: https://www.linkedin.com/in/meghanstevenson/ TikTok: @meghan.stevenson.books Website: https://www.meghanstevenson.com/ Leave Meghan a voicemail: https://sayhi.chat/KOBBD Have a great idea for a book but don't know where to start? MeghanStevenson.com/quiz Traditional publishing expert Meghan Stevenson blasts open the gates of the “Big 5”—Penguin Random House, Simon & Schuster, HarperCollins, Hachette, and Macmillan—to share what every entrepreneur and expert needs to know about landing a book deal. In episodes released every Monday, Meghan shares wisdom and stories from 20+ years in publishing as well as interviews with authors, literary agents, and editors. She also answers questions from listeners like you. Whether you are an experienced entrepreneur with an empire, or are just starting out—this podcast will help you understand what you need to do in order to turn your dream of being a bestselling author into real life.

    19 min

  3. FEB 23

    Episode 35 - Seven Things Nobody is Telling You About Writing a Book People Buy

    What if everything you believe about getting a book deal is wrong? In this episode, Meghan Stevenson delivers a bold, honest breakdown of what it really takes to write and publish a nonfiction book that sells. She challenges the idea that passion and personal stories are enough, reminding listeners that readers care most about solving their own problems—your job as an author is to serve them. Meghan shares seven powerful truths, including why writing is actually the easiest part, why most “overnight” bestsellers take years to build, and why simple ideas often outperform complex ones. She explains how successful authors treat books as part of a bigger business strategy, not a magic shortcut to fame. You will also learn why most book sales come directly from the author’s own efforts and how consistent promotion can eventually lead to word-of-mouth growth. Through real client examples and behind-the-scenes industry insights, Meghan offers practical guidance for entrepreneurs who want their words to matter, their message to spread, and their book to make a real impact. Episode Highlights: (0:00) Intro (1:20) Seven truths about book deals (2:58) Writing is the easiest part (5:25) Why bestsellers take years (6:28) Focus on the reader, not yourself (10:08) Simple problems sell best (11:53) Books must support your business (15:23) You are your main marketer (17:37) How word of mouth begins (24:32) Recap of the seven lessons (26:01) Outro Follow Meghan: Instagram: https://www.instagram.com/megstevenson Facebook: https://www.facebook.com/megstevenson LinkedIn: https://www.linkedin.com/in/meghanstevenson/ TikTok: @meghan.stevenson.books Website: https://www.meghanstevenson.com/ Leave Meghan a voicemail: https://sayhi.chat/KOBBD Have a great idea for a book but don't know where to start? MeghanStevenson.com/quiz Traditional publishing expert Meghan Stevenson blasts open the gates of the “Big 5”—Penguin Random House, Simon & Schuster, HarperCollins, Hachette, and Macmillan—to share what every entrepreneur and expert needs to know about landing a book deal. In episodes released every Monday, Meghan shares wisdom and stories from 20+ years in publishing as well as interviews with authors, literary agents, and editors. She also answers questions from listeners like you. Whether you are an experienced entrepreneur with an empire, or are just starting out—this podcast will help you understand what you need to do in order to turn your dream of being a bestselling author into real life.

    26 min

  4. FEB 16

    Episode 34 - An Inside Look at Traditional Publishing From Authors and Book Coaches Lauren Marie Fleming and Richelle Fredson

    What if the book you’re trying to write is actually the wrong one? In this episode of Kind of a Big Book Deal, Meghan Stevenson sits down with publishing experts Lauren Marie Fleming and Richelle Fredson for an honest, no-fluff conversation about what it really takes to write a meaningful book and navigate traditional publishing without losing yourself along the way. If you’ve been stuck overthinking, waiting for permission, or chasing the “right” way to do this, this conversation will help you refocus on what actually moves the needle. This week’s guests are Lauren Marie Fleming and Richelle Fredson. Lauren Marie Fleming (xe/her) is a multimedia storyteller and the founder of School for Writers®. Her work explores power, desire, resilience, and the stories we tell about our bodies and our lives. Xe is the author of the queer rom-com Because Fat Girl and multiple nonfiction books, including Bawdy Love: 10 Steps to Profoundly Loving Your Body and The Writer’s Career Guide. Learn more at LaurenMarieFleming.com or SchoolForWriters.com. Find her free Creative Resilience Toolkit at https://schoolforwriters.com/creative-resilience-toolkit/. Her 33 Asks program can be found at https://33asks.com and her Write Your Friggin’ Book Already ® program is at https://writeyourfrigginbookalready.com.  Find Lauren on social www.instagram.com/laurenmariefleming  laurenfarmiefleming.substack.com  – Richelle Fredson is a book publishing coach and consultant working with aspiring and published authors to create impactful book concepts and competitive book proposals. Richelle’s clients have amassed over $6 million in book advances from top publishers. Her recent clients include Farnoosh Torabi, Shadé Zahrai, Chrissy King, Vanessa Marin, Chika Uwazie, and many more. Richelle is the host of the Forbes-featured Bound + Determined podcast, where she interviews industry experts, authors, and creative business owners. She’s also the creator of The Book Proposal Blueprint Program. Richelle is writing her first book, Do the Thing: A Creative and Practical Guide for Women Bringing Their Big, Bold Ideas to Life (Hachette, Spring 2027).  Learn more at Richellefredson.com. Find Richelle on social www.instagram.com/RichelleFredson Follow Meghan: Instagram: https://www.instagram.com/megstevenson Facebook: https://www.facebook.com/megstevenson LinkedIn: https://www.linkedin.com/in/meghanstevenson/ TikTok: @meghan.stevenson.books Website: https://www.meghanstevenson.com/ Leave Meghan a voicemail: https://sayhi.chat/KOBBD Have a great idea for a book but don't know where to start? MeghanStevenson.com/quiz Traditional publishing expert Meghan Stevenson blasts open the gates of the “Big 5”—Penguin Random House, Simon & Schuster, HarperCollins, Hachette, and Macmillan—to share what every entrepreneur and expert needs to know about landing a book deal. In episodes released every Monday, Meghan shares wisdom and stories from 20+ years in publishing as well as interviews with authors, literary agents, and editors. She also answers questions from listeners like you. Whether you are an experienced entrepreneur with an empire, or are just starting out—this podcast will help you understand what you need to do in order to turn your dream of being a bestselling author into real life.

    1h 14m

  5. FEB 9

    Episode 33 - The Biggest Mistake Entrepreneurs Make When Trying To Get a Book Deal

    What if your dream of landing a book deal is being held back by mistakes you don't even realize you're making? In this episode, Meghan Stevenson pulls back the curtain on what really matters in traditional publishing for entrepreneurs and experts. She explains why great ideas alone are not enough, and why proof of concept, a strong audience, and a clear strategy are essential for success. Meghan reviews her “Three P’s” framework: Potential, Platform, and Proposal, and shows how each one plays a critical role in getting publishers to say yes. You will learn why testing your ideas before writing matters, how building an audience gives you real leverage, and why rushing a book proposal can cost you your only chance. Meghan also shares why relying on shortcuts or AI can weaken your pitch and how preparation makes all the difference. This episode is a must-listen for anyone serious about writing a nonfiction book that sells, builds authority, and opens real doors in publishing. Episode Highlights: (0:00) Intro (2:24) Understanding how traditional publishing really works (4:25) How book deals happen with agents and editors (6:56) The Three P’s: Potential, Platform, Proposal (11:41) Why testing your ideas comes first (13:46) The truth about building a strong platform (15:34) What publishers look for in sales numbers (18:27) Common proposal mistakes to avoid (21:34) Preparing for your “one shot” at a deal (24:38) Final recap and how to take your next step 35:54) Outro Follow Meghan: Instagram: https://www.instagram.com/megstevenson Facebook: https://www.facebook.com/megstevenson LinkedIn: https://www.linkedin.com/in/meghanstevenson/ TikTok: @meghan.stevenson.books Website: https://www.meghanstevenson.com/ Leave Meghan a voicemail: https://sayhi.chat/KOBBD Have a great idea for a book but don't know where to start? MeghanStevenson.com/quiz Traditional publishing expert Meghan Stevenson blasts open the gates of the “Big 5”—Penguin Random House, Simon & Schuster, HarperCollins, Hachette, and Macmillan—to share what every entrepreneur and expert needs to know about landing a book deal. In episodes released every Monday, Meghan shares wisdom and stories from 20+ years in publishing as well as interviews with authors, literary agents, and editors. She also answers questions from listeners like you. Whether you are an experienced entrepreneur with an empire, or are just starting out—this podcast will help you understand what you need to do in order to turn your dream of being a bestselling author into real life.

    26 min

  6. FEB 2

    Episode 32 - How I Would Get a Book Deal in 2026 If I Had to Start Over

    In this episode, publishing expert and host Meghan Stevenson breaks down exactly how she would land a traditional book deal in 2026 if she had no followers, no connections, and only an idea she believed in. Instead of chasing shortcuts or hype, Meghan lays out a clear, grounded path built on business growth, real audience demand, and patience. She explains why publishers care less about big dreams and more about proof, platform, and profitability, and why growing a business first makes you a stronger author later. You will hear why creating consistent content is not optional, how testing your ideas in public saves you from writing the wrong book, and why most people rush the process and regret it. Meghan also reframes books as long-term assets, not quick cash grabs, showing how successful entrepreneurs use books to deepen trust, expand reach, and support larger offers. Finally, she explains when and why investing in leverage can save years of time and energy. This episode is a practical reality check for entrepreneurs and experts who want a real book deal, not just the idea of one. Episode Highlights: (0:00) Intro (1:50) Why Business Growth Builds Platform (4:35) Content As Proof And Testing (7:36) Why Ideas Must Work At Scale (9:48) Books As Long-Term Assets (12:52) Why Patience Beats Speed (14:25) The Proposal And Publishing Timeline (17:01) The Five Percent Growth Rule (20:09) Investing In Leverage Wisely (25:25) The Four-Step Book Deal Framework (27:40) Outro Follow Meghan: Instagram: https://www.instagram.com/megstevenson Facebook: https://www.facebook.com/megstevenson LinkedIn: https://www.linkedin.com/in/meghanstevenson/ TikTok: @meghan.stevenson.books Website: https://www.meghanstevenson.com/ Leave Meghan a voicemail: https://sayhi.chat/KOBBD Have a great idea for a book but don't know where to start? MeghanStevenson.com/quiz Traditional publishing expert Meghan Stevenson blasts open the gates of the “Big 5”—Penguin Random House, Simon & Schuster, HarperCollins, Hachette, and Macmillan—to share what every entrepreneur and expert needs to know about landing a book deal. In episodes released every Monday, Meghan shares wisdom and stories from 20+ years in publishing as well as interviews with authors, literary agents, and editors. She also answers questions from listeners like you. Whether you are an experienced entrepreneur with an empire, or are just starting out—this podcast will help you understand what you need to do in order to turn your dream of being a bestselling author into real life.

    28 min

  7. JAN 26

    Episode 31 - Skills and Secrets for Your Book Journey with Sexpert and Author Caitlin V

    What if the real measure of success is not the numbers, the lists, or the applause, but the moment your work truly helps one person? In this episode of Kind of a Big Book Deal, host Meghan Stevenson sits down with sex and relationship coach Caitlin V to explore what it really takes to turn years of lived experience, research, and repetition into a powerful book. Caitlin shares her journey from academia to coaching to YouTube fame, and why writing a book was never about money, influence, or status. It was about access. Together, they unpack why books still matter in a world of short-form content, how traditional publishing creates credibility and longevity, and why timeless ideas always outlast trends. Caitlin also opens up about rejection, imposter syndrome, and the quiet faith required to keep going when doors keep closing. A major theme throughout the conversation is the power of reps. Real expertise is built slowly, through mistakes, testing ideas in the real world, and showing up again and again. For entrepreneurs, creators, and experts dreaming of a book, this episode offers clarity, encouragement, and a grounded reminder: Meaningful work compounds over time, and impact starts with serving one person well. Caitlin V. is a renowned sex and relationship coach specializing in helping men overcome erectile dysfunction, performance anxiety, and premature ejaculation. A former sexual health researcher and policy analyst, she skyrocketed to internet fame after a viral video on female pleasure. Today, she works with clients worldwide to resolve mismatched libidos, enhance sexual confidence, and create more satisfying intimate experiences. Blending personal experience with evidence-based science, Caitlin is on a mission to foster a sex-positive world where pleasure is prioritized. With millions of views on YouTube and nearly a million subscribers, she has become a leading voice in the field. Her expertise is now reaching an even wider audience with her upcoming TV show, Good Sex, premiering on Discovery+ and Max. Learn more at caitlinvneal.com or youtube.com/caitlinv. Find Caitlin V on social  youtube.com/caitlinv  instagram.com/caitlinvneal  Order Caitlin V’s new book, Harder Better Longer Stronger at https://caitlinvneal.com/hbls. Episode Highlights: (1:21) Caitlin’s path from researcher to global coach (3:47) How YouTube success turned into a book idea (7:27) Why books allow deeper, more lasting ideas (10:02) Accessibility, education, & mission over money (15:54) Paying with time or paying with leverage (29:24) Rejection, resilience, and finding one true “yes” (42:59) Timeless content vs chasing trends (50:15) Why reps, mi Follow Meghan: Instagram: https://www.instagram.com/megstevenson Facebook: https://www.facebook.com/megstevenson LinkedIn: https://www.linkedin.com/in/meghanstevenson/ TikTok: @meghan.stevenson.books Website: https://www.meghanstevenson.com/ Leave Meghan a voicemail: https://sayhi.chat/KOBBD Have a great idea for a book but don't know where to start? MeghanStevenson.com/quiz Traditional publishing expert Meghan Stevenson blasts open the gates of the “Big 5”—Penguin Random House, Simon & Schuster, HarperCollins, Hachette, and Macmillan—to share what every entrepreneur and expert needs to know about landing a book deal. In episodes released every Monday, Meghan shares wisdom and stories from 20+ years in publishing as well as interviews with authors, literary agents, and editors. She also answers questions from listeners like you. Whether you are an experienced entrepreneur with an empire, or are just starting out—this podcast will help you understand what you need to do in order to turn your dream of being a bestselling author into real life.

    57 min

  8. JAN 19

    Episode 30 — Why Traditional Books Sell More (Than Self-Published or Hybrid)

    Most books never break 300 copies. That single fact alone stops a lot of aspiring authors in their tracks. In this episode of the Kind of a Big Book Deal Podcast, Meghan Stevenson breaks down why traditionally published books consistently sell more copies and what that means if you are thinking about writing a book. Meghan explains that traditional publishing forces authors to build an audience and prove demand before a deal is ever offered. While that hurdle can feel intimidating, it actually sets authors up for stronger sales because they already know how to reach readers. She also highlights the role of professional production, from editing to cover design, and how quality directly impacts reader trust and word of mouth. Another major advantage is distribution. Traditionally published books are placed in physical bookstores, not just online marketplaces, which significantly increases visibility and long-term sales. Megan also shares an often-overlooked factor: traditional publishing puts an entire team behind a book, all invested in its success. This episode helps entrepreneurs and thought leaders decide whether traditional publishing aligns with their goals, resources, and readiness, and offers clarity on why the traditional path still matters in today’s crowded market. Episode Highlights: (0:00) Intro (1:26) Indie vs traditional publishing explained (2:00) The reality of book sales statistics (3:29) Sales data for traditional publishers (4:01) Audience and proof of concept matter (4:33) Professional production and quality (5:35) Distribution and bookstore access (6:15) Teams behind traditional publishing (6:55) When traditional publishing is not right (7:20) Outro Follow Meghan: Instagram: https://www.instagram.com/megstevenson Facebook: https://www.facebook.com/megstevenson LinkedIn: https://www.linkedin.com/in/meghanstevenson/ TikTok: @meghan.stevenson.books Website: https://www.meghanstevenson.com/ Leave Meghan a voicemail: https://sayhi.chat/KOBBD Have a great idea for a book but don't know where to start? MeghanStevenson.com/quiz Traditional publishing expert Meghan Stevenson blasts open the gates of the “Big 5”—Penguin Random House, Simon & Schuster, HarperCollins, Hachette, and Macmillan—to share what every entrepreneur and expert needs to know about landing a book deal. In episodes released every Monday, Meghan shares wisdom and stories from 20+ years in publishing as well as interviews with authors, literary agents, and editors. She also answers questions from listeners like you. Whether you are an experienced entrepreneur with an empire, or are just starting out—this podcast will help you understand what you need to do in order to turn your dream of being a bestselling author into real life.

    8 min
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5
out of 5
7 Ratings

About

"Kind of a Big Book Deal" is the go-to podcast for entrepreneurs eager to dive into the world of traditional publishing. Hosted by Meghan Stevenson, a seasoned editor with deep roots in the publishing industry, this podcast is perfect for anyone dreaming of topping the bestseller lists. Meghan shares her wealth of experience, including securing over $5 million in book deals for her clients from giants like Penguin and Harper Collins. Each episode is packed with insider tips on snagging a book deal, building a compelling author platform, and the realities of the publishing journey. Meghan's approachable style and candid discussions make learning about the often-intimidating publishing process enjoyable and relatable. She brings on successful authors to share their stories, offers straightforward advice, and answers listener questions, all while keeping things light and engaging. "Kind of a Big Book Deal" isn't just informative—it's like sitting down with a good friend who knows the ins and outs of the publishing world. The podcast airs new episodes every other Friday, providing fresh insights and ongoing support for both budding and seasoned entrepreneurs. Whether you're just starting out or you're looking to expand your reach in the literary world, Meghan's guidance and the vibrant community she fosters can help you navigate your way to publishing success with confidence and a few laughs along the way.

Information

  • Creator
    Meghan Stevenson
  • Years Active
    2025 - 2026
  • Episodes
    38
  • Rating
    Explicit
  • Copyright
    © 2026 Kind Of A Big Book Deal
  • Show Website
    Kind Of A Big Book Deal

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