Business Growth Spotlight

Heidi Schalk

Welcome to Business Growth Spotlight, the podcast where we shine a light on innovative business leaders, cutting-edge strategies, and the latest trends shaping the world of business growth. Whether you're a corporate leader, entrepreneur, or online educator, this podcast delivers actionable insights and expert conversations to help you scale your business, increase revenue, and stay ahead in a competitive market. Join host Heidi Schalk as we dive deep into the stories and strategies of industry leaders, uncovering the tools and tactics they use to drive success. From navigating corporate challenges to mastering online visibility, this podcast is your go-to resource for scaling your business and reaching your goals. Tune in weekly for inspiring conversations, practical advice, and a behind-the-scenes look at what it takes to thrive in today’s ever-evolving business landscape.

  1. 5H AGO

    Ep. 198 The $5 Trillion Problem: How Preventative Medicine Could Save Our Health Care System with Dr. Roger Jahnke

    Show Notes: In this episode of Business Growth Spotlight, host Heidi Schalk sits down with Dr. Roger Jahnke, founder of Health Action, a wellness and health maximization organization with over 35 years in business. Dr. Jahnke shares his deeply personal journey into integrative medicine, rooted in losing his father to cancer at just 10 years old, and how that experience shaped his life's mission of helping people unlock their body's natural capacity to heal. Dr. Jahnke breaks down why preventative and integrative medicine has been slow to gain adoption despite decades of conversation, pointing to societal addiction to convenience, the financial incentives embedded in the pharmaceutical and agricultural industrial complexes, and a healthcare system that profits from chronic illness rather than preventing it. The conversation dives deep into the staggering financial reality that over 80% of the current $5 trillion annual US healthcare spend goes toward preventable chronic disease, and how organizations that invest just $1 in health maximization practices can see a return of $3 to $6. Dr. Jahnke shares firsthand stories from his consulting work with the Veterans Administration, hospital systems, corporations, and school districts, and why even well-intentioned organizations fall short when it comes to implementing real wellness programs. He also touches on how Health Action is beginning to integrate AI into their strategic planning and content creation, while remaining grounded in human connection and nature-based wellness practices. Topics covered include the difference between "healthcare" as a financing system versus true health maximization, why the human body is always working to heal itself, how organizations can train teams to embed wellness naturally into their culture, and why breaking the traditional "target market" rule has worked for Health Action for over three decades. To connect with our guest, click on the links below: LinkedIn:  https://www.linkedin.com/in/rogerjahnke/ Website:  https://healthaction.net/ Email:   drjahnke@healthaction.net  Connect with me: LinkedIn:  https://www.linkedin.com/in/heidischalkcoaching/ 🎁 Grab your Spotlight to Scale Blueprint:  https://spotlighttoscale.com/blueprint 🎁 Looking for the solution to missed calls and leaking revenue?  Check out Leah, our AI employee then get your free custom demo for your business:  myhlhgrowthsolutions.com/leah

    40 min
  2. 2D AGO

    Ep. 197 What Chiropractors Need to Know About Running a Successful Business

    Show Notes: What does it really take to build a business that lasts decades, not just years. In this episode of Business Growth Spotlight, Heidi Schalk sits down with Dr Doug Long, co-owner of Renaissance Chiropractic Center, to unpack the real drivers behind sustainable growth in healthcare With over 30 years in practice and a multi-generational chiropractic legacy, Dr Long shares what most practitioners never learn in school.  How to actually run a business. From navigating insurance challenges to building a referral driven practice, this conversation breaks down the operational and cultural decisions that separate thriving practices from struggling ones Whether you are in healthcare or any service-based business, the lessons here apply directly to retention, team building, and long-term growth Bio: Co-owner of Renaissance Chiropractic Center with my brother.  15 chiropractors in the family including father, wife, daughter, son-in-law, brother and two sisters.  33rd year of practice. Served as President and Board member of Washington State Chiropractic Association and member of the Washington State Chiropractic Quality Assurance Commission. Member of the Chiropractic Knights of the Round Table. Featured speaker at multiple chiropractic events.  Renaissance Chiropractic Center has 5 doctors, 3 massage therapists and mutliple support staff. We provide care to children/infants, pregnant moms, families, seniors, motor vehicle accident victims, injured workers, etc. incorporating chiropractic adjustments, massage therapy, high intensity laser therapy, non-surgical spinal decompression therapy, spinal curve correction and rehab exercises. To connect with our guest, click on the links below: LinkedIn:  https://www.linkedin.com/in/douglas-long-52457413/ Instagram @douglongdc  Website:  www.chirotacoma.com  Connect with me: LinkedIn:  https://www.linkedin.com/in/heidischalkcoaching/ 🎁 Grab your Spotlight to Scale Blueprint:  https://spotlighttoscale.com/blueprint 🎁 Looking for the solution to missed calls and leaking revenue?  Check out Leah, our AI employee then get your free custom demo for your business:  myhlhgrowthsolutions.com/leah

    37 min
  3. 4D AGO

    Ep. 196 The Hidden Strength Behind Your Biggest Weakness with Gary Acevedo

    Show Notes: What if the things you have been trying to fix about yourself are not flaws at all but hidden strengths? In this episode of the Business Growth Spotlight, Heidi Schalk sits down with Gary Acevedo of Rise Leadership to unpack a radically different approach to personal and professional growth. Gary shares how decades of working in transformational leadership led him to one core belief: there is nothing wrong with people. The behaviors, doubts, and patterns we often criticize are often misunderstood strengths that, when properly understood, can unlock massive growth. This conversation dives into how leaders can shift from criticism to empowerment, why most people stay stuck in patterns, and how aligning with a higher purpose can accelerate both personal success and business results. You will also hear practical strategies around influence, leadership, sales, and mindset that can be applied immediately in business, parenting, and everyday life. This episode will challenge how you think about growth and what is actually holding you back. Bio: For over 40 years best-selling author Gary Acevedo has immersed himself in over 30 cutting edge empowerment innovations like NLP, Rapid Eye, TBM, Gestalt, Breath work, and many more.  He has combined and built on these to design the pinnacle of personal effectiveness and empowerment.  He has become recognized as a world-class trainer of trainers creating advanced training for some of the country’s best facilitators, coaches, healers and speakers.  He is the best-selling author of the book “Ignite the Gift You Are: 7 Master Keys to Awaken Your Passion, Power and Profits.”  Gary created “The Awakening” retreat grads say is the pinnacle of re-programming.  He has a Breakthrough Process that has helped Leaders create outstanding results. To connect with our guest, click on the links below: LinkedIn:  https://www.linkedin.com/in/garyacevedo/  YouTube: The 7 Master Keys to How Life Really Works🌟 with Gary Acevedo YouTube:https://www.youtube.com/@RiseLeadershipGroup/videos  Connect with me: LinkedIn:  https://www.linkedin.com/in/heidischalkcoaching/ 🎁 Grab your Spotlight to Scale Blueprint:  https://spotlighttoscale.com/blueprint 🎁 Looking for the solution to missed calls and leaking revenue?  Check out Leah, our AI employee then get your free custom demo for your business:  myhlhgrowthsolutions.com/leah

    44 min
  4. APR 29

    Ep. 195 How AI Is Changing Radiology Without Replacing Doctors with Anthony Dispenziere

    Show Notes: In this episode of the Business Growth Spotlight, host Heidi Schalk sits down with Anthony Dispenziere, CEO of Reno Radiological Associates, to unpack what is really happening inside healthcare today. From physician shortages and industry consolidation to the role of AI and the power of culture, Anthony delivers a candid look at the pressures shaping modern medicine—and what it takes to build a sustainable, high-performing organization in the middle of it. This conversation goes far beyond healthcare. It is a masterclass in leadership, retention, and aligning incentives for long-term growth. Bio: What specific details are you looking for here? I’m originally from South Florida. Went to the University of Florida, have a masters in accounting. Worked in big 4 accounting and financial reporting before moving closer with each step into operations. Eventually was hired to help manage physician practices as a part-time executive resource. I’ve lived in many places in the US including FL, NYC, Dallas, Colorado, plus my girlfriend-then-later- turned-wife and I lived all around the western half of the country in a big RV and saw most of the national parks while I worked from the road. I’m now CEO of a midsize independent radiology group, and we love living in Reno, NV where there is so much natural beauty. I love golf and skiing in particular. To connect with our guest, click on the links below: LinkedIn:  https://www.linkedin.com/in/anthony-dispenziere/ Website:  http://www.renorad.com/ Connect with me: LinkedIn:  https://www.linkedin.com/in/heidischalkcoaching/ 🎁 Grab your Spotlight to Scale Blueprint:  https://spotlighttoscale.com/blueprint 🎁 Looking for the solution to missed calls and leaking revenue?  Check out Leah, our AI employee then get your free custom demo for your business:  myhlhgrowthsolutions.com/leah

    43 min
  5. APR 24

    Ep.193 AI, Influencers and Ingredient Science: How the Supplement Industry Is Evolving With Phil Hixon

    Show Notes: In this episode, Heidi sits down with Phil Hixon, VP of Sales at Superior Supplement Manufacturing, a company he has helped build over nearly 10 years alongside his longtime friend and founder. Phil brings a rare insider perspective to one of the most misunderstood industries in consumer health: dietary supplements. From the regulatory realities that most brand owners never see coming, to the marketing truths that separate successful brands from the 95% who never reorder, this conversation is packed with hard-won wisdom for anyone building or considering entering the supplement space. Bio* With over a decade of experience in the dietary supplement industry, Phil Hixon serves as the Vice President of Sales at Superior Supplement Manufacturing and is a partner at Supplement Brand Builder. Throughout his career, Phil has consulted with over 25,000 brands, guiding formulation, product development, and manufacturing strategies. His collaborations include notable companies such as Bulletproof, Amway, SlimFast, and Onnit, helping them navigate the complexities of manufacturing, product launches, and market positioning.​ Phil’s expertise spans various dosage forms, including capsules, tablets, softgels, gummies, liquids, and powders. He possesses in-depth knowledge of packaging solutions, ingredient sourcing, and staying abreast of industry trends. His insights have been featured on industry podcasts, and he actively contributes to discussions that shape the future of dietary supplementation.​ Prior to his tenure in the supplement industry, Phil honed his sales skills in real estate, working with renowned real estate coach Tom Ferry. This experience provided him with a solid foundation in client relations and strategic planning, which he seamlessly integrates into his current roles. Phil’s educational background includes study at California Polytechnic State University, San Luis Obispo, where he majored in Engineering.  Beyond his professional endeavors, Phil enjoys fishing and walking in nature in his hometown of Austin, Texas. He also enjoys engaging in thoughtful discussions over a good glass of beer, delving into the latest topics and trends shaping our world. To connect with our guest, click on the links below: LinkedIn: https://www.linkedin.com/in/philip-hixon/ IG:   @bigphillyg1  IG: @superiorsupplementmfr Website:  www.superiorsupplementmfg.com Connect with me: LinkedIn:  https://www.linkedin.com/in/heidischalkcoaching/ 🎁 Grab your Spotlight to Scale Blueprint:  https://spotlighttoscale.com/blueprint 🎁 Looking for the solution to missed calls and leaking revenue?  Check out Leah, our AI employee then get your free custom demo for your business:  myhlhgrowthsolutions.com/leah

    35 min
  6. APR 22

    Ep. 192 How to Get Corporate Level Health Benefits Without a Corporate Job with MedFlix Pro

    Show Notes: In this episode of Business Growth Spotlight, Ryan Duncan, founder of MedFlix Plus, joins host Heidi Schalk to share how a personal healthcare crisis sparked an idea that became a fully live platform giving everyday people access to the same employee benefits large corporations use. Ryan walks us through the three tiers of MedFlix Plus, how the platform works, his entrepreneurial journey bootstrapping a startup, and his growth strategy using LinkedIn outreach, B2B partnerships, and investor conversations. If you've ever felt frustrated by the broken healthcare system or priced out of benefits, this episode is for you. Topics covered include telemedicine and Teladoc access, dental and vision discounts, prescription drug savings, mental health counseling, health advocacy services, pet telehealth, the gig worker and small business market, and how Ryan is scaling through associations and angel investors. To connect with our guest, click on the links below: LinkedIn:  https://www.linkedin.com/in/ryanduncanceo/ Website:  Www.medflixplus.com Email:  RD@medflixplus.com Connect with me: LinkedIn:  https://www.linkedin.com/in/heidischalkcoaching/ 🎁 Grab your Spotlight to Scale Blueprint:   https://spotlighttoscale.com/blueprint 🎁 Looking for the solution to missed calls and leaking revenue?  Check out Leah, our AI employee then get your free custom demo for your business:  myhlhgrowthsolutions.com/leah

    27 min
  7. APR 20

    Ep. 191 How One Platform Is Connecting Doctors, Dispensaries and Insurance in the Cannabis Industry with CannaLnx

    Show Notes: Matthew Myro Rothman, cannabis medicine expert and CannaLnx Chief Science Officer and Vice President of Marketing since its founding in 2018, joins host, Heidi Schalk, to break down the world of medical cannabis, how it fits into traditional healthcare, and what the future holds for reimbursement and integration. Matthew shares his journey from growing up in Cleveland to studying philosophy in San Francisco, where he was introduced to the medical cannabis industry in 2003. He spent 15 years as a cultivator and consultant before transitioning to the digital side, joining the team behind CannaLnx and its parent company EM2P2. Topics covered include the difference between medical cannabis, adult use/recreational cannabis, and hemp under federal law; why cannabis remains a Schedule I substance despite tens of thousands of research studies; and how President Trump's 2024 executive order is pushing to reclassify medical cannabis to Schedule III. Matthew explains how CannaLnx is working with the American Council of Cannabis Medicine (ACCM) and third party administrators (TPAs) to create alternative wellness stipends that allow patients to be reimbursed for cannabis medicine purchases through traditional health insurance bundles, making it the first platform of its kind to do so. The conversation also covers CannaLnx's business model (transaction fees from dispensary partners, always free for patients and physicians), the challenge of bootstrapping in a stigmatized industry, and the upcoming merger of CannaLnx with FitTech to launch CannaHealth, a biomonitoring platform that tracks real-time bioactivity data during cannabis use. Bio: Matthew Myro Rothman is a man of varied interest and expertise; counting musician, actor, writer, personal trainer, high-performance coach, and podcaster among his talents and skills. Born and raised in Cleveland, Ohio, the values of hard work and education would become a mainstay in his life. After graduating with honors from Cleveland State University in 2003, Matthew moved to San Francisco to pursue a graduate degree in philosophy, cosmology and consciousness from the California Institute of Integral Studies. His introduction to the medical cannabis industry would come the following year while earning his Master’s degree. Matthew was hired by a fellow grad student as a plant care specialist for a medical cannabis nursery that provided clones to local dispensaries. The next 15 years were spent as an entrepreneur and consultant in cannabis cultivation—building or consulting on dozens of small-medium grows and owning a nursery that provided tens of thousands of clones to Harborside Oakland which, at the time, was the largest medical dispensary in the country. In 2018, Matthew joined the EM2P2/CannaLnx team and currently serves that organization as its Chief Science Officer and Vice President of Marketing. He is also the host of the Edge of Cannabis Medicine podcast where he interviews experts and innovators on the cutting edge of all things pertaining to medical cannabis. To connect with our guest, click on the links below: LinkedIn:  https://www.linkedin.com/in/matthew-myro/ Website:  www.cannalnx.com Connect with me: LinkedIn:  https://www.linkedin.com/in/heidischalkcoaching/ 🎁 Grab your Spotlight to Scale Blueprint:  https://spotlighttoscale.com/blueprint 🎁 Looking for the solution to missed calls and leaking revenue?  Check out Leah, our AI employee then get your free custom demo for your business:  myhlhgrowthsolutions.com/leah

    33 min
5
out of 5
3 Ratings

About

Welcome to Business Growth Spotlight, the podcast where we shine a light on innovative business leaders, cutting-edge strategies, and the latest trends shaping the world of business growth. Whether you're a corporate leader, entrepreneur, or online educator, this podcast delivers actionable insights and expert conversations to help you scale your business, increase revenue, and stay ahead in a competitive market. Join host Heidi Schalk as we dive deep into the stories and strategies of industry leaders, uncovering the tools and tactics they use to drive success. From navigating corporate challenges to mastering online visibility, this podcast is your go-to resource for scaling your business and reaching your goals. Tune in weekly for inspiring conversations, practical advice, and a behind-the-scenes look at what it takes to thrive in today’s ever-evolving business landscape.