The Morgan Snyder Show

Helping CEOs and senior leaders share their story.
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The Morgan Snyder Show was created to help CEOs and senior leaders share their unique story. Time is short and the to-do's are many, so you need a resource to help you move as fast as possible to win online. Each episode will get you feeling more creative and inspired to utilize social media, write your own newsletter, and take over the world. You'll walk away with stories, insights, and tips to begin publishing and create a brand worth following. Find out more about Morgan and his work at https://www.thoughtleadertoday.com/ You can also come and say hi on Linkedin. morgansnyder.substack.com

  1. Tyler Denk Called It: The Storytelling Gold Rush Is Here!

    2D AGO

    Tyler Denk Called It: The Storytelling Gold Rush Is Here!

    Tyler Denk noticed it first. The beehiiv founder, scrolling job boards with the pattern recognition of someone who spots market shifts before they announce themselves, saw something emerging. He called it “storymaxxing”, corporate America’s sudden scramble for narrative control. What can you do in this gold rush for storytelling supremacy? The answer might surprise you... - Come and say hi at www.thoughtleadertoday.com This is a public episode. If you'd like to discuss this with other subscribers or get access to bonus episodes, visit morgansnyder.substack.com/subscribe

    9 min
  2. A Conversation with Anya Cheng

    FEB 10

    A Conversation with Anya Cheng

    I talked with Anya Cheng, CEO of Taelor.ai: an AI-powered styling service that’s revolutionizing how busy professionals look good without thinking about fashion. Before Taelor, Anya spent 15 years at companies like Meta, eBay, and McDonald’s launching new products and entire departments. And her career almost didn’t happen at all. She graduated from Northwestern in 2008, right in the middle of the recession. Her story is one of the coolest I’ve ever heard. Watch out! She’s inspiring! No transcript or things to read this week. You’ll just have to listen. Sorry not sorry. This is a public episode. If you'd like to discuss this with other subscribers or get access to bonus episodes, visit morgansnyder.substack.com/subscribe

    15 min
  3. 30 days. 500 new followers. (181 k impressions doesn't hurt either)

    FEB 2

    30 days. 500 new followers. (181 k impressions doesn't hurt either)

    My client had sent over his LinkedIn analytics from the past 30 days, and I couldn’t stop looking at it. * Five hundred new followers * 181,000 impressions * Eight posts * One month I leaned back in my chair, let out a satisfied sigh and thought: “Another day playing the game…” You're going to want to read this case study. This is a public episode. If you'd like to discuss this with other subscribers or get access to bonus episodes, visit morgansnyder.substack.com/subscribe

    7 min
  4. 9 Principles Every CEO Should Steal From Rory Sutherland

    JAN 27

    9 Principles Every CEO Should Steal From Rory Sutherland

    Nine behavioral economics principles from Rory Sutherland that explain why CEO visibility and thought leadership actually work—beyond the fluffy "personal brand" stuff. About Rory Sutherland Vice-Chairman of Ogilvy UK Author of Alchemy: The Surprising Power of Ideas That Don't Make Sense TED speaker with millions of views Spectator columnist Core insight: Most business problems are problems of perception, not reality Recommended: Watch Sutherland debate Scott Galloway on the Uncensored CMO podcast The Nine Principles 1. The Flower and the Weed "A flower is simply a weed with an advertising budget." Being good is useless if you're not noticed. 2. The Barber's Paradox You can't cut the back of your own hair. The Curse of Knowledge makes experts terrible at explaining their own expertise. 3. The Red Bull Paradox The opposite of a good idea can also be a good idea. Red Bull won by being smaller, pricier, and worse-tasting. Counterintuitive positioning breaks through. 4. The Peacock's Tail (Costly Signaling Theory) Wasteful signals are credible signals. Consistent, substantive thought leadership demonstrates you're on top of your game. 5. The Frederick the Great Potato Strategy Persuasion beats compulsion. The best thought leadership doesn't feel like marketing—it feels like thinking. 6. The Rogue Bee Strategy Increase your surface area for luck. Every piece of content is a signal into the unknown. The Luck Formula: L = C × R × D^T L = Luck (opportunities that find you) C = Content (ideas you put out) R = Reach (who sees them) D = Differentiation (how memorable you are) T = Time (the compounding exponent) 7. The Uber Map Insight Most problems are problems of perception, not reality. Thought leadership changes how people perceive what you do. 8. The Diamond Shreddies Principle Reframe existing value. The best content helps people see what they hadn't noticed before. 9. The Doorman Fallacy You are the human signal that makes everything else feel more valuable. Investors buy people, not companies. Key Takeaway The value of thought leadership cannot be measured in conventional terms—and that's why it's valuable. If it were easy to measure, everyone would do it. "Not everything that counts can be counted, and not everything that can be counted counts." — Sign in Einstein's office This is a public episode. If you'd like to discuss this with other subscribers or get access to bonus episodes, visit morgansnyder.substack.com/subscribe

    13 min
  5. How to Win Friends and Not Be Cringe.

    JAN 19

    How to Win Friends and Not Be Cringe.

    Today we're tackling cringe on LinkedIn. Let's jump into it! 👇 You have the War Room stories. You have the access. But you might not know how to package them. You might be sitting there thinking: “Morgan, I know what happened in the board meeting, but I don’t know how to turn that into a 300-word post that stops the scroll.” You have the gold buried in your head. You just need a miner to get it out. That is what I do at Thought Leader Today. I don’t make things up for you. I turn your notes into magnetic content. I interview you for 30 minutes, I extract the stories, and I package them without any cringe. So, if you are one of the 10 CEOs who DM’d me last week... Or if you are listening to this and nodding your head... You don’t have to choose between Fame and Dignity. You can have both. Send me a DM. Let’s get you those views. This is a public episode. If you'd like to discuss this with other subscribers or get access to bonus episodes, visit morgansnyder.substack.com/subscribe

    11 min

  6. JAN 6

    Yes, You Should Care About Being LinkedIn Famous.

    Many people think it's not important to be well-known on LinkedIn. You know what I think? That's a bunch of phooey. This episode will hopefully bring you over to my side. .. Come and say hi at https://www.thoughtleadertoday.com/ 👋 This is a public episode. If you'd like to discuss this with other subscribers or get access to bonus episodes, visit morgansnyder.substack.com/subscribe

    14 min

  7. 12/29/2025

    The Anti-Guru Guide to LinkedIn - 2026 edition

    Let’s start with a confession—a safe space, just between us. You probably hate LinkedIn. Honestly? I don’t blame you. If you are a serious executive—someone running a Series B startup, a Private Equity firm, or a Fortune 500 division—opening the app probably feels like walking into a cafeteria where everyone is screaming for attention. So, let's not be cringe. I've outlined 3 things in this episode you should think about heading into 2026. They are really, really good. I'm not biased. Come say hi at https://www.thoughtleadertoday.com/. 👋 This is a public episode. If you'd like to discuss this with other subscribers or get access to bonus episodes, visit morgansnyder.substack.com/subscribe

    12 min
  8. This is the year you play the game.

    12/22/2025

    This is the year you play the game.

    Today, I'm talking about playing the game of social media in 2026. The basic philosophy:Goals make us play 'not to lose.' We become risk-averse. Games make us play to win. We take big swings because the cost of missing is low. Which is what I want you to do with your social content. .. Come say hi at https://www.thoughtleadertoday.com/ 👋 This is a public episode. If you'd like to discuss this with other subscribers or get access to bonus episodes, visit morgansnyder.substack.com/subscribe

    9 min
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5
out of 5
16 Ratings

About

The Morgan Snyder Show was created to help CEOs and senior leaders share their unique story. Time is short and the to-do's are many, so you need a resource to help you move as fast as possible to win online. Each episode will get you feeling more creative and inspired to utilize social media, write your own newsletter, and take over the world. You'll walk away with stories, insights, and tips to begin publishing and create a brand worth following. Find out more about Morgan and his work at https://www.thoughtleadertoday.com/ You can also come and say hi on Linkedin. morgansnyder.substack.com

Information

  • Creator
    Helping CEOs and senior leaders share their story.
  • Years Active
    2025 - 2026
  • Episodes
    56
  • Rating
    Clean
  • Copyright
    © Morgan Snyder
  • Show Website
    The Morgan Snyder Show