Delusion By Design

Antonio Amaral

Sometimes, the line between crazy and brilliant is so thin that you need to see it to believe it. Here, the ones who dared to be 'delusional' share their raw, unfiltered truths about how they turned vision into reality. Going down an unconventional path is hard - through these conversations, you can start to understand how they did it and put together the blueprint for designing your own.

  1. 4d ago

    How His Media Company Is Pioneering A New Age Of Content | Hasan X | 17

    Hasan X runs a media company that is leading the way for how business and entrepreneurship content is produced on YouTube Starting out with a gaming channel in his early teens and eventually identifying as the “YouTuber who makes great videos that don’t get views”, he eventually made a pivot that changed everythingHe’s now worked with some of the biggest brands in his space and is completely revolutionising the approach and standards the genre has for content creationWe explored his journey, the identity shifts he went through, and the different steps he took to carve a lane of his own with his company.Subscribe To Antonio’s Newsletter:https://antonio-amaral.kit.com/0c6226e34eConnect with Antonio:IG: https://www.instagram.com/antoniolfamaral/ Connect with Hasan:YT: https://www.youtube.com/@Hasan_XIG: https://www.instagram.com/hasanxfilms/Timestamps:00:00 - Trailer01:12 - Intro02:15 - Becoming The Mr Beast Of Entrepreneurship04:10 - How Hasan Started With Big Production08:10 - What It Means To Make YouTube History10:07 - What Hasan Optimises For In Life12:20 - Hasan’s Journey So Far16:06 - The Advantage Of Starting YouTube Early17:20 - Street Interviews & Cold Approaching People19:58 - How Hasan’s Identity As A YouTuber/Business Owner Developed21:58 - Dealing With His Lowest Moments23:30 - Not All Views Are Equal25:00 - Lessons From Making Videos With Young Entrepreneurs28:12 - How Hasan Realised The Lane He Wanted To Be In31:24 - Developing A Love For YouTube34:23 - Comparison To Others39:36 - Suffering & Dealing With Loss40:59 - The Art vs Science of YouTube45:43 - Engineering Short Form Content Out Of Long Form Content48:10 - How To Make Formats That Make The Millions Of Dollars52:30 - How To Identify Content Worth Making 53:40 - How To Approach Creating A Model No One’s Had Before56:44 - Understanding How Entrepreneurs Can Make Content Worth Making59:10 - What It Takes To Become A Creator1:02:30 - The Traits Entrepreneurs Who Make Good Content Share1:05:45 - Advice To Himself & Hasan’s Message To The World

  2. Jan 15

    How He Went From Failed Agency Owner To Millionaire Sales Coach | Hassan Chattha | 12

    Hassan Chattha is a sales coach and entrepreneur who went from delivering pizzas to fund his agency to building a million-dollar business coaching and placing sales teams.After hitting his lowest point in 2020, Hassan began searching for a way out — experimenting with online business models, failing repeatedly, and eventually finding his way into sales. What followed was a rapid rise: closing his first deals with no formal training, hitting a $10,000 month early on, and realising he had found the skill that would change his life.Today, Hassan has coached hundreds of sales reps, helped build eight-figure sales teams, and worked with companies to dramatically increase their revenue. By turning insecurity about his financial situation into fuel, he found an avenue that allowed him to completely change the trajectory of his life.In this episode, we dig into Hassan’s journey — from insecurity and self-doubt to delusional confidence, from early failures to first wins, and from sales rep to educator. We explore how he developed elite sales skills so quickly, how sales reshaped his identity, and what it really takes to build a life around mastery and conviction.Subscribe To Antonio’s Newsletter:https://antonio-amaral.kit.com/0c6226e34eConnect with Antonio:Newsletter: https://antonioamaral.substack.com/IG: https://www.instagram.com/antoniolfamaral/ Connect with Hassan:YT: https://www.youtube.com/@hassanthecloser/videos IG: https://www.instagram.com/goatofsales

About

Sometimes, the line between crazy and brilliant is so thin that you need to see it to believe it. Here, the ones who dared to be 'delusional' share their raw, unfiltered truths about how they turned vision into reality. Going down an unconventional path is hard - through these conversations, you can start to understand how they did it and put together the blueprint for designing your own.