Based Business With Parker McCumber

Parker McCumber
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  • ENTREPRENEURSHIP

Business commentary and coaching based in rational thought and logic. Drawing on a foundation in business and military leadership, Parker McCumber shares perspective and insights that are beneficial for anyone interested in business, finance, and wealth. This podcast features co-hosts and interviews that bring a spectrum of knowledge and insight that adds real value for listeners. Occasionally discussing politics, social media, investing, family life, and more! About your host: Parker McCumber is a 2-Comma Club and 2-Comma Club X Award recipient who has been active in online business since 2017. Parker Holds an M.B.A. and is a commissioned officer in the Utah Army National Guard. Parker has served in the military since 2011, and draws on his military experience and his business experience to develop and enhance best practices for his partners, his clients, and himself. Parker is also a car enthusiast, enjoys trading in the stock market, investing in real estate, and investing in luxury goods.

  1. #22 How to Lead and Unlock Growth with the Perfect Super Who

    AUG 2

    #22 How to Lead and Unlock Growth with the Perfect Super Who

    Unlocking Business Growth with Virtual Assistants: An In-Depth Conversation with Valentina In this episode, we delve into the incredible potential of hiring virtual assistants to scale and enhance business efficiency. Valentina, an expert in integrating 'super who's' into entrepreneurial organizations, shares her personal journey from Moldova to the United States and how she built a successful VA placement company. We discuss the importance of focusing on responsibilities instead of tasks, overcoming fear in entrepreneurship, and the tactical steps to ensure successful VA integration. Highlighted are the strategies of generating leads, using social media for business growth, and the critical role of clear vision and intention in business scaling. This engaging conversation provides a wealth of practical insights for entrepreneurs looking to elevate their operations. 00:00 Introduction to Valentina and Her Superpower 01:14 Valentina's Journey: From Moldova to the US 03:01 Overcoming Challenges and Finding Success 06:20 The Importance of Mindset and Opportunity 11:38 Starting and Growing a Business 15:48 The Role of Virtual Assistants in Business 33:45 Empowering Teams with Responsibility 37:59 Leadership and Virtual Assistants 38:21 The Car Analogy: Business and Performance 39:47 Investing in Top Talent 42:07 Exotic Car Business Insights 44:17 Paths to Success: Multiple Avenues 45:45 YouTube Growth Strategy 49:03 Business Models and Recurring Revenue 57:10 Lead Generation and Dream 100 01:03:30 Social Media Strategies 01:13:42 The Importance of Immersion in Business 01:14:13 Qualifying Leads for Better Business 01:15:20 The Delegation Workshop: A Game Changer 01:17:29 Overcoming Perfectionism and Trust Issues 01:23:09 The Role of Virtual Assistants in Business Growth 01:40:13 Mastermind Groups and Continuous Improvement 01:47:20 Final Thoughts and Farewell

    1h 51m

  2. JUL 28

    #21 - Staying Relentless While Chasing Your Dreams with Chance Mansfield

    Unrelenting Pursuit: Navigating Entrepreneurship with Chance Entrepreneur and golf technology enthusiast, Chance, joins the show to discuss the relentless pursuit of his dreams in business. Chance dives into his journey from studying business at BYU, learning the ropes of entrepreneurship, to operating his own indoor golf simulator business and working with golf technology. He also shares valuable insights into overcoming challenges such as lead generation, the importance of continuous learning, and the impact of a mentor. The conversation includes actionable strategies for young entrepreneurs and a deep dive into the importance of networking, data collection, and targeted marketing for business growth. Tune in for a motivational episode filled with entrepreneurship tips and personal anecdotes. 00:00 Introduction to Entrepreneurship Challenges 00:26 Chance's Journey into Golf Technology 02:16 The Influence of Family on Entrepreneurship 03:11 Educational Experiences and Early Career 05:10 Starting a Side Hustle: Indoor Golf Simulators 07:02 Marketing Strategies for Golf Simulators 12:34 Targeting Premium Clients and Networking 25:47 Joint Ventures and Business Expansion Ideas 35:28 Advice for Aspiring Entrepreneurs 37:54 The Beginning of My Entrepreneurial Journey 38:13 Mindset Shift: From Get Rich Quick to Providing for Family 39:02 The Entrepreneur Success Formula 39:38 Overcoming Obstacles and the Importance of a Strong Why 40:58 Lead Generation Strategies 43:26 Paid Advertising and Targeting Audiences 45:45 The Power of Networking and Relationship Building 52:59 The Importance of Data Collection and Customer Feedback 58:18 Final Thoughts and Encouragement

    1h 7m

  3. JUL 20

    #20 How To Turn Boring Physical Products Into Profit Machines with Michael Meier

    Mastering E-commerce & Marketing: Lessons from a Pro In this insightful episode, Parker McCumber dives deep into the fundamentals of e-commerce and marketing strategies with expert guest Michael. They explore the importance of understanding your audience, crafting compelling ads, and leveraging mutual experiences to build connections. Michael shares his personal experiences, including a major email marketing mistake and the lessons learned from it. They discuss the significance of the human touch in the age of AI, strategies to test and improve products, and effective leadership skills. Tune in to get valuable tips on how to stand out in the competitive e-commerce space and drive better results in your marketing efforts. 00:00 Understanding Your Audience 22:16 Connecting Through Shared Interests 23:11 Email Marketing Failures and Lessons 24:47 Differences in Marketing Strategies 27:35 Crafting Effective Ads 31:07 Leveraging AI and Fundamentals 33:48 The Future of Advertising 35:53 Learning from Old-School Advertising 37:11 Effective E-commerce Strategies 37:59 Importance of High Margins in E-commerce 39:58 Leadership Challenges and Personal Growth 41:15 Building Relationships and Effective Communication 45:16 Mission Brief and After Action Report 48:59 Final Thoughts and Social Media Presence

    50 min
  4. #19 How To Make Your First $10,000 online Using Tiny Challenges with Richmond Dinh

    JUL 20

    #19 How To Make Your First $10,000 online Using Tiny Challenges with Richmond Dinh

    What if there was a simple way to go from zero sales to your first $10,000 online—without a big audience, complicated tech, or exhausting webinars? In this episode, Parker McCumber sits down with Richmond Dinh, the creator of the Tiny Challenge framework, to break down the easiest way for beginners to build momentum, prove their value, and close high-ticket coaching or info product clients. *Don't forget I'm donating $1 to Charity:Water for every subscriber I have on YouTube at the end of 2025! So please share this with anyone it may help! 🎯 You’ll Learn: What a “Tiny Challenge” is and how it works Why it’s the fastest path to your first $10K in coaching or online business How to build your identity as an entrepreneur from Day 1 Why this framework beats webinars, VSLs, and traditional launches for beginners How to generate leads and turn them into raving fans Why simplicity beats genius—and how to start without overwhelm 💡 Whether you're launching your first offer or scaling into coaching, this episode shows you how to build a business by starting small and winning fast. 🎁 Grab Richmond’s book: https://richmonddinhcoaching.com/book-control 00:00 Introduction to Transformative Customer Journeys 00:21 Meet Richmond: The Challenge Expert 00:32 The Struggles of Starting an Online Business 02:10 The Concept of Tiny Challenges 03:04 Implementing Tiny Challenges for Success 06:46 Richmond's Journey from Optometrist to Entrepreneur 08:04 The Power of Making Your First Dollar 12:30 Tailoring Offers to Customer Needs 17:44 Generating Leads for Your Business 18:50 Leveraging Close Proximity for Business Growth 19:05 The Power of Reviews and Referrals 20:14 Maximizing Client Testimonials 22:09 Utilizing Facebook Groups for Lead Generation 22:58 The Effectiveness of Five-Day Challenges 26:42 Coaching Beginners to Success 30:14 The Importance of Simplicity in Business 31:55 Promoting the Tiny Challenge Book 33:55 Final Thoughts and Personal Goals

    36 min

  5. JUL 1

    #18 Navigating Entrepreneurship, Success, and Retirement with Tom Sylvester

    Entrepreneur Tips: Mastering Success with Tom - Real Estate, AI, and Effective Leadership In this insightful episode, we sit down with Tom, an entrepreneur and advisor, who shares his journey from a computer science student to a successful business owner who retired at 32. Tom discusses pivotal moments such as discovering books like 'The Automatic Millionaire' and 'Rich Dad Poor Dad' that shaped his financial mindset. He delves into navigating the entrepreneurial landscape, emphasizing the importance of understanding one's 'why,' the balance of work-life integration, overcoming the fear of delegating tasks, and integrating AI into business strategies for growth. Whether you're a budding or seasoned entrepreneur, this episode is packed with valuable tips on building businesses, selecting impactful strategies, and scaling effectively. 00:00 Introduction and Guest Introduction 00:20 Tom's Journey to Entrepreneurship 01:05 The Influence of Key Books 03:47 Balancing Work and Life 06:58 Overcoming Resistance and Challenges 12:29 Steps for Aspiring Entrepreneurs 18:08 Tom's Business Ventures 22:45 The Importance of Verification in Leadership 23:14 Military-Inspired Leadership Practices 23:29 Setting Clear Expectations and Continuous Improvement 24:50 Strategies for Early Retirement and Business Success 25:21 Understanding and Utilizing Key Business Metrics 28:18 Effective Traffic and Lead Generation Techniques 38:03 Leveraging AI for Business Growth 40:17 The Future of AI in Business and Coaching 44:02 Concluding Thoughts and Final Remarks

    45 min

  6. JUN 20

    #17 - Empowering Homesteading and Building Community with Shelby DeVore

    Homesteading Success: Shelby DeVore on Building a Thriving Community and Business In this episode, Parker engages with Shelby DeVore, founder of Garden Farm Thrive, to delineate her journey from aspiring veterinarian to successful entrepreneur in the homesteading realm. Shelby shares insights on teaching women global skills like gardening, raising livestock, and food preservation while also fostering community and family engagement. They discuss her personal encounters with health scares that prompted a deeper dive into holistic, self-sustaining lifestyles, drawing parallels with Blue Zones. Shelby highlights her successful business model, leveraging summit funnels to generate consistent revenue and membership growth. They conclude with strategies for expanding her brand's impact, including thoughts on leveraging YouTube as a prelude to a potential TV show. The conversation underscores the transformative power of entrepreneurship in creating healthier, self-reliant, and connected communities.  If you want to learn more about what Shelby does, Homesteading, Eating Better, and living a homegrown life, grab a free ticket to their summit here: https://www.homegrownlivingsummit.com/?fbclid=IwY2xjawLCsc1leHRuA2FlbQIxMABicmlkETFPVDkyRXV6TEM1OGpReHNJAR7mwosMbiVfBEskF7J-cxV7XxmmabvR1A3Sl6lkfGsMjN5ggYTwarracWpnyA_aem_z6_C-1ztQwhaVAOlfy2zDQ 00:00 Introduction and Guest Introduction 01:26 Shelby Devore's Journey to Entrepreneurship 03:23 Challenges and Realizations in Veterinary Path 06:34 Transition to Teaching and Further Career Shifts 08:45 Starting Garden Farm Thrive 10:31 Impact Stories and Community Building 17:32 Teaching Homesteading Online 22:59 Building a Supportive Community 26:54 Personal Health Journey and Homesteading Benefits 40:54 Understanding the Cause and Risk of Recurrence 43:33 Discovering Blue Zones and Lifestyle Changes 46:08 The Benefits of Homegrown Food 47:31 Nutrient Density and the Importance of Fresh Produce 49:06 Personal Experiences with Health and Diet 54:09 Successful Business Strategies for Entrepreneurs 54:35 The Power of Summit Funnels 01:00:37 Maximizing Membership Programs 01:05:24 Exploring New Avenues for Growth 01:08:37 The Potential of YouTube for Business Expansion 01:20:25 Final Thoughts and Future Plans

    1h 21m

  7. JUN 17

    #16 Unlocking Belief: The Power of Belief Coding with Jessica Cunningham

    In this episode, Parker engages in an insightful conversation with Jessica Cunningham, the founder of Belief Coding—a science-backed technique designed to rewire your brain in real-time to help entrepreneurs overcome self-doubt, procrastination, and other mental barriers. Jessica shares her personal journey through trauma, the origins of belief coding, and its profound impact on alleviating mental and physical pain, transforming lives, and empowering individuals to reach their goals more effectively. Parker also shares his own experiences and the importance of understanding and reprogramming subconscious beliefs to achieve personal and professional growth. 00:00 Unlocking Your Mind's Potential 00:14 Meet Jessica: Founder of Belief Coding 00:34 Understanding Self-Doubt and Procrastination 00:49 The Role of Subconscious in Achieving Goals 00:58 Overcoming Resistance to Reach Your Goals 01:16 Personal Struggles and Entrepreneurial Challenges 01:33 The Overwhelm as a Safety Tool 01:45 Adapting to a New Identity 03:28 The Journey of Self-Actualization 03:34 Subconscious Beliefs and Decision Making 07:46 Jessica's Personal Story 12:41 The Birth of Belief Coding 19:51 Creating a Movement 20:59 The Power of Community and Learning 29:08 Understanding Overwhelm and Subconscious Resistance 30:03 Personal Journey: From Military to Entrepreneurship 31:12 The Role of Subconscious Beliefs in Success 33:03 The Impact of Childhood and Past Experiences 34:45 The Power of the Subconscious Mind 35:24 A Personal Story of Overcoming Beliefs 37:37 The Birth of Belief Coding 41:08 The Importance of Continuous Learning and Community 47:28 Creating a Movement and Community Impact 52:58 The Vision for Belief Coding's Future 56:08 Leadership and Organizational Development 57:43 Conclusion and Final Thoughts

    1h 4m
  8. #15- Building Unstoppable Leaders and Teams w/ Akbar Sheikh

    JUN 6

    #15- Building Unstoppable Leaders and Teams w/ Akbar Sheikh

    Unstoppable Teams: Secrets to Scaling Success with Parker McCumber and Akbar Sheikh In this episode, Parker, a military leader and successful entrepreneur, shares his insights from a recent mastermind event where he highlighted the often overlooked but crucial aspect of business success: leadership and team building.  While marketing and sales are essential for generating revenue, scaling a business requires developing a strong team and being an effective leader.  Parker discusses his journey from military service to business success, emphasizing the importance of having a clear mission, effective communication, and cultivating a culture of continuous improvement.  He shares his unique approach through 'command philosophy' and 'mission ready systems,' which help entrepreneurs build unstoppable teams to achieve their goals. Parker also touches on how his personal experiences, including growing up in poverty and finding success in business, have fueled his mission to help others break free from financial struggle.  The episode is packed with actionable advice and heartfelt stories, making it an inspiring listen for anyone looking to elevate their leadership skills and business success. 00:00 Introduction and Mastermind Feedback 00:35 The Importance of Leadership in Scaling 02:15 Realizing the Value of Team Development 03:59 Energy and Reactions from the Presentation 06:12 Defining Goals and Vision 07:22 Coaching Entrepreneurs to Build Teams 08:34 Overcoming Trust Issues in Team Building 11:03 Personal Journey and Military Background 14:21 Success Stories and Impact 29:19 The Moment of Entrepreneurial Realization 31:22 A Sticky Situation: The Turning Point 32:06 Authenticity in Entrepreneurship 33:20 Command Philosophy and Mission Ready Systems 35:47 Holistic Approach to Business Success 37:16 The Importance of Leadership 41:02 Breaking the Cycle of Poverty 45:51 Mindset and Overcoming Scarcity 52:05 Family and Faith: The Driving Forces 01:01:18 Final Thoughts and Encouragement

    1h 2m
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About

Business commentary and coaching based in rational thought and logic. Drawing on a foundation in business and military leadership, Parker McCumber shares perspective and insights that are beneficial for anyone interested in business, finance, and wealth. This podcast features co-hosts and interviews that bring a spectrum of knowledge and insight that adds real value for listeners. Occasionally discussing politics, social media, investing, family life, and more! About your host: Parker McCumber is a 2-Comma Club and 2-Comma Club X Award recipient who has been active in online business since 2017. Parker Holds an M.B.A. and is a commissioned officer in the Utah Army National Guard. Parker has served in the military since 2011, and draws on his military experience and his business experience to develop and enhance best practices for his partners, his clients, and himself. Parker is also a car enthusiast, enjoys trading in the stock market, investing in real estate, and investing in luxury goods.

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