Healthcare Business Thrivecast

Healthcare Business Thrivecast

Healthcare Business Thrivecast is the go-to podcast for health professionals looking to grow and future-proof their businesses. Hosted by Randall Cooper, Antony Hirst, and Michael Kenihan—physiotherapists turned business strategists—we tackle the real challenges of running a healthcare business. From scaling operations to enhancing patient experience, we share expert insights and actionable strategies. If you're a clinic owner or health professional, tune in and take your business to the next level!

  1. 5d ago

    Brad Beer on the Physio Finish Line

    Summary In this episode, Brad Beer shares his journey from starting his own practice to leading a major physiotherapy group, emphasizing the importance of personal branding, clinical excellence, and strategic growth. Discover insights on building a successful clinic, managing team dynamics, and maintaining clinical passion. Keywords physiotherapy, personal branding, clinic growth, leadership, healthcare entrepreneurship, clinical excellence, social media, practice management Key topics Brad Beer's background and practice journey The role of personal branding in healthcare Clinic growth strategies and team management The Win Work program and practitioner development Challenges and lessons from business ownership Balancing clinical care with business leadership Sound bites "Opportunities flow from being visible" "Treat your local patient well, develop your skills" "Don't act out of fear of loss" Chapters 00:00 Introduction to Brad Beer and his practice journey 01:30 Brad's personal brand and social media presence 04:00 Impact of personal branding on clinic success 04:38 Team dynamics and clinic ecosystem 06:51 Mentoring and practitioner development at Pogo Physio 08:28 The Win Work program and practitioner goals 11:50 Business journey and early practice experiences 16:57 Joining and leading the back in motion group 20:46 Challenges and exit from the group 23:37 Lessons learned and advice to younger self 27:45 A typical week in Brad’s busy life 30:19 Closing remarks and key takeaways

  2. Sep 21

    Build a Career You Actually Want

    Summary In this episode, Randall Cooper is joined by Michael Kenihan and Antony Hirst to explore building a fulfilling career in healthcare. They discuss career journeys, the realities of practice ownership, and balancing work with family life. Keywords healthcare career, practice ownership, professional growth, work-life balance, physiotherapy Key topics Career development and serendipity Practice ownership and growth strategies Work-life balance and family considerations Scaling practices and managing resources Opportunities in modern healthcare careers Takeaways Careers evolve over time and require flexibility. Planning exit strategies is crucial for long-term success. Growth should be strategic, not just for vanity. Work-life balance is a myth for small business owners. Expanding within the current site can be more effective than multiple locations. Sound bites "Be aware of opportunity and take it" "Begin with the end in mind" "Time, health, and money must be balanced" Chapters 00:00 Introduction to the episode and guests 01:15 Discussing the journey of building a healthcare career 03:21 Did you build the career you wanted? 06:25 The importance of planning your career exit 09:00 The role of ownership and entrepreneurship in healthcare 11:20 Opportunities for new practitioners in the current landscape 13:49 Managing multiple clinics and growth challenges 19:56 Expanding within a single site versus multiple sites 26:19 Balancing family life and practice ownership 27:11 The reality of work-life balance in healthcare 30:29 The importance of mental and emotional energy 32:59 Lessons learned from starting and running practices 33:27 Closing remarks and future episodes Resources & Links: www.learn.physio - Evidence-based courses for health professionals

  3. Sep 14

    The Niche Advantage

    Summary This episode explores the importance of developing a clinical niche in physiotherapy, discussing when and how practitioners should specialize, the benefits of niche practices, and the future of niche clinics in the industry. Keywords physiotherapy, clinical niche, specialization, healthcare practice, physiotherapy clinics, expert practice, telehealth, niche marketing, career development Key topics The importance of developing a clinical niche early in a physiotherapy career How niche specialization can lead to higher professional satisfaction Examples of successful niche practices in physiotherapy Strategies for expanding a niche practice into a clinic The impact of geographic location on niche practice viability The transition from generalist to specialist over a career The future trends in niche healthcare clinics Sound bites "Is it the same thing as the unique selling proposition?" "Having a niche practice makes it harder to sell." "Online reviews and AI will point patients to niche clinics." Chapters 00:00 Introduction to the series and episode focus 01:15 Discussion of personal niches in physiotherapy 02:27 The concept of the niche and its relation to unique selling propositions 04:00 Examples of clinical niches from guest interviews 05:40 When should clinicians start developing a niche? 07:10 How interests evolve into clinical expertise 08:29 The satisfaction and career longevity of niche practitioners 10:20 The role of niche expertise in job satisfaction 14:45 The rise of niche clinics and their future in healthcare 17:41 The importance of understanding your target customer and location considerations 19:32 The impact of industry leaders and productization on niche practice 21:48 Opportunities in niche areas like pelvic health and sports 23:04 Geography and its influence on niche practice success 25:05 The importance of flexibility and reputation in niche practice 27:44 The role of telehealth and online presence in expanding niche practices 28:12 Summary and closing thoughts on the future of niche clinics Resources & Links: www.learn.physio - Evidence-based courses for health professionals

  4. Sep 7

    Clinical Excellence Comes First — But It Can’t Be the Only Thing

    Summary In this episode, Randall Cooper, Michael Kenihan, and Antony Hirst explore the core principles of building a successful healthcare practice, emphasizing clinical excellence, commercial skills, and adapting to industry changes. They share insights from interviews, common themes, and practical advice for health professionals aiming to thrive. Keywords healthcare practice, clinical excellence, business skills, healthcare industry, practice growth, patient outcomes, healthcare leadership, industry trends Key topics Importance of clinical excellence as the foundation Balancing clinical skills with commercial acumen Common themes from industry interviews Adapting to industry changes and trends Building systems for scalable growth The role of profit and financial health Mentoring, culture, and strategic assets Learning from industry experts and thought leaders Chapters 00:00 Introduction and episode overview 02:20 Recurring themes from guest interviews 03:52 Analyzing common themes with AI 05:23 Importance of systems for growth 06:36 Industry consistency and change 09:18 Focus on clinical excellence 10:55 Clinical skills versus commercial skills 12:59 The importance of understanding business metrics 16:46 Career pathways and upskilling 19:34 Profitability and sustainability in healthcare 24:09 Balancing KPIs and clinical care 26:51 The journey from clinician to business owner 30:29 Final thoughts on clinical and commercial excellence 32:12 Closing remarks and next steps

  5. Aug 10

    Love, Trust and Fairy Dust with Kylie Moffitt

    Summary Kylie Moffitt, a physiotherapist from Australia, shares her journey from starting her practice to achieving international recognition with a TED talk. She discusses her clinic's unique culture, growth strategies, and insights into the future of healthcare, emphasizing love, trust, and connection. Keywords Physiotherapy, Healthcare Innovation, TED Talk, Practice Growth, Clinic Culture, Leadership, Future of Healthcare Key topics Clinic culture and team building Growth strategies and organic expansion The impact of passion and purpose in healthcare Future trends in physiotherapy and healthcare technology Soundbites "Pixie dust is that little bit of magic." "Don't wait till you're ready, just jump in." "Love, trust, and pixie dust." Chapters 00:00 Introduction to the Thrivecast and Guest Kylie Moffitt 01:10 Kylie's Practice and Vision for Physiotherapy 02:08 Creating a Holistic and Joyful Clinic Environment 04:03 Challenges and Successes in Building a Values-Driven Practice 06:25 Maintaining Passion and Overcoming Business Challenges 09:25 Financial Sustainability and Practice Management 11:12 How Kylie Got the Opportunity to Do a TED Talk 13:33 Crafting the TEDx Talk and Delivering the Message 15:26 The Meaning Behind Pixie Dust: Love, Trust, and Magic 17:36 Balancing Family, Business, and Personal Growth 20:28 Lessons Learned and Advice for Aspiring Practice Owners 25:58 Sustaining Growth and Future Opportunities 30:22 Optimism for the Future of Healthcare 32:36 Final Reflections and Key Takeaways from Kylie Resources Learn.physio - https://www.learn.physio

  6. Aug 3

    From Country Victoria to the ATP Tour: Ben Herde's Journey

    Summary In this episode, Ben Herde shares his inspiring journey from a farming community in Queensland to becoming an elite ATP tennis physiotherapist. Discover how mentorship, strategic training, and embracing challenges can propel your career in sports physiotherapy. Keywords Physiotherapy, Sports Medicine, Career Development, Mentorship, Elite Sports, Tennis Physio, Australia, Practice Ownership Key topics Early influences from farming community and values learned Mentorship and its impact on professional growth Transition from regional practice to elite sports physiotherapy The importance of strategic training and networking Handling high-pressure situations in professional sports Balancing family, business, and personal development Takeaways Mentorship from Jeff Thompson and Karen Schneider was pivotal in career development. Strategic networking and continuous learning are crucial for advancing in elite sports. Facing fears early in your career builds confidence and resilience. Starting small and lean can lead to opportunities in regional and elite sports. Balancing family, business, and personal growth requires clear roles and teamwork. Sound bites "You really got to take in what the player says." "I treated him, which meant the match continued." "It was a tense moment, but I trusted my assessment." Chapters 00:00 Introduction to Ben Herde and his background 01:57 Lessons from growing up in a farming community 04:14 Early influences and values learned from family 06:02 Transition from farming to physiotherapy and education 08:05 First exposure to physiotherapy through sports injuries 09:55 Experience in the Northern Territory with Jeff Thompson and Karen Schneider 11:46 Mentorship and its role in professional growth 14:02 Moving into elite sports physiotherapy and training 16:06 Handling high-pressure moments in professional tennis 18:11 Decision to establish clinics in Geelong and lifestyle choices 19:54 Balancing family, business, and personal development 21:56 Overcoming challenges and fears in career progression 23:51 Reflections on career milestones and future goals 26:01 Final thoughts and advice for aspiring physiotherapists Resources Learn.Physio - https://www.learn.physio

  7. Jul 20

    The Physiotherapy Training Gap: Are We Preparing Clinicians for Practice?

    Summary In this episode, Randall Cooper, Michael Kennahan, and Anthony Hearst continue to discuss the latest Australian Physiotherapy Association Workforce Census, exploring challenges in training, professional development, competition, and health system reforms. They analyze key statistics and share insights on how the profession can adapt and thrive in a changing landscape. Keywords Physiotherapy, Workforce Survey, Training, Professional Development, Healthcare Competition, Health System Reform, Private Practice, Specialization, Funding, Australia Key topics Physiotherapy workforce statistics and trends Training and preparedness of new graduates Impact of clinical placements and education reforms Professional development and specialization incentives Competition from adjacent disciplines and diversification strategies Health system reforms and funding challenges Sound bites "Graduates feel underprepared for practice." "Curriculum demands are higher than ever." "Fees and funding are the core issues." Chapters 00:00 Introduction to the Healthcare Business Thrivecast 00:51 Exploring the Training Gap in Physiotherapy 05:05 Clinical Placement Experiences and Graduate Preparedness 10:09 Advanced Skill Development and Upskilling Trends 16:23 Competition from Adjacent Professions 24:04 Health System Reforms and Business Viability Resources www.learn.physio - Evidence-based courses for health professionals

About

Healthcare Business Thrivecast is the go-to podcast for health professionals looking to grow and future-proof their businesses. Hosted by Randall Cooper, Antony Hirst, and Michael Kenihan—physiotherapists turned business strategists—we tackle the real challenges of running a healthcare business. From scaling operations to enhancing patient experience, we share expert insights and actionable strategies. If you're a clinic owner or health professional, tune in and take your business to the next level!

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