Getting Real with Bossy: For Women Who Own Business

Kelly Metras & Kelly Bush

The Real Raw and Honest podcast about small business ownership hosted by Kelly Bush + Kelly Metras, co-owners of BOSSY ROC, a support group for business owners. With our experience, nine businesses in over 25 years, we continue to bear it all and share what we wish we had known. We move past the must-be-nices and start getting real. Come along as we interview other business owners and get the true story. New episodes every 2nd and 4th Monday of the month. www.BossyRoc.com

  1. 4d ago

    Your Business Isn’t Stuck. But You Might Be.

    Finding Growth Opportunities: Get Out of the Weeds & See What’s Possible! When you’re busy running the business, it’s easy to miss the opportunities hiding right in front of you. In this episode of Getting Real with BOSSY, Kelly Bush and Kelly Metras take a step back from the daily grind to talk about one of the most important (and sometimes hardest) parts of entrepreneurship: recognizing opportunities for growth. Because growth doesn’t always mean opening another location, launching a brand-new product, or chasing the next big trend. Sometimes, the opportunity starts with a simple question: “Is there a better way to do this?” Kelly and Kelly get real about what happens when we become so accustomed to the way we operate that we stop questioning it. They explore how changing customer needs, shifting markets, unexpected challenges, and even everyday frustrations can become clues pointing toward something new. From listening more closely to customers to paying attention to inefficiencies, relationships, and changes happening around us, this conversation challenges business owners to get out of the weeds and start looking at the bigger picture. Where Are the Opportunities Hiding? We’re talking about how entrepreneurs can spot opportunities in: Customer feedback- What are people asking for that you aren't currently offering?Changing needs- How are your customers’ expectations evolving?Problems and inefficiencies -Could a frustration actually point toward a new product, service, or process?New markets- Is there a group of customers you haven't considered serving?Relationships- Who are you talking to, and what could you learn from those conversations?Market shifts- What changes are happening around you that could create new possibilities?Your own experience- What have you learned that could become valuable to someone else? The Entrepreneurial Mindset Shift One of the biggest takeaways from this conversation is the difference between simply reacting to change and learning to look for opportunity within change. A challenge can reveal a gap. A customer complaint can reveal a need. A changing market can create a new audience. A problem can become a product. A relationship can become a collaboration. The key is being willing to pause long enough to notice. And while growth is important, Kelly and Kelly also explore the importance of making sure that growth actually fits your life, your values, and the business you want to build. Because bigger isn't automatically better. Sustainable, meaningful growth is. In This Episode, We Talk About: Why business owners need to occasionally step away from the day-to-dayHow routine can make businesses stop questioning what isn't workingTurning customer feedback into opportunitiesRecognizing unmet needs and emerging marketsUsing relationships as a source of insight, collaboration, and growthAdapting when consumer expectations changeFinding opportunities inside problems and inefficienciesStaying competitive without chasing every trendThe connection between personal values and business decisionsWhy sustainable growth should support, not consume, your life Your BOSSY Challenge Look around your business this week and ask yourself: What are my customers asking for? What problem keeps coming up? What am I doing simply because “that’s how we’ve always done it”? What has changed in my market? And where might there be an opportunity hiding inside all of that? You might be surprised by what you find when you stop focusing only on what needs to be fixed, and start looking for what could be created. Getting Real with BOSSY is all about the real conversations behind business ownership- the wins, the challenges, the risks, the opportunities, and everything in between. Listen in, get real, and start looking at your business with fresh eyes. Mentioned in this episode: Joe Bean Roasters Use promo code Lunchador for 15% off your order! https://shop.joebeanroasters.com Lunchador Podcast Network Check out all of the shows on the Lunchador Network at lunchador.org!

    Your Business Isn’t Stuck. But You Might Be.
  2. Aug 3

    How Podcasting Can Become Your Most Powerful Marketing Tool

    What happens when a marketing agency starts a podcast with no rigid script, just authentic conversations and a willingness to connect? It becomes much more than content. It becomes a business development strategy. In this episode of Getting Real with BOSSY, hosts Kelly Bush and Kelly Metras welcome Deanna Dolecki and Ashley Ruggeri, co-hosts of the Ducks Unplugged podcast and leaders at Blue Duck Agency, to discuss how podcasting has become one of the most effective tools in their marketing strategy. Deanna and Ashley share the story behind launching Ducks Unplugged and how it evolved beyond promoting their agency. Through genuine conversations, the podcast has helped build stronger relationships, expand their professional network, increased brand awareness, and created opportunities that traditional marketing alone couldn't achieve. The conversation explores why authenticity matters more than perfection, how long-form content builds trust, and why businesses of all sizes should consider podcasting as part of their overall marketing strategy. Whether you're looking to grow your audience, strengthen client relationships, or position yourself as a thought leader, this episode offers practical insights into turning conversations into meaningful business growth. In This Episode How Ducks Unplugged grew from a marketing idea into a valuable business assetWhy podcasting builds credibility and trust faster than traditional advertisingThe role authentic conversations play in relationship marketingHow podcast guests often become clients, referral partners, and long-term collaboratorsTips for businesses considering launching their own podcastWhy consistency and genuine curiosity matter more than having the "perfect" show Key Takeaways Podcasting is more than content creation. It's a relationship-building strategy.Authentic conversations create stronger connections than polished sales pitches.Long-form content helps establish expertise, credibility, and trust with your audience.A podcast can become a powerful networking tool that opens doors to new partnerships and business opportunities.The best marketing often starts with meaningful conversations, not advertisements. Resources Mentioned Blue Duck AgencyDucks Unplugged PodcastBOSSY

    How Podcasting Can Become Your Most Powerful Marketing Tool
  3. Aug 3

    How Podcasting Can Become Your Most Powerful Marketing Tool

    What happens when a marketing agency starts a podcast with no rigid script, just authentic conversations and a willingness to connect? It becomes much more than content. It becomes a business development strategy. In this episode of Getting Real with BOSSY, hosts Kelly Bush and Kelly Metras welcome Deanna Dolecki and Ashley Ruggeri, co-hosts of the Ducks Unplugged podcast and leaders at Blue Duck Agency, to discuss how podcasting has become one of the most effective tools in their marketing strategy. Deanna and Ashley share the story behind launching Ducks Unplugged and how it evolved beyond promoting their agency. Through genuine conversations, the podcast has helped build stronger relationships, expand their professional network, increased brand awareness, and created opportunities that traditional marketing alone couldn't achieve. The conversation explores why authenticity matters more than perfection, how long-form content builds trust, and why businesses of all sizes should consider podcasting as part of their overall marketing strategy. Whether you're looking to grow your audience, strengthen client relationships, or position yourself as a thought leader, this episode offers practical insights into turning conversations into meaningful business growth. In This Episode How Ducks Unplugged grew from a marketing idea into a valuable business assetWhy podcasting builds credibility and trust faster than traditional advertisingThe role authentic conversations play in relationship marketingHow podcast guests often become clients, referral partners, and long-term collaboratorsTips for businesses considering launching their own podcastWhy consistency and genuine curiosity matter more than having the "perfect" show Key Takeaways Podcasting is more than content creation. It's a relationship-building strategy.Authentic conversations create stronger connections than polished sales pitches.Long-form content helps establish expertise, credibility, and trust with your audience.A podcast can become a powerful networking tool that opens doors to new partnerships and business opportunities.The best marketing often starts with meaningful conversations, not advertisements. Resources Mentioned Blue Duck AgencyDucks Unplugged PodcastBOSSY

    How Podcasting Can Become Your Most Powerful Marketing Tool
  4. Jul 20

    Risky Business: The Threats Hiding in Plain Sight

    Episode Summary Running a business isn't just about celebrating the wins; it’s about hunting down the hidden traps before they hunt you. In this episode of Getting Real with Bossy, hosts Kelly Bush and Kelly Metras pull back the curtain on risk management. They break down the critical distinctions between internal risks (the ones quietly brewing inside your own walls) and external risks (the wild cards the market throws at you that are completely out of your control). This isn't a dry lecture on liabilities. It’s a real, raw clarity call for entrepreneurs to confront the uncomfortable truths they might be ignoring, take accountability, and segment threats into a bulletproof battle plan. Tune in to learn how to expect the worst, plan for the best, and build an enterprise that thrives in an ever-evolving business landscape. Core Takeaways Look in the mirror first: Internal risks often stem from ignored vulnerabilities within your own organization. Confronting these uncomfortable truths early keeps them from blowing up later.Draw the line: Understand what you can control vs. what you can't. Internal threats are yours to fix; external threats require agile adaptability and a solid safety net.The power of ownership: Mitigating risk isn't a solo sport. Creating a comprehensive contingency plan requires clear accountability and smart delegation across your team.Hope is not a strategy: True business continuity means systematically prepping for unforeseen events. You have to build the infrastructure to handle worst-case scenarios smoothly.Audit Your Day-to-Day: Tightening and monitoring your operational processes is the fastest way to kill inefficiencies and slash operational risk.Watch the Money Trail: Regularly reviewing your financial health and keeping meticulous records is your absolute best defense against sudden cash flow crunches. Episode Resources Bossyco.com Mentioned in this episode: Lunchador Podcast Network Check out all of the shows on the Lunchador Network at lunchador.org! Joe Bean Roasters Use promo code Lunchador for 15% off your order! https://shop.joebeanroasters.com

    Risky Business: The Threats Hiding in Plain Sight
  5. Jul 6

    Why Nobody Can Find Your Business (And How to Fix It)

    If you've ever wondered why some businesses seem to show up everywhere online while yours feels invisible, this episode is for you. This week on Getting Real with BOSSY, Kelly Bush and Kelly Metras sit down with SEO strategist Ashley Willis to break down what marketing actually looks like in today's digital world. Forget complicated jargon and expensive marketing plans- Ashley shares practical strategies that every small business owner can start using right away. The conversation kicks off with a behind-the-scenes look at how Kelly and Kelly are gearing up for summer, from family schedules to launching new "Snackle Boxes" at Union Tavern. It's a reminder that running a business means constantly balancing creativity, planning, and real life. Then Ashley dives into the marketing strategies that make the biggest impact: Why SEO isn't just for big companiesHow your Google Business Profile can become one of your most valuable marketing toolsWhat your customers are actually searching for, and how to answer those questionsHow AI tools like ChatGPT, Claude, and Gemini can help without replacing your authentic voiceWhy consistency beats perfection when it comes to marketingThe small updates that can dramatically improve your online visibility Whether you're a restaurant owner, retailer, service provider, or entrepreneur, you'll leave this episode with simple, actionable ideas that can help more customers find (and choose) your business. Because great marketing isn't about shouting louder. It's about showing up where your customers are already looking. In This Episode You'll Learn:Why SEO matters more than ever for small businessesHow to optimize your Google Business ProfileThe biggest marketing mistakes business owners makeSmart ways to use AI while keeping your brand authenticHow understanding customer questions can create better marketing contentWhy regular marketing audits are essential for growth Resources & LinksAshley Willis – Let's Talk Digital Marketing OnlineAshley the SEO StrategistBOSSY Co. Connect with Getting Real with BOSSYIf you enjoyed this episode, subscribe, leave a review, and share it with another business owner who needs a marketing boost. Every share helps us continue bringing you real conversations and practical business advice from entrepreneurs who have been there. Remember... business ownership isn't about having all the answers. It's about getting real, learning together, and building something amazing. Mentioned in this episode: Lunchador Podcast Network Check out all of the shows on the Lunchador Network at lunchador.org! Joe Bean Roasters Use promo code Lunchador for 15% off your order! https://shop.joebeanroasters.com

    Why Nobody Can Find Your Business (And How to Fix It)
  6. Jun 22

    Getting Real About Business Prepping (Without the Tin Foil Hats)

    Let’s be honest: entrepreneurship gets a lot of hype for the glamorous stuff- the big wins, the branding, the scaling. But what happens when the wheels completely fall off? In this episode, we are pulling back the curtain on the gritty, unglamorous, and absolutely essential world of operational preparedness. Think of it as building a "prepper pantry" for your business: a metaphorical stash of tools, strategy, and community connections ready to deploy before the crisis hits. We’re breaking down why knowing your numbers isn’t enough anymore. You need to know your blind spots, your neighborhood, and who you can actually count on when things go sideways. From sharing our own "you can't make this up" personal horror stories to mapping out real, proactive risk management, this episode is your ultimate guide to building a business that doesn't just survive adversity, but bounces back stronger. Key Takeaways: What You’ll LearnThe Operational Prepper Pantry: What it actually means to build a repository of emergency strategies and resources before you desperately need them.Beyond the Balance Sheet: Why deep-diving into your true operational gaps and numbers is your best defense against chaos.Leveraging Your Village: How understanding your immediate community and building a solid local network acts as your ultimate safety net.Proactive vs. Reactive: Turning unpredictable business curveballs into manageable speed bumps by shifting your mindset now. This Week’s Challenge Don't just listen and nod along! This week, we challenge you to sit down, look squarely at your business operations, and identify your single biggest gap. Once you find it, write down three tangible, actionable steps to patch it up before the next storm rolls in. Links & ResourcesConnect with us and find more resources at bossyco.com Mentioned in this episode: Joe Bean Roasters Use promo code Lunchador for 15% off your order! https://shop.joebeanroasters.com Lunchador Podcast Network Check out all of the shows on the Lunchador Network at lunchador.org!

    Getting Real About Business Prepping (Without the Tin Foil Hats)
  7. Jun 8

    Getting Real About Podcasting: Building Community One Episode at a Time

    Ever wondered what it really takes to build a successful podcast? In this episode, we're pulling back the curtain on the highs, lows, surprises, and lessons learned from years behind the microphone. We're joined by the team behind the Lunchador Podcast Network to talk about how podcasting has evolved, what it takes to grow a show, and why building a community matters just as much as creating great content. From navigating changing trends and technology to finding your voice and staying consistent, we explore the realities of podcasting from people who have lived it. Whether you're thinking about starting a podcast, already have one, or simply enjoy hearing the stories behind successful creative businesses, this conversation offers valuable insights, practical advice, and plenty of real-world experience. In This Episode, We Discuss:What it actually takes to launch and sustain a podcast over the long termHow podcasting has changed over the years and why adaptability is essentialThe role community plays in growing an engaged and loyal audienceWhy consistency and marketing are often the keys to podcast successBehind-the-scenes realities of producing quality contentThe story of the Lunchador Podcast Network and its growth within the Rochester creative communityLessons learned from years of supporting podcasters and creators This episode is packed with honest conversation, practical takeaways, and encouragement for anyone looking to use their voice to connect, educate, entertain, or grow a business. Resources Mentioned:lunchador.orglunchadorpodcastanomalypresents.combossyroc.comuniontavenrseabreeze.commarshallstreetbarandgrill.comsalenas.com Organizations and Projects Mentioned:Lunchador Podcast NetworkRepresentation in CinemaFood About TownAnomaly PresentsMind of MagnusPlants and Beats Mentioned in this episode: Joe Bean Roasters Use promo code Lunchador for 15% off your order! https://shop.joebeanroasters.com Lunchador Podcast Network Check out all of the shows on the Lunchador Network at lunchador.org!

    Getting Real About Podcasting: Building Community One Episode at a Time
  8. May 18

    Decision Fatigue: What It's Costing Your Business

    The Real Cost of Being the Boss: Decision Fatigue, Boundaries & Business Ownership Owning a business is often romanticized as freedom, flexibility, and the pursuit of your passion, but behind the scenes, entrepreneurship is rarely that simple. In this episode of Getting Real with Bossy, hosts Kelly Bush and Kelly Metras pull back the curtain on the everyday realities of business ownership. From managing operations and troubleshooting unexpected challenges to making constant high-stakes decisions, they explore what it truly means to carry the weight of leadership. The conversation dives into one of the most common but overlooked struggles entrepreneurs face: decision fatigue. As business owners, the number of choices required each day- from staffing and finances to marketing and customer experience- can become mentally exhausting. We discuss how these constant decision-making impacts productivity, creativity, and overall well-being. You’ll hear practical strategies for creating more sustainable business habits, including: Building routines and systems that reduce unnecessary decisionsSetting boundaries to protect your time, energy, and focusDelegating responsibilities and embracing collaborationRecognizing when asking for help is a strength, not a weakness Through candid conversation and real-life insights, this episode offers a compassionate and realistic perspective on entrepreneurship. One that acknowledges both the opportunities and the challenges of being your own boss. Whether you’re a seasoned entrepreneur, new business owner, or dreaming of starting your own venture, this episode will leave you feeling seen, supported, and better equipped to navigate the realities of leadership. In this episode, we discuss: ✨ The hidden responsibilities of business ownership ✨ Why entrepreneurs experience decision fatigue ✨ How systems and routines can reduce overwhelm ✨ The importance of delegation, boundaries, and support ✨ Creating a healthier, more sustainable business life Key Takeaways: Business ownership requires adaptability far beyond your original area of expertise.Decision fatigue is real, and systems can help reduce mental overload.Successful entrepreneurs build support systems rather than trying to do everything alone.Boundaries and delegation are essential for long-term sustainability and growth. Connect with Bossy: bossyroc@gmail.com @bossyrochester www.bossyroc.com If you’re ready for more honest conversations about business, leadership, and what it really takes to grow sustainably, tune in and get real with Bossy. Mentioned in this episode: Joe Bean Roasters Use promo code Lunchador for 15% off your order! https://shop.joebeanroasters.com Lunchador Podcast Network Check out all of the shows on the Lunchador Network at lunchador.org!

    Decision Fatigue: What It's Costing Your Business

About

The Real Raw and Honest podcast about small business ownership hosted by Kelly Bush + Kelly Metras, co-owners of BOSSY ROC, a support group for business owners. With our experience, nine businesses in over 25 years, we continue to bear it all and share what we wish we had known. We move past the must-be-nices and start getting real. Come along as we interview other business owners and get the true story. New episodes every 2nd and 4th Monday of the month. www.BossyRoc.com