At Home In Waterloo Region with Cheryl Goetz

Cher Goetz
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Welcome to At Home In Waterloo Region, the podcast that shines a spotlight on the heart and soul of this incredible community — the people! Hosted by Cheryl Goetz, this show features inspiring locals and passionate business owners, sharing their stories, motivations and challenges. Whether you're a long-time resident, new to the area, or somewhere in between, join in and explore what makes Waterloo Region such a special place to live, work and grow. Each episode dives into the journeys behind local businesses, from the moments of inspiration to the hurdles they've faced, and the joys of running a business in this vibrant region. Hear firsthand what makes these businesses unique, what they’re excited for in the future, and what keeps them grounded in the community. Tune in for inspiring stories, practical insights, and a few laughs along the way — all from the people who make Waterloo Region a fantastic place to call home.

  1. APR 30

    Morgan | The Three

    In this episode of At Home in Waterloo Region, Cher sits down with Morgan, the owner and operator of The Three, a health-focused eatery located in the Marsland Centre in uptown Waterloo. Morgan shares the journey behind her business, her passion for health, and how she integrates holistic nutrition into the meals she serves. The Three, established in 2021, offers health-conscious meals, a meal prep service, catering, and care packages.  In this episode you will hear: [03:48] A discussion on Morgan’s favourite dishes at The Three that she brought, including the Spring Into It Salad and the Fiesta Bowl, and the importance of offering comfort food with a healthy twist. [06:14] The story behind the name “The Three” and its connection to Morgan's hockey number and the philosophy of mind-body-spirit health.[08:31] Morgan’s approach to customer service and how she builds meaningful connections with customers, especially through personalized menu advice.[10:41] The concept of rotating and static menu items at The Three and Morgan’s favourites like the Harvest Crunch Salad and Pad Thai.[13:42] Local suppliers Morgan works with, including Eby Manor for their dairy products, Rogers Ranch for local beef, McIntosh Farms for pasture raised chicken and her efforts to support small, local businesses.[18:31] Morgan’s reflections on the challenges of owning a food business, especially navigating personal identity and managing a business through tough times.[23:09] The emotional toll of running a small business and the reality of balancing personal life with entrepreneurship.[27:03] Advice for aspiring food entrepreneurs on starting small and testing ideas before diving in.[30:11] Managing a team, the importance of leadership, and how Morgan nurtures her employees.[35:02] Morgan’s thoughts on personal growth, leadership, and creating a healthy business culture.[35:55] What Morgan loves about running The Three, including the beautiful food and the opportunity to learn and grow each day.[43:00] The challenges small business owners face with fluctuating costs, like the price of ingredients, and how it impacts the bottom line.[45:51] The community in Waterloo Region, what Morgan loves about the area, and how small businesses contribute so much heart and energy to the area[47:56] Morgan shares her favourite local businesses in the region such as Full Circle Foods, Legacy Greens, and why it’s so important to support local farmersSpecial Offer: Use the code ATHOME33 to get 33% off your meal at The Three, available both online and in-store. Connect with Morgan: Instagram: @thethreekw Website: https://www.thethreewellness.com/ Let's Connect: Instagram: https://www.instagram.com/at.home.co Website: www.athomecompany.ca Email Community: https://athomeco.myflodesk.com/podcast Contact: hello@athomecompany.ca Thank you to our Sponsors: • Amanda Walczyk, Mortgage Agent | Level 2 license at Dominion Lending Centres National Ltd, FSRA #12360 Instagram: https://www.instagram.com/saltboxmortgage_agent Contact: Amanda@saltboxmortgages.com 519.497.9256 • Den1880 Website: https://www.den1880.co Instagram: https://www.instagram.com/den1880.co

    52 min

  2. APR 16

    Kathleen Beech | Personal Financial Planner

    In this episode of At Home in Waterloo Region, Cher Goetz sits down with Kathleen Beech, an experienced financial planner at IG Wealth Management. With nearly two decades in the financial industry, Kathleen brings a client-focused, non-judgmental approach to financial planning. Tune in as Kathleen discusses her unique mantra of "live for now, while preparing for your future," the importance of understanding your financial decisions, and how she educates her clients about the implications of their financial choices.  In this episode you will hear: [02:40] The mantra “Live now while preparing for your future” is introduced, encouraging the idea of enjoying life today while making smart choices for a secure retirement.[06:38] The importance of balancing financial planning with enjoying life is emphasized, from budgeting for vacations to making sure you’re savoring the present moment.[11:30] Trust and comfort are built with clients by offering non-judgmental guidance, making it easier for people to openly address their financial anxieties.[15:25] The value of working with a financial planner to create a practical, tax-efficient savings and investment plan is highlighted[16:32] A journey from a part-time job at Money Mart to becoming a financial planner shows how real-world experience can shape a passion for helping others achieve financial peace of mind.[23:03] A shift from working in banking to IG Wealth Management is discussed, emphasizing how the client-first approach and focus on personalized financial planning align with core values.[23:30] Cutting-edge financial tools at IG Wealth Management are introduced, showing how they help clients visualize their financial future [25:10] The use of advanced technology at IG allows clients to see detailed financial snapshots, helping them make more informed decisions about their investments and retirement goals.[30:27] Financial planning software enables personalized, data-driven insights that help clients make informed decisions on major financial moves[41:42] The growing wealth of women in Canada is discussed, urging women to take control of their finances, advocate for themselves, and educate themselves on financial matters.[55:42] The importance of having conversations with parents about estate planning, taxes, and asset protection is emphasized, ensuring smooth transitions and avoiding costly mistakes.Special Offer: Kathleen is offering a free IG Living Plan, which includes a portfolio analysis and a second opinion on your current investment, insurance, and estate planning. Take advantage of this valuable opportunity to ensure you're on the right track for your financial future. Connect with Kathleen: Instagram: @thewealthbeech Let's Connect: Instagram: https://www.instagram.com/at.home.co Website: www.athomecompany.ca Email Community: https://athomeco.myflodesk.com/podcast Contact: hello@athomecompany.ca Thank you to our Sponsors: • Amanda Walczyk, Mortgage Agent | Level 2 license at Dominion Lending Centres National Ltd, FSRA #12360 Instagram: https://www.instagram.com/saltboxmortgage_agent Contact: Amanda@saltboxmortgages.com 519.497.9256 • Den1880 Website: https://www.den1880.co Instagram: https://www.instagram.com/den1880.co

    1h 7m

  3. APR 2

    Click Photography | Chris Kufske

    In this episode of At Home in Waterloo Region, Cher Goetz sits down with Chris Kufske, an Ontario-based photographer with over 21 years of experience capturing portraits, events, and everyday moments. Chris shares her journey from working as a child and youth worker to building a photography business rooted in storytelling and connection. She reflects on the evolution of her work, the importance of relationships and referrals, and how creativity continues to shape her path. Chris also opens up about her recent exploration into art journaling and fine art photography. In this episode you will hear: [02:15] Chris shares her background as a child and youth worker and how she transitioned into photography[04:05] Photographing her brother’s wedding in Italy and assisting another photographer helped launch her career[06:03] The story behind the name “Click Photography” and starting her business[08:33] Early challenges balancing motherhood, long hours, and building a business[09:53] Advice for photographers: finding your own style and avoiding comparison especially locally [12:44] Building a business through word-of-mouth referrals and long-term client relationships[15:18] Reflecting on longevity in the industry and evolving mindset over time to go with the flow [19:22] Funny and memorable moments from shoots, including unexpected situations during events[24:58] Chris shares her art journaling workshops and creative process outside of photography[36:00] Chris explains fine art photography and her interest in creating prints for clients[38:19] What makes her business unique, focusing on client experience and capturing personality[43:08] How to choose the right photographer through connection, communication, and reviewing their work[48:01] Chris shares her future plans, including moving out west, expanding her art and print work, and continuing in the creative field[50:38] Chris shares some of her favourite local businesses such as Fiddleheads, BJ Photos, her love of all the thrift stores, and Pho TranConnect with Chris: Instagram: @click.photography.chris.kufske Website: clickphotography.ca  Let's Connect: Instagram: https://www.instagram.com/at.home.co Website: www.athomecompany.ca Email Community: https://athomeco.myflodesk.com/podcast Contact: hello@athomecompany.ca Thank you to our Sponsors: • Amanda Walczyk, Mortgage Agent | Level 2 license at Dominion Lending Centres National Ltd, FSRA #12360 Instagram: https://www.instagram.com/saltboxmortgage_agent Contact: Amanda@saltboxmortgages.com 519.497.9256 • Den1880 Website: https://www.den1880.co Instagram: https://www.instagram.com/den1880.co

    58 min

  4. MAR 19

    Solo Episode | One Year of At Home Podcast

    In this special episode of At Home in Waterloo Region, Cher reflects on one year of sharing local stories and supporting businesses in Waterloo Region. This episode celebrates the milestone of reaching 29 episodes and highlights key lessons learned from interviewing local business owners. Cher also shares her favourite moments from the past year and discusses her hopes for the future of the podcast. In this episode you will hear: [00:37] Cher reflects on how it feels to hit the one-year milestone[02:22] Five things I’ve learned from interviewing local businesses:The power of communityCollaboration over competitionThe importance of taking a leap of faith when starting a businessServing this region with passionThe importance of evolving and pivoting in business[06:10] Cher shares her favourite moments and stories from past interviews[06:28] Ainsley from Harp + Finn shares the importance of measuring success by personal fulfillment.[07:51] Jackie from Den 1880 discusses the rich history of the building and its role in supporting local businesses[08:48] Banter with Sarah from MCAT Social and Amanda from Saltbox Mortgages[09:33] The inspiring origin stories of:Suits and Sawdust (service industry transition)Grazing Daisy (stay-at-home mom to thriving business)Fearless Cookin’ (pivoting to private chef services)Becks Broth (building a successful business with integrity)[17:13] Cher discusses the importance of supporting local businesses like Holly's Cafe and community-owned butchers[19:35] Cher shares her thoughts on slowing down and visiting local spots like farmers markets and butchers[20:20] Cher shares her recommendations for listeners who are looking to try something new this year. There is truly something for everyone.[27:45] Cher’s hopes for the next year of the podcast, including exciting guests and new content that is coming[29:52] Cher thanks listeners and shares her gratitude for the support over the past yearDo you know a business that should be on the podcast? Send me a DM and I would love to shine light on another business who makes our community amazing!! Thank you for celebrating one year of the At Home in Waterloo Region Podcast! Connect with Cher: Instagram: https://www.instagram.com/at.home.co Website: www.athomecompany.ca Let's Connect: Instagram: https://www.instagram.com/at.home.co Website: www.athomecompany.ca Email Community: https://athomeco.myflodesk.com/podcast Contact: hello@athomecompany.ca Thank you to our Sponsors: • Amanda Walczyk, Mortgage Agent | Level 2 license at Dominion Lending Centres National Ltd, FSRA #12360 Instagram: https://www.instagram.com/saltboxmortgage_agent Contact: Amanda@saltboxmortgages.com 519.497.9256 • Den1880 Website: https://www.den1880.co Instagram: https://www.instagram.com/den1880.co

    33 min

  5. MAR 5

    Verdure Wellness Clinic | Dr. Kristin Spark, ND

    In this episode of At Home in Waterloo Region, Cher Goetz sits down with Dr. Kristin Spark, a passionate naturopathic doctor and the founder of Verdure Wellness Clinic in Uptown Waterloo. Dr. Kristin shares her journey from working in multiple clinics to founding her own business, the challenges she has overcome, and the joy she finds in helping her patients transform their health. The conversation touches on a variety of important health topics, including women's hormonal health, gut health, and holistic approaches to wellness. In this episode you will hear: [01:52] Dr. Kristin’s journey of starting Verdure Wellness Clinic after facing clinic closures, how she pivoted to business ownership, and the importance of surrounding herself with a supportive team.[06:30] The challenges faced when starting the clinic, including navigating commercial real estate and the pandemic.[10:40] Dr. Kristin’s focus on women’s health, specifically hormonal concerns like PMS, menopause, and postpartum issues.[14:31] Hormonal health tips for women, including myths surrounding cortisol, exercise, and dietary recommendations.[20:37] Key dietary recommendations for women, including high-protein, high-fiber foods and the Mediterranean diet.[27:19] Dr. Kristin’s approach to gut health, bloating, and the importance of the microbiome for overall well-being.[40:16] Discussion on weight loss diets, including Dr. Kristin’s take on keto, and the growing trend of GLP-1 medications like Ozempic.[50:17] A personal discussion about Dr. Kristin’s work with Cher on her health journey, addressing blood sugar levels and weight loss resistance.[54:19] Insights into mental health support, including natural remedies for anxiety and depression, especially during postpartum.[55:30] Dr. Kristin’s approach to mental health as a naturopath and the importance of taking a holistic view of health.[58:05] The lack of postpartum care and how Dr. Kristin helps women navigate the challenging postpartum period.[01:02:08] Dr. Kristin’s vision for the future, including offering more affordable group programming to make naturopathic care accessible to more people.[01:04:33] Dr. Kristin’s love for Waterloo Region, highlighting local businesses such as Cyclone Spin Studio, Brightside Yoga, Fiddleheads, and Café Pyrus.Visit the link in Dr. Kristin’s Instagram bio to download her free Gut Health Guide & 7-Day Reset Challenge Connect with Dr. Kristin: Instagram: @drkristinspark Website: verdurewellnessclinic.com Let's Connect: Instagram: https://www.instagram.com/at.home.co Website: www.athomecompany.ca Email Community: https://athomeco.myflodesk.com/podcast Contact: hello@athomecompany.ca Thank you to our Sponsors: • Amanda Walczyk, Mortgage Agent | Level 2 license at Dominion Lending Centres National Ltd, FSRA #12360 Instagram: https://www.instagram.com/saltboxmortgage_agent Contact: Amanda@saltboxmortgages.com 519.497.9256 • Den1880 Website: https://www.den1880.co Instagram: https://www.instagram.com/den1880.co

    1h 10m

  6. FEB 19

    Grazing Daisy | Sanum Yousaf

    In this episode of At Home in Waterloo Region, Cher Goetz welcomes Sanum, founder of Grazing Daisy, one of the fastest growing charcuterie companies in Waterloo Region. A stay-at-home mom of two, Sanum launched her business from her condo just under two years ago and has since been featured on CTV Kitchener twice, nominated for Kitchener Waterloo Oktoberfest Women of the Year Rising Star, and recognized by the Greater KW Chamber of Commerce for New Business of the Year. Sanum shares the honest story behind her leap into entrepreneurship, the mindset shifts that helped her grow quickly, and how she balances business with motherhood.  In this episode you will hear: [02:15] The pivotal moment that sparked Grazing Daisy, realizing she had zero income of her own and launching the business within three weeks of the idea.[07:50] Hosting a strategic launch party (without inviting close friends and family) and using that event to generate her first holiday orders.[09:21] Posting in local Facebook groups and sharing consistently on personal social media to secure early clients and build brand visibility.[16:04] The daily mindset practices she relies on, including protecting her mornings and becoming her own cheerleader in business.[19:30] Navigating entrepreneurship and motherhood, including living with her in-laws for six years so she could stay home with her children.[31:42] Her perspective on competition — choosing abundance over scarcity and trusting that what is meant for her business will reach her.[41:24] How her interactive charcuterie workshops evolved into collaborative community events that spotlight other local businesses.[45:00] The workshops selling out, building waiting lists, and becoming a social night-out experience for groups in the community.[48:15] Her commitment to ongoing personal growth and becoming the “next version” of herself to grow alongside the business.[51:03] What makes Grazing Daisy unique, the human connection and turning client relationships into genuine friendships.[52:44] Why Waterloo Region has been an ideal place to grow her business and the balance of community feel and opportunity for scale.This episode is a reminder that building a successful business doesn’t require perfection or massive scale, it starts with courage, clarity, and the willingness to take the first step.  Special Offer: Mention this podcast ATHOME with Cher Goetz and receive a discount off your next charcuterie workshop Connect with Sanum Yousaf: Instagram: @grazingdaisy_ Let's Connect: Instagram: https://www.instagram.com/at.home.co Website: www.athomecompany.ca Email Community: https://athomeco.myflodesk.com/podcast Contact: hello@athomecompany.ca Thank you to our Sponsors: • Amanda Walczyk, Mortgage Agent | Level 2 license at Dominion Lending Centres National Ltd, FSRA #12360 Instagram: https://www.instagram.com/saltboxmortgage_agent Contact: Amanda@saltboxmortgages.com 519.497.9256 • Den1880 Website: https://www.den1880.co Instagram: https://www.instagram.com/den1880.co

    58 min

  7. FEB 5

    Brand Designer & Wayward Farm | Brie Pointer

    In this episode of At Home in Waterloo Region, Cher Goetz welcomes Brie Pointer, a multi-talented artist, brand designer, illustrator, and farm enthusiast living in the Waterloo region. Brie discusses her creative journey, from her early aspirations in high school to becoming a community-driven entrepreneur. She shares her experiences running Wayward Farm with her partner and her extensive work within the region, including murals, branding projects, and building strong local connections. In this episode, you’ll hear: [04:43] From being an artist at heart to the unexpected journey of becoming a brand designer and illustrator.[05:38] Brie reflects on her path, from photography to graphic design, and the importance of being open to change.[08:35] Brie shares her involvement in several community projects, including her work designing murals at Cellar 52 and Gaukel Block, and her branding work for local businesses like Talula Fields and The Conscious Farm Kitchen.[12:24] Brie talks about running the farm with her partner Mike, managing the CSA program, and their journey to new farming methods after relocating to a new property.[14:02] Brie opens up about the intense juggling act between running a business, managing the farm, and raising two kids.[16:02] Brie discusses how recognizing the need to pause allowed her to focus on the farm's soil health and ultimately improve her operations.[26:03] Brie reflects on how starting her career as a freelancer was daunting but led to a greater understanding of the shared experience among creatives and entrepreneurs.[28:35] Brie shares her thoughts on the value of being part of a local community and how working with clients who are starting out offers both creative freedom and learning opportunities.[41:35] Brie talks about her excitement for upcoming projects and her plans for both personal and professional growth in the next few years.[43:16] Brie discusses what makes Waterloo Region special for both business and personal growth, emphasizing the supportive, interconnected community that continues to foster creative collaborations.[1:02:13] Brie shares her favourite local spots in the region, from cafes to hidden gems in Cambridge, Kitchener, and Waterloo.From her journey as a creative entrepreneur to her commitment to building a strong, supportive community, Brie’s story is a beautiful reminder of the power of connection, vulnerability, and following one’s passions.  Connect with Brie Pointer: Instagram: @briepointer @waywardfarm Let's Connect: Instagram: https://www.instagram.com/at.home.co Website: www.athomecompany.ca Email Community: https://athomeco.myflodesk.com/podcast Contact: hello@athomecompany.ca Thank you to our Sponsors: • Amanda Walczyk, Mortgage Agent | Level 2 license at Dominion Lending Centres National Ltd, FSRA #12360 Instagram: https://www.instagram.com/saltboxmortgage_agent Contact: Amanda@saltboxmortgages.com 519.497.9256 • Den1880 Website: https://www.den1880.co Instagram: https://www.instagram.com/den1880.co

    1h 11m

  8. JAN 22

    Food Educator | Chef Nicole

    In this episode of At Home in Waterloo Region, Cher Goetz sits down with Chef Nicole, a passionate food educator, mentor, and entrepreneur whose journey has taken her to the forefront of hands-on culinary education. As one of the early adopters of the personal chef movement, Chef Nicole built a thriving business that has now evolved into a mission-focused career bringing nutrition, creativity, and curriculum-aligned food programs into local classrooms. With experience serving thousands of students, supporting local organizations, and cooking for Tiny Home Takeout, Nicole shares how food is a tool for connection, empowerment, and joy. In this episode, you’ll hear: [02:35] Chef Nicole’s journey to launching a personal chef business rooted in family experience and food allergies.[03:30] How teaching at the Kitchener Market led to her passion for food education and empowering kids with kitchen skills.[07:05] Insight into her work at Tiny Home Takeout and why it's a fulfilling community-based initiative.[13:09] Behind the scenes of her popular summer cooking camps for kids aged 8–12, and how they help build cooking skills and confidence.[17:40] Chef Nicole shares how embracing pivots and saying “yes” to new opportunities shaped her entrepreneurial journey.[19:25] Her curriculum-aligned school food program for grades K–6, how it works, and the impact it’s making in classrooms.[30:00] Tips for introducing kids to cooking at home, including age-appropriate tasks, starter recipes, and confidence-building techniques.[35:02] Chef Nicole’s personal favourite meals, from tacos to berry salads, and her food philosophy around nutrient-dense eating.[40:26] Bulk buying local meat, freezer prep tips, and how to simplify last-minute dinners with smart planning.[46:59] What Nicole loves most about living in Waterloo Region, including nature trails and favourite local food spots like Color Blend Co. and Darlise Café.This inspiring conversation is full of practical ideas for parents, educators, and anyone looking to connect with others through food. Chef Nicole shows us that cooking isn’t just about meals — it’s about confidence, creativity, and community. Connect with Chef Nicole: Instagram: @chef.nicole Let's Connect: Instagram: https://www.instagram.com/at.home.co Website: www.athomecompany.ca Email Community: https://athomeco.myflodesk.com/podcast Contact: hello@athomecompany.ca Thank you to our Sponsors: • Amanda Walczyk, Mortgage Agent | Level 2 license at Dominion Lending Centres National Ltd, FSRA #12360 Instagram: https://www.instagram.com/saltboxmortgage_agent Contact: Amanda@saltboxmortgages.com 519.497.9256 • Den1880 Website: https://www.den1880.co Instagram: https://www.instagram.com/den1880.co

    53 min
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About

Welcome to At Home In Waterloo Region, the podcast that shines a spotlight on the heart and soul of this incredible community — the people! Hosted by Cheryl Goetz, this show features inspiring locals and passionate business owners, sharing their stories, motivations and challenges. Whether you're a long-time resident, new to the area, or somewhere in between, join in and explore what makes Waterloo Region such a special place to live, work and grow. Each episode dives into the journeys behind local businesses, from the moments of inspiration to the hurdles they've faced, and the joys of running a business in this vibrant region. Hear firsthand what makes these businesses unique, what they’re excited for in the future, and what keeps them grounded in the community. Tune in for inspiring stories, practical insights, and a few laughs along the way — all from the people who make Waterloo Region a fantastic place to call home.

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