Business Growth Made Simple: Genesis Business Strategies

Steve Stauffer
  • 5.0 (1)
  • Entrepreneurship
  • Updated Semiweekly

The Business Growth Made Simple Podcast helps small business owners learn practical business growth strategies to grow a small business, increase sales, and build a profitable company. Each episode focuses on simple systems, attracting the right customers, creating a unique offer, and improving profitability without working longer hours. Designed especially for technician-turned-business owners and service contractors, this podcast shares real-world insights on how to scale a business, improve operations, and build a sustainable company that supports your family, your time, and your values. www.genesisbusinessstrategies.com

  1. 1d ago

    Get More Google (or Facebook) reviews this and every week!

    Send us Fan Mail A simple plan executed, is better than the perfect plan on the shelf.... How many times do we as business owners not do something because it's "Not Right Yet" Or it's not perfect yet.  Just get started and refine it as you go. You may find out that the simple plan is what your clients really want.  In this episode we discuss: New "New Social Proof"What to text or email your clients (Basic scripts that work)What to include in the text/emailWhen to send the askBonus script (that reveals a lot about your service) Want help implementing these scripts, or looking for accountability in your business? Our coaching is designed to help you.  GenesisBusinessStrategies.com/coaching  This is the audio version of the Workshop recorded earlier this week. If you want to be part of the live workshops, check out... GenesisBusinessStrategies.com for the signup Tired of being late to, or worse missing your kids events? Thats what we help with our coaching. You’ll learn why better marketing starts with better clarity, how to identify your best customers, why repeat business and referrals matter, and how service contractors can build a simple plan to attract better clients, serve them well, and keep them coming back. So that you can do the things you want to do and make more money. When you are ready to move forward with help, here are some ways you can work with us. Schedule your 60 minute serve callGet your 2 minute quiz to see if your business is ready to run without youSupport the channel (coming soon)Topics include:  Small business growthService business coaching Business Growth ConsultingTime management for small business ownersLeadership for small businessSmall Business Growth Strategy

    21 min

  2. May 27

    It’s Not Your Marketing. It’s Who You’re Marketing To!

    Send us Fan Mail Most service contractors think they have a marketing problem. But what if the real problem is not the marketing? What if the real problem is who you are marketing to? In this episode of Business Growth Made Simple, Steve breaks down why many service business owners are throwing good marketing at the wrong people. Using the picture of a farmer spreading seed, Steve explains why some marketing never takes root, why some leads disappear when pressure shows up, and why the right clients are like good soil — they value your work, trust your process, pay on time, come back, and refer others. If you are tired of chasing the wrong leads, competing only on price, starting from zero every month, or wondering why your marketing is not producing the kind of clients you actually want, this episode will help you step back and think differently. You’ll learn why better marketing starts with better clarity, how to identify your best customers, why repeat business and referrals matter, and how service contractors can build a simple plan to attract better clients, serve them well, and keep them coming back. If you are ready to stop guessing at marketing, take the next step and check out the Attract & Keep Clients Sprint. Tired of being late to, or worse missing your kids events? Thats what we help with our coaching. You’ll learn why better marketing starts with better clarity, how to identify your best customers, why repeat business and referrals matter, and how service contractors can build a simple plan to attract better clients, serve them well, and keep them coming back. So that you can do the things you want to do and make more money. When you are ready to move forward with help, here are some ways you can work with us. Schedule your 60 minute serve callGet your 2 minute quiz to see if your business is ready to run without youSupport the channel (coming soon)Topics include:  Small business growthService business coaching Business Growth ConsultingTime management for small business ownersLeadership for small businessSmall Business Growth Strategy

    30 min

  3. Apr 16

    Avoid Time Creep: How to stay focused.

    Send us Fan Mail When you hear, Build a Full Time business, so you can work Part Time hours.. What does it make you think? Too many times, we as business owners work what I call Full Time Plus in the name of growing the business. I don't know about you but I didn't start my business to work 60 hours a week and have not time for family. But somehow, the hours kept creeping into family time. Today's podcast discusses some ways to avoid the hour creep, and be able to spend more time for our families.  Tired of being late to, or worse missing your kids events? Thats what we help with our coaching. You’ll learn why better marketing starts with better clarity, how to identify your best customers, why repeat business and referrals matter, and how service contractors can build a simple plan to attract better clients, serve them well, and keep them coming back. So that you can do the things you want to do and make more money. When you are ready to move forward with help, here are some ways you can work with us. Schedule your 60 minute serve callGet your 2 minute quiz to see if your business is ready to run without youSupport the channel (coming soon)Topics include:  Small business growthService business coaching Business Growth ConsultingTime management for small business ownersLeadership for small businessSmall Business Growth Strategy

    16 min

  4. Mar 30

    Business Growth: Why doesn't my team care like I do?

    Send us Fan Mail You Can’t Make Them Care — But You Can Lead Them To It Description: How do you get your employees to care about your business like you do? Short answer — you can’t. But you can build a team that shows up, takes ownership, and performs at a high level. In this episode, we break down: Why employees don’t “care”The real leadership mistake most owners makeHow Vision, Mission, and Immutable Laws create buy-inWhat “caring” actually looks like in a service businessSimple ways to build ownership and accountabilityIf you’re tired of carrying everything yourself, this episode will help you build a team that actually shows up and delivers. https://GenesisBusinessStrategies.com  Tired of being late to, or worse missing your kids events? Thats what we help with our coaching. You’ll learn why better marketing starts with better clarity, how to identify your best customers, why repeat business and referrals matter, and how service contractors can build a simple plan to attract better clients, serve them well, and keep them coming back. So that you can do the things you want to do and make more money. When you are ready to move forward with help, here are some ways you can work with us. Schedule your 60 minute serve callGet your 2 minute quiz to see if your business is ready to run without youSupport the channel (coming soon)Topics include:  Small business growthService business coaching Business Growth ConsultingTime management for small business ownersLeadership for small businessSmall Business Growth Strategy

    14 min

  5. Mar 24

    3 Pillars of Sustainable Profitable Business Growth

    Send us Fan Mail Why do some companies grow steadily while others feel stuck no matter how hard the owner works? In this episode of Business Growth Made Simple, we break down three foundational business growth strategies that help small businesses grow in a sustainable and profitable way. Instead of chasing tactics, advertising tricks, or constant new ideas, long-term growth usually comes down to getting a few key fundamentals right. You’ll learn the three pillars of sustainable business growth: • Top Clients – Why focusing on the right customers matters more than getting more customers • Unique Offer – How standing out in a crowded market protects your margins and attracts better opportunities • Systemization – Why businesses struggle to scale when everything depends on the owner If you’re a technician-turned business owner, entrepreneur, or small business leader looking for practical business growth strategies, this episode will help you simplify where to focus next. Instead of doing more, you’ll learn how the right structure creates growth that lasts. In This Episode Why many businesses grow revenue but not profitThe difference between growth tactics and sustainable strategyHow identifying your best clients improves profitabilityWhy differentiation matters for small business marketingHow systems create stability and scalabilityResources Mentioned 📘 Business Growth Made Simple Playbook – Download the Playbook to walk through the three pillars step by step. 🚀 Cohort Waitlist – Join the waiting list for the next small-group cohort designed to help business owners apply these principles. Links available in the show notes. Tired of being late to, or worse missing your kids events? Thats what we help with our coaching. You’ll learn why better marketing starts with better clarity, how to identify your best customers, why repeat business and referrals matter, and how service contractors can build a simple plan to attract better clients, serve them well, and keep them coming back. So that you can do the things you want to do and make more money. When you are ready to move forward with help, here are some ways you can work with us. Schedule your 60 minute serve callGet your 2 minute quiz to see if your business is ready to run without youSupport the channel (coming soon)Topics include:  Small business growthService business coaching Business Growth ConsultingTime management for small business ownersLeadership for small businessSmall Business Growth Strategy

    11 min

  6. Mar 24

    Stop competing on price: How to attract better clients

    Send us Fan Mail Are you constantly competing on price in your service business? It may not be a pricing problem — it’s a marketing mistake. In this episode of Business Growth Made Simple, we break down why trying to win every customer leads to low margins, difficult clients, and constant stress. You’ll learn simple, practical marketing strategies for service businesses that help you attract better clients, build a stronger reputation, and reduce price pressure. If you’re a technician-turned-business owner in HVAC, plumbing, electrical, or the trades, this episode will help you shift your approach and build a more profitable, sustainable business. In this episode: • The biggest mistake service businesses make with clients • Why more leads won’t fix your business • How to attract better clients • The role of reputation in lead generation • How to stop competing on price Join the Cohort Waitlist to learn more. Tired of being late to, or worse missing your kids events? Thats what we help with our coaching. You’ll learn why better marketing starts with better clarity, how to identify your best customers, why repeat business and referrals matter, and how service contractors can build a simple plan to attract better clients, serve them well, and keep them coming back. So that you can do the things you want to do and make more money. When you are ready to move forward with help, here are some ways you can work with us. Schedule your 60 minute serve callGet your 2 minute quiz to see if your business is ready to run without youSupport the channel (coming soon)Topics include:  Small business growthService business coaching Business Growth ConsultingTime management for small business ownersLeadership for small businessSmall Business Growth Strategy

    15 min
  7. Blend In and Die: Using Your Uniqueness to Grow a Profitable Service Business

    Mar 5

    Blend In and Die: Using Your Uniqueness to Grow a Profitable Service Business

    Send us Fan Mail Being unique or some might say quirky, has its advantages. Some of the biggest companies in their field have grown by embracing their uniqueness.  Being unique is one of the 3 pillars of your business growth and stability   In this episode we talk about two such companies (and one might surprise you). If you’re looking to build a sustainable profitable business that doesn’t sacrifice your family time or values, we want to help.  If you would like the growth playbook, you can get it here.  Tired of being late to, or worse missing your kids events? Thats what we help with our coaching. You’ll learn why better marketing starts with better clarity, how to identify your best customers, why repeat business and referrals matter, and how service contractors can build a simple plan to attract better clients, serve them well, and keep them coming back. So that you can do the things you want to do and make more money. When you are ready to move forward with help, here are some ways you can work with us. Schedule your 60 minute serve callGet your 2 minute quiz to see if your business is ready to run without youSupport the channel (coming soon)Topics include:  Small business growthService business coaching Business Growth ConsultingTime management for small business ownersLeadership for small businessSmall Business Growth Strategy

    17 min

  8. Feb 17

    3 Pillars to your Business Growth and Sustainability

    Send us Fan Mail In this episode, Steve takes a shot at the 3 things needed to grow your profitable and sustainable business.  Your unique opportunityYour Top ClientsYour SystemsWhen all three intersect, organic growth happens. Your clients recommend you to others, your systems allow you to grow without needing to add more time or people.  ~ Steve Get the Growth Playbook  Tired of being late to, or worse missing your kids events? Thats what we help with our coaching. You’ll learn why better marketing starts with better clarity, how to identify your best customers, why repeat business and referrals matter, and how service contractors can build a simple plan to attract better clients, serve them well, and keep them coming back. So that you can do the things you want to do and make more money. When you are ready to move forward with help, here are some ways you can work with us. Schedule your 60 minute serve callGet your 2 minute quiz to see if your business is ready to run without youSupport the channel (coming soon)Topics include:  Small business growthService business coaching Business Growth ConsultingTime management for small business ownersLeadership for small businessSmall Business Growth Strategy

    15 min
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About

The Business Growth Made Simple Podcast helps small business owners learn practical business growth strategies to grow a small business, increase sales, and build a profitable company. Each episode focuses on simple systems, attracting the right customers, creating a unique offer, and improving profitability without working longer hours. Designed especially for technician-turned-business owners and service contractors, this podcast shares real-world insights on how to scale a business, improve operations, and build a sustainable company that supports your family, your time, and your values. www.genesisbusinessstrategies.com

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