Herohub Podcast

Jared Burt
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  • ENTREPRENEURSHIP
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Welcome to the Herohub Podcast, where we explore the journeys of the trailblazers, trendsetters, and game-changers who are shaping the future of vehicles and equipment and changing lives. Each episode, we'll dive into real stories of passion, perseverance, and innovation, uncovering the human spirit behind the machines. Whether you're here for cutting-edge tech, business strategies, or simple love of the ride, this is where you'll find the inspiration to fuel your journey.

  1. Calling your Customers to Action with Jared Dowdy of Transax

    11/20/2025

    Calling your Customers to Action with Jared Dowdy of Transax

    Join us for an insightful conversation with Jared Dowdy of Transax, a former auto dealer and a current industry expert. We explore what it takes for dealerships to sell more with less in today’s competitive environment, including the vital role of written sales and marketing processes, how leadership can empower team champions, and why daily training and accountability are the keys to ongoing success. Discover practical advice on defining KPIs, leveraging CRM systems for maximum impact, and optimizing your website’s call-to-actions to engage customers and drive conversions. Whether you lead a dealership or support one, learn how consistency, clear documentation, and smart digital strategies can elevate your business and delight your customers. Find more inspiration at herohub.com.

    23 min
  2. Small Business Success with Patrick Franklin of Schnelker Marine and Powersports

    11/13/2025

    Small Business Success with Patrick Franklin of Schnelker Marine and Powersports

    Discover how Patrick Franklin of Schnelker Marine and Powersports has thrived by fostering strong personal connections, adapting to shifting market demands, and prioritizing both customer satisfaction and employee well-being. Hear his takes on the importance of transparent customer service, work-life balance, and leveraging new sales channels to stay competitive. Find more inspiration at herohub.com.

    11 min
  3. A Journey from Enthusiast to Dealership General Manager with TJ Arbino

    11/06/2025

    A Journey from Enthusiast to Dealership General Manager with TJ Arbino

    Join us on this episode of the Herohub Podcast with guest TJ Arbino, a GM at Midwest Polaris, a small Ohio powersports dealership. TJ shares his unique journey from lifelong powersports enthusiast to General Manager, a position where he's found purpose, meaning, and joy. TJ reveals the impact of peer support groups on his professional growth and the positive transformations at his dealership. Discover how he creates memorable customer experiences, empowers his team, and adapts to changes in the industry. Find more inspiration at herohub.com.

    16 min
  4. The Future of Dealership Training with Jared Burt

    10/30/2025

    The Future of Dealership Training with Jared Burt

    In this episode of the Herohub podcast, we sit down with Herohub founder and industry veteran Jared Burt. Jared shares his journey from running a family-owned powersports dealership in Idaho to becoming a pioneer in dealership training and technology as he built the tools he wishes he had. He also discusses the unique challenges of growing a dealership, the importance of customer relationships, and how traditional training methods fall short. Jared introduces his latest innovations—DealerHero Bootcamps and the Virtual Sales Coach powered by Dealer AI—which are designed to streamline employee training and deliver a better customer experience. The conversation offers actionable insights for dealership owners and highlights how embracing the right technology can drive both efficiency and profitability. Check out Herohub's free offerings at https://www.herohub.com/learn-connect.

    31 min
  5. Small Business Success with Paul Thistle

    10/23/2025

    Small Business Success with Paul Thistle

    Join us as we dive into the world of powersports with Paul Thistle, owner of Blue Ridge Yamaha and Polaris in Georgia. From his early days delivering newspapers on a Yamaha RD 60 to running a beloved local dealership, Paul shares the heart and soul of a true small-business owner. Discover how this mom-and-pop shop stands out in a corporate world, the challenges of the power sports industry, and the importance of genuine customer service. Find more inspiration at Herohub.com.

    10 min
  6. Customer Service and Dealership Operations with Dan Atterbury

    10/16/2025

    Customer Service and Dealership Operations with Dan Atterbury

    Discover how Dan Atterbury's small-town dealership, Heartland Marine and Motorsports, thrives in central Alberta. From going above and beyond for customers to unexpected emergency responses, Dan shares insights into running a successful business, the challenges of work-life balance, and the importance of not being afraid to try and potentially fail. Find more inspiration at Herohub.com.

    15 min
  7. Balancing Work and Family Life in a Small Community with Hud & Shayla Horrocks

    10/09/2025

    Balancing Work and Family Life in a Small Community with Hud & Shayla Horrocks

    Join us in Cottonwood, Idaho at Bud's Saw Service with owners Hud and Shayla Horrocks. In this episode, discover how a family-run dealership navigates the challenges of the powersports industry, from agricultural equipment to snowmobiles. Learn about their unique approach to customer service, the seasonal dynamics of their business, and the personal stories that drive their passion. Hear candid insights about: - Challenges with product quality and warranties - Balancing work and personal life in a small community - The importance of genuine customer relationships Find more inspiration at herohub.com.

    18 min
  8. Customer Relationships and Modern Sales Challenges with Jeff Emch

    10/02/2025

    Customer Relationships and Modern Sales Challenges with Jeff Emch

    In this episode, Jeff Emch of Sandpoint Marine & Motorsports shares his journey from Southern California to Northern Idaho. Jeff takes listeners behind the scenes of a motorsports dealership, discussing seasonal product trends, the importance of customer relationships, and how to navigate the challenges of modern sales. From handling customer reviews to breaking down the evolution of dealership marketing, this episode offers unique insights into the powersports world. Find more inspiration at Herohub.com.

    16 min
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About

Welcome to the Herohub Podcast, where we explore the journeys of the trailblazers, trendsetters, and game-changers who are shaping the future of vehicles and equipment and changing lives. Each episode, we'll dive into real stories of passion, perseverance, and innovation, uncovering the human spirit behind the machines. Whether you're here for cutting-edge tech, business strategies, or simple love of the ride, this is where you'll find the inspiration to fuel your journey.

Information

  • Creator
    Jared Burt
  • Years Active
    2K
  • Episodes
    35
  • Rating
    Clean
  • Copyright
    © Copyright 2025 (The Herohub Podcast) All rights reserved.
  • Show Website
    Herohub Podcast