Financial Inclusion Unlocked

SIJ Media

The podcast meeting innovators and sector leaders who are unlocking the potential of financial inclusion as an enabler of the UN Sustainable Development Goals (SDGs).  Through a mix of in-depth conversations and documentary-style storytelling, the podcast highlights the people and projects driving meaningful change, while also exploring the big questions the sector needs to confront to move forward. Produced by SIJ Media

  1. S2 EP9 - Navigating Consumer Rights in the Mobile Money Era with Kennedy Kipkemboi, GSMA

    APR 9

    S2 EP9 - Navigating Consumer Rights in the Mobile Money Era with Kennedy Kipkemboi, GSMA

    Consumer protection is fast becoming one of the defining challenges of the mobile money era. From fraud and impersonation scams to opaque fees and inadequate recourse, the risks facing digital financial services users are growing, and as mobile money scales across Sub-Saharan Africa, South Asia, and other emerging markets, so do the vulnerabilities it creates. This episode takes a hard look at the full arc of consumer protection in mobile money: what the challenge looks like today, where the industry is innovating, and what still needs to change. Regulators in fast-growing markets face a genuine tension — push too hard on protection and you risk stifling the growth that has brought hundreds of millions of people into the formal financial system; move too slowly and those same people bear the cost.  Grounded in global evidence and policy experience, Jack is joined by Kennedy Kipkemboi, Director of Policy, Regulatory & Advocacy for Mobile Money at the GSMA, to explore what good regulation looks like, how it needs to evolve as mobile money moves beyond payments into credit, savings, and insurance, and what the next chapter of the regulatory playbook must deliver. Episode Themes A snapshot of the consumer protection landscape in mobile money today, including the fraud typologies growing fastest and the populations most exposedHow regulators are learning to strike the balance between enabling mobile money growth and protecting users, drawing on the Mobile Money Regulatory Index, the 2024 Policy and Regulatory Handbook, and the markets that have managed to do bothHow regulation needs to evolve as mobile money expands beyond payments into credit, savings, and insuranceWhat the next chapter of mobile money regulation needs to look like About Our Guest  Kennedy Kipkemboi is the Director of Policy, Regulatory & Advocacy for Mobile Money at the GSMA. In this capacity, he leads GSMA's regulatory strategy for mobile financial services across GSMA's global footprint. Kennedy is an experienced public policy and regulatory affairs practitioner with over 14 years' experience spanning converged telecommunications and financial services. Prior to joining the GSMA, he worked with Safaricom PLC where he held several roles in Regulatory and Public Policy, Financial Services, and Customer Management. He is skilled in Government Relations, Stakeholder Management, and Strategic Planning. About Our Sponsor We are proud that CGAP is also the exclusive sponsor of Season 2! CGAP are a global partnership of 40+ development organisations working to advance the lives of people living in poverty through financial inclusion. Housed at the World Bank, its independent research and analysis is available to all as a global public good. For listeners interested to learn more about the topic, CGAP has produced valuable research: An Ecosystem Approach to Consumer Protection: What, Why and How?Three Lessons from Cote D'Ivoire on Responsible Digital Finance EcosystemsFollow CGAP on LinkedIn or subscribe to its newsletter. Connect With Us Don't miss the remaining episodes of Series 2! Subscribe to Financial Inclusion Unlocked on Apple Podcasts, Spotify, or your favourite podcast app. Join the conversation on LinkedIn at Financial Inclusion Unlocked for video highlights, insights, and updates.

    38 min
  2. S2 EP8 - How Can Financial Institutions Climate-Proof Their Portfolios? Insights from Andrée Simon (FINCA Global CEO) and Peter Zetterli (Green Lead, CGAP)

    MAR 30

    S2 EP8 - How Can Financial Institutions Climate-Proof Their Portfolios? Insights from Andrée Simon (FINCA Global CEO) and Peter Zetterli (Green Lead, CGAP)

    Climate shocks are intensifying, and inclusive financial institutions are caught in the crossfire. As extreme weather events grow more frequent and severe, MFIs and inclusive banks face a dual challenge: protecting portfolio quality while continuing to support the clients who need them most. This episode takes a hard look at what happens when climate disaster strikes. Severe flooding in Pakistan wiped out livelihoods, disrupted local economies, and laid bare the fragility of financial systems serving climate-vulnerable communities. In the aftermath, around 40% of MFIs in the country reduced or paused lending to climate-affected sectors - decisions that compounded financial stress for households and slowed recovery at precisely the moment finance was needed most. Grounded in local stories and global evidence, Jack is joined by Peter Zetterli, Green Lead at CGAP, and Andrée Simon, Global CEO of FINCA, to explore practical, institution-level approaches that help MFIs and inclusive banks remain viable, protect their social mission, and channel climate adaptation finance to the communities that need it most. Episode Themes The global picture: who climate change is hitting hardestCGAP's study in Pakistan: what the data revealsFINCA's experience on the ground in PakistanHow inclusive financial institutions can adapt their products, operations, and governance to survive and serve in a climate-volatile worldWhat the sector needs from investors, donors, and governments to unlock the flow of climate adaptation finance to local communities About Our Guests Peter Zetterli is CGAP's Green Lead, spearheading the organisation's work at the intersection of financial inclusion and climate change. With over 20 years of experience in economic and financial inclusion, much of it spent on the ground across multiple parts of Africa and China, Peter has led CGAP's work on fintech and the future of banking, merchant payments, rural agent networks, and social protection. He has also been deeply involved in shaping business models and regulatory frameworks for mobile money.  Andrée Simon is the Global CEO of FINCA, overseeing the organisation's mission to end poverty through sustainable, scalable solutions driven by the needs of the communities it serves. FINCA creates opportunities for millions of people across more than 45 countries, with a focus on measurable results in income generation, resilience, and access to education. Andrée has dedicated more than 20 years to FINCA, playing a central role in shaping the organisation's growth, strategic direction, and business model transformation to create better value for customers and greater resilience across the network. Additional Resources If you would like to read more on climate and financial inclusion, you can check out this collection of resources developed by CGAP. About Our Sponsor We are proud that CGAP is also the exclusive sponsor of Season 2! CGAP are a global partnership of 40+ development organisations working to advance the lives of people living in poverty through financial inclusion. Housed at the World Bank, its independent research and analysis is available to all as a global public good. Follow CGAP on LinkedIn or subscribe to its newsletter. Connect With Us Don't miss the remaining episodes of Series 2! Subscribe to Financial Inclusion Unlocked on Apple Podcasts, Spotify, or your favourite podcast app. Join the conversation on LinkedIn at Financial Inclusion Unlocked for video highlights, insights, and updates.

    44 min
  3. S2 EP7 - 70 Million Views: Driving Financial Literacy through Edutainment in Central Asia

    MAR 25

    S2 EP7 - 70 Million Views: Driving Financial Literacy through Edutainment in Central Asia

    Stories stick where statistics don't. In this episode, we head to Central Asia to explore what happens when financial literacy stops being a classroom exercise and starts becoming entertainment.  Our guests Buazhar Abdykadyrova is a master trainer at the National Bank of the Kyrgyz Republic. Recognising that institutional expertise has limits when it stays in a classroom, Buazhar built her social media presence across YouTube, Instagram, and Telegram — turning complex financial regulations into digestible 60-second videos.  Arsen Imankulov is the founder of Salt LLC, working at the intersection of communications and behaviour change. The IFC-funded edutainment campaign spanning Kyrgyzstan and Tajikistan implemented together with Buazhar produced TV drama series, social experiment videos, TED-style live events, and targeted digital campaigns — ultimately reaching 5.8 million citizens with over 70 million views. In the episode, we discuss: Why traditional financial education strategies fall short, and why social and behaviour change communication (SBCC) principles are becoming essential for organisations serious about shifting financial behaviours — not just awareness.The strategic logic behind the campaign's multi-channel funnel — how social experiment videos at the top of the funnel generated curiosity and reach, feeding into longer-form TV dramas designed to embed financial behaviours into relatable everyday narratives.How social experiment videos work as an edutainment tool, what made them effective with Central Asian audiences, and the key lessons for anyone considering this format. How do you decide which financial behaviours belong at the centre of a drama storyline? Buazhar shares how the team shaped content narratives for the TV series — and what made certain stories land with audiences across Kyrgyzstan and Tajikistan. Running a campaign across two countries with distinct cultures, languages, and financial contexts meant far more than translating a script. The team shares what authentic localisation actually looks like in practice. The campaign didn't stop at reach. Arsen explains how TED-style live events with financial institutions physically present — with products on offer — bridged the gap between awareness and action. Plus: how the team ran a digital retargeting campaign using YouTube and Meta databases built through the social experiment videos, generating over 22,000 leads. Buazhar shares her experience using gamification as a financial literacy tool, and what she has learned about what makes people stop scrolling and actually engage with financial content on social media.The single most important takeaway from running SBCC campaigns at this scale... About Our Sponsor We are proud that CGAP is also the exclusive sponsor of Season 2! CGAP are a global partnership of 40+ development organisations working to advance the lives of people living in poverty through financial inclusion. Housed at the World Bank, its independent research and analysis is available to all as a global public good. Follow CGAP on LinkedIn or subscribe to its newsletter. Connect With Us Don't miss the remaining episodes of Series 2! Subscribe to Financial Inclusion Unlocked on Apple Podcasts, Spotify, or your favourite podcast app. Join the conversation on LinkedIn at Financial Inclusion Unlocked for video highlights, insights, and updates. Financial Inclusion Unlocked is produced by SIJ Media and your host is Jack Farren.

    35 min
  4. S2 EP6 - Addressing the Systemic Barriers to Women’s Financial Inclusion with Gayatri Murthy, Gender Lead at CGAP

    MAR 9

    S2 EP6 - Addressing the Systemic Barriers to Women’s Financial Inclusion with Gayatri Murthy, Gender Lead at CGAP

    In this episode, Jack met Gayatri Murthy, Gender Lead at CGAP to explore the next chapter of women's financial inclusion. Women’s financial inclusion has made undeniable progress, but access alone has not delivered empowerment.  Drawing on global research and country experience, we unpack the systemic barriers that persist beneath the surface including gender norms embedded in institutions, fragmented efforts, and misaligned incentives.  Through the episode, we explore how to move from access to agency, why collective action matters, and what it takes to trigger a visible step-change toward genuine economic empowerment for women. About Our Guest Gayatri Murthy is CGAP’s gender lead. She is currently working on building country-level platforms in Mexico, Morocco and India to transform the financial sector for women customers. Her expertise spans building research methods, digital business models and gender intentional policy for low-income communities and women business owners. Gayatri has a Master’s degree in International Communication from the School of International Service at American University in Washington, D.C., and a Bachelor’s degree in Economics from St. Xavier’s College, Mumbai, India. She is fluent in Hindi.  Additional Resources If you would like to read more on women's financial inclusion, you can check out this collection of resources developed by CGAP. Also, you can read this brand new blog co-authored by Gayatri on Redefining Approaches to Women's Financial Inclusion through a Collective Shift in Mexico. About Our Sponsor We are proud that CGAP is also the exclusive sponsor of Season 2! CGAP are a global partnership of 40+ development organisations working to advance the lives of people living in poverty through financial inclusion. Housed at the World Bank, its independent research and analysis is available to all as a global public good. Follow CGAP on LinkedIn or subscribe to its newsletter. Connect With Us Don't miss the remaining episodes of Series 2! Subscribe to Financial Inclusion Unlocked on Apple Podcasts, Spotify, or your favourite podcast app. Join the conversation on LinkedIn at Financial Inclusion Unlocked for video highlights, insights, and updates. Financial Inclusion Unlocked is produced by SIJ Media and your host is Jack Farren.

    38 min
  5. S2 EP5 - How a TV Drama Can Change Financial Behaviours in Kenya with Rahma Seif, Producer at Mediae

    MAR 2

    S2 EP5 - How a TV Drama Can Change Financial Behaviours in Kenya with Rahma Seif, Producer at Mediae

    In this episode, we sit down with Rahma Seif, Producer at Mediae, to go behind the scenes of one of East Africa's most successful edutainment initiatives. Edutainment  (education through entertainment) is moving from experimental to essential in the financial inclusion sector, with evidence showing it achieves significantly better knowledge retention and behaviour change than traditional approaches.  Rahma walks us through Mediae's long-running serialised drama Makutano Junction and its spin-off Maisha Makutano, an educational TV drama set in a fictional Kenyan village that brings financial literacy to life through relatable characters and storylines. Key Topics Discussed Why stories stick where statistics don't -  the case for edutainment in financial inclusionHow Maisha Makutano portrays SACCOs and chamas as vital support systems for womenThe craft of character and storyline selection to deliver real financial literacy messagesBalancing entertainment value with educational content without the show feeling like a lectureMediae's two-way platform enabling viewers to seek personalised financial adviceMeasuring actual behaviour change beyond  viewership numbersPartnerships with TV networks for broad reach and audience data collectionSustaining high-quality content beyond initial donor funding, and the role financial institutions can play About Our Guest Rahma Seif is a Producer at Mediae, a Nairobi-based organisation with a rich history in edutainment across East Africa. Rahma is passionate about using storytelling as a catalyst for social change in Africa. She leads multi-platform media productions that amplify African voices and perspectives, designs audience engagement strategies rooted in research and cultural insight and manages partnerships with brands, NGOs, and development organizations to align creative outputs with strategic goals. About Our Sponsor If you would like to read more on edutainment and financial inclusion following our discussion with Rahma, we recommend this blog post from our Series 2 sponsors CGAP — Everyone Loves Drama: Changing Financial Norms With Edutainment. CGAP is a global partnership of 40+ development organisations working to advance the lives of people living in poverty through financial inclusion. Housed at the World Bank, its independent research and analysis is available to all as a global public good. Follow CGAP on LinkedIn or subscribe to its newsletter. Connect With Us Don't miss the remaining episodes of Series 2! Subscribe to Financial Inclusion Unlocked on Apple Podcasts, Spotify, or your favourite podcast app. Join the conversation on LinkedIn at Financial Inclusion Unlocked for video highlights, insights, and updates. Financial Inclusion Unlocked is produced by SIJ Media and your host is Jack Farren.

    37 min
  6. S2 EP4 - How Vision Fund is Building Client Resilience through Inclusive Insurance with Solène Podevin Favre, Global Director for Inclusive Insurance

    FEB 24

    S2 EP4 - How Vision Fund is Building Client Resilience through Inclusive Insurance with Solène Podevin Favre, Global Director for Inclusive Insurance

    In Episode 4 of the series, we meet Solène Podevin Favre, Global Director of Insurance at VisionFund International. Solène shares VFI's experience designing and scaling inclusive insurance across Africa, Asia, and Latin America — covering what they've learned about co-creating trusted products with insurers and communities, and why partnership is key to building resilience for microfinance borrowers and NGO beneficiaries alike. Key Topics Discussed Solène's journey from public health to leading microinsurance in global marketsHow VisionFund bundles insurance with microcredit across 25 countries and 1 million borrowersWhy health remains the top priority risk, even where national health schemes existClimate and agricultural insurance products for farming communitiesCo-creation: listening to beneficiaries and field staff to design products that workStart simple, iterate fast, and don't be afraid to change the productSustainable partnerships between insurers, MFIs, and NGOs About Our Guest Solène Podevin Favre has been Global Director of Insurance for VisionFund International since 2019, supporting MFIs in setting up insurance operations for borrowers and families. She is also a board member of the Microinsurance Network. Before VFI, she founded and led the first microinsurance company in Cambodia (Prévoir), reaching 300,000 policies with a team of 147. She also ran a microinsurance programme for slum dwellers in Maharashtra, India, and worked on Cambodia's National Social Security design. Solène holds a postgraduate degree in Public Health from EHESP. Links for Further Reading VisionFund Insurance: visionfund.org/our-focus/insurance About Our Sponsor CGAP is a global partnership of more than 40 development organizations working to advance the lives of people living in poverty through financial inclusion. Housed at the World Bank, it works at the frontier of inclusive finance to test solutions, spark innovation, generate evidence, and share insights. As a global public good, its independent research and analysis is available to all. Follow CGAP on LinkedIn or subscribe to its newsletter. Connect With Us Don't miss the remaining episodes of Series 2! Subscribe to Financial Inclusion Unlocked on Apple Podcasts, Spotify, or your favourite podcast app. Join the conversation on LinkedIn at Financial Inclusion Unlocked for video highlights, insights, and updates. Financial Inclusion Unlocked is produced by SIJ Media and hosted by Jack Farren.

    33 min
  7. S2 EP3 - Transforming Remittances Into Opportunity Across the African Continent

    FEB 9

    S2 EP3 - Transforming Remittances Into Opportunity Across the African Continent

    Remittances are a vital financial lifeline for millions of African families, helping to strengthen household resilience, advance financial inclusion and support local economic growth.  Across much of the continent, remittances have traditionally been received in cash, typically between US$200 and US$300 per transaction, often involving long travel times and the risks associated with carrying money.  Through the EU-funded PRIME Africa Programme, implemented by IFAD’s Financing Facility for Remittances (FFR), the remittance ecosystem in seven African countries has become more digital, inclusive and connected. The episode brings together voices from IFAD, the private sector and public institutions to discuss what it really takes to build inclusive remittance ecosystems and how the growing diaspora economy can unlock deeper financial inclusion.  Meet The Guests Pedro De Vasconcelos - Programme Manager - Financing Facility for Remittances (FFR), IFAD Pedro is IFAD’s Lead Senior Technical Specialist on remittances, migration and inclusive finance.  Under his leadership, the FFR financed over 70 innovative projects globally on migration and economic development by maximizing the impact of remittances and migrant investment in their communities of origin.    Samuel Abbey Dodoo - Head, Inclusive Banking, Fidelity Bank Ghana Samuel Abbey Dodoo is a Financial Inclusion strategist and Head of Inclusive Banking at Fidelity Bank Ghana. With over 15 years of experience, Samuel has led transformative initiatives that leverage technology to expand access to finance for youth, women, and underserved communities. He has spearheaded projects such as Digital Microcredit (Bosea Loan) Ecosystems and Gender-focused Digital Financial Literacy programmes. Sait Ceesay - Director, APS International Sait Ceesay is the Managing Director of APS International, a UK-based financial services company specialising in money remittance and services for the Gambian diaspora. Under his leadership, the firm operates in 17 countries, providing instant money transfers and top-up services. Emmanuel Ssemambo - Head of External Statistics Division, Bank of Uganda (BoU) Emmanuel Ssemambo oversees the compilation of Uganda’s Balance of Payments (BoP) and International Investment Position (IIP) statistics, which encompass the country’s trade in goods and services with the rest of the world, official and private transfers (including remittances), as well as Foreign Direct Investment (FDI) and other financial flows. Connect With Us Don't miss the remaining episodes of Series 2! Subscribe to Financial Inclusion Unlocked on Apple Podcasts, Spotify, or your favorite podcast app. Join the conversation on LinkedIn at Financial Inclusion Unlocked for video highlights, insights, and updates from the world of financial inclusion. Financial Inclusion Unlocked is produced by SIJ Media and hosted by Jack Farren. About Our Sponsor CGAP is a global partnership of more than 40 development organizations working to advance the lives of people living in poverty through financial inclusion. Housed at the World Bank, it works at the frontier of inclusive finance to test solutions, spark innovation, generate evidence, and share insights. As a global public good, its independent research and analysis is available to all. You can also follow CGAP on LinkedIn or subscribe to its newsletter.

    43 min
  8. S2 EP2 - Building a Climate Insurance Tech Startup with Maria Mateo Iborra, Founder of IBISA

    FEB 2

    S2 EP2 - Building a Climate Insurance Tech Startup with Maria Mateo Iborra, Founder of IBISA

    In Episode 2, we meet Maria Mateo Iborra, Founder of IBISA. In this episode, Maria shares her entrepreneurial journey that led to founding IBISA, a company that leverages satellite technology to provide innovative insurance solutions for farmers. We discuss her passion for technology, the challenges of entering emerging markets, and her vision for making climate insurance mainstream.  Key Topics Discussed Maria's entrepreneurial journeyThe role of satellite technology in insuranceChallenges of scaling in emerging marketsImportance of storytelling and clear communicaiton as a founderRaising investment About Our Sponsor If you would like to read more on climate insurance following our discusison with Maria, we recommend this ARTICLE from our Series 2 sponsors CGAP!  CGAP is a global partnership of more than 40 development organizations working to advance the lives of people living in poverty through financial inclusion. Housed at the World Bank, it works at the frontier of inclusive finance to test solutions, spark innovation, generate evidence, and share insights. As a global public good, its independent research and analysis is available to all. You can also follow CGAP on LinkedIn or subscribe to its newsletter. Connect With Us Don't miss the remaining episodes of Series 2! Subscribe to Financial Inclusion Unlocked on Apple Podcasts, Spotify, or your favorite podcast app. Join the conversation on LinkedIn at Financial Inclusion Unlocked for video highlights, insights, and updates from the world of financial inclusion. Financial Inclusion Unlocked is produced by SIJ Media and hosted by Jack Farren.

    33 min

About

The podcast meeting innovators and sector leaders who are unlocking the potential of financial inclusion as an enabler of the UN Sustainable Development Goals (SDGs).  Through a mix of in-depth conversations and documentary-style storytelling, the podcast highlights the people and projects driving meaningful change, while also exploring the big questions the sector needs to confront to move forward. Produced by SIJ Media