Voices on the Wind Podcast

Catch the ideas and create something significant.

Honoring the muse. Stories of everyday entrepreneurs who made it. votw.substack.com

  1. 2d ago

    No Rulebook, No Problem | How Young Entrepreneurs Can Innovate in Uncharted Territory

    Welcome to Episode 64 with Toby Lyles joined by Cassidy Nation, owner of Sippin’ Sassy. Cassidy shares her inspiring story of building Sippin’ Sassy, a mobile bartending business operated out of a custom-designed horse trailer. What started as a cute idea in late 2020 became a test of entrepreneurial resilience as she faced engineering challenges, regulatory uncertainty, insurance barriers, and the unexpected journey of building a business while pregnant. This episode highlights the importance of persistence, finding the right people to support your vision, and innovating in spaces where no regulations exist yet. Episode 064 Release Date: June 30, 2026 Host: Maverick Lyles/ Toby Lyles Guest: Cassidy Nation / Sippin’ Sassy LLC Get in touch with Sippin’ Sassy Website: https://sippinsassyllc.mypixieset.com Facebook: https://www.facebook.com/profile.php?id=100091679985953 Instagram: https://www.instagram.com/sippinsassyllc Spotify: Youtube: https://www.youtube.com/@twentyfoursound7322/playlists https://odysee.com/@VoicesontheWind Rumble: https://rumble.com/user/TwentyFourSound Facebook: https://www.facebook.com/toby.lyles.1 Instagram: https://www.instagram.com/tobyblyles LinkedIn: https://www.linkedin.com/in/toby-lyles-twentyfoursound Substack: https://votw.substack.com/ Website: https://twentyfoursound.com Thanks for reading! Subscribe for free to receive new posts and support my work. This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit votw.substack.com

    26 min
  2. Jun 23

    From Doula to CEO | How to Build Something That Doesn't Exist Yet

    Welcome to Episode 63 with Toby Lyles joined by Sarah Morey, founder and owner of Earthside Birth and Wellness Center. Sarah shares her journey from having a positive birth experience to starting Earthside Birth and Wellness Center, one of the first birth centers in Wyoming. This episode explores how a single empowering moment—recovery from breastfeeding struggles—sparked a decade-long mission to transform maternal healthcare and build a sustainable business model. Episode 063 Release Date: June 23, 2026 Host: Maverick Lyles/ Toby Lyles Guest: Sarah Morey / Earthside Birth and Wellness Center Get in touch with Earthside Birth and Wellness Center Website: https://www.earthsidebirthwy.com Facebook: https://www.facebook.com/EarthsideBirthWY Instagram: https://www.instagram.com/earthsidebirthcenter Spotify: Youtube: https://www.youtube.com/@twentyfoursound7322/playlists https://odysee.com/@VoicesontheWind Rumble: https://rumble.com/user/TwentyFourSound Facebook: https://www.facebook.com/toby.lyles.1 Instagram: https://www.instagram.com/tobyblyles LinkedIn: https://www.linkedin.com/in/toby-lyles-twentyfoursound Substack: https://votw.substack.com/ Website: https://twentyfoursound.com Thanks for reading! Subscribe for free to receive new posts and support my work. This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit votw.substack.com

    24 min
  3. Jun 16

    Building a Business People Won't Let Die | Lessons From a Boxing Studio

    Welcome to Episode 62 with Toby Lyles joined by Dionne Roccaforte, LaShaye and Nicolas Hernandez, owners of Beautifully Savage. Beautifully Savage is a boxing studio built by Dionne, LaShaye and Nicolas that exemplifies how community becomes the foundation of business resilience. A business without its building can fail. A community without walls cannot. When you build something people genuinely believe in and feel part of, they’ll fight to keep it alive—and bring others with them. Tune in to hear their story of challenges and literal closed doors to the realization that with community it’s really hard to fail. Episode 062 Release Date: June 16, 2026 Host: Toby Lyles Guest: Dionne Roccaforte, LaShaye Hernandez, Nicolas Hernandez/ Beautifully Savage Get in touch with Beautifully Savage Website: https://beautifully-savage-cheyenne.gymdesk.com Facebook: https://www.facebook.com/profile.php?id=100085700350076 Instagram: https://www.instagram.com/beautifully_savage_cheyenne Spotify: Youtube: https://www.youtube.com/@twentyfoursound7322/playlists https://odysee.com/@VoicesontheWind Rumble: https://rumble.com/user/TwentyFourSound Facebook: https://www.facebook.com/toby.lyles.1 Instagram: https://www.instagram.com/tobyblyles LinkedIn: https://www.linkedin.com/in/toby-lyles-twentyfoursound Substack: https://votw.substack.com/ Website: https://twentyfoursound.com This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit votw.substack.com

    20 min
  4. Jun 2

    Artists, Engineers & Hustle | Unexpected Paths to Profit

    Welcome to Episode 60 with Toby Lyles joined by Tate Schrock and Genee Vidakovich of Edge Flyte. This episode is full of motivational storytelling — celebrating local entrepreneurs, pivots, community impact, persistence, and creativity. Season 5 guests Edge Flyte (Tate and Genee) — evolution from weather balloons to CubeSats, scaling to 20+ countries, education-focused STEM kits for schools, a big 100-unit CubeSat order for Thailand, frequent product pivots driven by market need and funding. (Episode 60) Cleyton Bauer — persistence and willingness to pivot coming from a medical background; entrepreneurship as a family legacy. (Episode 49) Mel Turner — risk-taking, shutting down a venture, learning from failure, and planning the next iteration. (Episode 50) Josh Buettner (artist) — turning trauma into art, building a creative community, proving alternative entrepreneurial paths. (Episode 51) Lori and Gil Chavez (Creator, Created, Create) — building confidence through business; mentorship role for younger women entrepreneurs. (Episode 52) Cecilia Villar-Balderas (Alpacaglobo) – how fun and business can go together. (Episode 53) Troy & Michaela Strand (Ranch Eats) — partnership, grit, rapid growth through hard work and mutual support. (Episode 54) Hannah Michaud / PixelPay — reviving “graveyard” ideas; the value of resurrecting overlooked tech. (Episode 55) Sabine McClintock — art + children outreach; community-minded projects. (Episode 56) Katerra and Uriah (Atlas Physical) — integrity, follow-through, and community service. (Episode 57) John Chernogeroc (Downtown Digital) – hobby, living room startup to downtown store front. (Episode 58) Denise Hawkins (artist) – health crisis caused a life pivot, photography fun to artist success. (Episode 59) Toby highlights themes of community, integrity, the cost of change (time and money), and the ember-to-fire metaphor for individual change that scales. Episode 060 Release Date: June 5, 2026 Host: Toby Lyles Guest: Tate Schrock and Genee Vidakovich / Edge Flyte Get in touch with Edge Flyte Website: https://edgeflyte.com/ Spotify: Youtube: https://www.youtube.com/@twentyfoursound7322/playlists https://odysee.com/@VoicesontheWind Rumble: https://rumble.com/user/TwentyFourSound Facebook: https://www.facebook.com/toby.lyles.1 Instagram: https://www.instagram.com/tobyblyles LinkedIn: https://www.linkedin.com/in/toby-lyles-twentyfoursound Substack: https://votw.substack.com/ Website: https://twentyfoursound.com Thanks for reading! Subscribe for free to receive new posts and support my work. This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit votw.substack.com

    47 min
  5. May 26

    How to Bounce Back After Adversity | My Journey from Stroke to Artistic Success

    Welcome to Episode 59 with Toby Lyles joined by Denise Hawkins. In this inspiring episode, we hear from an entrepreneur and artist who turned a life-altering stroke into a journey of resilience, creativity, and reinvention. After building a successful business from the ground up, she faced an unexpected challenge when she suffered a brain hemorrhage in 2012. What followed was a story of courage, determination, and the rediscovery of her love for photography and art. Through perseverance and the support of a local artistic community, she found herself exhibiting her work in major galleries and winning prestigious awards. In this conversation, Denise shares her path to recovery, how art became a powerful form of self-expression, and the importance of staying curious and open to new creative pursuits. Episode 059 Release Date: May 26, 2026 Host: Toby Lyles Guest: Denise Hawkins Get in touch with Denise Website: https://www.denisehawkinsphoto.com Facebook: https://www.facebook.com/hawkinswyo Instagram: https://www.instagram.com/denisewyo Spotify: Youtube: https://www.youtube.com/@twentyfoursound7322/playlists https://odysee.com/@VoicesontheWind Rumble: https://rumble.com/user/TwentyFourSound Facebook: https://www.facebook.com/toby.lyles.1 Instagram: https://www.instagram.com/tobyblyles LinkedIn: https://www.linkedin.com/in/toby-lyles-twentyfoursound Substack: https://votw.substack.com/ Website: https://twentyfoursound.com Thanks for reading! Subscribe for free to receive new posts and support my work. This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit votw.substack.com

    24 min
  6. May 19

    From Government Grind to Record Store Dreams | A Journey of Persistence, Passion, and Purpose

    Welcome to Episode 58 with Toby Lyles joined by John Chernogorec owner of Downtown Vinyl. In this episode, we dive into the inspiring story of John, a former Marine and Bureau of Land Management employee, who traded a structured government career for the unpredictable world of entrepreneurship. Through music, memories, and unwavering determination, John found the courage to chase his dream of owning a record store. We explore the mental and emotional hurdles of leaving stability behind, navigating countless rejections, and leaning on the support of loved ones. John shares intimate moments of joy, including the simple pleasures of his dog’s encouragement and the first time unlocking the doors to his store. This episode is a testament to perseverance, creative courage, and the small joys that fuel big dreams. Key Takeaways: * Following your dream often means embracing discomfort and uncertainty. * Small moments—like music, memories, and pets—can profoundly motivate and reset your mindset. * Support systems, like partners and mentors, are crucial in taking bold risks. * Rejection is a natural part of entrepreneurship; persistence transforms “no” into opportunity. * True purpose comes from connecting with people and pursuing something meaningful, not just financial gain. Episode 058 Release Date: May 19, 2026 Host: Toby Lyles Guest: John Chernogorec/ Downtown Vinyl Get in touch with Downtown Vinyl Website: https://www.downtownvinyl307.com Facebook: https://www.facebook.com/DowntownVinylCheyenne Instagram: https://www.instagram.com/downtown_vinyl Spotify: Youtube: https://www.youtube.com/@twentyfoursound7322/playlists https://odysee.com/@VoicesontheWind Rumble: https://rumble.com/user/TwentyFourSound Facebook: https://www.facebook.com/toby.lyles.1 Instagram: https://www.instagram.com/tobyblyles LinkedIn: https://www.linkedin.com/in/toby-lyles-twentyfoursound Substack: https://votw.substack.com/ Website: https://twentyfoursound.com Thanks for reading! Subscribe for free to receive new posts and support my work. This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit votw.substack.com

    21 min
  7. May 12

    Breaking Barriers | From Healthcare Passion to Business Ownership

    Welcome to Episode 57 with Toby Lyles joined by Katerra Skinner and Uriah Gracia Salinas, owners of Atlas PT Performance. In this episode, Uriah and Katerra share their journey from humble beginnings to launching their own physical therapy business. Uriah opens up about growing up as the child of Mexican immigrants, the values of hard work and perseverance instilled by his parents, and the drive to combine healthcare, stability, and movement in his career. Together, they discuss: * Overcoming imposter syndrome while building confidence in healthcare and entrepreneurship. * The decision to leave secure jobs and start a business from scratch. * Lessons learned in business planning, networking, and community-building. * How mentorship and hands-on experience shaped their path. * The importance of faith, grit, and relentless pursuit in achieving entrepreneurial dreams. Episode 057 Release Date: May 12, 2026 Host: Toby Lyles Guest: Katerra Skinner and Uriah Gracia Salinas/ Atlas PT Performance Get in touch with Atlas PT Performance Phone: (307) 222-9076 Website: https://www.atlasptperformance.com Instagram: https://www.instagram.com/atlasptperformance Facebook: https://www.facebook.com/profile.php?id=61565242733626 Spotify: Youtube: https://www.youtube.com/@twentyfoursound7322/playlists https://odysee.com/@VoicesontheWind Rumble: https://rumble.com/user/TwentyFourSound Facebook: https://www.facebook.com/toby.lyles.1 Instagram: https://www.instagram.com/tobyblyles LinkedIn: https://www.linkedin.com/in/toby-lyles-twentyfoursound Substack: https://votw.substack.com/ Website: https://twentyfoursound.com Thanks for reading! Subscribe for free to receive new posts and support my work. This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit votw.substack.com

    23 min

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Ratings & Reviews

5
out of 5
3 Ratings

About

Honoring the muse. Stories of everyday entrepreneurs who made it. votw.substack.com