The AdExpert Podcast

Sam
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  • MARKETING

Step behind the scenes of digital marketing with Sam Ashrafi, founder of AdExpert.io. In this podcast, Sam shares real-world strategies, SEO secrets, and Google Ads insights that drive results for local businesses, e-commerce brands, and service providers across the U.S. From campaign breakdowns and industry updates to client stories and conversion-boosting tactics, this is your no-fluff guide to mastering modern marketing. Whether you’re a business owner or a fellow marketer, you’ll walk away with actionable ideas in every episode.

  1. 2D AGO

    Advanced Audience Segmentation for Google Ads: Smarter Targeting to Increase ROAS

    In this episode, we break down advanced audience segmentation for Google Ads and explain how smarter targeting helps advertisers reach the right people at the right time. By using customer data, behavioral insights, and custom audience segments, businesses can improve ad relevance and drive stronger return on ad spend (ROAS). You’ll learn: What audience segmentation in Google Ads is and why it mattersHow advanced audience targeting improves ad relevance and performanceWays to use CRM data and customer match lists for smarter campaignsHow Google Analytics helps build segments based on real user behaviorThe value of custom audience segments using interest and intent signalsWhy aligning ad copy with each audience leads to higher conversionsHow to track ROAS and refine segments for long-term growthIf you want to stop wasting ad spend and start focusing on high-value customers, this episode explains how advanced audience segmentation can make your Google Ads campaigns more predictable, scalable, and profitable. Blog Link: Advanced Audience Segmentation for Google Ads Thanks for listening to The AdExpert Podcast. If you enjoyed this episode, be sure to subscribe, leave a review, and share it with others who want to grow smarter with digital marketing. 📍 Based in Los Angeles | 🌐 Serving clients nationwide 🌐 Visit our site: AdExpert.io 📱 Follow us on Instagram: @adexpert.io Let’s grow your brand with purpose-driven marketing.

    17 min

  2. 5D AGO

    How to Build Better Local Ad Landing Pages That Drive More Conversions

    Local ad landing pages play a huge role in turning clicks into real leads. In this episode, we break down exactly how to build high-performing local landing pages that improve conversion rates, strengthen local SEO, and help local businesses attract more customers. You’ll learn: What makes a local landing page different from a standard service pageHow location-specific content improves local SEO and search visibilityWhy clear, action-focused calls to action increase conversion ratesWhere to place phone numbers and addresses to build trust and boost local rankingsHow high-quality visuals and customer testimonials improve credibilityWhy simple, SEO-friendly URL structures matter for local pagesHow mobile optimization impacts conversions and user experienceIf you’re running local ads or targeting customers in specific service areas, this episode gives you a clear, step-by-step framework for building local ad landing pages that convert better and perform stronger in local search results. Blog Link: How to Build Better Local Ad Landing Pages Thanks for listening to The AdExpert Podcast. If you enjoyed this episode, be sure to subscribe, leave a review, and share it with others who want to grow smarter with digital marketing. 📍 Based in Los Angeles | 🌐 Serving clients nationwide 🌐 Visit our site: AdExpert.io 📱 Follow us on Instagram: @adexpert.io Let’s grow your brand with purpose-driven marketing.

    16 min

  3. 5D AGO

    How to Choose the Best PPC Management Agency for Better ROI and Growth

    Choosing the right PPC management agency can make or break your paid advertising results. In this episode, we walk through exactly what small and growing businesses should look for when hiring a PPC agency—so you can avoid wasted ad spend and get better returns from Google Ads and paid search campaigns. You’ll learn: What experience and industry expertise really matter in a PPC management agencyWhy transparent pricing and clear reporting are essential for long-term successHow a good agency aligns PPC strategy with your business goalsWhat proven success and case studies reveal about an agency’s performanceWhy keyword research and ongoing campaign optimization drive better resultsHow custom landing pages improve conversion rates and ROIWhat metrics to expect in PPC reports, including CTR, conversions, and ROIWhy data-driven decision-making is critical for scaling paid search campaignsHow social media and brand mentions can support PPC performanceIf you’re considering outsourcing your Google Ads or paid search efforts, this episode gives you a clear checklist to help you choose a PPC management agency that delivers real results—not just clicks. Blog Link: How to Choose the Best PPC Management Agency Thanks for listening to The AdExpert Podcast. If you enjoyed this episode, be sure to subscribe, leave a review, and share it with others who want to grow smarter with digital marketing. 📍 Based in Los Angeles | 🌐 Serving clients nationwide 🌐 Visit our site: AdExpert.io 📱 Follow us on Instagram: @adexpert.io Let’s grow your brand with purpose-driven marketing.

    16 min

  4. 5D AGO

    How to Use Video Ads to Boost Lead Generation and Conversion Rates

    Video ads are one of the most effective ways to generate high-quality leads and drive stronger engagement across digital platforms. In this episode, we break down how businesses can use video ads strategically to capture attention, increase conversion rates, and turn viewers into qualified leads. You’ll learn: Why video ads are so powerful for lead generationHow to define your target audience for higher-quality leadsWhat makes a strong call to action (CTA) in video advertisingHow to optimize video ads for platforms like YouTube, Facebook, and InstagramWhich key metrics to track, including CTR, conversions, and engagementWhy do shorter videos under 60 seconds perform betterHow storytelling helps create emotional connections that drive actionWhy optimized landing pages are critical for converting video trafficIf you want to improve your lead generation strategy and get more value from your ad spend, this episode gives you clear, practical steps for creating video ads that actually convert. Blog Link: How to Use Video Ads to Boost Lead Generation Thanks for listening to The AdExpert Podcast. If you enjoyed this episode, be sure to subscribe, leave a review, and share it with others who want to grow smarter with digital marketing. 📍 Based in Los Angeles | 🌐 Serving clients nationwide 🌐 Visit our site: AdExpert.io 📱 Follow us on Instagram: @adexpert.io Let’s grow your brand with purpose-driven marketing.

    18 min

  5. 6D AGO

    Best Link Building Strategies for Small Businesses to Boost SEO and Local Rankings

    Link building plays a major role in improving SEO, increasing search rankings, and driving more organic traffic—especially for small businesses. In this episode, we break down practical, proven link-building strategies that help small businesses earn high-quality backlinks and strengthen their online visibility. You’ll learn: Why link building is essential for SEO and long-term growthHow to optimize your Google Business Profile for better local SEO and backlinksHow guest posting helps small businesses earn high-quality, authoritative linksWays to build relationships with local bloggers and businesses for natural backlinksHow social media can generate brand mentions and link opportunitiesHow to track brand mentions using Google Alerts and turn them into backlinksWhy creating shareable content attracts links without aggressive outreachHow reciprocal linking with competitors can support SEO when done correctlyWhether you’re focused on local SEO or trying to improve your overall search rankings, this episode gives small business owners clear, actionable link-building strategies that actually work—without needing a huge marketing budget. Blog Link: Best Link Building Strategies for Small Businesses Thanks for listening to The AdExpert Podcast. If you enjoyed this episode, be sure to subscribe, leave a review, and share it with others who want to grow smarter with digital marketing. 📍 Based in Los Angeles | 🌐 Serving clients nationwide 🌐 Visit our site: AdExpert.io 📱 Follow us on Instagram: @adexpert.io Let’s grow your brand with purpose-driven marketing.

    16 min

  6. JAN 31

    Why High-Quality Content Is the #1 SEO Ranking Factor in 2026

    In this episode, we break down why high-quality content has become the top SEO ranking factor in 2026—and what it means for businesses of all sizes. You’ll learn: How Google’s 2025–2026 algorithm updates prioritize Experience, Expertise, Authoritativeness, and Trustworthiness (E-E-A-T)Why content depth, originality, and user-focused writing now outrank keyword stuffing and mass-produced articlesHow AI-generated content can help—or hurt—your SEO if not properly managedTips for creating local content that boosts both organic rankings and Google Ads Quality ScoresThe latest trends in 2026 SEO, including content clusters, engagement metrics, and the role of Search Console insightsWhether you’re a small business or a national brand, this episode will show you how to craft content that builds trust, authority, and lasting SEO results. Blog Link: Why High-Quality Content Is the Top SEO Ranking Factor in 2026 Thanks for listening to The AdExpert Podcast. If you enjoyed this episode, be sure to subscribe, leave a review, and share it with others who want to grow smarter with digital marketing. 📍 Based in Los Angeles | 🌐 Serving clients nationwide 🌐 Visit our site: AdExpert.io 📱 Follow us on Instagram: @adexpert.io Let’s grow your brand with purpose-driven marketing.

    2 min

  7. JAN 26

    Best SEO Tips for Los Angeles Businesses in 2025: Stay Visible in a Competitive Market

    SEO is more competitive than ever—especially for Los Angeles businesses heading into 2025. In this episode, we break down the most effective SEO strategies local businesses can use to improve search visibility, attract qualified leads, and stay ahead in a crowded digital landscape. You’ll learn: Why optimizing your Google Business Profile is essential for local SEOHow a strong content strategy helps boost rankings and visibilityHow AI tools can provide deeper SEO insights and performance trackingWhy staying updated on Google algorithm changes matters more than everHow high-quality link building improves domain authority and rankingsLocal SEO tactics like location-based keywords, mobile optimization, and reviewsHow LA businesses can stand out in local search results in 2025 and beyondWhether you’re a small local business or a growing company in Los Angeles, this episode shares practical SEO tips to help you build long-term visibility, adapt to Google’s evolving algorithms, and drive consistent organic traffic. Blog Link: Best SEO Tips for Los Angeles Businesses in 2025 Thanks for listening to The AdExpert Podcast. If you enjoyed this episode, be sure to subscribe, leave a review, and share it with others who want to grow smarter with digital marketing. 📍 Based in Los Angeles | 🌐 Serving clients nationwide 🌐 Visit our site: AdExpert.io 📱 Follow us on Instagram: @adexpert.io Let’s grow your brand with purpose-driven marketing.

    16 min

  8. JAN 26

    Content Marketing Ideas for LA Service Providers: Drive Leads, Trust, and Local SEO

    Content marketing is one of the most effective ways for LA service providers to stand out, build trust, and generate consistent leads. In this episode, we break down practical content marketing ideas tailored specifically for service-based businesses in Los Angeles. You’ll learn: How local case studies help build credibility and win trustBlog content ideas that target real pain points for LA customersWhy video content boosts engagement and conversion ratesHow to use social media to connect with your local communityWays to free guides, checklists, and resources support lead generationHow to optimize content with local SEO keywords for better visibilityWhy consistent, high-value content drives long-term business growthIf you’re a service provider in Los Angeles looking to improve SEO, attract better leads, and strengthen your local presence, this episode shares proven content strategies you can start using right away. Blog Link: Content Marketing Ideas for LA Service Providers Thanks for listening to The AdExpert Podcast. If you enjoyed this episode, be sure to subscribe, leave a review, and share it with others who want to grow smarter with digital marketing. 📍 Based in Los Angeles | 🌐 Serving clients nationwide 🌐 Visit our site: AdExpert.io 📱 Follow us on Instagram: @adexpert.io Let’s grow your brand with purpose-driven marketing.

    19 min
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About

Step behind the scenes of digital marketing with Sam Ashrafi, founder of AdExpert.io. In this podcast, Sam shares real-world strategies, SEO secrets, and Google Ads insights that drive results for local businesses, e-commerce brands, and service providers across the U.S. From campaign breakdowns and industry updates to client stories and conversion-boosting tactics, this is your no-fluff guide to mastering modern marketing. Whether you’re a business owner or a fellow marketer, you’ll walk away with actionable ideas in every episode.

Information

  • Creator
    Sam
  • Years Active
    2025 - 2026
  • Episodes
    83
  • Rating
    Clean
  • Copyright
    © 2026 © 2025 The AdExpert Podcast
  • Show Website
    The AdExpert Podcast