UGC Pro Podcast

Kelly Rocklein

UGC Pro is the go-to podcast where creative strategy, freelancing, and UGC innovation collide. Hosted by Kelly Rocklein—creative director, mentor, and marketer behind $500M+ in brand revenue—this show is packed with tactical advice, honest convos, and real stories from creators scaling their UGC biz. Whether you're pitching clients or folding laundry, tune in weekly for actionable insights that’ll help you grow with confidence and actually get results.

  1. How to Build a Side Hustle From Your Existing Skills: The Smart AND Sustainable Way (Proven Blueprint)—Part 2 of 4 in Partnership with Entrepreneur Magazine

    1D AGO

    How to Build a Side Hustle From Your Existing Skills: The Smart AND Sustainable Way (Proven Blueprint)—Part 2 of 4 in Partnership with Entrepreneur Magazine

    Are you building a side hustle before you need it — or because you need it now? In this episode, I break down how to start a side hustle without reinventing yourself, whether you’re currently employed or recently laid off. In today’s economy, job security isn’t guaranteed. The smartest move isn’t starting from scratch — it’s monetizing the skills you already have and building multiple income streams strategically. You’ll learn: • How to build a side hustle without quitting your job • What to do immediately after getting laid off • How to file for unemployment and look into self-employment assistance programs • Why speed to income matters more than reinvention • How to monetize your existing skillset instead of chasing trends • How to get clients using warm leads (not cold outreach) • How to optimize LinkedIn for inbound opportunities • How to validate demand before building a website or brand If you work in marketing, sales, engineering, finance, HR, design, operations, or any professional field, you already have leverage. The key is identifying what companies already pay to outsource and positioning yourself correctly. I also share how I turned my background in performance marketing into a UGC side hustle, why I priced my first project for validation instead of profit, and how small wins create real momentum. This is about building a financial runway — not quitting impulsively. Because random income feels good. Predictable income changes your life. Download the free Side Hustle Workbook and follow along with the Demand Validation Sprint: https://info.entrepreneur.com/how-to-start-your-side-hustle-workbook Thanks so much for watching! As a little gift, I’ve added discounts to all of our resources—just for you. Use code “YOUTUBE25” for 25% off our video courses:🦄 Learn more about UGC Pro & see what our students are saying: www.ugc.proVideo courses:🎓 UGC University: https://go.ugc.pro/offers/6UKA46zT/checkout🤓 Creative Strategy: https://go.ugc.pro/offers/oAbc82jW/checkout📈 Creative Strategy x Paid Media Master Class: https://go.ugc.pro/offers/B9awpTFf/checkout🗞️ Pitch Yourself—The PR Power Hour: https://go.ugc.pro/offers/2oS9cthQDid you know that we're on other social platforms? Follow us on...✨ Instagram: https://www.instagram.com/ugc.pro/✨ Twitter: https://x.com/UGCpro_✨ TikTok: https://www.tiktok.com/@kellyandshane?is_from_webapp=1&sender_device=pcside hustle 2026, how to start a side hustle, laid off what to do, unemployment benefits self employment assistance, monetize your skills, build multiple income streams, income diversification strategy, how to get clients without cold outreach, warm leads strategy, linkedin seo optimization, build a financial runway, predictable income streams, freelance income strategy, corporate layoffs 2026, recession proof income, how to start freelancing, performance marketing side hustle, UGC side hustle, creative strategy consulting, consulting business for beginners, career leverage, how to build income outside your job, entrepreneurship for beginners, portfolio career, build predictable income online

    15 min
  2. Layoffs Are Rising! Build This Before It’s Too Late (My Side Hustle Strategy): Part 1 of 4

    4D AGO

    Layoffs Are Rising! Build This Before It’s Too Late (My Side Hustle Strategy): Part 1 of 4

    What would happen if your paycheck stopped tomorrow? In this episode, I break down why your 9–5 job is no longer a safety net — it’s a single point of failure — and how to build a side hustle strategically without quitting your job or reinventing your career. In 2023, I was a $160K Creative Director with benefits at a company I genuinely liked. I wasn’t burned out. I wasn’t job hunting. I built a side hustle for leverage, flexibility, and proof that I could earn outside of one employer. A few months later, the entire company was laid off — no notice, no severance. The difference between panic and stability wasn’t talent.It was diversification. This episode covers: ✅ Why traditional career stability is outdated in 2026 ✅ How to build multiple income streams without sabotaging your full-time job ✅ How to monetize your existing skills instead of starting from scratch ✅ How to build a financial runway before you need it ✅ Why a side hustle is insurance — not rebellion ✅ The mindset shift from job security to income diversification If you’ve been recently laid off, thinking about starting a side business, or questioning how secure your corporate job really is, this episode will give you a practical framework to reduce risk and increase leverage. This is Part 1 of a 4-part series on building a side hustle the smart way — focusing on monetizing what you already know, validating demand, and creating predictable income. Download the free Side Hustle Workbook to follow along and turn your skills into a service offering: https://info.entrepreneur.com/how-to-start-your-side-hustle-workbook Because the goal isn’t to quit dramatically. It’s to remove fragility. Thanks so much for watching! As a little gift, I’ve added discounts to all of our resources (linked below)—just for you. Use code “YOUTUBE25” for 25% off!🦄 Learn more about UGC Pro & see what our students are saying: www.ugc.proVideo courses:🎓 UGC University: https://go.ugc.pro/offers/6UKA46zT/checkout🤓 Creative Strategy: https://go.ugc.pro/offers/oAbc82jW/checkout📈 Creative Strategy x Paid Media Master Class: https://go.ugc.pro/offers/B9awpTFf/checkout🗞️ Pitch Yourself—The PR Power Hour: https://go.ugc.pro/offers/2oS9cthQDid you know that we're on other social platforms? Follow us on...✨ Instagram: https://www.instagram.com/ugc.pro/✨ Twitter: https://x.com/UGCpro_✨ TikTok: https://www.tiktok.com/@kellyandshane?is_from_webapp=1&sender_device=pc side hustle 2026, how to start a side hustle, build income outside your job, monetize your skills, income diversification, multiple income streams, financial independence, corporate layoffs, laid off what to do, job security 2026, recession proof income, how to build a financial runway, side business ideas, entrepreneurship for beginners, career leverage strategy, 9-5 job alternative, build wealth outside corporate, passive income vs active income, creative strategy career, UGC side hustle, performance marketing side hustle, freelance income, consulting income, portfolio career, predictable income streams, side hustle framework, build income before quitting, entrepreneur mindset, personal finance strategy

    13 min
  3. Meta Ads in 2026: Andromeda, Gem & Lattice Explained SIMPLY For Creative Marketers

    JAN 3

    Meta Ads in 2026: Andromeda, Gem & Lattice Explained SIMPLY For Creative Marketers

    If your Meta ads have been tanking lately, it’s not your ad account — it’s your creative strategy. In this episode, we break down what really changed with Meta's new ad delivery system, including the truth about Andromeda, Gem, and Lattice — the three AI models that now power Facebook and Instagram ad performance. If you want to see the visual version (with a graphic breakdown of this 3-step Meta update), it's live on our YouTube channel here: https://youtu.be/UMZW_Jd8XW8Whether you're a UGC creator, creative strategist, or performance marketer, this episode gives you a clear, non-technical breakdown of how the new Meta ad algorithm works and what you can do to fix your performance fast.You’ll learn:— Why interest targeting and lookalikes don’t work like they used to— What Andromeda actually does (hint: it’s not choosing your ad)— How Gem “reads the mind” of your audience to narrow down ad options— Why Lattice is the final decision-maker in who sees what ad— What creative strategy wins in 2026 (hint: creative diversity + speed over polish)— How to use UGC, audience segmentation, and creative velocity to beat the algorithmThis isn’t just for media buyers — this is for the creators, strategists, and brands who want to stay competitive in a new AI-powered ad era. If you’ve noticed a drop in results and you’re still relying on old playbooks, this episode will help you pivot with confidence. Thanks so much for watching! As a little gift, I’ve added discounts to all of our resources—just for you. Use code “PODCAST25” for 25% off our three video courses:🦄 Learn more about UGC Pro & see what our students are saying: www.ugc.proVideo courses:🎓 UGC University: https://go.ugc.pro/offers/6UKA46zT/checkout🤓 Creative Strategy: https://go.ugc.pro/offers/oAbc82jW/checkout📈 Creative Strategy x Paid Media Master Class: https://go.ugc.pro/offers/B9awpTFf/checkout Not featured on our site, but if you're interested... 🗞️ Pitch Yourself—The PR Power Hour: https://go.ugc.pro/offers/2oS9cthQDid you know that we're on other social platforms? Follow us on...✨ Instagram: https://www.instagram.com/ugc.pro/✨ Twitter: https://x.com/UGCpro_✨ TikTok: https://www.tiktok.com/@kellyandshane?is_from_webapp=1&sender_device=pc ✨ https://www.youtube.com/@gougcproMeta Andromeda update Meta algorithm 2026 Facebook ads AI update Andromeda Gem Lattice explained Meta AI ad delivery system why Meta ads stopped working creative strategy Meta ads UGC performance creative Meta ad account performance down Meta ads not converting Facebook Instagram ads algorithm update performance marketing 2026 Meta ad creative strategy how Meta selects ads Meta Andromeda explained for creators UGC creator strategy 2026 creative testing Meta ads Meta AI targeting changes interest targeting no longer works lookalike audiences Meta creative diversity paid social strategy 2026 organic and paid content Meta creative operations ad testing framework Meta ads for UGC creators Meta ads education podcast Meta ads YouTube marketing Meta ads Spotify marketing Meta ads Apple Podcasts marketing

    9 min
  4. 11/15/2025

    Creator Vault: Empowering UGC Creators and Influencers with Transparency ft. Mia Mirzayan (Founder of Creator Vault)

    I’m beyond excited for today’s episode, because I’m joined by Mia Mirzayan: a powerhouse UGC Creator, Creative Strategist, and the CEO + Founder of Creator Vault. After working with over 150+ brands and coaching 250+ creators, Mia saw firsthand how confusing, isolating, and unfair the creator economy can be—from scams and ghosted payments to lowball offers and lack of transparency. Instead of accepting that as the norm, she decided to build a solution. Enter Creator Vault: the first platform designed to protect creators, promote transparency, and help us all get paid what we deserve. In this conversation, we dive into: 🚨 The biggest pain points in the UGC industry and how to avoid common creator scams 💸 How to use Creator Vault to negotiate higher rates and vet brands before working with them ⚖️ Why transparency and advocacy are crucial for the next era of the creator economy 💡 The future of Creator Vault and how it’s helping creators thrive, not just survive 🧠 Our shared experiences as neurodivergent entrepreneurs trying to build, create, and balance it all If you’re a UGC creator, influencer, or freelance creative strategist, this episode is packed with insights to help you protect your time, your energy, and your worth—while learning how to navigate brand deals with confidence. 🎧 Tune in to hear how Mia is changing the creator economy from the inside out, and why Creator Vault might just be the tool we’ve all been waiting for. Looking to connect with Mia and Creator Vault? Be sure to follow her below: Mia Mirzayan 🤍 Instagram: https://www.instagram.com/itskormenia/ 🤍 TikTok: https://www.tiktok.com/@itskormenia?is_from_webapp=1&sender_device=pc Creator Vault 💋 Instagram: https://www.instagram.com/creatorvaultapp/ 💋 TikTok: https://www.tiktok.com/@creatorvaultapp?is_from_webapp=1&sender_device=pc 💋 Download Creator Vault for iPhone: https://apps.apple.com/us/app/creator-vault/id6670768966 Thanks so much for watching! As a little gift, I’ve added discounts to all of our resources—just for you. Use code “PODCAST25” for 25% off our 4 video courses: 🎓 UGC University: https://go.ugc.pro/offers/6UKA46zT/checkout 🤓 Creative Strategy: https://go.ugc.pro/offers/oAbc82jW/checkout 📈 Creative Strategy x Paid Media Master Class: https://go.ugc.pro/offers/B9awpTFf/checkout 🗞️ Pitch Yourself: the PR Power Hour: https://go.ugc.pro/offers/2oS9cthQDid you know that we're on other social platforms? Follow us on... ✨ Instagram: https://www.instagram.com/ugc.pro/ ✨ Twitter: https://x.com/UGCpro_ ✨ TikTok: https://www.tiktok.com/@kellyandshane?is_from_webapp=1&sender_device=pc UGC Creator, Creator Vault, UGC Pro Podcast, Creator App, Creator Economy, Creative Strategy, Brand Deals, UGC Scams, Influencer Marketing, Content Creators, UGC Negotiation, UGC Tips, Freelance Creators, Creator Pay Transparency, Women in Tech, Neurodivergent Entrepreneurs, ADHD Creators, UGC Business Growth, App Founder, Kelly Rocklein

    31 min
  5. 10/24/2025

    The Storytelling Playbook for Creators & Entrepreneurs: How to Use Storytelling to Grow Your (Personal) Brand and SELL—FREE 90 Minute Panel

    Storytelling isn’t optional—it’s how clients, customers, and media decide what you stand for. In this live Deschutes Women in Business panel, we break down practical storytelling frameworks for creators, entrepreneurs, and founders: how to position your personal brand, why founder-led ads outperform product-only content, how to turn testimonials into sales, and how to pitch press without a publicist. THANK YOU TO MY INCREDIBLE VIDEOGRAPHER AND EDITOR, KATY! You can check out her work here: katynevinsky.com Host/Panelist: Kelly Rocklein (UGC creator, creative performance marketer, Founder—UGC Pro)Panelists: Lindsay Gilmore (artist), Affton Coffelt (Founder/CEO—Broken Top Brands), moderated by Lisa Hovey (COO); intro by Dini Vemuri (Board Member)—DWIB. You’ll learn Positioning: human and aspirational (underdog + clear system) Turning real life into repeatable messaging (for social, sales, and PR) Founder POV → higher engagement & conversion Testimonial stories vs. quotes (how to capture “before/after” moments) Pitching publications with narrative, stakes, and relevance Want to land press fast? Grab my mini-course Pitch Yourself: The PR Power Hour (under 60 minutes + exercises). It’s the exact framework I’ve used to pitch and land Business Insider, Entrepreneur, and CNBC. Get 30% off here: https://go.ugc.pro/offers/2oS9cthQ?coupon_code=PITCH30 I'm launching a second podcast! Recovering Sad Girl, is dedicated to late-diagnosed women with ADHD and autism, like Kelly. This podcast has been and will continue to be a labor of love. It’s time to normalize mental health conversations in the creator and business space. You can hear the trailer for season 1 on all major streaming platforms! 💜 Apple: ⁠⁠https://podcasts.apple.com/us/podcast/introducing-recovering-sad-girl-with-kelly-rocklein/id1837481973?i=1000724801385⁠⁠ 💚 Spotify: ⁠⁠https://open.spotify.com/episode/0WQ6ueF7QZsTYnxV7zjnD9?si=1d51584dc1744bdb⁠⁠ ❤️ YouTube: ⁠⁠https://youtube.com/shorts/H5VOxLmbwnQ?feature=share⁠⁠ Thanks so much for watching! As a little gift, I’ve added discounts to all of our resources—just for you. Use code “FLASH35” for 35% off our three video courses: · UGC University 🎓 https://go.ugc.pro/offers/6UKA46zT/checkout· Creative Strategy 🤓 https://go.ugc.pro/offers/oAbc82jW/checkout · Creative Strategy x Paid Media Master Class ✨ https://go.ugc.pro/offers/B9awpTFf/checkout And join the UGC Pro Community and receive 35% off for life 🫶 https://go.ugc.pro/offers/doPLyYei/checkout?coupon_code=MEMBER35 Did you know that we're on other social platforms? Follow us on... ✨ Instagram: https://www.instagram.com/ugc.pro/✨ Twitter: https://x.com/UGCpro_ ✨ TikTok: https://www.tiktok.com/@kellyandshane?is_from_webapp=1&sender_device=pc ✨ YouTube: https://www.youtube.com/@gougcpro storytelling for creators, storytelling for entrepreneurs, how to use storytelling to grow your brand, storytelling for business, personal branding for creators, storytelling that sells, content that converts, UGC strategy 2025, UGC storytelling, founder-led marketing, founder storytelling, testimonial marketing, brand storytelling examples, business storytelling tips, personal brand storytelling, how to pitch press, PR for entrepreneurs, press pitching for creators, how to get featured in Business Insider, how to land press without a publicist, creator storytelling framework, storytelling for women in business, women entrepreneur panel, creative strategy podcast, Kelly Rocklein, UGC Pro, Deschutes Women in Business, creative storytelling workshop, content marketing strategy, video storytelling, social media storytelling, brand positioning tips, how to connect emotion to your audience, human-centered marketing, marketing storytelling techniques, creator economy trends, building a personal brand, how to sell with storytelling, creative entrepreneur tips, authenticity in marketing, content that builds trust, live business panel, storytelling event recap, UGC Pro podcast

    1h 17m
  6. 10/20/2025

    UGC Truths: Pricing, Portfolios, Creative Strategy & Landing High-Paying Brand Deals

    Join me and Terri as we go through a series of questions having to do with UGC and creative strategy. In this episode, I share my story of how I got started in user-generated content (UGC) back in 2014—before the industry even had a name—and how I turned that passion into a decade-long creative career helping brands generate over $500 million in revenue.We talk about everything from building a UGC portfolio that closes high paying deals and pricing your work confidently, to navigating commission and equity deals, and learning how to think like a creative strategist (not just a creator). You’ll also hear what I look for when hiring creators—the red flags, the portfolio must-haves, and what makes a creator stand out in a crowded space.Whether you’re new to UGC or ready to go full-time, this episode breaks down the strategies that actually work—no fluff, no false promises, just real talk about building a sustainable, well-paid creative business. 🔑 What You’ll LearnHow I started in UGC before it was “a thing”What makes a portfolio stand out to brandsHow to price with confidence and avoid the race to the bottomWhen commission or equity deals are worth itThe skills that keep creators competitive in 2026 and beyondWhy creative strategy = higher-paying brand deals 📩 Join the CommunityTerri is the founder of The UGC Authority. You can join her private community here: https://theugcauthority.com/ I'm launching a second podcast! Recovering Sad Girl, is dedicated to late-diagnosed women with ADHD and autism, like Kelly. This podcast has been and will continue to be a labor of love. It’s time to normalize mental health conversations in the creator and business space. You can hear the trailer for season 1 on all major streaming platforms! 💜 Apple: ⁠https://podcasts.apple.com/us/podcast/introducing-recovering-sad-girl-with-kelly-rocklein/id1837481973?i=1000724801385⁠ 💚 Spotify: ⁠https://open.spotify.com/episode/0WQ6ueF7QZsTYnxV7zjnD9?si=1d51584dc1744bdb⁠ ❤️ YouTube: ⁠https://youtube.com/shorts/H5VOxLmbwnQ?feature=share⁠ Thanks so much for watching! As a little gift, I’ve added discounts to all of our resources—just for you. Use code “FLASH35” for 35% off our three video courses: · UGC University 🎓 https://go.ugc.pro/offers/6UKA46zT/checkout· Creative Strategy 🤓 https://go.ugc.pro/offers/oAbc82jW/checkout · Creative Strategy x Paid Media Master Class ✨ https://go.ugc.pro/offers/B9awpTFf/checkout And join the UGC Pro Community and receive 35% off for life 🫶 https://go.ugc.pro/offers/doPLyYei/checkout?coupon_code=MEMBER35 Did you know that we're on other social platforms? Follow us on... ✨ Instagram: https://www.instagram.com/ugc.pro/✨ Twitter: https://x.com/UGCpro_ ✨ TikTok: https://www.tiktok.com/@kellyandshane?is_from_webapp=1&sender_device=pc ✨ YouTube: https://www.youtube.com/@gougcpro UGC, user generated content, Kelly Rocklein, UGC Pro, UGC course, creative strategy, UGC portfolio, UGC pricing, UGC rates, brand deals, paid media, performance creative, content creator, how to start UGC, negotiate brand deals, freelance pricing, usage rights, attract high-paying clients, UGC training, social media strategy

    1h 9m
  7. 10/17/2025

    Neurodivergent Entrepreneurship: 72 Hours Without ADHD Meds & What It Taught Me

    What happens when you go 72 hours without your ADHD meds as a neurodivergent entrepreneur? In this raw and reflective episode, Kelly Rocklein (Creative Strategist, Founder of UGC Pro, and soon-to-be host of Recovering Sad Girl) shares what it really feels like when your brain just won’t brain. Kelly opens up about accidentally doubling her Adderall dosage, running out of her prescription early, and the mental crash that followed. From brain fog and task paralysis to PMDD flare-ups and emotional dysregulation, she dives deep into what life looks like when your executive function hits a wall — and how she rebuilt momentum once her meds were refilled. 💡 If you’ve ever felt broken, lazy, or “off” because your brain stopped cooperating, this one’s for you. You’re not alone, and you’re not broken — you just need systems that love your brain back. This episode explores: The realities of ADHD and entrepreneurship Why so many neurodivergent women are drawn to self-employment The link between ADHD, autism, PMDD, and RSD How to create systems that work with your brain, not against it The importance of grace, rest, and self-awareness when you’re wired differently Kelly also previews her upcoming 2026 podcast, Recovering Sad Girl, dedicated to late-diagnosed women with ADHD and autism — and why it’s time to normalize mental health conversations in the creator and business space. You can hear the trailer for season 1 on all major streaming platforms! 💜 Apple: https://podcasts.apple.com/us/podcast/introducing-recovering-sad-girl-with-kelly-rocklein/id1837481973?i=1000724801385 💚 Spotify: https://open.spotify.com/episode/0WQ6ueF7QZsTYnxV7zjnD9?si=1d51584dc1744bdb ❤️ YouTube: https://youtube.com/shorts/H5VOxLmbwnQ?feature=share Thanks so much for watching! As a little gift, I’ve added discounts to all of our resources—just for you. Use code “FLASH35” for 35% off our three video courses:· UGC University 🎓 https://go.ugc.pro/offers/6UKA46zT/checkout· Creative Strategy 🤓 https://go.ugc.pro/offers/oAbc82jW/checkout· Creative Strategy x Paid Media Master Class ✨ https://go.ugc.pro/offers/B9awpTFf/checkoutAnd join the UGC Pro Community and receive 35% off for life 🫶 https://go.ugc.pro/offers/doPLyYei/checkout?coupon_code=MEMBER35Did you know that we're on other social platforms? Follow us on...✨ Instagram: https://www.instagram.com/ugc.pro/✨ Twitter: https://x.com/UGCpro_✨ TikTok: https://www.tiktok.com/@kellyandshane?is_from_webapp=1&sender_device=pc ✨ YouTube: https://www.youtube.com/@gougcpro ADHD entrepreneur, ADHD burnout, neurodivergent women, ADHD meds, PMDD and ADHD, ADHD paralysis, executive dysfunction, late ADHD diagnosis, autism and ADHD, creative entrepreneur mental health, neurodivergent business owner, recovering sad girl podcast, Kelly Rocklein, UGC Pro podcast

    39 min
  8. 10/06/2025

    PART 2: From Massage Therapist to Six-Figure Strategist—Sam’s UGC-to-Creative-Strategy Leap!

    This is the follow-up episode to part 1 of 2 (listen to part 1 if you haven't already). In this episode, we dig into UGC creative strategy end-to-end—how ideas become briefs, scripts, and launch-ready ads, plus the metrics that actually matter (ROAS, CTR, hook rate). We cover testing frameworks, balancing performance vs. experimentation, and why “failed” tests still create winning insights. We also talk pricing for UGC creators, the shift from creator → creative strategist, and a grounded take on AI (useful workflows vs. gimmicks). You’ll hear us talk about:— The real creative strategy workflow (ideas → brief/script → sourcing → launch → analyze → iterate).— What “success” means in practice (e.g., ROAS ≥ 2.0) and how to learn from losing ads.— Balancing testing vs. scale: budgets, stakeholder buy-in, and protecting KPIs.— Messaging by audience (Gen Z vs. Gen X) and what that means for LTV.— Pricing & positioning: charging for concepts, strategy, and conversions (not just deliverables).— Building portfolios & case studies from performance data (metrics you can actually show).— AI for efficiency (research, briefs, analysis) vs. avatars and authenticity/disclosure.— Tools & workflows we rely on: Motion, MagicBrief, Foreplay, Notion, Slack, ChatGPT, Meta Ads Manager (+ Prompt Cowboy for prompts). This episode is for you if:You’re a UGC creator who wants to charge more, a freelancer moving into strategy retainers, or a brand/agency partner doubling down on creator-led performance creative. Connect with today’s guest, Sam Stroheker:— LinkedIn: https://www.linkedin.com/in/samantha-stroheker-2b75942b9/— Instagram: https://www.instagram.com/sam.stroheker/ Thanks for listening! Enjoy 35% off our video courses with code FLASH35:— UGC University 🎓 https://go.ugc.pro/offers/6UKA46zT/checkout— Creative Strategy 🤓 https://go.ugc.pro/offers/oAbc82jW/checkout— Creative Strategy x Paid Media Master Class ✨ https://go.ugc.pro/offers/B9awpTFf/checkoutJoin the UGC Pro Community and get 35% off for life 🫶https://go.ugc.pro/offers/doPLyYei/checkout?coupon_code=MEMBER35 Follow us:✨ Instagram: https://www.instagram.com/ugc.pro/✨ X (Twitter): https://x.com/UGCpro_✨ TikTok: https://www.tiktok.com/@kellyandshane We post every Monday on YouTube—subscribe + turn on notifications! I read and reply to all comments:Channel 👉 https://youtu.be/1g2I5DwL-EE Tags/Keywords:ugc, ugc creator, user generated content, creative strategy, creative strategist, fractional creative strategist, performance creative, paid social, meta ads, facebook ads, instagram ads, tiktok ads, ad creative, creative testing, a/b testing, direct response, roas, ctr, hook rate, vtr, scripting, briefs, iterations, raw footage, portfolio, about me video, case studies, motion app, magicbrief, foreplay, notion, chatgpt, prompt cowboy, slack, meta ads manager, freelancer rates, hourly rate, retainers, consulting, burnout, boundaries, creator economy, ugc pro, podcast for creators

    51 min

Ratings & Reviews

5
out of 5
3 Ratings

About

UGC Pro is the go-to podcast where creative strategy, freelancing, and UGC innovation collide. Hosted by Kelly Rocklein—creative director, mentor, and marketer behind $500M+ in brand revenue—this show is packed with tactical advice, honest convos, and real stories from creators scaling their UGC biz. Whether you're pitching clients or folding laundry, tune in weekly for actionable insights that’ll help you grow with confidence and actually get results.

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