Social media does not have to be hard, but avoiding it is not going to make it any easier. My friend and social media strategist Jordan Reynolds had just wrapped an incredible content retreat here in La Jolla, and I knew I could not let her leave without bringing her into the studio. Jordan has spent more than a decade building brands across multiple industries, growing audiences, leading content shoots, managing social media strategy, and helping female founders become more visible without turning themselves into full-time content creators. In this episode, we are talking about what is actually working on social media right now, including Instagram Trial Reels, Threads, and using AI to create content without losing your voice. Jordan breaks it all down in a way that is simple, practical, and immediately actionable. Because you do not need to master every platform or make content complicated. You need to choose your next right step, consistently use your voice, and give yourself permission to get better by actually doing the thing. In this episode, you’ll learn: • Why Instagram Trial Reels are one of the best ways to reach people who do not already follow you • How to test different hooks, topics, and content styles through Trial Reels • Jordan’s practical strategy of posting three Trial Reels, three times a week • Why your discovery content should often be broader than the nurturing content on your profile • How to use Threads to build visibility, promote events, and connect with new people • What to post on Threads when you have no idea what to say • How to train AI to understand your voice, story, audience, beliefs, and offers • Why vague AI prompts create generic content and what to do instead • How to turn one original idea into Reels, carousels, Facebook posts, Stories, and Threads • What immediately causes people to scroll away from a talk-to-camera video • Why your voice becomes stronger the more consistently you use it • How to choose your next right platform instead of trying to show up everywhere at once Your business, message, and calling matter, but people have to be able to see and find you. You do not have to do everything today. Choose your next right step, start experimenting, and use the voice God gave you. CONNECT WITH JORDAN REYNOLDS Instagram: https://www.instagram.com/jordanreynoldsco/ Explore Jordan’s offers and resources: https://stan.store/jordanreynoldsco EXPLORE THE FOR HIS GLORY CEO INNER CIRCLE Are you ready to be surrounded by multiple six and seven figure women who understand the level of business you are building? Apply for the For His Glory CEO Inner Circle: 2026 Inner Circle Application 📥 THE WIFE WHO LEADS - FREE DOWNLOAD Honoring his headship without hiding your calling. You are a high-achieving woman AND a wife. You do not have to choose between your calling and your marriage. Download The Wife Who Leads, my free guide for the woman who leads boldly in business and loves her husband well at home. Download it here: The Wife Who Leads Join our FREE Facebook Group: For His Glory CEO. This is where high-achieving Christian women entrepreneurs gather to build businesses that honor God. Come grow with us. 📲 Connect with Ali: Instagram: @alispitsbergen For His Glory CEO Community: Join the For His Glory CEO Community TODAY! If this episode blessed you, subscribe to the For His Glory CEO Podcast, leave a review, and share it with another woman who is ready to stop hiding and start using her v...