Insightful Edge

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Insightful Edge is the podcast that cuts through financial jargon to deliver clear, honest conversations about money, life, and the choices that shape them. Hosted by lifestyle financial planner Geoff Dyckes, each episode explores real-life stories, practical insights, and empowering ideas to help you live with intention, take control of what you can, and build a life that feels truly yours—no products, no sales, just clarity.

  1. Sep 25

    Season 2 - Episode 8 - Andy Jones - Wooden Spoon Charity

    Wooden Spoon: Changing Children’s Lives   Another episode of Insightful Edge opens with host Geoff Dyckes recommending the book “The Psychology of Money”, highlighting that financial success is driven by behaviour, patience, and compounding.  He suggests reframing the goal from making the most money to using money to live the life you want.   Geoff is joined by Andy Jones, who leads corporate partnerships at Wooden Spoon, rugby’s children’s charity.   The charity has raised over £38m and helped 1.7m children, with funds staying in the region they are raised.   Andy describes urgent unmet demand, gives examples of funded projects and shares his career shift from intense retail entrepreneurship to fulfilling charity work, emphasizing balance, purpose, and measurable impact.   00:00 Welcome and Book Recommendation 03:40 Meet Andy Jones 04:10 Wooden Spoon Origin Story 05:36 How the Charity Works 13:22 Early Life and Retail Hustle 17:07 Burnout and Selling Up 19:23 Finding Wooden Spoon 20:26 Advice to Younger Self 27:50 Closing Thoughts and Takeaways   Useful links mentioned in this episode: www.dyckesfinancial.co.uk Contact the host: Geoff Dyckes: geoff@dyckesfinancial.co.uk Newsletter sign up: https://geoff-dyckes-financial-consultancy-ltd.kit.com/bb5a3a7550 Book an initial Free 15 mins Introduction Phone Call :-  https://calendly.com/geoffdyckes   Guest Info -  Andy Jones  Web - https://woodenspoon.org.uk/ linkedin.com/in/andy-jones-73617933a Book Recommendation The Psychology of Money - Morgan Housel

  2. Aug 7

    Season 2- Episode 7 - Confidence with Simon Greenhill

    Geoff Dyckes welcomes listeners to the Insightful Edge Podcast and shares his learnings for recently reading The Good, the Bad and the Healthy, a book about  about making consistent, informed health choices.   On this episode, Geoff is joined by Simon Greenhill, who has recently completed a 54-hole charity golf challenge that raised money for Cardiac Risk in the Young, a cause linked to his wife’s brother’s death from undiagnosed cardiomyopathy.   Simon talks about their 25-year fundraising efforts that support two annual screening weekends (200 young people each), with around 15 needing follow-up and one or two serious diagnoses.   He goes on to discuss his varied career in live events, performance, and celebrancy having returning to freelance work after COVID.   He and Geoff discuss self-belief, confidence, and being “enough.”   00:00 Welcome to the Podcast 00:49 The Good The Bad and The Healthy 02:24 Meet Simon Greenhill 03:03 Charity Work 06:37 Simon’s Day To Day Roles 13:48 How It All Started 18:19 Dreams and Big Goals 19:14 Advice to Younger Self 23:35 What’s Next 27:19 Closing Reflections   Useful links mentioned in this episode: www.dyckesfinancial.co.uk Contact the host: Geoff Dyckes: geoff@dyckesfinancial.co.uk Newsletter sign up: https://geoff-dyckes-financial-consultancy-ltd.kit.com/bb5a3a7550 Book an initial Free 15 mins Introduction Phone Call :-  https://calendly.com/geoffdyckes   Guest Info -  Simon Greenhill Web - simongreenhill.com www.linkedin.com/in/simongreenhill Book Recommendation The Good, the Bad and the Healthy - Sunna Van Kampen

  3. Jun 23

    Season 2 - Episode 6 - Adrian Kidd

    Geoff returns to Insightful Edge after a short break during which time he has updated his website.   Geoff recommends the Netflix six-part drama series “Legends” to listeners.  This is a true story that explores identity, courage, and purpose when labels and roles are removed.   Geoff is joined by Adrian Kidd, who he met during a George Kinder Evoke Life Planning Training Course held remotely during COVID.   They recall how impactful the Zoom format was and how that connection led to a Masters golf trip.   Adrian shares his career path from Credit Suisse bond trading to becoming a financial advisor, culminating in founding EQ Financial Planning.   He discusses his dream of living in Italy.  Adrian provides some advice to his 22-year-old self and describes launching his new podcast, “Emotionally Invested,” as a practical, personal legacy for his daughter and a way to help others build confidence with money.   00:00 Show Updates and Netflix Pick 01:44 Adrian Kidd 04:34 Masters Trip 06:15 Adrian’s Career Journey 10:45 Dream Life in Italy 12:16 Rethinking Retirement and Purpose 19:36 Advice to Adrian’s 22-Year-Old Self 23:20 Launching “Emotionally Invested” Podcast 26:53 Geoff’s Takeaways and Closing   Useful links mentioned in this episode: www.dyckesfinancial.co.uk Contact the host: Geoff Dyckes: geoff@dyckesfinancial.co.uk Newsletter sign up: https://geoff-dyckes-financial-consultancy-ltd.kit.com/bb5a3a7550 Book an initial Free 15 mins Introduction Phone Call :-  https://calendly.com/geoffdyckes   Guest Info -  Adrian Kidd - Host of Emotionally Invested Podcast. https://emotionally-invested.alitu.com/ eqfinancialplanning.co.uk   Drama  Recommendation Netflix - Legends.

  4. Mar 6

    Season 2 - Episode 5 - Retention First

    SHOW NOTES Geoff Dyckes opens this episode of Insightful Edge reflecting on a recent seven-day trip to Egypt where his new drone was confiscated! This time, Geoff’s book recommendation is “Factfulness” by Hans Rosling. Geoff welcomes back entrepreneur and small business mentor John Lamerton to discuss his upcoming book “Retention First”. John explains the importance of obsessing over existing customers and contrasts relationship-led small businesses with corporates that treat clients as numbers.  Geoff and John discuss referrals, fair pricing, simple follow-ups, and research suggesting retention gains can significantly boost profits. 00:00 Spring and Egypt Trip 01:19 Book Recommendation “Factfulness” 03:50 Introducing John Lamerton 05:11 Writing Retention First 07:10 Customer Obsession - Amazon 11:19 Referrals and Reputation 19:15 Retention Stats and Profit 21:00 New vs Existing Customers 22:29 Serving Not Selling 26:25 Retention Builds Loyalty 30:46 Tips for Founders 36:46 Podcast Takeaways   Useful links mentioned in this episode: www.dyckesfinancial.co.uk Contact the host: Geoff Dyckes: geoff@dyckesfinancial.co.uk Newsletter sign up: https://geoff-dyckes-financial-consultancy-ltd.kit.com/bb5a3a7550 Book an initial Free 15 mins Introduction Phone Call :-  https://calendly.com/geoffdyckes   Guest Info -  John Lamerton - https://www.linkedin.com/in/johnlamerton/ One Percent - https://bigidea.co.uk/one-percent-club/   Book Recommendation Factfulness - by Hans Rosling

  5. Feb 18

    Series 2 - Episode 4 - Ian Dibb - Finding Happiness

    SHOW NOTES   On this episode of Insightful Edge, host Geoff Dyckes recommends the book "Fire in the Hole" by Bob Parsons, founder of GoDaddy and PXG.   Geoff then chats with Ian Dibb, founder of Wayfinder Advisory (mentoring and consulting early-stage founders), founder of the Cornish Diamond Company, and a contributor to Man Down, a UK men’s mental health charity.   Ian recounts building and fundraising for a software startup that failed to find product-market fit, leading to burnout, anxiety, and strain on his family life.   In March/April 2025, he closed the business, explaining that this brought him immediate relief and renewed energy. He explains the pressure founders feel after raising capital, often driven by fear of letting investors down despite investors understanding early-stage risk.   The conversation explores changing definitions of success, the limits of money, valuing time with family, focusing on happiness in the present, and building a legacy through helping others.   00:00 Welcome back and Geoff’s recent exploits 01:58 Book recommendation: 'Fire in the Hole' by Bob Parsons 04:19 Meet this episode’s guest: Ian Dibb 05:20 The experience of founding a business that ultimately failed. 08:37 Using the scars: mentoring other founders 14:37 Redefining success 18:44 Man Down: men's mental health support 23:00 Money Talk: financial literacy and teaching the next generation 24:10 Ian’s advice to his younger self 29:31 Final takeaways     Useful links mentioned in this episode: www.dyckesfinancial.co.uk Contact the host: Geoff Dyckes: geoff@dyckesfinancial.co.uk Newsletter sign up: https://geoff-dyckes-financial-consultancy-ltd.kit.com/bb5a3a7550 Book an initial Free 15 mins Introduction Phone Call :-  https://calendly.com/geoffdyckes   Guest - Ian Dibb  linkedin.com/in/iandibb   Book Recommendation   Fire in the Hole - Bob Parsons.

  6. Jan 28

    Series 2 - Episode 3 - Redefining Success - Phil Allen.

    Redefining Success with Phil Allen   In this episode of Insightful Edge, host Geoff Dyckes welcomes special guest Phil Allen.   Phil discusses his career as a “pyrotechnician”, running a special effects business with his brother.   They delve into the evolution of success, life goals, and the importance of work-life balance.   Phil recounts his journey from wanting to climb the corporate ladder to focusing on a lifestyle business that affords him more personal time and satisfaction.   He shares insights on investment, risk-taking, and the significance of learning from failures.   Phil also reflects on past lessons and gives advice to his younger self, emphasizing emotional intelligence, exploring the world, and the value of diverse experiences.   The episode also touches upon the importance of financial planning and achieving the right balance between saving for the future and enjoying the present.   00:00 Introduction 00:58 Geoff’s New Year, New Car 02:16 Podcast Recommendation: Grapes and Greens 03:16 Introducing Phil Allen: Special Effects Expert 03:33 Phil's Journey in Special Effects 05:58 Business Coaching and The 1% Club 08:37 Defining Success and Lifestyle Business 17:01 Challenges and Learning from Mistakes 26:57 Financial Planning and Life Goals 28:33 Advice to Younger Self 33:31 Conclusion and Book Recommendation   Useful links mentioned in this episode: www.dyckesfinancial.co.uk Contact the host: Geoff Dyckes: geoff@dyckesfinancial.co.uk Newsletter sign up: https://geoff-dyckes-financial-consultancy-ltd.kit.com/bb5a3a7550 Book an initial Free 15 mins Introduction Phone Call :-  https://calendly.com/geoffdyckes   Guest - Phil Allen  LinkedIN https://www.linkedin.com/in/phil-allen-b423541b/

  7. 12/18/2025

    Series 2. Episode . 10 Behaviours to Build a Better Financial Life

    In this episode of the Insightful Edge Podcast, host Geoff Dyckes discusses 10 key behaviours that can significantly improve one's financial wellbeing.   Geoff’s book recommendation this episode is 'Mission Total Resilience' by Ant Middleton, which emphasizes mental strength and resilience.   Geoff moves on to his 10 Behaviours to Build a Better Financial Life.  Each behaviour is illustrated with real client stories to showcase its importance.   Geoff concludes by encouraging listeners to adopt one behaviour that resonates with them to enhance their financial life.   00:00 Welcome to the Insightful Edge Podcast 00:35 Current Financial News: Targeted Support from Banks 02:14 Book Recommendation: Mission Total Resilience by Ant Middleton 03:56 Introduction to the 10 Behaviours for a Better Financial Life 04:32 Behaviour 1: Focus on What You Can Control 06:18 Behaviour 2: Spend with Intention, Not Impulse 07:36 Behaviour 3: Build a Financial Safety Net 09:19 Behaviour 4: Make Small Steps Towards Long-Term Goals 11:03 Behaviour 5: Keep Your Financial Life Simple 12:17 Behaviour 6: Filter Out Noise and Distraction 13:57 Behaviour 7: Protect the Essentials 16:13 Behaviour 8: Automatic Good Behaviours 18:34 Behaviour 9: Invest Calmly and with Purpose 21:22 Behaviour 10: Remember That Money is a Tool, Not the Finish Line 24:43 Conclusion and Final Thoughts   Useful links mentioned in this episode: www.dyckesfinancial.co.uk Contact the host: Geoff Dyckes: geoff@dyckesfinancial.co.uk Newsletter sign up: https://geoff-dyckes-financial-consultancy-ltd.kit.com/bb5a3a7550 Book an initial Free 15 mins Introduction Phone Call :-  https://calendly.com/geoffdyckes

About

Insightful Edge is the podcast that cuts through financial jargon to deliver clear, honest conversations about money, life, and the choices that shape them. Hosted by lifestyle financial planner Geoff Dyckes, each episode explores real-life stories, practical insights, and empowering ideas to help you live with intention, take control of what you can, and build a life that feels truly yours—no products, no sales, just clarity.