I almost built India’s fastest 8-minute delivery startup… and the Government shut it down before launch. In this episode, I walk you through my very real (and slightly ridiculous) journey into the Indian startup ecosystem, from spotting a “market gap” during paneer makhani prep to pitching venture capital investors who loved my plan to out-Blinkit Blinkit. We talk quick commerce, VC funding logic, startup losses, infrastructure scaling, and how tech founders convince themselves they’re 20% smarter than everyone else. If you’re into tech startups, entrepreneurship, startup funding, or India’s delivery wars, this one will feel painfully familiar. And yes, I explain exactly how an 8-minute business model almost became my big break. IN THIS EPISODE 00:00 | The Startup Idea I Almost Raised VC Money For 01:07 | Why 8-Minute Delivery Could’ve Beaten Blinkit 01:44 | The “Market Research” That Changed My Business Plan 03:15 | Naming It, Framing It, and AB Testing Like a Real Founder 03:54 | The 20% Bigger Infrastructure Strategy (And the Risks) 04:30 | Why VCs Loved the Losses — Until Policy Killed It 05:59 | What This Taught Me About Startups, Hype & Reality Sponsor: Coromandel Productions At Coromandel Productions, we aim to showcase human interest & heart-warming stories from all walks of life. We do this through short films, documentaries, sports television, corporate films, feature based content & promotional videos. Instagram: instagram.com/coromandel_productions YouTube: www.youtube.com/@coromandelproductions518 Vimeo: vimeo.com/coromandelproductions Website: coromandel-productions.com Rahul Phondke Rahul Phondke has been a prolific writer of humour columns since his childhood days which ended sometime last year. People are still wondering how this happened. He turned to writing humour at an early age in an effort to find some meaning to the angst of life, which he found almost immediately after his first two cans of beer. Based in Singapore, he is extremely sought after by the locals ...unfortunately most of whom happen to be the police. He is an active member on Facebook and can be easily reached...unless he happens to owe you moneyConnect with Rahul at https://www.linkedin.com/in/rahul |phondke |522a17 Paddy Rangappa Paddy Rangappa has worked in marketing for more than twenty six years. After over a decade in Procter & Gamble in India, Indonesia, and Singapore, he became vice president, brand development for McDonald’s in Asia Pacific, Middle East, and Africa (APMEA) and developed strategies to significantly grow breakfast, beverages, and desserts, especially the McCafé brand, across APMEA. He has also taught Integrated Marketing Communications (IMC) to senior undergraduates and MBA students at the Singapore Management University (SMU). He is the author of Been There Bungled That and Spark. Connect with Paddy at https://www.linkedin.com/in/paddyrangappa/ About the Show The Jest Business is a podcast that pokes fun at the wild world of corporate speak and boardroom absurdities. It’s where business meets banter—with a healthy dose of self-deprecating humour. From buzzwords to bloopers, we decode jargon, laugh at leadership, and challenge the serious side of success.