Gluten Free Unwrapped

Jenny Finke

Gluten-Free Unwrapped peels back the label to reveal the real stories behind the gluten-free brands, trailblazers, and tastemakers shaping the industry. Hosted by Jenny Finke, each episode dives into the journeys of founders, CEOs, makers, and influencers—spotlighting their challenges, innovations, and the passion that fuels their mission. Whether you’re a gluten-free foodie, a curious entrepreneur, or just love a good origin story, this podcast delivers inspiration, insight, and a deeper connection to the people behind the brands you trust.

  1. 5D AGO

    Can You Eat Wheat in Europe? The Truth About “European Bread”

    On this episode of Gluten-Free Unwrapped, Jenny sits down with Love Me Gluten Free’s resident registered dietitian, Molly Winsten, to unpack one of the most common questions in the gluten-free community: “Why can some people eat wheat in Europe, but not in the U.S.?” Is European wheat actually different? Is it lower in gluten? Is glyphosate to blame? Or is something else going on entirely? Together, Jenny and Molly explore: The difference between European and American wheat varietiesHow fermentation practices (like long sourdough fermentation) may affect digestionThe role of glyphosate and modern farming practicesWhy vacation mode can change how your body feelsWhat this means for people with celiac disease, non-celiac gluten sensitivity, and wheat allergiesThe risks of “testing” wheat abroad if you have celiac diseaseInstead of oversimplifying the issue, Jenny and Molly bring science, nuance, and practical guidance to an important topic that’s often misunderstood by people with celiac disease and gluten sensitivities. Connect with Molly Winsten, RD Instagram: @onmollysplate Tiktok: @onmollysplate Connect with Jenny Finke (host) Follow Love Me Gluten Free on Instagram (@lovemeglutenfree) or Facebook (@lovemeglutenfreebox). Follow Jenny's founder content on Instagram at @goodforyouglutenfree and subscribe to her newsletter at welcome.goodforyouglutenfree.com. Connect with Jenny on LinkedIn https://www.linkedin.com/in/jenniferfinke/ Order a Love Me Gluten Free subscription box at lovemeglutenfree.com Chapters 00:00 Introduction to Gluten Sensitivity and Wheat Differences 02:59 Molly's Background and Experience with Gluten-Free Living 05:58 Understanding Wheat: European vs. American Strains 09:00 The Role of Digestion and Lifestyle in Wheat Tolerance 11:52 Theories on Wheat Preparation and Fermentation 15:05 The Impact of Chemicals and Glyphosate on Wheat 18:07 Celiac Disease and Wheat Allergy: The Bottom Line 21:02 Conclusion and Recommendations for Gluten Sensitivity

    35 min
  2. FEB 11

    Maya Tomasello on Creating a Dedicated Gluten-Free Bed & Breakfast in Maryland

    On this week’s episode of Gluten-Free Unwrapped, host Jenny Finke talks with Maya Tomasello, founder of The Inn Berlin — a dedicated gluten-free bed and breakfast in Maryland. After navigating her own celiac diagnosis as a college student and experiencing the stress of traveling without being able to trust the food, Maya decided to create something different. She opened her cozy B&B in the historic town of Berlin, Maryland — just a few miles from Ocean City — and built a space where every guest can enjoy the full bed-and-breakfast experience without anxiety. In this episode, Maya shares her personal journey with celiac disease, how she brought The Inn Berlin to life, the honest realities of running a small hospitality business, and how you can book a stay at her charming B&B. Connect with Maya and The Inn Berlin Website: theinnberlin.com Instagram: @theinnberlin Facebook: @theinnberlin Connect with Jenny Finke (host) Follow Love Me Gluten Free on Instagram (@lovemeglutenfree) and Facebook (@lovemeglutenfreebox). Follow Jenny's founder content on Instagram at @goodforyouglutenfree and subscribe to her newsletter at welcome.goodforyouglutenfree.com. Connect with Jenny on LinkedIn https://www.linkedin.com/in/jenniferfinke/ Order a Love Me Gluten Free subscription box at lovemeglutenfree.com Chapters 00:00 Maya's Journey to Gluten-Free Living 09:54 Founding the Inn Berlin 20:01 The Inn Experience: A Unique Stay 30:03 Community Engagement and Challenges 39:46 Scaling the Business and Future Plans

    49 min
  3. FEB 4

    From Kid Idea to Candy CEO: Alina Morse on Building Zolli Candy

    In this episode of Gluten-Free Unwrapped, Jenny sits down with Alina Morse, the 20-year-old founder and CEO of Zolli Candy, to unpack how a simple childhood question — “Why can’t candy be good for your teeth?” — sparked a multimillion-dollar, better-for-you candy brand. Alina takes us behind the scenes of building Zolli from a kitchen-table idea into a nationally recognized company. She shares how she partnered with dentists and food scientists to develop tooth-friendly formulas, what it really took to land shelf space at Whole Foods Market, and what it’s like growing up while running a fast-scaling business. We also talk about navigating life gluten-free as a kid entrepreneur, how the gluten-free and better-for-you food space has evolved, and the expansion of Zolli beyond lollipops into fan favorites like Zaffi Taffi, Gum Pops, and more. Plus, we wrap with rapid-fire questions covering favorite products, biggest lessons learned, advice for young founders, and what’s next for Alina and Zolli. If you love founder stories, CPG entrepreneurship, or inspiring examples of purpose-driven business, this episode is one you won’t want to miss. Connect with Alina and Zolli Candy Website: https://zollipops.com/ Instagram: @zollicandy Facebook: @ZolliCandy Tiktok: @zollicandy Connect with Jenny Finke (host) Follow Love Me Gluten Free on Instagram (@lovemeglutenfree) and Facebook (@lovemeglutenfreebox). Follow Jenny's founder content on Instagram at @goodforyouglutenfree and subscribe to her newsletter at welcome.goodforyouglutenfree.com. Connect with Jenny on LinkedIn https://www.linkedin.com/in/jenniferfinke/ Order a Love Me Gluten Free subscription box at lovemeglutenfree.com Chapters 00:02 — Meet Alina + the idea that started it all 04:16 — Building tooth-friendly candy (ingredients, partners, taste tests) 06:57 — Gluten-free + allergen-friendly life and why it matters 16:55 — The retail breakthrough: pitching Whole Foods Market and scaling the brand 40:15 — Expanding the lineup: taffies, sour pops, and more 52:38 — Rapid fire + where to buy Zolli

    56 min
  4. JAN 28

    Wheat Unwrapped: Wheat Starch, Hydrolyzed Wheat, “May Contain,” and More Explained

    In this episode of Gluten-Free Unwrapped, Jenny sits down with Love Me Gluten Free’s resident registered dietitian, Molly Winsten, to unpack some of the most confusing — and controversial — topics in the gluten-free world. Together, they dive into what actually happens when wheat shows up on ingredient labels in unexpected ways. From gluten-free wheat starch and hydrolyzed wheat protein to glucose syrup, alcohol derived from wheat, and “may contain” labeling, Jenny and Molly break down what’s safe, what’s misunderstood, and what people with celiac disease and gluten sensitivities truly need to know. They also tackle hot-button questions like: Are McDonald’s fries safe for people with celiac disease? Can you trust foods labeled “made in a shared facility”? And how should consumers interpret precautionary allergen statements without falling into fear or misinformation? This episode is all about cutting through the noise, empowering you to read labels with confidence, and helping you make informed, realistic, and safe choices — without unnecessary restriction or panic. Connect with Molly Winsten Instagram: @onmollysplate Tiktok: @onmollysplate Connect with Jenny Finke (host) Follow Love Me Gluten Free on Instagram (@lovemeglutenfree) or Facebook (@lovemeglutenfreebox). Follow Jenny's founder content on Instagram at @goodforyouglutenfree and subscribe to her newsletter at welcome.goodforyouglutenfree.com. Connect with Jenny on LinkedIn https://www.linkedin.com/in/jenniferfinke/ Order a Love Me Gluten Free subscription box at lovemeglutenfree.com Chapters 00:00 Introduction to Wheat Controversies 02:31 Understanding Wheat and Its Implications 11:06 Gluten-Free Wheat Starch: A New Perspective 14:05 Navigating Wheat Sensitivity and Intolerance 21:32 Controversial Ingredients: Hydrolyzed Wheat and Glucose Syrup 27:57 Distilled Alcohol and Celiac Disease 33:58 The Importance of Labeling and Consumer Awareness

    39 min
  5. JAN 21

    Meet Celeste Bremer, the Visionary Behind May's Gluten Free Market

    In this episode of Gluten-Free Unwrapped, host Jenny Finke sits down with Celeste Bremer, co-founder of May’s Gluten-Free Market — a 100% dedicated gluten-free grocery store and community hub in Rhode Island. Celeste shares how celiac disease shaped her family’s journey and sparked the idea to create a safe, welcoming space where gluten-free shoppers could finally browse without fear or frustration. She opens up about the realities of launching and scaling a niche grocery business, from supply chain challenges to building trust within the gluten-free community. Together, Jenny and Celeste dive into what makes May’s Market so special, the emotional connections customers form with truly safe spaces, and why community-driven businesses matter more than ever. Celeste also offers insight into the future of gluten-free retail and what it really takes to survive — and thrive — in today’s competitive grocery landscape. Connect with Celeste and May's Gluten Free Market Website: maysglutenfreemarket.com Instagram: @maysglutenfreemarket Facebook: @maysglutenfreemarket Connect with Jenny Finke (host) Follow Love Me Gluten Free on Instagram (@lovemeglutenfree) and Facebook (@lovemeglutenfreebox). Follow Jenny's founder content on Instagram at @goodforyouglutenfree and subscribe to her newsletter at welcome.goodforyouglutenfree.com. Connect with Jenny on LinkedIn https://www.linkedin.com/in/jenniferfinke/ Order a Love Me Gluten Free subscription box at lovemeglutenfree.com Chapters 00:00 Introduction to Celeste Bremer and May's Market 02:38 Personal Journey: Diagnoses and Challenges 05:55 The Birth of May's Gluten-Free Market 08:39 Navigating Celiac Disease and Type 1 Diabetes 12:00 Creating a Safe Haven for Gluten-Free Shoppers 14:45 Expanding Offerings: From Grocery to Prepared Foods 17:42 Collaboration and Community in Gluten-Free Business 20:44 Future Vision: Growth and New Opportunities 23:42 Sourcing Unique Gluten-Free Products 26:30 The Changing Landscape of Gluten-Free Options 30:55 The Value of Curation in Gluten-Free Products 35:50 Building Community and Supporting Small Businesses 40:56 Challenges of Running a Niche Market 47:29 Family Involvement in Business 51:50 Personal Growth and Business Lessons 55:54 Connecting with the Community

    48 min
  6. JAN 14

    Why is Everyone Eliminating So Many Foods? Unpacking Food Intolerances Beyond Gluten

    In this episode of Gluten Free Unwrapped, host Jenny Finke and registered dietitian Molly Winsten discuss the complexities of food intolerances, allergies, and the impact of dietary restrictions on mental health. They explore Molly's personal journey with celiac disease, the importance of understanding the difference between allergies and intolerances, and the potential pitfalls of self-diagnosis. The conversation also delves into elimination diets, the risks of long-term restrictions, and the significance of food as both fuel and comfort. Connect with Molly Winsten Molly can be reached at molly@lovemeglutenfree.com (she's our team RD) Instagram: @onmollysplate Tiktok: @onmollysplate Connect with Jenny Finke (host) Follow Love Me Gluten Free on Instagram (@lovemeglutenfree) or Facebook (@lovemeglutenfreebox). Follow Jenny's founder content on Instagram at @goodforyouglutenfree and subscribe to her newsletter at welcome.goodforyouglutenfree.com. Connect with Jenny on LinkedIn https://www.linkedin.com/in/jenniferfinke/ Order a Love Me Gluten Free subscription box at lovemeglutenfree.com Chapters 00:00 Introduction to Food Intolerances 01:16 Molly's Background and Celiac Disease Journey 04:04 The Impact of Food Allergies on Life Choices 07:55 Understanding Food Intolerances 09:19 Distinguishing Between Allergies and Intolerances 12:01 Self-Diagnosis and Misattribution of Symptoms 16:20 Elimination Diets: The Right Approach 20:01 The Risks of Long-Term Elimination Diets 23:38 Building Tolerance to Dairy and Other Foods 27:28 The Casein and Gluten Connection: Myth or Reality? 32:36 The Mental Toll of Food Restrictions 41:41 Conclusion and Resources for Further Learning

    40 min
5
out of 5
16 Ratings

About

Gluten-Free Unwrapped peels back the label to reveal the real stories behind the gluten-free brands, trailblazers, and tastemakers shaping the industry. Hosted by Jenny Finke, each episode dives into the journeys of founders, CEOs, makers, and influencers—spotlighting their challenges, innovations, and the passion that fuels their mission. Whether you’re a gluten-free foodie, a curious entrepreneur, or just love a good origin story, this podcast delivers inspiration, insight, and a deeper connection to the people behind the brands you trust.

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