The Marketing with Love Podcast

Marketly Digital
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  • Marketing

Strategic Growth for DentalSick of generic dental marketing that fails? Welcome to The Marketing with Love Podcast! The show that flips the script on outdated tactics and shows how you how to grow with heart and strategy.  Hosted by Shannon Mackey, co-founder of Marketly Digital, you’ll get behind-the-scenes insights to scale your practices into powerhouse brands. Each week, Shannon will dive into the stories from dental experts and growth-obsessed marketers, so you can steal what’s working and ditch what’s not. With 2,500+ practices served nationwide, these strategies are anything but theory. They’re proven. Whether you’re running one or multiple dental practices, this podcast gives you the tools (and the love) to scale with purpose. Subscribe now — and start turning strategy into patient growth. Check us out at www.marketlydigital.com MARKETLY DIGITAL360-283-5001team@roadsidedentalmarketing.com1242 State Ave, Suite I PMB #269Marysville, WA 98270 STAY CONNECTED: Facebook -   / marketly.dgtl Instagram -   / marketlydigital LinkedIn -   / marketlydgtl Twitter - https://x.com/marketlydgtlPinterest -   / marketly_digital Yelp - https://www.yelp.com/biz/marketly-dig...

Episodes

  1. Multi-Location Growth Stories: Lessons from Practices That Expanded Successfully

    11/18/2025

    Multi-Location Growth Stories: Lessons from Practices That Expanded Successfully

    Are you running 2–5 dental practices but STILL hitting growth barriers? You're not alone—and you're in the right place. In this episode, Shannon and Kelsey break down real stories from multi-location dental groups that went from stuck… to fully booked… to expanding. You’ll see how: ✔ Hylan Dental Care turned a “problem child” location into one of their busiest and expanded to more offices ✔ Dr. Sara Mahmood (brush365) systemized her marketing, strengthened her brand, and became locally known as the “Elvis Presley of Dentistry” ✔ Gallery B Smiles went from overlooked to overbooked in one of the most saturated markets If you're a dental group owner, partner, or operator—this episode gives you clarity on what’s slowing you down and what to fix first. 🔥 WHAT YOU’LL LEARN ✔ Why one weak location drains the whole group ✔ How to fix underperforming practices ✔ The power of omnipresent marketing ✔ Why video is the #1 trust-builder in 2025 ✔ How to scale from 2 → 5 locations with predictability 👉 Ready to Grow Your Dental Group? Click the link: https://www.marketlydigital.com/conta... to book your free strategy call. We’ll build a personalized growth plan that helps you stand out, attract high-value patients, and scale sustainably. Subscribe now for more real growth stories, practical strategies, and insights from practices that are winning—one step at a time. MARKETLY DIGITAL 360-283-5001 team@roadsidedentalmarketing.com 1242 State Ave, Suite I PMB #269 Marysville, WA 98270 VISIT OUR WEBSITE: https://www.marketlydigital.com https://www.marketlydigital.com/contact-us/ STAY CONNECTED: Facebook - https://www.facebook.com/marketly.dgtl/ Instagram - https://www.instagram.com/marketlydigital/ LinkedIn - https://www.linkedin.com/company/marketlydgtl/ Twitter - https://x.com/marketlydgtl Pinterest - https://www.pinterest.com/marketly_digital/ Yelp - https://www.yelp.com/biz/marketly-digital-marysville

    17 min
  2. How to Grow Your Dental Practice by Reaching Spanish-Speaking Patients

    08/08/2025

    How to Grow Your Dental Practice by Reaching Spanish-Speaking Patients

    How to Grow Your Dental Practice by Reaching Spanish-Speaking Patients In this episode, we dive deep into one of the biggest untapped growth opportunities for dental practices—Spanish-speaking patients! Did you know there are over 42 million Spanish speakers in the U.S.? Yet most dental practices still market only in English. In this video, I’m sharing simple, practical tips to authentically connect with this amazing community and boost your patient base. We’ll cover everything from translating your marketing the right way (hint: Google Translate isn’t enough) to creating heartfelt Spanish videos, leveraging bilingual staff, and running low-effort, high-impact Spanish-language ads. Plus, we’ll talk about fun referral strategies, community-building events, and why this is a “blue ocean” opportunity your practice can't afford to ignore. If you’ve been wanting to grow your practice, this is where to start! Subscribe now — and start turning strategy into patient growth. MARKETLY DIGITAL 360-283-5001 team@roadsidedentalmarketing.com 1242 State Ave, Suite I PMB #269 Marysville, WA 98270 VISIT OUR WEBSITE: https://www.marketlydigital.com https://www.marketlydigital.com/contact-us/ STAY CONNECTED: Facebook - https://www.facebook.com/marketly.dgtl/ Instagram - https://www.instagram.com/marketlydigital/ LinkedIn - https://www.linkedin.com/company/marketlydgtl/ Twitter - https://x.com/marketlydgtl Pinterest - https://www.pinterest.com/marketly_digital/ Yelp - https://www.yelp.com/biz/marketly-digital-marysville

    17 min
  3. The Dental Branding Mistake That’s Costing You Patients

    08/08/2025

    The Dental Branding Mistake That’s Costing You Patients

    The Dental Branding Mistake That’s Costing You Patients Is your dental brand too dependent on one doctor? If your patients always ask for the same provider—or your marketing still revolves around a single face—it might be time to rethink your branding strategy. In this video, I’m breaking down the exact steps we use at Marketly to help multi-provider dental practices build consistent, scalable, and trustworthy brands. From identifying red flags (like patients only requesting one doc) to showcasing your team without becoming “faceless,” we’re covering how to future-proof your brand and attract high-value patients. Whether you're just adding associates or already running multiple locations, this one's a must-watch Subscribe now — and start turning strategy into patient growth. MARKETLY DIGITAL 360-283-5001 team@roadsidedentalmarketing.com 1242 State Ave, Suite I PMB #269 Marysville, WA 98270 VISIT OUR WEBSITE: https://www.marketlydigital.com https://www.marketlydigital.com/contact-us/ STAY CONNECTED: Facebook - https://www.facebook.com/marketly.dgtl/ Instagram - https://www.instagram.com/marketlydigital/ LinkedIn - https://www.linkedin.com/company/marketlydgtl/ Twitter - https://x.com/marketlydgtl Pinterest - https://www.pinterest.com/marketly_digital/ Yelp - https://www.yelp.com/biz/marketly-digital-marysville

    14 min
  4. How to Prepare for Your Dental Video Shoot (Step-by-Step Guide)

    06/13/2025

    How to Prepare for Your Dental Video Shoot (Step-by-Step Guide)

    How to Prepare for Your Dental Video Shoot (Step-by-Step Guide) WATCH ON YOUTUBE Is the camera your worst enemy—or your biggest opportunity? Most dentists feel awkward, robotic, or completely lost when it comes to showing up on video. In this wildly honest and refreshingly real guide, Shannon walks you through the exact mindset, prep, and steps you need to create engaging, trust-building dental videos—without sounding like a stiff, over-rehearsed commercial. Whether you’re launching your first video shoot or need a better content strategy for your practice, this guide will make you laugh, relax, and finally say: “I got this!” Subscribe now — and start turning strategy into patient growth. MARKETLY DIGITAL 360-283-5001 team@roadsidedentalmarketing.com 1242 State Ave, Suite I PMB #269 Marysville, WA 98270 VISIT OUR WEBSITE: https://www.marketlydigital.com https://www.marketlydigital.com/contact-us/ STAY CONNECTED: Facebook - https://www.facebook.com/marketly.dgtl/ Instagram - https://www.instagram.com/marketlydigital/ LinkedIn - https://www.linkedin.com/company/marketlydgtl/ Twitter - https://x.com/marketlydgtl Pinterest - https://www.pinterest.com/marketly_digital/ Yelp - https://www.yelp.com/biz/marketly-digital-marysville

    11 min
  5. Do People Still Google for Dentists in 2025?

    06/13/2025

    Do People Still Google for Dentists in 2025?

    Do People Still Google for Dentists in 2025? WATCH ON YOUTUBE Are patients still Googling for dentists — or has social media taken over in 2025? This is the question we hear every day from dentists, and in this video, we’re breaking it all down. Based on hundreds of real convos with dental practices, we’re uncovering why SEO vs. social is the wrong debate — and how smart practices are using both to show up where patients are already looking. Subscribe now — and start turning strategy into patient growth. MARKETLY DIGITAL 360-283-5001 team@roadsidedentalmarketing.com 1242 State Ave, Suite I PMB #269 Marysville, WA 98270 VISIT OUR WEBSITE: https://www.marketlydigital.com https://www.marketlydigital.com/contact-us/ STAY CONNECTED: Facebook - https://www.facebook.com/marketly.dgtl/ Instagram - https://www.instagram.com/marketlydigital/ LinkedIn - https://www.linkedin.com/company/marketlydgtl/ Twitter - https://x.com/marketlydgtl Pinterest - https://www.pinterest.com/marketly_digital/ Yelp - https://www.yelp.com/biz/marketly-digital-marysville

    12 min
  6. How to Attract More Patients to Your Fee-for-Service Dental Practice

    06/13/2025

    How to Attract More Patients to Your Fee-for-Service Dental Practice

    How to Attract More Patients to Your Fee-for-Service Dental Practice WATCH ON YOUTUBE Why is marketing so hard for fee-for-service dental practices—and how can you fix it fast? Running a fee-for-service dental practice can feel like navigating a minefield. You're trying to attract high-quality patients without sounding salesy or discounting your expertise. In this episode of Marketly, you'll discover the strategic marketing moves that make all the difference. From patient psychology post-COVID to zero-click marketing and personalized care, Shannon and Kelsey reveal practical tips to help you build trust, boost reputation, and grow your practice the right way. Subscribe now — and start turning strategy into patient growth. MARKETLY DIGITAL 360-283-5001 team@roadsidedentalmarketing.com 1242 State Ave, Suite I PMB #269 Marysville, WA 98270 VISIT OUR WEBSITE: https://www.marketlydigital.com https://www.marketlydigital.com/contact-us/ STAY CONNECTED: Facebook - https://www.facebook.com/marketly.dgtl/ Instagram - https://www.instagram.com/marketlydigital/ LinkedIn - https://www.linkedin.com/company/marketlydgtl/ Twitter - https://x.com/marketlydgtl Pinterest - https://www.pinterest.com/marketly_digital/ Yelp - https://www.yelp.com/biz/marketly-digital-marysville

    17 min
  7. How to Grow Your Dental Practice: A Proven Marketing Strategy

    06/13/2025

    How to Grow Your Dental Practice: A Proven Marketing Strategy

    How to Grow Your Dental Practice: A Proven Marketing Strategy WATCH ON YOUTUBE Struggling to attract high-paying patients and grow your dental practice? The key isn’t just ads or social media—it’s having the right strategy. In this podcast, Dom + Shannon reveal a proven, step-by-step marketing framework to help dentists: ✅ Attract more ideal patients consistently ✅ Make your marketing ROI predictable & profitable ✅ Scale your practice to new locations & providers ✅ Build a high-performance culture that drives success Inside This Episode: 🔹 Why strategy beats tactics in dental marketing 🔹 The 4 essential pillars of a successful practice 🔹 How omnipresence marketing can 10X patient acquisition 🔹 The biggest branding mistakes dentists make 🔹 How to track the right metrics for sustainable growth Subscribe now — and start turning strategy into patient growth. MARKETLY DIGITAL 360-283-5001 team@roadsidedentalmarketing.com 1242 State Ave, Suite I PMB #269 Marysville, WA 98270 VISIT OUR WEBSITE: https://www.marketlydigital.com https://www.marketlydigital.com/contact-us/ STAY CONNECTED: Facebook - https://www.facebook.com/marketly.dgtl/ Instagram - https://www.instagram.com/marketlydigital/ LinkedIn - https://www.linkedin.com/company/marketlydgtl/ Twitter - https://x.com/marketlydgtl Pinterest - https://www.pinterest.com/marketly_digital/ Yelp - https://www.yelp.com/biz/marketly-digital-marysville

    32 min
  8. Attract Patients with Heart-Centered Dental Marketing (Without Feeling Salesy)

    06/13/2025

    Attract Patients with Heart-Centered Dental Marketing (Without Feeling Salesy)

    Attract Patients with Heart-Centered Dental Marketing (Without Feeling Salesy) WATCH ON YOUTUBE Are you struggling to attract new dental patients without feeling like you're being too salesy? In this video, we’re diving deep into Heart-Centered Dental Marketing—a transformative approach that helps you grow your dental practice authentically while building real, lasting connections with your patients. ❤️ Forget pushy sales tactics! We’ll show you how to attract the right patients by focusing on your core values, team culture, and authentic brand messaging. Book Mentioned: TeamWork: How to Build a High-Performance Team - https://a.co/d/j0yYkyj Subscribe now — and start turning strategy into patient growth. MARKETLY DIGITAL 360-283-5001 team@roadsidedentalmarketing.com 1242 State Ave, Suite I PMB #269 Marysville, WA 98270 VISIT OUR WEBSITE: https://www.marketlydigital.com https://www.marketlydigital.com/contact-us/ STAY CONNECTED: Facebook - https://www.facebook.com/marketly.dgtl/ Instagram - https://www.instagram.com/marketlydigital/ LinkedIn - https://www.linkedin.com/company/marketlydgtl/ Twitter - https://x.com/marketlydgtl Pinterest - https://www.pinterest.com/marketly_digital/ Yelp - https://www.yelp.com/biz/marketly-digital-marysville

    19 min
  9. Why Your Dental Practice Needs Internal Marketing (And How to Do It Right!)

    06/13/2025

    Why Your Dental Practice Needs Internal Marketing (And How to Do It Right!)

    Why Your Dental Practice Needs Internal Marketing (And How to Do It Right!) WATCH ON YOUTUBE Are you spending thousands on marketing but still struggling to keep patients coming back? If so, you’re missing out on the power of internal marketing—the secret weapon for boosting patient retention, increasing referrals, and skyrocketing profitability without constantly chasing new leads. In this video, we’ll break down proven internal marketing strategies that help dental practices turn existing patients into raving fans and referral champions. Learn how simple reactivation campaigns can bring back old patients, how to create a VIP experience that keeps them loyal, and why marketing psychology plays a crucial role in patient engagement. Plus, we’ll reveal the #1 mistake dentists make with reviews—and how to fix it instantly! Watch now and start growing your practice the smart and profitable way. Subscribe now — and start turning strategy into patient growth. MARKETLY DIGITAL 360-283-5001 team@roadsidedentalmarketing.com 1242 State Ave, Suite I PMB #269 Marysville, WA 98270 VISIT OUR WEBSITE: https://www.marketlydigital.com https://www.marketlydigital.com/contact-us/ STAY CONNECTED: Facebook - https://www.facebook.com/marketly.dgtl/ Instagram - https://www.instagram.com/marketlydigital/ LinkedIn - https://www.linkedin.com/company/marketlydgtl/ Twitter - https://x.com/marketlydgtl Pinterest - https://www.pinterest.com/marketly_digital/ Yelp - https://www.yelp.com/biz/marketly-digital-marysville

    16 min
  10. How to Boost Your Dental Team’s Morale (And Keep A-Players Long-Term)

    06/13/2025

    How to Boost Your Dental Team’s Morale (And Keep A-Players Long-Term)

    How to Boost Your Dental Team’s Morale (And Keep A-Players Long-Term) WATCH ON YOUTUBE Is your dental team feeling burned out, disconnected, or just not “on” lately? You’re not alone—and it’s more common than you think. In this episode, we’re pulling back the curtain on how we completely transformed our team’s morale in 2024—and how you can apply the same strategies inside your practice starting tomorrow. We’re Shannon and Arron from Marketly Digital, and while we normally talk marketing, today we’re diving into something even more important—your team. We’ve seen practices hit a plateau or face constant turnover, not because of poor marketing, but because of team culture issues. So we’re sharing the real, practical systems we use—like daily huddles, personal goal mapping, mission-driven leadership, and how to “market” your vision to your team first. If you want a dental team that loves what they do, sticks around, and helps grow your practice from the inside out, this one’s for you. Want to go deeper on building a high-performance team? This book made a big impact on us: TeamWork by Natalie Dawson: https://shorturl.at/uDUW7 Subscribe now — and start turning strategy into patient growth. MARKETLY DIGITAL 360-283-5001 team@roadsidedentalmarketing.com 1242 State Ave, Suite I PMB #269 Marysville, WA 98270 VISIT OUR WEBSITE: https://www.marketlydigital.com https://www.marketlydigital.com/contact-us/ STAY CONNECTED: Facebook - https://www.facebook.com/marketly.dgtl/ Instagram - https://www.instagram.com/marketlydigital/ LinkedIn - https://www.linkedin.com/company/marketlydgtl/ Twitter - https://x.com/marketlydgtl Pinterest - https://www.pinterest.com/marketly_digital/ Yelp - https://www.yelp.com/biz/marketly-digital-marysville

    17 min
  • 10 Episodes

About

Strategic Growth for DentalSick of generic dental marketing that fails? Welcome to The Marketing with Love Podcast! The show that flips the script on outdated tactics and shows how you how to grow with heart and strategy.  Hosted by Shannon Mackey, co-founder of Marketly Digital, you’ll get behind-the-scenes insights to scale your practices into powerhouse brands. Each week, Shannon will dive into the stories from dental experts and growth-obsessed marketers, so you can steal what’s working and ditch what’s not. With 2,500+ practices served nationwide, these strategies are anything but theory. They’re proven. Whether you’re running one or multiple dental practices, this podcast gives you the tools (and the love) to scale with purpose. Subscribe now — and start turning strategy into patient growth. Check us out at www.marketlydigital.com MARKETLY DIGITAL360-283-5001team@roadsidedentalmarketing.com1242 State Ave, Suite I PMB #269Marysville, WA 98270 STAY CONNECTED: Facebook -   / marketly.dgtl Instagram -   / marketlydigital LinkedIn -   / marketlydgtl Twitter - https://x.com/marketlydgtlPinterest -   / marketly_digital Yelp - https://www.yelp.com/biz/marketly-dig...

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