The BRAND REHAB Podcast

Bryan Ruiz Jimenez

Brand Rehab uncovers the raw, unspoken truths about marketing, brand, design, and AI. 20-year veteran and brand strategist Bryan Ruiz Jimenez leads candid discussions on industry taboos, interviewing authoritative industry guests, and giving you exclusive access to the important conversations happening behind closed doors that you need to know about. Get the unfiltered insights you need to heal your brand and thrive.

Episodes

  1. 08/20/2025

    Ep#008 - AI and The Future of Design, with design legend Jose Caballer (TheSystm.co), co-founder of TheFutur

    The world of creative work is at a crossroads, with new AI tools forcing us to confront a pivotal question: will AI be the competitor that replaces human designers, or the ultimate collaborator that unlocks a new era of creative potential? "The best way to predict the future is to design it” said Buckminster Fuller. Join me and special guest Jose Caballer as we explore AI and The Future of Design on this Episode 8 of The BRAND REHAB Podcast. Discover what it means to be a creator in a world where artificial intelligence is both a tool and a powerful partner, and learn how to unlock the huge potential inside of AI... and inside of you! Jose Caballer is a design legend. He's the co-founder of hugely popular design Youtube channel, The Futur (formerly The Skool), along with co-founder Chris Do. Jose is the author of the CORE Strategy framework and has been using CORE to help align brands with users and teams with each other for many years. Jose studied graphic design at Art Center College of Design and was then schooled by the .COM boom at Razorfish, one of the first Digital Agencies in the 90’s. In 2001 he started his own pirate ship called The Groop, a digital agency he ran for 11 years. There he got his “Street MBA” and got to work with diverse creative clients such as Al Gore, Jamie Oliver, Thomas Keller, Alice Waters, corporate clients like Disney and Nike, and over 30 startups including MySpace and One Drop. On top of working with amazing brands, Jose is unlocking the unlimited inner potential of creative leaders at TheSystm.co Follow Jose on Instagram: @josecaballer Work with Jose: http://thesystm.co Design Your True Self: https://thesystm.co/mycore The Brand Rehab podcast uncovers the raw, unspoken truths of branding, design, and marketing. 20-year creative industry veteran and brand strategist Bryan Ruiz Jimenez leads candid discussions on industry taboos, interviews authoritative industry guests, and gives you exclusive access to the conversation happening behind closed doors that you need to know about in order to level up. Get the unfiltered insights you need to detox your brand and thrive. This episode is brought to you in partnership with SONY. !!! For a limited time SONY is offering our viewers FREE SHIPPING on nearly every product, check out their shop now: >>> https://www.dpbolvw.net/click-101077829-15367498 __ This episode includes affiliate links—if you buy through them, it helps support the show, and I really appreciate it!

    1h 18m
  2. 07/06/2025

    Ep#005 - The Mayhem of Marketing Terms: What Really is Marketing? (Part 1)

    This episode is brought to you in partnership with SONY. What does "marketing" even mean, anyway!? In the fast-paced world of business, words are not just descriptors, they're the foundation of understanding, of strategy, and of execution. The widespread misuse of marketing terms has weakened that critical foundation (with many people and organizations using the same words to mean different things), and has completely overlaid it with popular misconceptions that lead to widespread miscommunication, wasted resources, and missed opportunities. I call marketing The Modern Day “Tower of BABBLE”. How bad is this problem really? Can establishing shared definitions and language offer meaningful benefits? Join Bryan Ruiz Jimenez and Kevin Mooney as they venture deep into this vitally important topic. This episode is brought to you in partnership with SONY. For a limited time SONY is offering our viewers FREE SHIPPING on nearly every product, check out their shop now: https://www.dpbolvw.net/click-101077829-15367498 The BRAND REHAB podcast uncovers the raw, unspoken truths of branding, design, and marketing. 20-year creative industry veteran and brand strategist Bryan Ruiz Jimenez leads candid discussions on industry taboos, interviews authoritative industry guests, and gives you exclusive access to the conversation happening behind closed doors that you need to know about in order to level up. Get the unfiltered insights you need to heal your brand and thrive. Hit the like and subscribe buttons, and share this episode with friends and colleagues. __ This episode includes affiliate links—if you buy through them, it helps support the show, and I really appreciate it!

    1h 42m

About

Brand Rehab uncovers the raw, unspoken truths about marketing, brand, design, and AI. 20-year veteran and brand strategist Bryan Ruiz Jimenez leads candid discussions on industry taboos, interviewing authoritative industry guests, and giving you exclusive access to the important conversations happening behind closed doors that you need to know about. Get the unfiltered insights you need to heal your brand and thrive.