Vera House Podcast

Vera House Studios

A creative dispatch with Richmond entrepreneurs, founders, and modern creatives shaping the future — one story, one project, one idea at a time. Recorded in Richmond, Virginia, Vera House is where conversation meets craft. From local legends to global movements, this is for makers, artists, creators, and doers.

  1. Richmond “City of Darkness”, Chaos & Coverups (FOIA concerns, traffic, growth, etc) — Unscripted #046

    5D AGO ·  VIDEO

    Richmond “City of Darkness”, Chaos & Coverups (FOIA concerns, traffic, growth, etc) — Unscripted #046

    Got thoughts? Throw them at us by sending a text here Vera Creative Club Merch: https://veraclub.myshopify.com/ In this episode of Vera House Unscripted, we discuss a range of Richmond topics including city growth, driving culture, government transparency, and local events. We start with how quickly Richmond is growing and how that’s showing up in everyday life, especially on the roads with more traffic, distracted driving, and increasingly unpredictable behavior. The conversation expands into broader observations about awareness, personal responsibility, and how small decisions from others can have real consequences. We talk about how modern distractions, especially phones, are impacting attention and behavior in public spaces. We also discuss Richmond being labeled the “City of Darkness” in relation to FOIA concerns, and what that means for government transparency, access to information, and overall trust in local systems. From there, we get into a wider conversation around power, influence, and how access and relationships often matter more than money. Throughout the episode, we also touch on Vera House’s involvement in the Richmond community, including events like the Monument Avenue 10K, Pyre Sauna, and Rest Fest, along with ideas for future community-driven experiences. Topics include Richmond growth, traffic and driving culture, distracted driving, public awareness, FOIA and government transparency, City of Darkness, power and influence, Richmond events, Monument Avenue 10K, Pyre Sauna, Rest Fest, and Richmond community culture. Quick interjection to invite you to Vera House Studios. If you are a local Richmond business, entrepreneur, brand owner, or service provider—and you know you need to create better content to get your products and services in front of the right people—we can help. Support the show Get more info about our studio here. This podcast is produced by Vera House — a creative club and premium media studio based in Richmond, Virginia. Our studio exists to champion local brands, creative expression, rva culture, and produce high-impact content for founders, makers, and modern businesses. Follow the movement: instagram.com/verahouse.co youtube.com/@verahousepod verahouse.co Hosted by Myke Metzger & Perri Young: instagram.com/mykemetzger instagram.com/planetperri

    1h 15m
  2. Richmond is Slowing Down: Inside Pyre’s Sauna & Cold Plunge Community #045

    APR 25 ·  VIDEO

    Richmond is Slowing Down: Inside Pyre’s Sauna & Cold Plunge Community #045

    Got thoughts? Throw them at us by sending a text here Learn more and book a session: https://pyresauna.com Use code VERAHOUSE for 15% off Follow Pyre on Instagram: https://www.instagram.com/pyre_sauna In this episode, we sit down with Julien Robert and Wes McLaughlin, founders of Pyre Sauna — a new social wellness concept in Richmond, Virginia built around wood-fired sauna, cold plunge, and intentional community. Pyre is not a traditional gym or spa. It’s a tech-free space designed to help people slow down, disconnect, and reconnect — with themselves and with others. We talk about the rapid growth of Richmond, how modern life has made people more disconnected than ever, and why spaces like Pyre are starting to emerge as a response. Julien and Wes share the origin story behind Pyre, from a sauna experience in Charlottesville to traveling internationally and studying bathhouse culture across Europe. They explain how ancient sauna traditions are being adapted into a modern, community-driven experience here in Richmond. We also get into the real benefits of sauna and cold plunge — not just physical recovery, but mental clarity, emotional regulation, and what they call “capacity building.” This episode covers: Why Richmond is craving more intentional third spacesThe difference between social connection and being around peopleHow sauna and cold plunge impact dopamine, stress, and overall wellbeingWhy productivity culture is working against usThe role of breathwork and guided sessionsThe history of sauna and why this is not a trendHow Pyre is building a social wellness club in RichmondPyre is officially open including sauna sessions, cold plunges, guided classes, and social events. Quick interjection to invite you to Vera House Studios. If you are a local Richmond business, entrepreneur, brand owner, or service provider—and you know you need to create better content to get your products and services in front of the right people—we can help. Support the show Get more info about our studio here. This podcast is produced by Vera House — a creative club and premium media studio based in Richmond, Virginia. Our studio exists to champion local brands, creative expression, rva culture, and produce high-impact content for founders, makers, and modern businesses. Follow the movement: instagram.com/verahouse.co youtube.com/@verahousepod verahouse.co Hosted by Myke Metzger & Perri Young: instagram.com/mykemetzger instagram.com/planetperri

    1h 10m
  3. Richmond’s Thrift Culture, Sustainable Fashion & Community Impact: The Goodwill Challenge #044

    APR 22 ·  VIDEO

    Richmond’s Thrift Culture, Sustainable Fashion & Community Impact: The Goodwill Challenge #044

    Got thoughts? Throw them at us by sending a text here For Earth Day we want to share a reminder that a lot of what we own still has value — and small decisions like donating or shopping secondhand can have a real impact on our local Richmond community. Learn more about Goodwill of Central and Coastal Virginia: https://goodwillvirginia.org Visit your local Goodwill location: https://goodwillvirginia.org/location-finder/ We took on a challenge to reset our wardrobes using only Goodwill right here in Richmond — but what started as a simple experiment quickly turned into a deeper look at sustainability, secondhand fashion, and the real impact of donating and thrifting in our local community. After clearing out our closets and donating everything we no longer wear, we visited one of Goodwill’s largest locations in Central Virginia to see what actually happens behind the scenes. From intake and sorting to how items make it back onto the floor, we got a full look at the lifecycle of donated goods. We also sat down with Laura Faison, Chief Communications Officer for Goodwill of Central and Coastal Virginia, to talk about the bigger picture — including workforce development, job training programs, and how every donation and purchase directly supports individuals facing barriers to employment here in Richmond. Then we put it to the test. We went into the store with a plan to build complete outfits from scratch using only what we could find — challenging ourselves to be intentional, resourceful, and step outside of our usual habits. This episode covers: Thrifting in Richmond and the reality of secondhand shoppingThe environmental impact of clothing waste and overconsumptionHow Goodwill supports workforce development in Central VirginiaWhat actually happens after you donate your clothesWhether it’s possible to rebuild a wardrobe using only thrifted piecesQuick interjection to invite you to Vera House Studios. If you are a local Richmond business, entrepreneur, brand owner, or service provider—and you know you need to create better content to get your products and services in front of the right people—we can help. Support the show Get more info about our studio here. This podcast is produced by Vera House — a creative club and premium media studio based in Richmond, Virginia. Our studio exists to champion local brands, creative expression, rva culture, and produce high-impact content for founders, makers, and modern businesses. Follow the movement: instagram.com/verahouse.co youtube.com/@verahousepod verahouse.co Hosted by Myke Metzger & Perri Young: instagram.com/mykemetzger instagram.com/planetperri

    36 min
  4. Richmond’s Wellness Movement, Rest Culture & Community Spaces: Inside RVA's Rest Fest #43

    APR 11 ·  VIDEO

    Richmond’s Wellness Movement, Rest Culture & Community Spaces: Inside RVA's Rest Fest #43

    Got thoughts? Throw them at us by sending a text here RSVP for Richmond's Rest Fest: https://www.rvarestfest.com In today's episode we’re joined by Rick Plautz and Lindsay Hess, the team behind Rest Fest—a Richmond-based wellness festival bringing together yoga, breathwork, sound healing, and recovery-focused experiences into one open, community-driven environment. We talk through what Rest Fest actually is, why it operates on a pay-what-you-can model, the intention behind creating a sober space, and why more people are starting to look for experiences that offer something deeper than the typical social scene. This isn’t just about wellness. It’s about where the culture is heading—and what Richmond might be starting to need more of. In this episode: What Rest Fest is and how the event is structuredThe rise of wellness culture in RichmondWhy the festival is fully soberPay-what-you-can and making wellness more accessibleThe types of practitioners and experiences involvedWhy people struggle to slow down and restCreating social spaces that aren’t centered around alcoholThe role of community in building events like thisWhat’s next for Rest FestQuick interjection to invite you to Vera House Studios. If you are a local Richmond business, entrepreneur, brand owner, or service provider—and you know you need to create better content to get your products and services in front of the right people—we can help. Support the show Get more info about our studio here. This podcast is produced by Vera House — a creative club and premium media studio based in Richmond, Virginia. Our studio exists to champion local brands, creative expression, rva culture, and produce high-impact content for founders, makers, and modern businesses. Follow the movement: instagram.com/verahouse.co youtube.com/@verahousepod verahouse.co Hosted by Myke Metzger & Perri Young: instagram.com/mykemetzger instagram.com/planetperri

    1h 35m
  5. Richmond Is Built to Move: How Sports Backers Shaped RVA's Active Lifestyle #042

    APR 3 ·  VIDEO

    Richmond Is Built to Move: How Sports Backers Shaped RVA's Active Lifestyle #042

    Got thoughts? Throw them at us by sending a text here The Ukrop’s Monument Avenue 10k presented by Kroger is RVA’s favorite spring tradition! Since 2000, people from around the Richmond region and beyond have gathered to share in the journey of crossing the 10k finish line, sign up now: https://www.sportsbackers.org/event/ukrops-monument-avenue-10k Learn more about Sports Backers:  https://www.sportsbackers.org Follow on Social: https://www.instagram.com/sportsbackers Richmond is a city where being active isn’t something you have to think about — it’s just part of how we live. Between the river, the trails, the parks, and the constant flow of events happening across RVA, movement feels built into the culture here. But a lot of that didn’t happen by accident. In this episode, we sit down with the brand behind some of Richmond’s biggest and most recognizable events — Sports Backers. We chat with Will Dixon, Executive Director who’s been with the organization for nearly 20 years and now leads the vision of the organization into 2026 and beyond… And Nan Callahan, who leads PR and communications and helps bring all of these killer events and initiatives to life. If you’ve ever experienced the Richmond Marathon, River City Half, Dominion Riverrock, or the Monument Avenue 10K, you’ve already seen their impact. But what most people don’t realize is how much goes on behind the scenes — and how deeply their work has shaped the way this city moves, connects, and shows up for one another. We talk about why Richmond has become such an active city, how these events come together, and why they matter far beyond race day. In this episode, we cover: Why Richmond is such a uniquely active cityThe hidden mental and social benefits of movementWhat Sports Backers actually does beyond eventsHow major events like the Monument Avenue 10K come togetherThe rise of run clubs and community-driven fitness in RichmondMaking movement accessible for all experience levelsYouth programs, Fitness Warriors, and local impactThe role of volunteers in powering these eventsThe Fall Line Trail and the future of active living in RVAWhy you should run/walk the Monument 10K with your community Quick interjection to invite you to Vera House Studios. If you are a local Richmond business, entrepreneur, brand owner, or service provider—and you know you need to create better content to get your products and services in front of the right people—we can help. Support the show Get more info about our studio here. This podcast is produced by Vera House — a creative club and premium media studio based in Richmond, Virginia. Our studio exists to champion local brands, creative expression, rva culture, and produce high-impact content for founders, makers, and modern businesses. Follow the movement: instagram.com/verahouse.co youtube.com/@verahousepod verahouse.co Hosted by Myke Metzger & Perri Young: instagram.com/mykemetzger instagram.com/planetperri

    1h 27m
  6. Richmond Springtime, Nightlife & Chaos (allergies, clubs, mall fights, housing etc) — Unscripted #041

    MAR 27 ·  VIDEO

    Richmond Springtime, Nightlife & Chaos (allergies, clubs, mall fights, housing etc) — Unscripted #041

    Got thoughts? Throw them at us by sending a text here This episode of Vera House is brought to you by SoBar Speakeasy: 814 W Broad St Richmond, VA 23220 (inside Alchemy Coffee) https://www.instagram.com/sober.speakeasy If you’ve ever wanted somewhere to go at night in Richmond that doesn’t just completely revolve around alcohol and getting drunk, this is the place. More than ever, we need spaces like this — where you can slow down, reconnect with people, and reset. SoBar is an alcohol-free lounge located at 814 West Broad Street, right near VCU. During the day it’s known as Alchemy Coffee, and on Friday and Saturday nights it transforms into a low-lit, speakeasy-style 3rd space with frequent live music, conversation, and a curated menu of delicious hand crafted mocktails and simple snacks. Everything on the menu contains less than 5% alcohol. --- In this episode of Vera House Unscripted, we discuss a range of Richmond topics including seasonal changes, nightlife, local culture, and recent events across the city. We start with Richmond’s springtime shift, including intense pollen, allergies, and how the change in seasons affects daily life. The conversation moves into Richmond nightlife, including the decline of clubs, changing social habits, and the loss of third spaces that once brought people together. We talk about how rising costs, regulations, and shifting culture have impacted going out, and why social connection feels different today. We also explore the role of alcohol in social settings, the rise of alternative spaces like sober lounges, and how modern social behavior has changed with increased screen time and digital interaction. Later in the episode, we discuss recent incidents like the Short Pump Mall takeover and other public altercations, and what they say about generational behavior, social media influence, and public spaces. We also touch on housing costs, renting vs owning, and how affordability continues to shape life in Richmond. Topics include Richmond spring weather, pollen and allergies, Richmond nightlife, third spaces, social connection, alcohol culture, sober lounges, Short Pump Mall incident, public behavior, housing costs, renting vs owning, and Richmond culture. Quick interjection to invite you to Vera House Studios. If you are a local Richmond business, entrepreneur, brand owner, or service provider—and you know you need to create better content to get your products and services in front of the right people—we can help. Support the show Get more info about our studio here. This podcast is produced by Vera House — a creative club and premium media studio based in Richmond, Virginia. Our studio exists to champion local brands, creative expression, rva culture, and produce high-impact content for founders, makers, and modern businesses. Follow the movement: instagram.com/verahouse.co youtube.com/@verahousepod verahouse.co Hosted by Myke Metzger & Perri Young: instagram.com/mykemetzger instagram.com/planetperri

    1h 18m
  7. Richmond Takeovers, Taxes & Tornados (Broad St chaos, missing money, extreme weather, etc) — Unscripted #040

    MAR 21

    Richmond Takeovers, Taxes & Tornados (Broad St chaos, missing money, extreme weather, etc) — Unscripted #040

    Got thoughts? Throw them at us by sending a text here Sign up for the Monument Ave 10K and use code "VERAHOUSE" for $5 OFF: https://runsignup.com/Race/Register/RaceGroup-2046938?raceId=53948 Anyone who joins our 10K team will get a limited-edition Vera House collaboration tank top, and an invite to hang out the morning of the race for coffee and bagels before we hit Monument Ave together. We will be guiding 2 groups — a comfortable run pace, and a walking group — so whether you want to push yourself a little or just come out, get active, and meet some new people, you’re officially invited and all are welcome and encouraged. In this episode of Vera House Unscripted, we discuss a range of Richmond topics including extreme weather, city infrastructure, local culture, and recent events across the city. We start with Richmond’s unpredictable weather, from warm temperatures to snow and ice within days, and how the city continues to struggle with winter road conditions and storm response. We also talk about growing awareness around local government and city spending, including questions about how tax dollars are being used and recent concerns around missing funds. A major portion of the episode focuses on the Broad Street street takeovers, including cars doing donuts, large crowds gathering at intersections, and how this behavior has become more visible across Richmond. We discuss the role of social media, the difference between past car culture and what’s happening now, and the risks for both participants and the public. We also cover increased enforcement, surveillance, and legal consequences tied to these events, along with Richmond nightlife, local DJ events, and the Monument Avenue 10K through Sports Backers. Topics include Richmond weather, winter storms, city infrastructure, government spending, Broad Street takeovers, Richmond car culture, surveillance, law enforcement response, nightlife, and community events. Quick interjection to invite you to Vera House Studios. If you are a local Richmond business, entrepreneur, brand owner, or service provider—and you know you need to create better content to get your products and services in front of the right people—we can help. Support the show Get more info about our studio here. This podcast is produced by Vera House — a creative club and premium media studio based in Richmond, Virginia. Our studio exists to champion local brands, creative expression, rva culture, and produce high-impact content for founders, makers, and modern businesses. Follow the movement: instagram.com/verahouse.co youtube.com/@verahousepod verahouse.co Hosted by Myke Metzger & Perri Young: instagram.com/mykemetzger instagram.com/planetperri

    55 min
  8. Richmond Legends, Labor & Local Government (Edna Frazier, tradespeople, Avula Reddit AMA, potholes) — Unscripted #039

    MAR 13

    Richmond Legends, Labor & Local Government (Edna Frazier, tradespeople, Avula Reddit AMA, potholes) — Unscripted #039

    Got thoughts? Throw them at us by sending a text here Sign up for the Monument Ave 10K and use code "VERAHOUSE" for $5 OFF: https://runsignup.com/Race/Register/RaceGroup-2046938?raceId=53948 Anyone who joins our 10K team will get a limited-edition Vera House collaboration tank top, and an invite to hang out the morning of the race for coffee and bagels before we hit Monument Ave together. Anyone who joins our 10K team will get a limited-edition Vera House collaboration tank top, and an invite to hang out the morning of the race for coffee and bagels before we hit Monument Ave together. We will be guiding 2 groups — a comfortable run pace, and a walking group — so whether you want to push yourself a little or just come out, get active, and meet some new people, you’re officially invited and all are welcome and encouraged. In this episode of Vera House Unscripted, we talk through a range of Richmond topics including local events, city culture, housing, and government. We start with Richmond’s recent 2026 weather swings after the ice storm and water crisis earlier in the year, and the sudden shift into warmer spring temperatures. We discuss Richmond’s outdoor culture including running, cycling, and access to nearby nature destinations like Great Falls Park. The conversation also covers Richmond folklore through the story of Edna Frazier, a prank-call legend that circulated among local students before the internet. From there, we discuss historic Richmond housing prices using a 1925 housing advertisement from the Carillon neighborhood, and how housing costs and affordability have changed over time. Later in the episode we talk about the shortage of skilled trades, homeowner and contractor relationships, and the growth of consumer financing and payment plans. We close with a discussion about Richmond Mayor Danny Avula’s Reddit AMA, including topics like transit-oriented development, GRTC expansion, Main Street Station train service, and ongoing concerns about potholes and city infrastructure. Topics include Richmond weather, Monument Avenue 10K, Sports Backers, Great Falls hiking, Richmond folklore, Edna Frazier, historic Richmond housing prices, skilled trades shortages, contractor trust, consumer financing, Danny Avula Reddit AMA, Richmond transit planning, GRTC expansion, Main Street Station, and Richmond infrastructure. Quick interjection to invite you to Vera House Studios. If you are a local Richmond business, entrepreneur, brand owner, or service provider—and you know you need to create better content to get your products and services in front of the right people—we can help. Support the show Get more info about our studio here. This podcast is produced by Vera House — a creative club and premium media studio based in Richmond, Virginia. Our studio exists to champion local brands, creative expression, rva culture, and produce high-impact content for founders, makers, and modern businesses. Follow the movement: instagram.com/verahouse.co youtube.com/@verahousepod verahouse.co Hosted by Myke Metzger & Perri Young: instagram.com/mykemetzger instagram.com/planetperri

    1h 13m
4
out of 5
9 Ratings

About

A creative dispatch with Richmond entrepreneurs, founders, and modern creatives shaping the future — one story, one project, one idea at a time. Recorded in Richmond, Virginia, Vera House is where conversation meets craft. From local legends to global movements, this is for makers, artists, creators, and doers.

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