YOU BE YOU LIVE

William Rochelle, but you can call me Bill

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William Rochelle, creator of YOU BE YOU LIVE, sparks bold conversations that empower, motivate, and inspire authentic living. Dedicated to growth, leadership, and unfiltered truths—transforming mindsets one real talk at a time. Join the movement! williamrochelle.substack.com

Aug 23

The Shocking Truth! | Ghost Jobs Exposed & Why You're Not Getting Interviews

Have you ever felt the crushing weight of silence after hitting "apply" for what seemed like your dream role? It’s more than just a missed opportunity; it’s a psychological toll that makes you question your worth and your professional future. Whether you are a mid-career professional wondering if you’ve become invisible or a rising star tired of jumping through hoops, the frustration of the "ghost job" phenomenon is a modern epidemic that is eroding our mental health and professional confidence. In this video, we pull back the curtain on the deceptive workplace dynamics of the modern hiring market. We explore why companies post listings they have no intention of filling and how this trend impacts your workforce transition strategy. Understanding these "ghost jobs" is crucial for anyone navigating today’s labor market, especially for those looking into fractional leadership as a way to reclaim their time and expertise without being tethered to a traditional corporate structure.We dive deep into actionable Gen X career advice for those facing life transitions, specifically addressing the mental health crisis that often accompanies a loss of professional identity. By shifting your perspective from a traditional job search to a more diversified approach, you can find value and purpose even when the standard hiring systems fail you. Learn how to spot the red flags of fake listings and pivot toward opportunities that value your legacy and your potential.Don’t let a broken system define your value or your future. If you’re ready to navigate the complexities of the modern career landscape with authenticity and resilience, hit the subscribe button and join our community at the You Be You Live channel for more deep dives into workforce dynamics and personal mastery.TAGS: ghost jobs, workforce transition, fractional leadership, Gen X career advice, workplace dynamics, men's mental health, career pivot, job search strategy, fake job listings, career transition, professional identity, job market trends, mid-life career change, corporate ghosting, You Be You Live, upward mobility, employment trends 2026, career coaching, job application tips, finding purpose after 50 WATCH ON YOUTUBE This is a public episode. If you'd like to discuss this with other subscribers or get access to bonus episodes, visit williamrochelle.substack.com/subscribe
Jul 28

When they come for one of us, they’re coming for all o

When they come for one of us, they’re coming for all of us. The Bogeyman was never about one group. It has always been about teaching us who to fear today, so someone else can be feared tomorrow. That’s exactly why I wrote The Bogeyman Was Built trilogy. 📖 Volume One: https://www.amazon.com/dp/B0H6HBMWXK👤 Author Page: https://www.amazon.com/author/williamrochelle #TheBogeymanWasBuilt #WilliamRochelle #Books #SocialJustice #Humanity #History #Unity #Leadership #ReadMore This is a public episode. If you'd like to discuss this with other subscribers or get access to bonus episodes, visit williamrochelle.substack.com/subscribe
Jul 25

One birthday. One book launch. One unforgettable celebration.

One birthday. One book launch. One unforgettable celebration. Join William Rochelle as he celebrates another year of life, the launch of The Bogeyman Was Built, and a powerful new chapter as an author. This video captures the laughter, love, music, emotion, and unforgettable moments from a night built around purpose, perseverance, and possibility. Come celebrate the man, the milestone, and the book that is already starting conversations. Watch the video today, share it with someone who believes stories can change the world, and help us keep the celebration going. #WilliamRochelle #TheBogeymanWasBuilt #BookLaunch #BirthdayCelebration #AmazonAuthor #BlackAuthors #NewBookRelease #AuthorJourney #MustWatch #Substack This is a public episode. If you'd like to discuss this with other subscribers or get access to bonus episodes, visit williamrochelle.substack.com/subscribe
Jul 25

My First Bogeyman Commercial

WHATEVER BRINGS YOU into the room, I believe you will leave seeing a much larger world of possibility. THANKS FOR READING, William Rochelle, but you can call me Bill Book: https://www.amazon.com/dp/B0H6HBMWXK Author: https://www.amazon.com/author/williamrochelle This is a public episode. If you'd like to discuss this with other subscribers or get access to bonus episodes, visit williamrochelle.substack.com/subscribe
Jul 14

THE BOGEYMAN IS #1 ON AMAZON

THE BOGEYMAN IS #1 ON AMAZON | Official Victory Song by William Rochelle The Boogeyman Was Built, Volume One reached #1 in an Amazon category and entered the Top 100 in African American History. This fast-paced celebration is bigger than a ranking. It represents every reader who opened the book, questioned the story they were given, and decided to listen to a different perspective. The Bogeyman Was Built explores race, American history, identity, power, media narratives, fear, and the systems that decide who society treats as dangerous. I wrote this book for people who have been misunderstood, mislabeled, underestimated, or turned into the villain in someone else’s story. Being #1 in one Amazon category does not make the achievement smaller. It means real people are reading, listening, thinking, and sharing. BUY THE BOOK ON AMAZON The Bogeyman Was Built, Volume Onehttps://www.amazon.com/dp/B0H6HBMWXK FOLLOW WILLIAM ROCHELLE ON AMAZON Follow my Amazon Author Page to receive updates about Volume Two, new releases, interviews, and upcoming projects. https://www.amazon.com/author/williamrochelle WHAT IS THE BOGEYMAN WAS BUILT? The Boogeyman Was Built is a nonfiction book series examining how fear, race, politics, history, and media narratives are used to divide people and control public perception. WHO WROTE THE BOGEYMAN WAS BUILT? The series was written by William Rochelle, an author, executive leader, consultant, and host who challenges readers to question accepted narratives and search for the truth behind them. WHERE CAN I BUY THE BOOK? The Boogeyman Was Built, Volume One is available now on Amazon in Kindle, paperback, and hardcover formats. IS THERE A VOLUME TWO? Yes. Volume Two continues the story with deeper facts, stronger historical context, and a closer examination of how the Boogeyman narrative is created and maintained. This is not just a celebration song. This is proof that independent authors can be heard. This is proof that stories outside the traditional system can find an audience. This is proof that people are ready to question what they have been told. Buy the book. Follow the author. Join the conversation. Thanks for reading,William RochelleBut you can call me Bill. The Boogeyman Was Built, William Rochelle, number one Amazon book, Amazon number one author, African American history books, Black history books, American history books, race and identity books, political nonfiction books, social justice books, independent Black authors, new books on Amazon, bestselling Amazon books, books about racism, books about media manipulation, books about fear and power, truth about American history, Volume One book, Volume Two coming soon, official author song, independent author success, Amazon author William Rochelle #TheBogeymanWasBuilt #WilliamRochelle #NumberOneOnAmazon #AmazonBooks #BlackAuthors #AfricanAmericanHistory #AmericanHistory #IndependentAuthor #BookTube #BookTok #NewBook #NonfictionBooks #SocialJustice #MediaLiteracy #AuthorLife #VolumeOne #Top100Books This is a public episode. If you'd like to discuss this with other subscribers or get access to bonus episodes, visit williamrochelle.substack.com/subscribe
Jun 30

The Bogeyman Song: Nashville Edition

The Bogeyman Song: Nashville Edition The Bogeyman Song: Nashville Edition brings The Bogeyman Was Built into a country storytelling space with acoustic guitar, layered vocals, steady rhythm, and the kind of raw truth that sounds like it was written on a porch after a long life and a longer fight. This song was inspired by my book series, The Bogeyman Was Built: How America Manufactured a Monster, and the People Who Refused to Become It by William Rochelle. The book examines fear, identity, power, history, survival, and the stories America has told about people it never fully tried to understand. The song carries that same spirit, but through a Nashville lens: honest, grounded, emotional, and human. This is more than a song about fear.It is about refusing to become what the world tried to name you.It is about standing in your truth.It is about letting the bogeyman lose its power. Volume One of The Bogeyman Was Built is available now on Amazon.Buy the book here: [Insert Amazon Book Link] Written by William RochelleInspired by The Bogeyman Was Built book seriesGenre: Country / Acoustic Storytelling / Southern SoulMood: Reflective, resilient, powerful, cinematicTheme: Fear, freedom, identity, history, healing, survival, truth About the Book:The Bogeyman Was Built is a bold narrative nonfiction series that explores how America manufactured fear, created cultural monsters, and shaped public perception around race, power, and survival. Volume One begins the journey by looking at the origins of that fear and the people who refused to be defined by it. Book Title: The Bogeyman Was Built: How America Manufactured a Monster, and the People Who Refused to Become ItAuthor: William RochelleAvailable: Amazon / Kindle / Paperback / Hardcover You can purchase it on Amazon here: https://www.amazon.com/dp/B0H6HBMWXKSeries: The Bogeyman Was Built, Volume OneRelease Date: June 26, 2026 Subscribe for more music, reflections, book updates, behind-the-scenes creative work, and conversations connected to The Bogeyman Was Built universe.William Rochelle, The Bogeyman Was Built, Bogeyman Song, Nashville Edition, country song, acoustic country, book inspired music, author music, narrative nonfiction, Black history, American history, social history, inspirational country song, motivational song, healing music, survival song, Amazon book, Kindle book, new author, book launch 2026, Volume One, southern storytelling, country storytelling, truth music, freedom song #TheBogeymanWasBuilt #WilliamRochelle #BogeymanSong #NashvilleEdition #CountryMusic #AcousticStorytelling #BookInspiredMusic #AmazonBooks #KindleBooks #NarrativeNonfiction #BlackHistory #AmericanHistory #SocialHistory #TruthTelling #AuthorLife #BookLaunch #VolumeOne #HealingThroughTruth #SouthernSoul #NewMusic This is a public episode. If you'd like to discuss this with other subscribers or get access to bonus episodes, visit williamrochelle.substack.com/subscribe
Apr 28

SERENITY & BILL MOMENT

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Apr 22

Tuesday with Bill

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William Rochelle, creator of YOU BE YOU LIVE, sparks bold conversations that empower, motivate, and inspire authentic living. Dedicated to growth, leadership, and unfiltered truths—transforming mindsets one real talk at a time. Join the movement! williamrochelle.substack.com

Creator

William Rochelle, but you can call me Bill
Years Active

2025 - 2026
Episodes

316
Rating

Explicit
Copyright

© William Rochelle
Show Website

YOU BE YOU LIVE