The Clinician Founder Podcast ๐Ÿ™‹

CoachWithShub.com

Where Clinicians become Founders. Join Dr. Shubhendu Kulshreshtha as he interviews doctors and health professionals whoโ€™ve built impactful venturesโ€”while staying true to their clinical roots. Building on the success of 24 episodes of Season 1 - The Medic Side-Hustles, we now focus in on Clinician Founders. From digital health startups to community-led initiatives, each episode dives into the how, why, and what now of building something beyond the bedside. For clinicians who want more than medicineโ€”this is your podcast.

  1. Jul 29

    Evidence Based Marketing

    Clinician Founder Community - now LIVE: https://clinicianfounder.com/membership/ Summary In this episode, Dr. Shubhendu Kulshreshtha interviews Tiarnan McKeever about his journey from medical student to healthcare marketing entrepreneur. They explore leadership, decision-making, marketing strategies, and the importance of authentic communication for clinicians building businesses. Sound bites "Leadership is about bringing a vision to life." "Who you become in entrepreneurship matters most." "Trust signals are essential in marketing." Chapters 00:00 Introduction to Dr. Shubhendu Kulshreshtha and guest Tiarnan McKeever 01:19 Tiarnan's work in healthcare marketing and business to doctor 02:09 What it means to be a founder and leadership journey 03:12 Shifting from innovation to people-centric leadership 04:25 Leadership as bringing a vision to life 06:41 Recommended reading: Beyond Two Point Oh by Jim Collins 07:39 Data-driven marketing and evidence-based strategies 08:57 The role of logic, creativity, and decision-making in marketing 10:34 The origin story of Key Catalyst and social media marketing 12:22 Building traction with doctors and social media marketing 13:36 The importance of branding and marketing in healthcare 14:35 Deciding to go all-in on healthcare marketing 16:09 Identity shifts from medical student to entrepreneur 24:23 Who you become in entrepreneurship and leadership 27:32 Applying coaching skills to clinical leadership 29:58 Leadership, confidence, and decision-making in clinical and business settings 34:30 Understanding communication styles and team dynamics 36:47 Using strengths and self-awareness for effective leadership 38:41 Reflecting on personal growth and leadership development 39:05 Marketing and messaging strategies for clinicians 43:34 Cold vs warm traffic in marketing and audience targeting 45:56 Trust signals and case studies in marketing 48:19 The psychology of buyer decision-making 52:24 Evidence-based marketing for clinicians and healthcare businesses 54:18 The power of writing and authority in marketing 56:52 Final thoughts and how to connect with Tiarnan Tiarnan's LinkedIn: https://www.linkedin.com/in/tiarn%C3%A1nmckeever/ Music licensed through Soundstripe. Code: VOPCOFYKPTTF7FBJ, DMVJXRWVOW70768H, GSMLVYX3DGDWYA39

  2. Jul 21

    Showcasing your expertise as a Clinician Founder

    Membership ๐Ÿ‘‰ https://clinicianfounder.com/membership/ In this episode as we explore how Rachel Williams, a former nurse turned international communication coach for doctors, leverages her unique background to help clinicians elevate their English skills, improve patient interaction, and build impactful online presences, especially via newsletters and social media. Rachel Williams - https://www.linkedin.com/in/rachelwilliams-medicalenglishconsultant Rachelโ€™s newsletter - The Digital Clinic (available via LinkedIn profile) This episode reminds us that the impact of your clinical experience isnโ€™t limited to patient careโ€”it's a foundation for creating educational content, coaching, and community-building that can transform your career and your influence. Start small, stay authentic, and leverage your strengths to make a meaningful difference. (0:00) - Intro and episode overview (1:15) - Rachelโ€™s background in nursing and transition into communication coaching (3:11)- The spark for helping clinicians with English (5:10) - Impact seen through individual career growth (6:39) - Cultural versus language barriers in medical communication (8:23) - Systemic and cultural challenges in healthcare communication (11:11) - Challenges of marketing and online presence (12:19) - The resignation letter that launched her online career (13:30) - Overcoming imposter syndrome and fear of sharing online (15:35) - Building credibility through social media and newsletters (22:51) - Newsletter strategies and content tips (29:42) - Simplifying content creation with micro-newsletters (37:49) - Using voice notes and AI for capturing ideas (41:09) - Rachelโ€™s health journey and insights into healthcare communication (50:37) - The nuances of doctor-patient communication across cultures (54:29) - The importance of honest and clear communication from clinicians Music licensed through Soundstripe.Code: L7VPQXDGS0OUCDK7

  3. Jul 14

    How speed kills founder work w/ Dr. Farnaaz Sharief MBE

    Register for early access to the Clinician Founder Community: https://clinicianfounder.com/membership/ Links mentioned in the podcast: For career changes: https://farnaazsharief.com/beyond For using DISC insights to influence: https://farnaazsharief.com/disc Summary In this episode, Dr. Shubhendu Kulshreshtha interviews Dr. Farnaaz Sharief MB, a GP, executive coach, and resilience trainer, about the true meaning of resilience for clinicians, creating impact beyond medicine, and building a sustainable, impactful career. Chapters 00:00 Introduction to Dr. Farnaaz Sharief and her background 01:26 Exploring the true meaning of resilience for clinicians 02:04 Resilience beyond recovery: functioning under stress 03:55 Thriving vs. resilience: whatโ€™s the opposite? 04:38 The importance of self-care and recognizing stress 05:21 Farnaazโ€™s journey from exhaustion to impact 10:22 The most meaningful moments in her work 12:31 The impact of her community programs 13:37 Transitioning into a founder role 15:42 The importance of agency and control 16:09 Lessons from building a business sustainably 19:14 Her current services and niche focus 21:29 Balancing multiple ideas and focus areas 24:21 The importance of slow, deliberate development 27:26 Focusing on one priority: ADHD or menopause 28:14 Tracking progress and metrics 31:17 Learning from challenges and feedback 33:11 Using clinical skills in the founder space 36:29 Innate skills and continuous learning 39:33 The impact of authentic connection 43:02 The role of resilience in organizational change 46:19 Managing stress and change in healthcare 50:55 The power of resilience and dealing with bad days 52:27 Lessons from challenging times 54:00 Future plans and how to connect with Farnaaz Music licensed through Soundstripe. Code: IR7LA3TSLKRHL1FC

  4. 12/17/2025

    Season Finale - IMG struggles to Successful Founder AUS

    ๐Ÿ‘‰ Join the Actionship - Apply now: https://shubhendu-vro8kysw.scoreapp.com Assess your Founder Journey - https://www.coachwithshub.com/quiz My LinkedIn: www.linkedin.com/in/s-kulshreshtha KP's LinkedIn: https://www.linkedin.com/in/krishnapriya-balanarayanan-414088101/ Summary In this episode of the Clinician Founder podcast, Dr. Shubhendu Kulshreshtha speaks with Dr. KP Balan, an emergency medicine registrar and founder of KP Balan Pty Ltd. They discuss Dr. Balan's journey from India to Australia, the challenges faced by international medical graduates, and the importance of building a business around one's expertise. Dr. Balan shares insights on the AMC exam preparation, the significance of authenticity in business, and the need for advocacy for international medical graduates. The conversation emphasizes the importance of passion, resilience, and community support in the journey of clinician founders. Chapters 00:00 Introduction to the Clinician Founder Podcast 01:28 Meet Dr. KP Balan: A Journey from Clinician to Founder 04:31 The Journey to Landing the First Job in Australia 07:15 The Birth of a Tutoring Business 10:50 Identifying Gaps in AMC Exam Preparation 13:07 Valuing Expertise in a Competitive Market 16:11 Building a Brand Through Word of Mouth 19:17 Personalized Teaching: The Key to Success 22:28 The Passion Behind the Business 22:57 Reflections on Career Choices and Timing 25:40 Navigating the Journey of Clinician Founders 28:17 Future Aspirations and Advocacy for International Doctors 31:25 Challenges in the Medical Job Market 33:42 Empowering Women in Medicine 35:51 Building Trust and Authenticity as a Founder 38:09 The Importance of Passion in Entrepreneurship 46:27 Advice for Aspiring Podcasters Keywords Clinician Founder, Dr. KP Balan, AMC Exam, International Medical Graduates, Australia, Medical Education, Entrepreneurship, Women in Medicine, Career Guidance, Healthcare Innovation Affiliate Link (profits will support the channel and podcast): Get Riverside - my podcasting software of choice: https://riverside.sjv.io/JKdBYR

About

Where Clinicians become Founders. Join Dr. Shubhendu Kulshreshtha as he interviews doctors and health professionals whoโ€™ve built impactful venturesโ€”while staying true to their clinical roots. Building on the success of 24 episodes of Season 1 - The Medic Side-Hustles, we now focus in on Clinician Founders. From digital health startups to community-led initiatives, each episode dives into the how, why, and what now of building something beyond the bedside. For clinicians who want more than medicineโ€”this is your podcast.