Advisor Freedom

Conner Young

Advisor Freedom is the podcast for financial advisors who want to learn what it really takes to build a thriving advisory career & what wealthy clients are actually doing with their money. Hosted by Conner Young, this show shares real stories from advisors who are serving clients and sharing their best practices for growing and planning for their clients! Whether you're growing your practice or exploring new ways to create generational impact, Advisor Freedom is your behind-the-scenes guide to building a business and a life of lasting value.

  1. 2d ago

    From $0 to $12T+ AUM Using This AI Tool

    From 0 to 50,000 Advisors and $12 Trillion in AUM "The way that we do our jobs is going to be very different years in the future. And we really see Jump's role as how do we construct an Ironman suit to help human advisors continue to do what only a human can do." (35:37) “My friend and I would buy pizzas and then we would like sneak them into the high school football game and sell it by the slice.” (02:29) “I was running this fintech startup that was like an insurtech company… I fired the CEO and I was the only other employee.” (08:15) “We went from 300K in revenue to like five million in revenue.” (09:13) “We started off in a room with 400 terrible business ideas.” (20:54) “What you're looking for is demand and you're looking for pull. The conventional wisdom is you look for a pain point.” (21:52–22:16) “We took it back off the shelf and then we got really focused on these financial advisor workflows.” (25:35) “Jump has... about 32,000 advisors that are customers of Jump now up from zero January to 2024.” (32:45–33:12) Parker Ence’s path to founding Jump Advisor AI is a decade of hustles, failed startups, and leadership tests that met the right technology wave. From mowing lawns and selling pizza in high school to running an insurtech that grew from $300K to $5M, Parker learned product, hiring, and GTM through trial and error, plus an MBA at Stanford and AI work at Google Cloud. When generative AI matured, he and cofounder Tim focused on a real buyer pain: advisors wasting hours on pre-meeting prep, note-taking, and CRM entry. Pivoting to AI meeting capture, automated CRM updates, compliance notes, and task generation turned a “nice-to-have” into a must-have. Jump scaled rapidly and now they’re serving tens of thousands of advisors. Illustrating that building for clear demand and using AI as leverage, not replacement, creates durable growth. ------------------ Advisor Freedom is the podcast for financial advisors who want to learn what it really takes to build a thriving advisory career & what wealthy clients are actually doing with their money. Hosted by ⁠⁠⁠⁠⁠Conner Young⁠⁠⁠⁠⁠, who launched his own independent RIA firm in 2021, the show shares real stories from advisors who’ve broken away, built their books from scratch, and refined their client service models through experience. Each episode dives into how advisors got started, how they attracted their first clients, the systems they use today, and the best practices that help them grow. We also open the doors to the other side of the table: interviewing high-net-worth investors, family offices, and entrepreneurs about the investments they love, the strategies they use, and the legacy they’re trying to build. Whether you're just launching your RIA, growing your practice, or exploring new ways to create generational impact, Advisor Freedom is your behind-the-scenes guide to building a business and a life of lasting value.

  2. Oct 26

    $12M to $110M: The Power of Consistent Writing for Growth

    "You know, through some trial and error, I eventually landed on like, man, it would be really cool to help solve some of the problems that my family had when I actually figured out that this was a potential career path." (2:26) “We launched our RIA with just $12 million in assets.” (15:49) “We had literally zero overhead… We just had a couple of tech fees that we had to get started.” (19:34) “The only thing that we could control is being proactive, picking up the phone, calling every single one of our clients.” (22:26–22:51) “We were trying to do what our old firm taught us was serve your clients, ask all of them for referrals every time you see them and develop strategic relationship with CPAs and attorneys and get clients that way. It just wasn't working for our demographic.” (24:43) “You go viral a couple of times and you learn very quickly how dialed in your writing actually has to be.” (32:23) “In the last 12 months we've got like 81 inbound leads that we don't pay for… 60 of the 80… were all from the content that we're writing.” (33:48) “When COVID hit, we're down to about $10 million. By the end of this month, we're going to be at $110 million.” (40:30) Ryan Greiser and Fran Walsh launched Opulous with just $12M AUM right before COVID. The pandemic crushed their early numbers, forced delayed payroll, and had them running the firm from Ryan’s basement, but they doubled down. They spent years writing daily, learning from feedback, iterating, and using X/Substack as testing grounds. That consistency eventually produced a powerful inbound engine: in the last 12 months roughly two‑thirds of their unpaid inbound leads came from their content. Today Opulous has scaled from the COVID trough to a robust, tech‑enabled firm managing roughly $110M AUM. Their audience is primarily mid‑career executives, and their playbook proves that consistent content and well‑honed sales skills turn slow traction into a steady inbound pipeline. ------------------ Advisor Freedom is the podcast for financial advisors who want to learn what it really takes to build a thriving advisory career & what wealthy clients are actually doing with their money. Hosted by ⁠⁠⁠⁠⁠Conner Young⁠⁠⁠⁠⁠, who launched his own independent RIA firm in 2021, the show shares real stories from advisors who’ve broken away, built their books from scratch, and refined their client service models through experience. Each episode dives into how advisors got started, how they attracted their first clients, the systems they use today, and the best practices that help them grow. We also open the doors to the other side of the table: interviewing high-net-worth investors, family offices, and entrepreneurs about the investments they love, the strategies they use, and the legacy they’re trying to build. Whether you're just launching your RIA, growing your practice, or exploring new ways to create generational impact, Advisor Freedom is your behind-the-scenes guide to building a business and a life of lasting value.

  3. Oct 19

    Matthew Jarvis: From Nearly Bankrupt to an 8-Figure Exit (!!!)

    “Five years later, still grinding it out, making no progress, financial crisis hit.” (03:49) “Everything I was too afraid to do, I got to start doing it now because I'm going to go out either way.” (04:11) “You got to start counting the reps that matter.” (06:59) “I would come to the office in the morning and I wasn't allowed to turn my computer on until I made those calls.” (07:24–07:52) “I was ready to quit. I'm like, I guess this is my sign. I can finally quit. Hate this. I want to be done.” (15:20) “I said, I'm going to do all the things I was too afraid to. We're going to do them.” (15:50) “Hire your first person as fast as you possibly can, even if they're a part‑time person.” (16:47) “If it was easy, everybody would do it and nobody would get paid.” (13:01–13:31) “I got the wire transfer. The wire transfer came to my account. And then the next day I called my editor and I said I want to write another book.” (27:52) Matthew Jarvis started his career as a mechanic, joined his dad’s struggling financial‑planning practice, and nearly quit during the financial crisis when the business was hemorrhaging and his dad had to retire overnight. Instead he doubled down, stopped making exceptions, built simple systems, counted the reps that matter, and focused on the work that actually moves the needle. Over years of repetitive, disciplined effort he scaled a multi‑million dollar practice, completed an eight‑figure exit, and now spends his time coaching hundreds of advisors through PerfectRIA — teaching that integrity, consistent execution of unpleasant tasks, and hard rules (hire smart, set minimum fees, protect guardrails) are the real competitive advantages. If you want a practical playbook for building a durable advisory business, this episode is full of repeatable lessons. ------------------ Advisor Freedom is the podcast for financial advisors who want to learn what it really takes to build a thriving advisory career & what wealthy clients are actually doing with their money. Hosted by ⁠⁠⁠⁠⁠Conner Young⁠⁠⁠⁠⁠, who launched his own independent RIA firm in 2021, the show shares real stories from advisors who’ve broken away, built their books from scratch, and refined their client service models through experience. Each episode dives into how advisors got started, how they attracted their first clients, the systems they use today, and the best practices that help them grow. We also open the doors to the other side of the table: interviewing high-net-worth investors, family offices, and entrepreneurs about the investments they love, the strategies they use, and the legacy they’re trying to build. Whether you're just launching your RIA, growing your practice, or exploring new ways to create generational impact, Advisor Freedom is your behind-the-scenes guide to building a business and a life of lasting value.

  4. Oct 12

    He Books 15 Client Meetings a Week From LinkedIn

    “Anyone who's hired knows the first hire is the scariest ever.” (01:54–02:23) “LinkedIn is my main source of prospecting. That's where I get most of my people.” (03:20) “A prospect that's not qualified is honestly worse than not booking a meeting.” (06:36–07:03) “When you're looking at it, the first question you come to is, well, ‘how many clients can we serve in our existing structure?’” (07:56–08:23) “The 80/20 rule applies so much when you're working within a niche of clients.” (11:41–12:08) “You've got to work on sales skills… it is persuasion to get someone to change a behavior.” (16:52–17:20) “Great financial planning is helping clients change behaviors.” (17:20–17:48) “Turn your followers into some damn meetings on your calendar.” (25:19–25:46) Mando Sallavanti built a fast‑growing advisory firm almost entirely from LinkedIn, outbound prospecting, and relentless consistency. Starting with zero team, no big broker leads, and scaling into a practice serving high‑income executives around the country. He treats planning like a business: niche tightly, create repeatable systems, hire early-to-scale, focus on profitability, and sharpen sales to get clients to act. His tech stack supports a cash‑flow–first, highly repeatable service model. In heavy prospecting weeks he can start ~200 conversations, and today his firm is building a team to support far more households while running communities and masterminds to accelerate learning. ------------------ Advisor Freedom is the podcast for financial advisors who want to learn what it really takes to build a thriving advisory career & what wealthy clients are actually doing with their money. Hosted by ⁠⁠⁠⁠⁠Conner Young⁠⁠⁠⁠⁠, who launched his own independent RIA firm in 2021, the show shares real stories from advisors who’ve broken away, built their books from scratch, and refined their client service models through experience. Each episode dives into how advisors got started, how they attracted their first clients, the systems they use today, and the best practices that help them grow. We also open the doors to the other side of the table: interviewing high-net-worth investors, family offices, and entrepreneurs about the investments they love, the strategies they use, and the legacy they’re trying to build. Whether you're just launching your RIA, growing your practice, or exploring new ways to create generational impact, Advisor Freedom is your behind-the-scenes guide to building a business and a life of lasting value.

  5. Oct 5

    How To Get 10M+ Impressions on LinkedIn with Adam Knorr

    “I’m going to go live on a coffee farm in Hawaii and try to make a living as a writer.” (04:51–05:21) “I switched my profile to say, I’m a copywriter now.” (09:26–09:36) “I started posting… 14 posts in 14 days about 14 life lessons.” (08:34–08:57) “There aren’t a lot of ghost LinkedIn writing agencies for financial advisors… it’s the niche, niche, niche.” (12:49–13:19) “People don’t choose advisors because of logos anymore. They choose people they feel connected to.” (18:29–18:56) “If you write better content, you will get better reach.” (25:07–25:18) “Influence Lab is an AI LinkedIn coach designed for financial advisor posts.” (26:06–26:20) “It does not rewrite the post for you because I still care about making people better writers.” (26:30–26:40) Adam Knorr left a safe finance career to become a writer. Moved to a coffee farm in Hawaii with no backup plan and accidentally built Influence Labs, an AI-backed LinkedIn writing coach and ghostwriting business that helps financial advisors grow inbound leads through authentic storytelling. In this episode Adam explains why advisors massively underestimate personal content, how parasocial relationships beat logos, the compliance and capability gaps that make his niche so powerful, and how Influence Labs turns his years of real post edits into an honest, results-driven editor for advisor drafts. If you’re building a personal brand or want repeatable LinkedIn growth, this conversation is a how-to loaded with practical tactics and mindset shifts. ------------------ Advisor Freedom is the podcast for financial advisors who want to learn what it really takes to build a thriving advisory career & what wealthy clients are actually doing with their money. Hosted by ⁠⁠⁠⁠⁠Conner Young⁠⁠⁠⁠⁠, who launched his own independent RIA firm in 2021, the show shares real stories from advisors who’ve broken away, built their books from scratch, and refined their client service models through experience. Each episode dives into how advisors got started, how they attracted their first clients, the systems they use today, and the best practices that help them grow. We also open the doors to the other side of the table: interviewing high-net-worth investors, family offices, and entrepreneurs about the investments they love, the strategies they use, and the legacy they’re trying to build. Whether you're just launching your RIA, growing your practice, or exploring new ways to create generational impact, Advisor Freedom is your behind-the-scenes guide to building a business and a life of lasting value.

  6. Sep 28

    How to Land $10M Clients with a CRM

    “I started in aerospace engineering…and then I found I had a knack for computer programming.” (03:26) “I thought financial advisory would offer me that interpersonal engagement.” (04:24) “One of the very first things I was doing when I came in as an intern was helping prepare the portfolio rubrics.” (07:48) “That was the very first thing I thought…this is the one thing I really don't enjoy…building those out by hand. Let's see if I can automate that.” (08:18) “I had this toolbox of different programs and scripts…and thought there have to be other financial advisors out there that could use something like this.” (16:53) “When you get direct actionable feedback from an advisor and you're able to deliver on that, that's really one of the most fun parts of the business.” (33:07) Mitchell Bratina, founder and CEO of FinTurk, grew up in a tiny Illinois town, trained as an engineer, and found his way into wealth management after realizing advisors were doing hours of manual work technology should handle. Frustrated by fragmented tools, he built automations for portfolio reports, tax document pulls, billing and cash sweeps. Then decided to create an AI‑first CRM that adapts to advisors instead of forcing them to adapt to software. FinTurk focuses on removing busywork, not replacing advisors, delivering customizable automation and AI helpers that assemble dashboards, automations, and reports so advisors can spend more time with clients. This episode covers his path from engineering to advising, early automation wins, product‑market fit, and the roadmap for AI‑driven, advisor‑centered platforms. ------------------ Advisor Freedom is the podcast for financial advisors who want to learn what it really takes to build a thriving advisory career & what wealthy clients are actually doing with their money. Hosted by ⁠⁠⁠⁠⁠Conner Young⁠⁠⁠⁠⁠, who launched his own independent RIA firm in 2021, the show shares real stories from advisors who’ve broken away, built their books from scratch, and refined their client service models through experience. Each episode dives into how advisors got started, how they attracted their first clients, the systems they use today, and the best practices that help them grow. We also open the doors to the other side of the table: interviewing high-net-worth investors, family offices, and entrepreneurs about the investments they love, the strategies they use, and the legacy they’re trying to build. Whether you're just launching your RIA, growing your practice, or exploring new ways to create generational impact, Advisor Freedom is your behind-the-scenes guide to building a business and a life of lasting value.

  7. Sep 21

    Compliance Is Killing Your Growth: Here's the 99% Fix

    “I went to IBM, went through their three months sales bootcamp. And that was it. I was hooked.” (02:58) “Instead of just calling and talking about product, I started calling and saying, hey, do you mind sharing your portfolio with me so I could see where we could add alpha?” (07:08) “He looked at me and said, if you could build the ability for me to use my own phone with my own phone number and only capture my client's conversations and texts, you would have something.” (28:21) “We could reduce the false positives by up to 99% saving them a tremendous amount of time.” (29:48) “We added AI agents that actually run the review and complete it for them.” (30:05) “We are building out the full compliance suite…marketing review…attestations, code of ethics, policies…and trade monitoring surveillance.” (36:35) Larry Shumbres, co‑founder and CEO of Archive Intel, never set out to be an entrepreneur. He planned to be a lawyer, but a technology sales start at IBM and years inside firms like Morningstar, Charles Schwab, eMoney and eVestment taught him what was broken in wealth‑tech. Seeing legacy communication‑archiving tools create mountains of false positives and waste advisors’ time, he built Archive Intel by listening to 200+ advisors, compliance officers, and asset managers. The result: an AI‑driven compliance platform that captures only client communications (even on personal phones), reduces false positives by up to 99%, and returns hours of productive time to firms. This episode digs into product‑market fit, the pitfalls firms still make on compliance, and how AI is rapidly reshaping surveillance. ------------------ Advisor Freedom is the podcast for financial advisors who want to learn what it really takes to build a thriving advisory career & what wealthy clients are actually doing with their money. Hosted by ⁠⁠⁠⁠⁠Conner Young⁠⁠⁠⁠⁠, who launched his own independent RIA firm in 2021, the show shares real stories from advisors who’ve broken away, built their books from scratch, and refined their client service models through experience. Each episode dives into how advisors got started, how they attracted their first clients, the systems they use today, and the best practices that help them grow. We also open the doors to the other side of the table: interviewing high-net-worth investors, family offices, and entrepreneurs about the investments they love, the strategies they use, and the legacy they’re trying to build. Whether you're just launching your RIA, growing your practice, or exploring new ways to create generational impact, Advisor Freedom is your behind-the-scenes guide to building a business and a life of lasting value.

  8. Sep 14

    Say Less, Do More: Tailored PR for Advisors

    “I had seven different jobs… I was just picking up all the work that I could pick up just to basically survive.” (02:54–03:22) “I was comfortable with rejection, which is, you know, in PR, you're always getting rejected.” (04:42) “I was working at the agency and my first day back was the day that COVID hit the US.” (13:42) “I had a three‑month‑old at home…and my husband's business was shut down.” (13:42) “We really want you to lean in and be yourself.” (26:18–26:48) “I don't have visions to build a giant agency — I want to continue to kick ass and meet great people.” (27:48) Abbie Sheridan, founder and CEO of Greenrose Communications, built a boutique PR firm for the wealth industry out of sheer necessity during COVID — with a three‑month‑old at home and no roadmap. What began as freelancing turned into a nimble agency that helps advisors, fintechs, and wealth‑tech companies earn media coverage, credibility, and growth without massive retainers or one‑size‑fits‑all contracts. Abbie explains how hustle, repeated rejection, and seven different early jobs taught her to sell, pivot, and build referral‑driven growth; why authenticity beats sounding like everyone else; and how tailored PR (project or hourly-based) unlocks opportunities most advisors never knew existed. ------------------ Advisor Freedom is the podcast for financial advisors who want to learn what it really takes to build a thriving advisory career & what wealthy clients are actually doing with their money. Hosted by ⁠⁠⁠⁠⁠Conner Young⁠⁠⁠⁠⁠, who launched his own independent RIA firm in 2021, the show shares real stories from advisors who’ve broken away, built their books from scratch, and refined their client service models through experience. Each episode dives into how advisors got started, how they attracted their first clients, the systems they use today, and the best practices that help them grow. We also open the doors to the other side of the table: interviewing high-net-worth investors, family offices, and entrepreneurs about the investments they love, the strategies they use, and the legacy they’re trying to build. Whether you're just launching your RIA, growing your practice, or exploring new ways to create generational impact, Advisor Freedom is your behind-the-scenes guide to building a business and a life of lasting value.

5
out of 5
19 Ratings

About

Advisor Freedom is the podcast for financial advisors who want to learn what it really takes to build a thriving advisory career & what wealthy clients are actually doing with their money. Hosted by Conner Young, this show shares real stories from advisors who are serving clients and sharing their best practices for growing and planning for their clients! Whether you're growing your practice or exploring new ways to create generational impact, Advisor Freedom is your behind-the-scenes guide to building a business and a life of lasting value.

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