The Pixl Marketing Show

Pete Stagl

The Pixl Marketing Show is the podcast for real estate media pros who are ready to stop winging it and start growing a real business. Hosted by Pete Stagl — founder of PixlCRM and creator of the Pixl Marketing Method — each episode breaks down proven strategies to help you attract better clients, retain them longer, and scale with systems that work. You’ll hear real-world case studies, solo episodes packed with tactical advice, and interviews with business owners applying the framework to grow smarter and faster. Whether you’re a solo shooter or building a full team, this show will give you the tools, mindset, and marketing game plan to grow on purpose — not by accident. 📘 Want the book that started it all?  Grab your free copy at pixlmarketingmethodbook.com.

  1. 5D AGO

    E29 - Slow Season, Smart Moves: What to Work on Now to Win the Busy Season

    January and February are slower for most real estate media businesses—and that’s not a problem if you use the time correctly. In this episode of The Pixl Marketing Show, Pete Stagl, founder of PixlCRM and creator of the Pixl Marketing Method, breaks down exactly what you should be working on during the slow season to set yourself up for a stronger, more predictable busy season. Drawing from the recent Pixl Accelerator live training, Pete walks through the foundational systems and strategies that matter most before listings start flooding back in—so you’re not scrambling when things heat up. You’ll also get a preview of the next several episodes, where we’ll go deeper into: Defining your brand and ideal clientCreating irresistible and transitional offersBuilding a simple, repeatable lead generation engineSetting up feedback and review systems the right wayRunning reactivation campaigns as the market ramps up If you’ve ever said, “I’ll work on my business when things slow down,” this episode gives you a clear, practical roadmap to do exactly that—without overwhelm. Thanks for listening to The Pixl Marketing Show — where we help real estate media pros go from random acts of marketing to predictable, repeatable growth. Want the full system? Grab a free copy of The Pixl Marketing Method — it’s a 200+ page book that walks you through the exact 9-step framework we talk about on this show. 👉 Get yours at www.PixlMarketingMethodBook.com

    12 min
  2. 12/29/2025

    E28 - Plan Your Life Backwards: The Goal-Setting Exercise That Actually Works

    As the year wraps up and you start thinking about what’s next, most people jump straight into setting goals — without ever getting clear on where they actually want to end up. In this episode of The Pixl Marketing Show, Pete walks through a powerful planning exercise inspired by Donald Miller’s Hero on a Mission that helps you define your life, business, and priorities from the end backwards. You’ll learn why writing your own eulogy might be the most effective way to gain clarity, how to align your business goals with your family, faith, health, and relationships, and how working backward from a long-term vision creates focus instead of overwhelm. This isn’t about hustle or grinding harder — it’s about building a plan that keeps you on the right path so your business supports the life you actually want to live. Whether you’re planning the next year or the next decade, this episode will help you stop drifting and start moving forward with intention. The online planner is: https://pixlmarketingmethod.com/online-planner Hero On a Mission by Donald Miller: https://pixlmarketingmethod.com/hero-on-a-mission Thanks for listening to The Pixl Marketing Show — where we help real estate media pros go from random acts of marketing to predictable, repeatable growth. Want the full system? Grab a free copy of The Pixl Marketing Method — it’s a 200+ page book that walks you through the exact 9-step framework we talk about on this show. 👉 Get yours at www.PixlMarketingMethodBook.com

    19 min
  3. 12/15/2025

    E26 - Know Your Numbers: Bookkeepers vs Accountants vs CPAs (And What Real Estate Media Owners Actually Need)

    Most real estate media business owners think their numbers are handled… until tax time hits or cash flow gets tight. In this episode of The Pixl Marketing Show, Pete sits down with his wife, Deaubry Stagl, and her business partner Robin Harris of Servant HR & Accounting to break down one of the most misunderstood topics in small business: 👉 What’s the difference between a bookkeeper, an accountant, and a CPA — and when do you actually need each one? You’ll learn: The real role of a bookkeeper (and what they don’t do)How an accountant helps you make better business decisionsWhen a CPA matters — and when they don’tThe key financial reports every media business owner should reviewWhy “handing it off and hoping for the best” can quietly hurt your businessCommon mistakes real estate photographers make with payroll, taxes, and contractorsIf you’re growing from a solo shooter into a real business — or already managing a team — this episode will help you stop guessing and start making decisions based on real numbers. If you'd like to sit down and go over your numbers with the Servant HR & Accounting team you can book a call on their website: https://myhraccounting.com Thanks for listening to The Pixl Marketing Show — where we help real estate media pros go from random acts of marketing to predictable, repeatable growth. Want the full system? Grab a free copy of The Pixl Marketing Method — it’s a 200+ page book that walks you through the exact 9-step framework we talk about on this show. 👉 Get yours at www.PixlMarketingMethodBook.com

    24 min
  4. 12/01/2025

    E25 - The Hidden Marketing Goldmine Every Real Estate Photographer Should Be Using

    In this episode, Pete breaks down one of the most powerful — yet massively underused — marketing tools available to every real estate media business owner: the NAR Home Buyers & Sellers Generational Trends Report. Most photographers struggle with email newsletters because they don’t know what to say, how often to send, or how to consistently deliver value. But with the right data, newsletters become easy — and even better, they position you as a true marketing partner instead of just “the media vendor.” Inside this episode, you’ll learn: Why weekly newsletters are more about staying top-of-mind than writing long essaysHow the NAR survey gives you ready-to-use marketing stats your agents care aboutHow to turn the 131-page report into bite-sized, high-impact content using AIThe exact stats that help you upsell photos, videos, virtual tours, drone, lifestyle media, and moreWhy buyer behavior is shifting (and how to use it to shape your service list)How to help agents market to Millennials, Boomers, and Gen X differently using dataHow to use these insights in your newsletters, social content, office presentations, and pitches If you’ve ever wondered “What do I put in my weekly newsletter?” — this episode hands you the answer on a silver platter. Thanks for listening to The Pixl Marketing Show — where we help real estate media pros go from random acts of marketing to predictable, repeatable growth. Want the full system? Grab a free copy of The Pixl Marketing Method — it’s a 200+ page book that walks you through the exact 9-step framework we talk about on this show. 👉 Get yours at www.PixlMarketingMethodBook.com

    16 min
  5. 11/24/2025

    E24 - Why Every Real Estate Media Business Needs a CRM (and Why Your Booking Platform Isn’t Enough)

    Most real estate media business owners rely heavily on their booking and delivery platforms… but those platforms only handle the middle of the client journey. What about everything that happens before the shoot — and everything that ensures clients come back after the shoot? In this episode, Pete breaks down exactly what a CRM actually is, why the industry is finally waking up to the need for one, and how PixlCRM fits alongside your booking platform — not replacing it, but plugging the biggest holes in your business. You’ll learn: Why booking platforms only handle one small slice of the customer journeyWhat “customer relationship management” actually means in a real estate media businessHow PixlCRM replaces a pile of disconnected tools (MailChimp, Monday, Zapier, OpenPhone, etc.)What happens when you unify communication, lead nurture, offers, reactivation, and marketing under one systemWhy staying “top of mind” is the difference between a one-time shooter and a long-term businessHow AI inside PixlCRM is changing the industry beyond just AI photo editingReal examples from PMRE and actual photographers using PixlCRM in the field If you’ve ever wondered “Where does a CRM fit into my business?” or why you’d even need one when you already have a booking system… this episode clears it up once and for all. Thanks for listening to The Pixl Marketing Show — where we help real estate media pros go from random acts of marketing to predictable, repeatable growth. Want the full system? Grab a free copy of The Pixl Marketing Method — it’s a 200+ page book that walks you through the exact 9-step framework we talk about on this show. 👉 Get yours at www.PixlMarketingMethodBook.com

    23 min
  6. 11/17/2025

    E23 - How to Turn Holiday Parties and Networking Events into a Lead-Generating Machine (Without Being an Extrovert)

    It’s PMRE week, and that means real estate photographers from all over are gathering, networking, and connecting face-to-face. But here’s the thing—most people walk away from events like these without any real business results. In this solo episode, Pete shares how he used simple systems and subtle marketing strategies to turn every in-person event—holiday parties, association mixers, or even golf tournaments—into a powerful lead-generation and relationship-building engine. You’ll learn how to: Turn casual conversations into warm leadsCapture contact info using simple QR or text-to-enter tacticsBuild segmented lists that automatically feed your follow-up offersStay top of mind long after the event ends Whether you’re an introvert or just tired of “networking that goes nowhere,” this episode will show you how to make every handshake count. 🎧 Tune in and learn how to turn your next event into a marketing win using the same automations and follow-up systems built right inside PixlCRM. If you want to join the Real Estate Media Pros group I mention in this episode go here: http://pixlcrm.com/realestatemediapros Thanks for listening to The Pixl Marketing Show — where we help real estate media pros go from random acts of marketing to predictable, repeatable growth. Want the full system? Grab a free copy of The Pixl Marketing Method — it’s a 200+ page book that walks you through the exact 9-step framework we talk about on this show. 👉 Get yours at www.PixlMarketingMethodBook.com

    24 min
  7. 11/10/2025

    E22 - He Stopped Shooting… and His Business Exploded to $350K | Austin Sauer's Story

    In this episode, I sit down with Austin Sauer, owner of a growing real estate media company out of Kentucky. Austin’s story is one a lot of photographers will relate to — starting out solo, doing everything himself, and figuring it out one shoot at a time. He shares how he went from grinding through sixty shoots a year to building a streamlined, profitable business that’s now running with a full team in the field. We talk about: How he scaled from $50k to nearly $350k in annual revenueWhat he learned from hiring (and losing) his first team membersHow automation and systems like PixlCRM helped him finally step out of survival modeWhy slowing down to focus on brand and process can actually accelerate your growth If you’ve ever felt stuck shooting every house yourself or wondering how to make your business more sustainable — this episode will give you the clarity and inspiration you need to take the next step. 🎧 Listen now and get ready to rethink what’s possible for your real estate media business. Thanks for listening to The Pixl Marketing Show — where we help real estate media pros go from random acts of marketing to predictable, repeatable growth. Want the full system? Grab a free copy of The Pixl Marketing Method — it’s a 200+ page book that walks you through the exact 9-step framework we talk about on this show. 👉 Get yours at www.PixlMarketingMethodBook.com

    1h 2m

Ratings & Reviews

5
out of 5
4 Ratings

About

The Pixl Marketing Show is the podcast for real estate media pros who are ready to stop winging it and start growing a real business. Hosted by Pete Stagl — founder of PixlCRM and creator of the Pixl Marketing Method — each episode breaks down proven strategies to help you attract better clients, retain them longer, and scale with systems that work. You’ll hear real-world case studies, solo episodes packed with tactical advice, and interviews with business owners applying the framework to grow smarter and faster. Whether you’re a solo shooter or building a full team, this show will give you the tools, mindset, and marketing game plan to grow on purpose — not by accident. 📘 Want the book that started it all?  Grab your free copy at pixlmarketingmethodbook.com.