Marketing Team of One

Page Design Group
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Struggling as a solo marketer? Tune into our podcast for strategic insights, inspiring stories, and a dash of humor to empower you as a Marketing Team of One. With Eric and Mike's extensive experience in design, marketing, and running a successful agency, they are here to help transform your marketing challenges into victories.

  1. FEB 12

    Gerard Huerta - the Surprising Mind Behind Your FAVORITE Logos!

    This episode of Marketing Team of One steps beyond tactics and into the craft of brand with legendary lettering artist Gerard Huerta. Best known for creating some of the most recognizable logos and lettering in music and publishing, Gerard shares how a career built on drawing, curiosity, and creative discipline led to work that still holds up decades later. Eric and Gerard talk about why hand-drawn design continues to matter in a digital-first world, how strong brands are shaped through intention and patience, and what it really means to do work you can stand behind years from now. Along the way, Gerard reflects on his creative process, the importance of adaptability, and why great brand work often starts with slowing down. Links mentioned in the show: https://www.gerardhuerta.com/ https://www.facebook.com/GerardHuertaDesign/ https://www.instagram.com/gerardhuerta/ _____________________________________ Subscribe to Our Channel: Don't miss out on future episodes filled with valuable insights and tips!  👉 http://www.youtube.com/@MarketingTeamofOne Subscribe to YouTube and hit the bell icon to stay updated.   Connect with Us on LinkedIn: Join our professional network and stay connected with the latest updates: 🔗 https://www.linkedin.com/in/michael-d-hendry/ 🔗 https://www.linkedin.com/in/eric-grotenhuis-pagedesign/ 🔗https://www.linkedin.com/showcase/marketingteamofone/   Download Free Tools: Enhance your marketing efforts with our exclusive free tools. Get access now! 📥 Download Free Tools - www.marketingteamofone.net/freebies _____________________________________ Join Our Reddit Community: Engage in discussions, ask questions, and connect with fellow marketers: 👾 https://www.reddit.com/r/marketingteamofone/   Visit Our Website: For more resources, articles, and information, check out our website: 🌐 www.marketingteamofone.com   Buy our Merch: If you want to show your support and represent the show, check out our merch store: 🧢 https://marketing-team-of-one-show.printify.me/ _____________________________________ Referral Links: If you are considering signing up for this service, please use our referral link to help out the channel. These are some of the many products we use daily, and you can trust that they will serve you well.    Fathom - The #1 rated AI notetaker. Instantly summarize your meetings so you can focus on the conversation instead of taking notes. https://fathom.partnerlinks.io/2mzzhdo4ekii

    1h 7m

  2. JAN 29

    Guy Kawasaki's Advice for Marketing Teams of One

    Eric is joined by marketing icon and longtime brand evangelist Guy Kawasaki for an energizing conversation that's equal parts practical, honest, and refreshingly grounded. Together, they explore what it really takes to build influence in today's marketing landscape, especially when you're doing it all yourself. From the role of evangelism in modern branding to the shifting realities of social media, Guy shares a candid perspective on what still works, what's changed, and what solo marketers should focus on when time and resources are limited. If you're managing your company's marketing with a small team (or no team at all), this episode will leave you with a clearer mindset on how to create stronger customer connections, make your message more meaningful, and build trust in a way that lasts.    Links mentioned in the show: https://guykawasaki.com/ https://www.apple.com/ https://www.canva.com/ https://signal.org/ https://podcasts.apple.com/us/podcast/guy-kawasakis-remarkable-people/ _____________________________________   Subscribe to Our Channel: Don't miss out on future episodes filled with valuable insights and tips!  👉 http://www.youtube.com/@MarketingTeamofOne Subscribe to YouTube and hit the bell icon to stay updated.   Connect with Us on LinkedIn: Join our professional network and stay connected with the latest updates: 🔗 https://www.linkedin.com/in/michael-d-hendry/ 🔗 https://www.linkedin.com/in/eric-grotenhuis-pagedesign/ 🔗https://www.linkedin.com/showcase/marketingteamofone/   Download Free Tools: Enhance your marketing efforts with our exclusive free tools. Get access now! 📥 Download Free Tools - www.marketingteamofone.net/freebies _____________________________________   Join Our Reddit Community: Engage in discussions, ask questions, and connect with fellow marketers: 👾 https://www.reddit.com/r/marketingteamofone/   Visit Our Website: For more resources, articles, and information, check out our website: 🌐 www.marketingteamofone.com   Buy our Merch: If you want to show your support and represent the show, check out our merch store: 🧢 https://marketing-team-of-one-show.printify.me/ _____________________________________   Referral Links: If you are considering signing up for this service, please use our referral link to help out the channel. These are some of the many products we use daily, and you can trust that they will serve you well.    Fathom - The #1 rated AI notetaker. Instantly summarize your meetings so you can focus on the conversation instead of taking notes. https://fathom.partnerlinks.io/2mzzhdo4ekii

    48 min

  3. JAN 8

    Uncover What Website Redesigns Get Totally Wrong!

    Website redesigns tend to start with frustration and end with exhaustion. In this episode, Eric and Mike unpack why so many website projects go off the rails and how most of that pain can be avoided with the right planning upfront. They walk through how to audit an existing site, clarify goals for both the organization and its users, and design an information architecture that actually supports how people use a website. From ADA compliance and SEO risks to content inventories, site maps, and content matrixes, this conversation offers a practical framework for anyone responsible for managing, rebuilding, or improving a website. If the thought of tackling your site makes you sigh, this episode brings clarity before the chaos.   Links Mentioned in the show: https://www.relume.io/ https://www.figma.com/figjam/ https://appsumo.com/ https://search.google.com/search-console/ _____________________________________   Subscribe to Our Channel: Don't miss out on future episodes filled with valuable insights and tips!  👉 http://www.youtube.com/@MarketingTeamofOne Subscribe to YouTube and hit the bell icon to stay updated.   Connect with Us on LinkedIn: Join our professional network and stay connected with the latest updates: 🔗 https://www.linkedin.com/in/michael-d-hendry/ 🔗 https://www.linkedin.com/in/eric-grotenhuis-pagedesign/ 🔗https://www.linkedin.com/showcase/marketingteamofone/   Download Free Tools: Enhance your marketing efforts with our exclusive free tools. Get access now! 📥 Download Free Tools - www.marketingteamofone.net/freebies _____________________________________   Join Our Reddit Community: Engage in discussions, ask questions, and connect with fellow marketers: 👾 https://www.reddit.com/r/marketingteamofone/   Visit Our Website: For more resources, articles, and information, check out our website: 🌐 www.marketingteamofone.com   Buy our Merch: If you want to show your support and represent the show, check out our merch store: 🧢 https://marketing-team-of-one-show.printify.me/ _____________________________________   Referral Links: If you are considering signing up for this service, please use our referral link to help out the channel. These are some of the many products we use daily, and you can trust that they will serve you well.    Fathom - The #1 rated AI notetaker. Instantly summarize your meetings so you can focus on the conversation instead of taking notes. https://fathom.partnerlinks.io/2mzzhdo4ekii   _____________________________________   00:00 Introduction and Host Welcome 00:28 Discussing Website Redesign Requests 01:38 Challenges in Website Redesign 02:26 Importance of Planning in Website Projects 03:30 Evaluating the Need for a Website Redesign 05:44 ADA Compliance and Website Redesign 11:56 Auditing Your Current Website 19:23 Setting Goals for Your Website 24:47 Starting with Drawing 24:54 Designing Information Architecture 25:06 Creating a Site Map 25:30 Using Digital Tools for Site Mapping 26:42 Testing Your Site Map 28:53 Prioritizing Content and Audiences 34:00 Building a Content Matrix 40:23 Planning and Scheduling 42:13 Avoiding Common Pitfalls 46:39 Recap and Final Thoughts

    49 min

  4. 12/18/2025

    I Spoke with the WORLD'S Greatest Presentation Designers. Ryan and Cameron from Duarte Inc.

    In this episode of Marketing Team of One, Eric sits down with Ryan Orcutt and Cameron Flett from one of the world's most famous design firms, Duarte, to explore what goes into high-stakes presentations. From executive keynotes to internal decks that drive major decisions, Ryan and Cameron share how storytelling, design, and delivery come together when the pressure is on. They break down why empathy for the audience matters, how presentations shape outcomes more than most people realize, and what solo marketers can take from world-class presentation work even with limited time and resources.   Links Mentioned in the show: https://www.duarte.com/ _____________________________________   Subscribe to Our Channel: Don't miss out on future episodes filled with valuable insights and tips!  👉 http://www.youtube.com/@MarketingTeamofOne Subscribe to YouTube and hit the bell icon to stay updated.   Connect with Us on LinkedIn: Join our professional network and stay connected with the latest updates: 🔗 https://www.linkedin.com/in/michael-d-hendry/ 🔗 https://www.linkedin.com/in/eric-grotenhuis-pagedesign/ 🔗https://www.linkedin.com/showcase/marketingteamofone/   Download Free Tools: Enhance your marketing efforts with our exclusive free tools. Get access now! 📥 Download Free Tools - www.marketingteamofone.net/freebies _____________________________________   Join Our Reddit Community: Engage in discussions, ask questions, and connect with fellow marketers: 👾 https://www.reddit.com/r/marketingteamofone/   Visit Our Website: For more resources, articles, and information, check out our website: 🌐 www.marketingteamofone.com   Buy our Merch: If you want to show your support and represent the show, check out our merch store: 🧢 https://marketing-team-of-one-show.printify.me/ _____________________________________   Referral Links: If you are considering signing up for this service, please use our referral link to help out the channel. These are some of the many products we use daily, and you can trust that they will serve you well.    Fathom - The #1 rated AI notetaker. Instantly summarize your meetings so you can focus on the conversation instead of taking notes. https://fathom.partnerlinks.io/2mzzhdo4ekii

    1h 7m

  5. 12/04/2025

    Content Calendars Explained (For People Who Hate Planning)

    Content calendars get a bad reputation. They sound rigid, corporate, and like something you "should" be doing instead of something that actually helps. In this episode, Eric and Mike reframe what a content calendar is really for: giving you clarity, consistency, and a system that doesn't make you want to quit marketing altogether. They walk through how to organize your ideas, define what you should actually talk about, and build a realistic posting rhythm that fits your life. If your marketing feels scattered, overwhelming, or permanently stuck in planning mode, this episode will help you turn chaos into a system you can finally stick to.   Links mentioned in the show:   _____________________________________   Subscribe to Our Channel: Don't miss out on future episodes filled with valuable insights and tips!  👉 http://www.youtube.com/@MarketingTeamofOne Subscribe to YouTube and hit the bell icon to stay updated.   Connect with Us on LinkedIn: Join our professional network and stay connected with the latest updates: 🔗 https://www.linkedin.com/in/michael-d-hendry/ 🔗 https://www.linkedin.com/in/eric-grotenhuis-pagedesign/ 🔗https://www.linkedin.com/showcase/marketingteamofone/   Download Free Tools: Enhance your marketing efforts with our exclusive free tools. Get access now! 📥 Download Free Tools - www.marketingteamofone.net/freebies _____________________________________   Join Our Reddit Community: Engage in discussions, ask questions, and connect with fellow marketers: 👾 https://www.reddit.com/r/marketingteamofone/   Visit Our Website: For more resources, articles, and information, check out our website: 🌐 www.marketingteamofone.com _____________________________________   Referral Links: If you are considering signing up for this service, please use our referral link to help out the channel. These are some of the many products we use daily, and you can trust that they will serve you well.    Fathom - The #1 rated AI notetaker. Instantly summarize your meetings so you can focus on the conversation instead of taking notes. https://fathom.partnerlinks.io/2mzzhdo4ekii

    39 min

  6. 11/20/2025

    The Surprising Benefits of Starting a Podcast. Live Episode Recording from Design Week Sacramento.

    In this episode, Mike and Eric rewind the tape on how the Marketing Team of One Podcast went from a long-running idea to an actual, consistent show. They walk through the early days, starting from the "do we really need a podcast?" debates, down to the realization that talking out loud works a lot better for them than staring at a blinking cursor. Each share the moments that shaped the podcast: the practical reasons behind choosing video, the decision to keep things conversational, the push for consistency, and the way they use each episode to help solo marketers feel less buried by the work.  It's part origin story, part creative therapy session, and part reminder that sometimes the best marketing you can do is simply showing up as yourself whether it be on camera, in real time, or figuring it out as you go.   NPR's Podcast Start Up Guide mentioned in the pod: https://a.co/d/aEQ7E1F _____________________________________   Subscribe to Our Channel: Don't miss out on future episodes filled with valuable insights and tips!  👉 http://www.youtube.com/@MarketingTeamofOne Subscribe to YouTube and hit the bell icon to stay updated.   Connect with Us on LinkedIn: Join our professional network and stay connected with the latest updates: 🔗 https://www.linkedin.com/in/michael-d-hendry/ 🔗 https://www.linkedin.com/in/eric-grotenhuis-pagedesign/ 🔗https://www.linkedin.com/showcase/marketingteamofone/   Download Free Tools: Enhance your marketing efforts with our exclusive free tools. Get access now! 📥 Download Free Tools - www.marketingteamofone.net/freebies _____________________________________   Join Our Reddit Community: Engage in discussions, ask questions, and connect with fellow marketers: 👾 https://www.reddit.com/r/marketingteamofone/   Visit Our Website: For more resources, articles, and information, check out our website: 🌐 www.marketingteamofone.net _____________________________________   Referral Links: If you are considering signing up for this service, please use our referral link to help out the channel. These are some of the many products we use daily, and you can trust that they will serve you well.    Fathom - The #1 rated AI notetaker. Instantly summarize your meetings so you can focus on the conversation instead of taking notes. https://fathom.partnerlinks.io/2mzzhdo4ekii _____________________________________   00:00 Introduction and Welcome 00:56 Why Start a Podcast? 01:21 Choosing the Podcast Theme 03:13 Building Awareness and Trust 05:04 Commitment to Content Creation 06:24 Overcoming Initial Challenges 07:04 Defining the Podcast Audience 09:16 Setting Up the Podcast 13:07 Making the Podcast a Lifestyle Choice 15:17 Continuing the Podcast Journey 15:30 Building the Digital Platform 17:04 Recording Challenges and Practice Runs 18:23 Team Dynamics and Content Strategy 19:22 Launching and Scheduling Episodes 20:33 Editing and Production Insights 23:00 Strategic Shifts and Guest Appearances 24:55 SEO and Thumbnail Optimization 28:45 Evaluating Success and Future Plans 33:31 Concluding Thoughts and Gratitude

    34 min

  7. 11/06/2025

    From MTV & Gaming to Credit Unions: A Creative Manager's Playbook. An interview with Steve Joves.

    On this episode of Marketing Team of One, Eric sits down with Steve Joves, a creative leader and the Creative Manager for SAFE Credit Union. He has spent his career moving across industries and adapting to new challenges.  They talk about what it means to guide brand expression inside a growing organization, how to build creative systems that scale, and why collaboration often matters more than headcount. Steve shares his perspective on staying inspired, making design decisions with intention, and leading a team through change with clarity and humor. This conversation offers practical encouragement for marketers who work solo or lead small teams and want to create work that actually connects.   Links Mentioned in the show: Wolves Amongst Zombies Movie - https://youtu.be/CZDgVtL5txw?si=39PQHw39lfzbfGjo _____________________________________   Subscribe to Our Channel: Don't miss out on future episodes filled with valuable insights and tips!  👉 http://www.youtube.com/@MarketingTeamofOne Subscribe to YouTube and hit the bell icon to stay updated.   Connect with Us on LinkedIn: Join our professional network and stay connected with the latest updates: 🔗 https://www.linkedin.com/in/michael-d-hendry/ 🔗 https://www.linkedin.com/in/eric-grotenhuis-pagedesign/ 🔗https://www.linkedin.com/showcase/marketingteamofone/   Download Free Tools: Enhance your marketing efforts with our exclusive free tools. Get access now! 📥 Download Free Tools - www.marketingteamofone.net/freebies _____________________________________ Join Our Reddit Community: Engage in discussions, ask questions, and connect with fellow marketers: 👾 https://www.reddit.com/r/marketingteamofone/   Visit Our Website: For more resources, articles, and information, check out our website: 🌐 www.marketingteamofone.net _____________________________________ Referral Links: If you are considering signing up for this service, please use our referral link to help out the channel. These are some of the many products we use daily, and you can trust that they will serve you well.    Fathom - The #1 rated AI notetaker. Instantly summarize your meetings so you can focus on the conversation instead of taking notes. https://fathom.partnerlinks.io/2mzzhdo4ekii  _____________________________________   01:30 Steve Jovez's Educational Background 02:23 Career Journey in Design and Gaming 04:28 Transition to Credit Union Industry 07:10 Role and Responsibilities of a Creative Manager 13:06 Creative Direction and Campaigns 21:08 Website Redesign and Brand Refresh 25:10 The Challenge of Incorporating Orange 26:39 Designing a Museum-Like Website 28:27 Successful Website Launch and Team Collaboration 30:21 Creative Campaigns and Theme Development 31:18 Storyboarding and Visual Representation 32:58 Creating an Award-Winning Short Film 35:37 Balancing Creativity and Marketing 44:21 Efficient Marketing Strategies 46:47 Podcast Recap and Closing Remarks

    51 min

  8. 10/23/2025

    Can You Succeed with a $100 MARKETING Budget?

    Two podcasters. One $100 budget. In this episode of Marketing Team of One, Eric and Mike put their scrappy marketing instincts to the test, proving that creativity might just be the most valuable asset of all. It's a playful showdown of ideas, strong opinions, and questionable coffee purchases — because when time and money are short, ingenuity has to pick up the slack. You'll walk away with plenty of laughs, a few "why didn't I think of that" moments, and some real talk about what actually works when you're running marketing solo.   Links mentioned in the show: Guerilla Marketing Book 1998 version: https://www.amazon.com/Guerrilla-Marketing-Secrets-Profits-Business/dp/0395906253 _____________________________________   Subscribe to Our Channel: Don't miss out on future episodes filled with valuable insights and tips!  👉 http://www.youtube.com/@MarketingTeamofOne Subscribe to YouTube and hit the bell icon to stay updated.   Connect with Us on LinkedIn: Join our professional network and stay connected with the latest updates: 🔗 https://www.linkedin.com/in/michael-d-hendry/ 🔗 https://www.linkedin.com/in/eric-grotenhuis-pagedesign/ 🔗https://www.linkedin.com/showcase/marketingteamofone/   Download Free Tools: Enhance your marketing efforts with our exclusive free tools. Get access now! 📥 Download Free Tools - www.marketingteamofone.net/freebies _____________________________________   Join Our Reddit Community: Engage in discussions, ask questions, and connect with fellow marketers: 👾 https://www.reddit.com/r/marketingteamofone/   Visit Our Website: For more resources, articles, and information, check out our website: 🌐 www.marketingteamofone.net _____________________________________   Referral Links: If you are considering signing up for this service, please use our referral link to help out the channel. These are some of the many products we use daily, and you can trust that they will serve you well.    Fathom - The #1 rated AI notetaker. Instantly summarize your meetings so you can focus on the conversation instead of taking notes. https://fathom.partnerlinks.io/2mzzhdo4ekii _____________________________________ 00:43 Today's Topic: Affordable Marketing Strategies 00:54 Gorilla Marketing vs. Guerrilla Marketing 01:58 The $100 Marketing Challenge 05:50 Key Principles of Effective Marketing 10:01 Building a Strong Online Presence 18:29 Alternative Marketing Tactics 24:31 The Importance of Owning Your Web Presence 25:54 Optimizing Google My Business and Online Directories 26:51 Leveraging Google Reviews for Local Businesses 27:48 Debating the Use of Facebook for Business 29:16 Exploring Cost-Effective Marketing Strategies 34:38 The Role of Social Media in Modern Marketing 35:30 The Reality of Paid Social Media Strategies 40:11 Free and Affordable Marketing Tools 43:22 Final Thoughts and Friendly Debate 50:07 Conclusion and Podcast Information

    51 min
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About

Struggling as a solo marketer? Tune into our podcast for strategic insights, inspiring stories, and a dash of humor to empower you as a Marketing Team of One. With Eric and Mike's extensive experience in design, marketing, and running a successful agency, they are here to help transform your marketing challenges into victories.

Information

  • Creator
    Page Design Group
  • Years Active
    2025 - 2026
  • Episodes
    46
  • Rating
    Clean
  • Copyright
    © 2024
  • Show Website
    Marketing Team of One