The Lida Citroën Podcast

Lida Citroën

Ready to lead with purpose and stand out in your field? The Lida Citroën Podcast delivers actionable and inspiring strategies on personal branding, leadership development, reputation management, and influence building. Join Lida and her guests as they share stories, tips, and tools to help you grow your presence and make your mark. Get ready to step up, speak out, grow your presence and make your mark.

  1. 2d ago

    The People-Pleasing Trap and Why It’s Costing You Influence and Leadership Credibility

    What if the behavior you think is making people like you is the exact thing preventing them from respecting you, considering you for new opportunities, and taking you seriously as a leader? People-pleasing rarely feels like a problem when you're doing it. It feels like kindness, generosity, and being a good teammate. In this episode, Lida gets personal about a moment she said yes to something she never should have, spent three weekends resenting it, and realized she had been quietly teaching people that her “no" wasn't a real option. Sound familiar? Using research from Brené Brown and Adam Grant, her own values framework, and the direct connection to self-talk and imposter syndrome she unpacked in Episodes 21 and 25, Lida breaks down what people-pleasing actually costs you, and the practical tools to stop it starting today. In this episode, you'll learn: Why people-pleasing is a personal branding problem. How chronic accommodation creates a reputation that's likable but not influential, and what that costs your career How to tell the difference between real generosity and people-pleasing. The three distinctions (generosity, collaboration, kindness) and how to identify which one is actually driving your behavior The self-talk underneath the automatic yes. The internal tape that runs before every yes that should have been a no, and how to interrupt it Why boundaries free you instead of limit you. The playground study that reframes everything you thought you knew about setting limits  The values filter. Three questions to run every future yes or no through, starting with your next high-stakes decision Liked vs. trusted. Why these aren't the same thing, and which one actually builds influence If you've ever felt quiet resentment after saying yes, or wondered why people describe you as agreeable but never as decisive, this episode will name what's happening, and give you a way forward. Links from this episode The Human Advantage: Elevating Executive Presence & Influence in the Age of AI  Episode #21 and #25   Stay connected LinkedIn YouTube Instagram Facebook

    The People-Pleasing Trap and Why It’s Costing You Influence and Leadership Credibility
  2. Jul 7

    Beyond Self-Talk: The Practical Communication Framework Every Leader Needs to Influence Up

    Now that you understand how self-talk shapes your narrative and reputation (listen to episode #25), it's time to take that internal foundation and translate it into the kind of executive communication that actually moves your stakeholders to act. Knowing what to say to yourself is step one, and communicating and influencing up is the next level.  In this episode, Lida sits down with Naomi Price, SVP of Global Accounts at Vantage Partners and an internationally recognized expert in executive communication and strategic influence, to give you a practical, repeatable playbook for communicating at the highest levels. In this episode, you'll learn:   • How to use self-talk in high-stakes conversations: The three specific phrases Naomi recommends saying to yourself before any important meeting, and why getting them right is visible to everyone in the room • The micro-behaviors that build or destroy trust: Composure vs. energy, eye contact, gestures, and the small physical signals leaders read before you say a single word • The Lean In, Link, Leverage framework: Naomi and Vantage's three-step method for speaking up and influencing the decision-makers • How to sell up without being ignored: The problem-solving approach that turns resistance into buy-in, including the exact script for getting a yes from your boss's boss • What to say so others will listen: How to filter everything you know down to the only thing your audience actually needs to make a decision   If you've ever had the right answer in a high-stakes room and still couldn't get traction, this is where you start. Links from this episode Executive Coaching with Lida  The New Rules of Influence Follow Naomi Price on LinkedIn Vantage 2026 Negotiation Study   Stay connected  LinkedIn YouTube Instagram Facebook

    Beyond Self-Talk: The Practical Communication Framework Every Leader Needs to Influence Up
  3. Jun 23

    Your Self-Talk Is Building (or Breaking) Your Reputation

    What if the biggest threat to your reputation isn't what you say out loud, but the story you're telling yourself before you even open your mouth? In this episode, Lida Citroën shares a personal moment that spiraled into a fully imagined situation, and uses it to unpack one of the most overlooked drivers of leadership presence: your self-talk!  Lida breaks down the three-step narrative formula that shapes how you're perceived, and why the conversation happening in your head matters just as much as the one happening in the room. In this episode, you'll learn: How self-talk shapes your reputation. The three-part chain from what you tell yourself, to what you tell others, to what others tell others about you Why your mind treats your own words as fact, and how negative self-talk leaks out even when you think you're hiding it The line between reframing and faking, and why "fake it till you make it" deserves a closer look How to use physiological cues to your advantage. The exact reframe Lida uses before every stage appearance to turn nervous energy into confident presence Why overconfidence backfires. The nuance between owning your value and tipping into arrogance Whether you're prepping for a high-stakes conversation, walking into a networking event, or just trying to quiet a critical inner voice, this episode gives you a practical way to make sure your internal narrative is working for you, not against you. Links from this episode Executive Coaching with Lida Control The Narrative Stay Connected LinkedIn YouTube Instagram Facebook

    Your Self-Talk Is Building (or Breaking) Your Reputation
  4. Jun 9

    One Personal Brand, Many Roles: How Professionals Stay Authentic Across Everything They Do

    What happens to your personal brand when you run multiple businesses, wear multiple hats, and show up in completely different spaces, all at the same time? In this episode, Lida Citroën sits down with Rani Alfers, entrepreneur, insurance agency owner, skincare brand owner, and host of the Working Women Mentor Podcast, to explore one of the most common challenges professionals with multiple businesses, or that manage several teams face: how to build a personal brand that’s clear, credible, and authentically yours, even when your ventures look nothing alike. Rani brings a refreshing and deeply human perspective on what it really means to show up as yourself across industries, roles, and responsibilities, without losing your voice, your values, or your sense of self in the process. In this episode, you will learn:     • How to find the single through line that connects all your ventures to one clear personal brand     • Why the "professional voice" trap is costing you connection and credibility     • How AI is reshaping personal branding and why your authentic voice matters more than ever Whether you are juggling multiple businesses, navigating different professional roles, or simply trying to figure out how to show up consistently as yourself, this conversation is for you! Links from this episode The New Rules of Influence Executive Coaching Stay Connected LinkedIn Instagram YouTube  Facebook

    One Personal Brand, Many Roles: How Professionals Stay Authentic Across Everything They Do
  5. Apr 28

    Imposter Syndrome Is Costing You Influence: Here’s How Leaders Turn It Into an Advantage

    Imposter syndrome is one of the most talked-about challenges in leadership, and yet, it continues to hold even the most capable professionals back. In this episode, Lida Citroën breaks down what imposter syndrome really is, why it shows up, especially in high-achieving leaders, and (most importantly) how it may be quietly costing you influence, visibility, and career growth. Drawing from real client experiences and research, Lida explores:   • The hidden cost of staying silent in high-stakes moments • Why waiting to feel “ready” is limiting your leadership influence • How imposter syndrome can both hinder, and unexpectedly strengthen, your leadership style • Practical strategies to separate feelings from facts and build evidence-based confidence • How to stop shrinking your executive presence and start showing up with intention   You’ll also learn how social media and AI may be amplifying self-doubt, and how to use them as tools for growth instead of comparison. If you’ve ever hesitated to use your voice, second-guessed your value, or felt like you don’t fully belong in the room, you’re not alone. But staying there comes at a cost. This episode will help you reframe the narrative, reclaim your voice, and step into your next level of influence, before you feel fully ready. Links from this episode: Executive Coaching   Stay connected: LinkedIn Instagram YouTube Facebook

    Imposter Syndrome Is Costing You Influence: Here’s How Leaders Turn It Into an Advantage
  6. Apr 14

    What Sports Broadcasting Teaches Leaders About Influence Under Pressure

    Imagine performing at your highest level, with no script and no edits. That’s the reality of live broadcasting, but it’s also the reality of leadership today. In this episode, Lida sits down with Marc Vandermeer, Vice President of Broadcasting and the “Voice of the Houston Texans,” to explore what leaders can learn from a career built in the most high-pressure, public environment imaginable: live sports broadcasting. For over two decades, Marc has called every Houston Texans game—live, unscripted, and without a safety net. No edits. No second chances. Just presence, clarity, and trust in the moment. Together, we unpack what it really takes to: • Build influence when every word is public and every moment is live • Stay composed and credible when things go wrong (and they will) • Develop a voice that is recognizable, trusted, and unforgettable • Balance authenticity with professionalism in a highly visible role • Navigate feedback, criticism, and judgment without losing confidence • Bet on yourself: even when there are no guarantees • Find joy in the journey while building a meaningful, impactful career Marc also shares powerful insights on why “real is a great currency,” how momentum matters more than certainty, and why leaders must learn to bring energy, presence, and intention into every room they enter. This conversation is a powerful lesson in communication, personal branding, leadership presence, and reputation management, for anyone navigating visibility in today’s world. Links from this episode: The Human Advantage: Elevating Executive Presence & Influence in the Age of AI   Stay connected: LinkedIn YouTube Instagram Facebook

    What Sports Broadcasting Teaches Leaders About Influence Under Pressure

Ratings & Reviews

5
out of 5
4 Ratings

About

Ready to lead with purpose and stand out in your field? The Lida Citroën Podcast delivers actionable and inspiring strategies on personal branding, leadership development, reputation management, and influence building. Join Lida and her guests as they share stories, tips, and tools to help you grow your presence and make your mark. Get ready to step up, speak out, grow your presence and make your mark.