Plan Like A Boss | Planning, Productivity, and Strategy for Entrepreneurs

Tonya
  • 5.0 (1)
  • Entrepreneurship

Plan Like a Boss is your go-to podcast for mastering planning, productivity, and strategy as a solo or small business entrepreneur. Each week, you'll get practical tips and real-life insights to help you set smart goals, manage your time, and grow a business that actually fits your life.

  1. 5d ago

    The Real Reason Your Business Still Feels Overwhelming - With Chad Paris

    Avoid entrepreneur burnout by fixing broken business processes before adding more AI tools. ⭐️ Ready to build a business that feels less reactive and more intentional? Start here ➡️ https://tonyalawson.com/search/ 🔴 Connect with Chad Paris and Stonefly Consulting Group ➡️ https://stoneflyconsulting.com Connect with Chad Paris: ➡︎ Website: https://stoneflyconsulting.com ➡︎ Email: chad@stoneflyconsulting.com ➡︎ LinkedIn/Facebook/Instagram: Chad Paris #EntrepreneurBurnout #BusinessProcesses #AIStrategy #SmallBusinessTips #PlayLikeABoss In this episode of Play Like a Boss, Tonya Lawson sits down with Chad Paris, founder and CEO of Stonefly Consulting Group and host of the Process Over Pressure podcast, to talk about why most entrepreneurs do not actually have a sales problem — they have a process problem. Chad shares how his background as an educator, sales leader, and executive shaped the way he helps founders identify the broken systems quietly draining revenue, time, and energy. If you are a solopreneur, founder, or small business owner feeling overwhelmed by AI tools, sales pressure, or day-to-day decision fatigue, this conversation will help you step out of reactive mode and start building a more intentional business. Chad explains why automating a broken process only creates more problems, how to choose AI tools that actually fit your business, and why human connection still matters in an AI-driven world. In this episode, you’ll learn: • Why entrepreneur burnout often starts with reactive decision-making • Why your sales team may not be the real problem • How broken business processes limit growth • The most common AI strategy mistake small business owners make • A simple process exercise you can do this week to create clarity • Why every business needs to answer: Who are we, what do we do, and why? Our mission here at Play Like a Boss is to help entrepreneurs and small business owners build with clarity, confidence, and strategy so they can grow without burning out. Disclaimer: This episode is for educational and informational purposes only. Please use your own judgment before making business, financial, or technology decisions. Some links may be affiliate links, which means we may receive a small commission if you purchase through them at no additional cost to you. Let's Connect: ✨ Apply for Search To Sales: https://tonyalawson.com/search ✍️ Sign up for my newsletter: https://api.leadconnectorhq.com/widget/form/WZgVVwhJm3moIYAP6V5i 📸 Follow me on Insta and TikTok @dr.tonyalawson 🔗 LinkedIn: https://www.linkedin.com/in/tonya-lawson-64779739/

    27 min

  2. May 28

    From Higher Ed to Entrepreneurship: Starting Before You’re Ready with Julie Marty-Pearson

    Want to start a podcast for your business? Here’s how to begin with confidence, clarity, and realistic expectations. Connect with Dr. Julie Marty-Pearson and explore her podcast workshops, networking, and launch programs.  https://juliemartypearson.com Some product links may be affiliate links, which means if you buy something we may receive a small commission at no extra cost to you. All Products and Gear Mentioned in this video 🎙️ Buzzsprout: https://www.buzzsprout.com/?referrer_id=2467779 🎙️ RSS.com: https://rss.com 🔎 Listen Notes: https://www.listennotes.com 🤝 Podmatch:https://www.joinpodmatch.com/planlikeaboss Connect with us! Instagram: @dr.tonyalawson TikTok: @dr.tonyalawson  Website: tonyalawson.com #PodcastingTips #BusinessPodcast #PodcastLaunch #EntrepreneurTips #PlanLikeABoss If you’ve ever wondered whether you should start a podcast for your business, this conversation with Dr. Julie Marty-Pearson will help you think through the decision with more clarity. Julie shares how she moved from nearly 20 years in higher education into entrepreneurship and podcasting after major health and life changes forced her to rethink what work, creativity, and success could look like. In this episode of Plan Like a Boss, we talk about why podcasting can be such a powerful visibility tool for business owners, why not everyone needs to become a podcast host right away, and why guesting on podcasts first can be one of the smartest ways to test your message, build confidence, and do free market research. Julie also shares practical advice on solo episodes, interviews, video podcasts, audio-only shows, podcast hosting platforms, and how to start messy instead of waiting until everything is perfect. In this video, you’ll learn: * Why business owners should consider podcasting for visibility and connection * How to know if you should host a podcast or start by guesting * Why solo episodes matter when your podcast supports your business * How to choose between video podcasting and audio-only podcasting * Podcast hosting tools Julie recommends for beginners * How to pitch yourself as a podcast guest the right way * Why realistic expectations matter when growing a new podcast Our mission here at Plan Like a Boss is to help entrepreneurs, creators, and business owners plan with purpose, build sustainable visibility, and take action with confidence. Disclaimer: Some links may be affiliate links, which means we may receive a small commission if you purchase through them. This podcast is for educational and informational purposes only. Let's Connect: ✨ Apply for Search To Sales: https://tonyalawson.com/search ✍️ Sign up for my newsletter: https://api.leadconnectorhq.com/widget/form/WZgVVwhJm3moIYAP6V5i 📸 Follow me on Insta and TikTok @dr.tonyalawson 🔗 LinkedIn: https://www.linkedin.com/in/tonya-lawson-64779739/

    34 min

  3. May 14

    Why Success Makes You More Stressed (And What to Do About It)

    Emotional sobriety & nervous system regulation are the real keys to reducing stress and building a successful business. Take the FREE Quiz ➡ https://emotionalsobrietycoaching.typeform.com/to/jA8GSTvp If you’re an entrepreneur feeling overwhelmed, burned out, or stuck chasing success, this conversation will completely shift how you think about stress, alcohol, and performance. In this episode, Colleen Freeland breaks down why emotional sobriety—not willpower—is the key to reducing alcohol consumption, managing stress, and scaling a business sustainably. You’ll learn how nervous system regulation impacts your results, why self-sabotage is actually self-neglect, and how adopting an iterative mindset can transform both your personal life and business growth. In this video, you'll learn: • Why stress is internally created (and how to fix it) • How emotional sobriety impacts business success • The difference between coping vs. regulating your nervous system • Why failure doesn’t exist (and what to do instead) • How to break cycles of burnout, overworking, and self-sabotage Connect with Colleen! • Website: https://www.emotionalsobrietycoaching.com/ • Instagram: @thehangoverwhisperer • TikTok: @hangoverwhisperer • Facebook: Hangover Whisperer • Podcast: https://www.emotionalsobrietycoaching.com/podcast Question - Are you operating from a regulated state… or reacting from stress? #EmotionalSobriety #EntrepreneurMindset #NervousSystemRegulation #BurnoutRecovery #MindsetShift DISCLAIMER: This content is for educational purposes only and is not intended as medical, psychological, or financial advice. Always consult with a qualified professional regarding your specific situation. Any affiliate links included may provide a small commission at no additional cost to you. Let's Connect: ✨ Apply for Search To Sales: https://tonyalawson.com/search ✍️ Sign up for my newsletter: https://api.leadconnectorhq.com/widget/form/WZgVVwhJm3moIYAP6V5i 📸 Follow me on Insta and TikTok @dr.tonyalawson 🔗 LinkedIn: https://www.linkedin.com/in/tonya-lawson-64779739/

    36 min

  4. Apr 30

    Your Revenue Problem Isn't Your Offer (It's This)

    Build consistent monthly revenue with the Repeat Framework for smarter, simpler sales. Join Search to Sales ➡ https://tonyalawson.com/search If your revenue spikes during launches and then disappears for months, this video will show you how to create consistent monthly revenue without constantly creating new offers. I’m breaking down my Repeat Framework, a simple system designed to help coaches, course creators, and online business owners reverse engineer their income goals, evaluate existing offers, adjust pricing, build an offer stack, activate email marketing, and turn leads into conversions. Instead of relying on complicated funnels or exhausting launch cycles, you’ll learn how to use what you already have to create predictable revenue on repeat. In this video, you’ll learn: • How to reverse engineer your income goal • Why inconsistent revenue is usually not an offer problem • How to evaluate your current courses, workshops, consults, and services • Pricing strategies that can increase revenue quickly • How to create a low-ticket, mid-ticket, high-ticket, and recurring offer stack • Why your email list should work as a sales engine • How to build a simple funnel that actually converts Connect with us! • Instagram and TikTok: @dr.tonyalawson Question - What is your current top-of-funnel offer? Drop your freebie, low-ticket offer, or lead magnet in the comments so we can support each other. About: Welcome to Plan Like A Boss! We create content for entrepreneurs, coaches, course creators, and online business owners who want to grow smarter, build sustainable revenue, and turn search visibility into sales. Here you’ll learn practical strategies for SEO, offers, email marketing, funnels, and business growth without overcomplicating the process. DISCLAIMER: This content is for educational purposes only and is based on personal experience, professional insight, and general business strategy. Results are not guaranteed and will vary based on your business model, audience, offer, pricing, execution, and market conditions. This video is not sponsored, and no affiliate products are mentioned. Always make business, financial, and marketing decisions based on your own goals and circumstances. Let's Connect: ✨ Apply for Search To Sales: https://tonyalawson.com/search ✍️ Sign up for my newsletter: https://api.leadconnectorhq.com/widget/form/WZgVVwhJm3moIYAP6V5i 📸 Follow me on Insta and TikTok @dr.tonyalawson 🔗 LinkedIn: https://www.linkedin.com/in/tonya-lawson-64779739/

    18 min

  5. Apr 23

    The Hidden Cost Of Entrepreneurship

    Entrepreneur mental health matters more than hustle, and ignoring it can cost you everything.  Get mental health resources here ➡ https://www.cdc.gov/mental-health/caring/index.html In this video, we’re having an honest conversation about entrepreneur mental health, burnout, anxiety, depression, and the emotional cost of building a business. Tanya shares personal experiences with grief, anxiety, cancer-related depression, and getting help, while also unpacking the silent pressure so many founders, coaches, and creators carry behind the scenes. This episode is a reminder that mental wellness is not separate from business success — it is a core part of sustainable success. If you’ve been feeling overwhelmed, isolated, or like you have to keep pushing through no matter what, this conversation will help you feel seen and supported. In this video, you’ll learn:  • Why entrepreneur mental health struggles are more common than most people admit  • How burnout, anxiety, and depression can show up while running a business  • Why mental health is not a weakness or productivity problem  • 3 practical ways to protect your mind while building your business  • Why asking for help is one of the strongest things you can do Ways to Work with Us  • https://tonyalawson.com/search Connect with us!  • Instagram and TikTok: @dr.tonyalawson.com  • Podcast: Plan Like a Boss - https://planlikeaboss.net/ #EntrepreneurMentalHealth #BurnoutRecovery #FounderWellbeing #AnxietySupport #MentalHealthAwareness About:  Welcome to Plan Like a Boss, where we talk about entrepreneurship, business growth, and building success in a way that actually supports your life. This channel shares honest conversations, practical strategies, and real behind-the-scenes insights for entrepreneurs who want to grow sustainably. DISCLAIMER: This content is for educational and informational purposes only and is not medical, mental health, or legal advice. Always consult a licensed medical professional, therapist, counselor, or other qualified provider regarding your mental health, diagnosis, treatment options, or medications. If this video includes affiliate links, we may earn a commission from qualifying purchases at no additional cost to you. Any resources shared are intended to support, not replace, professional care. If you are in crisis or believe you may harm yourself, contact your local emergency services or a qualified crisis hotline immediately. Let's Connect: ✨ Apply for Search To Sales: https://tonyalawson.com/search ✍️ Sign up for my newsletter: https://api.leadconnectorhq.com/widget/form/WZgVVwhJm3moIYAP6V5i 📸 Follow me on Insta and TikTok @dr.tonyalawson 🔗 LinkedIn: https://www.linkedin.com/in/tonya-lawson-64779739/

    15 min

  6. Apr 9

    How Coaches Build Predictable Income With Recurring Revenue Layers

    Why your coaching income is inconsistent—and how a structured revenue model fixes it Apply to “Search to Sales” Mentorship ➡ https://tonyalawson.com/growth If you're a coach struggling with inconsistent income, this episode breaks down exactly why your revenue feels unpredictable—and how to fix it with a structured revenue model. Instead of relying on referrals, launches, or one-off offers, you'll learn how to build a layered system using lead flow, a strong core offer, high-ticket services, and recurring revenue. This approach helps you create stability, increase client lifetime value, and eliminate the constant pressure to sell. If you’re ready to stop reacting and start building a predictable coaching business, this framework is for you. In this video, you'll learn: • Why inconsistent income isn’t your fault—it’s your structure • The 3-layer revenue model every coach needs • How to build recurring revenue that actually retains clients • Why lead flow reduces sales pressure • How high-ticket offers increase stability and margin Connect with us! • Website: https://tonyalawson.com • Instagram and TikTok: @dr.tonyalawson #CoachingBusiness #RecurringRevenue #OnlineCoaching About: Welcome to The Plan Like A Boss Podcast! We help coaches build sustainable, profitable businesses with smarter systems, better offers, and long-term client relationships. New videos every week! DISCLAIMER: This content is for educational and informational purposes only. Results may vary based on individual effort, experience, and market conditions. Any links provided may be affiliate links, meaning we may earn a commission at no additional cost to you. Let's Connect: ✨ Apply for Search To Sales: https://tonyalawson.com/search ✍️ Sign up for my newsletter: https://api.leadconnectorhq.com/widget/form/WZgVVwhJm3moIYAP6V5i 📸 Follow me on Insta and TikTok @dr.tonyalawson 🔗 LinkedIn: https://www.linkedin.com/in/tonya-lawson-64779739/

    15 min

  7. Apr 2

    Launches work…until they don’t

    Build a business that generates leads every month without launching burnout.  Join Creative Growth Lab ➡ https://www.tonyalawson.com/growth/ If your business relies on launches to make money, you’re building on unstable ground—and most entrepreneurs don’t realize it until it’s too late. In this video, I break down the exact system I wish I had built from the beginning: a sustainable revenue infrastructure that brings in leads every single month without constant hustle. You’ll learn why launches are fragile, what to build instead, and how to create a business that works even when you can’t show up. This is about moving from inconsistent spikes to predictable, repeatable income. You'll learn:  • Why launch-based businesses are fragile  • The 4-part system for consistent monthly leads  • How to turn content into long-term traffic  • How to build trust and conversions on autopilot Ways to Work with Us  • Creative Growth Lab (Mentorship Program) - https://www.tonyalawson.com/growth/ Connect with us!  • Website: https://www.tonyalawson.com • Instagram and Tiktok: @dr.tonyalawson • YouTube: https://youtube.com/@dr.tonyalawson Question - Are you currently relying on launches, or have you started building infrastructure in your business? #OnlineBusiness #Entrepreneurship #PassiveIncome #BusinessStrategy #LeadGeneration About:  Welcome to Plan Like A Boss! We create content to help creative entrepreneurs build sustainable, profitable businesses without burnout. New videos every week! DISCLAIMER: This podcast is for educational purposes only. Results are not guaranteed and will vary based on effort, experience, and implementation. Any business strategies shared should be evaluated based on your individual circumstances. Let's Connect: ✨ Apply for Search To Sales: https://tonyalawson.com/search ✍️ Sign up for my newsletter: https://api.leadconnectorhq.com/widget/form/WZgVVwhJm3moIYAP6V5i 📸 Follow me on Insta and TikTok @dr.tonyalawson 🔗 LinkedIn: https://www.linkedin.com/in/tonya-lawson-64779739/

    10 min

  8. Mar 26

    Money Shame & Why Creative Entrepreneurs Struggle to Sell

    Why selling feels icky (and how to fix money mindset for creatives) Apply for Group Coaching ➡ https://api.leadconnectorhq.com/widget/form/016RC5MtLNSBM5xH1apa If selling feels uncomfortable or “icky,” it’s not because you’re bad at sales—it’s because of your money mindset. In this video, we break down why creative entrepreneurs struggle with selling, how internalized money shame holds you back, and the truth about ethical selling. You’ll learn how to shift from avoidance to confidence so you can make more sales, serve more people, and grow your business without feeling pushy or manipulative. If you’re a coach, creative, or service provider, this will completely reframe how you think about selling. In this video, you'll learn: • Why selling feels “icky” (and what’s really causing it) • The difference between manipulation vs ethical selling • How money mindset affects your income and impact • A powerful reframe to sell with confidence • Journal prompts to overcome money shame Ways to Work with Us • Apply for Group Coaching - https://api.leadconnectorhq.com/widget/form/016RC5MtLNSBM5xH1apa • Book a 90 Minute Intensive - https://api.leadconnectorhq.com/widget/form/SEfLO1vIsbgUaxc6TogN Connect with us! • Website: https://tonyalawson.com • Instagram: @dr.tonyalawson • TikTok: @dr.tonyalawson Question - Have you ever felt like selling makes you “too much” or uncomfortable? Why? Chapters: 0:00 Introduction: Selling Feels Icky 1:48 Why Creatives Struggle with Sales 4:15 The Money Mindset Shift 7:06 Manipulation vs Ethical Selling 8:15 How to Sell with Confidence 11:02 Journal Prompts to Rewire Beliefs #MoneyMindset #SellingWithoutFeelingSalesy #CreativeEntrepreneur About: Welcome to Plan Like a Boss! We help creative entrepreneurs build profitable, aligned businesses with smarter strategies and powerful mindset shifts. New episodes weekly to help you grow with clarity and confidence. DISCLAIMER: This content is for educational and informational purposes only and does not constitute financial, legal, or business advice. Results may vary based on individual effort and circumstances. Let's Connect: ✨ Apply for Search To Sales: https://tonyalawson.com/search ✍️ Sign up for my newsletter: https://api.leadconnectorhq.com/widget/form/WZgVVwhJm3moIYAP6V5i 📸 Follow me on Insta and TikTok @dr.tonyalawson 🔗 LinkedIn: https://www.linkedin.com/in/tonya-lawson-64779739/

    13 min
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Plan Like a Boss is your go-to podcast for mastering planning, productivity, and strategy as a solo or small business entrepreneur. Each week, you'll get practical tips and real-life insights to help you set smart goals, manage your time, and grow a business that actually fits your life.

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