The Disinfluecer 100

Simone Eyles

This podcast is for people who know inclusion matters and want to understand how to actually do it properly. We have conversations about inclusion, creativity and the systems we need to do it properly. Not theory. Not inspiration for inspiration’s sake. Real stories, real work, and the infrastructure behind meaningful change. Each episode sits at the intersection of people and systems, the lived experience, the creative output, and the practical mechanics that make inclusion sustainable (not performative). You’ll hear from artists, creators, advocates and industry leaders, my kinda ppl!

  1. Mar 10

    Disinfluencer 100 x How Long Does it Take

    How Long Does it Take? We’re going to dedicate segments of the podcast to this conversation and start breaking down the barriers around what it actually takes to be accessible and inclusive. This was sparked by content creator Christi Newrutzen, whose work I came across on Instagram. Her reel “How long does it take – Pap Smear” is one you absolutely need to watch — it’s such a powerful reminder of the everyday accessibility barriers people face. SEE IT: https://www.instagram.com/reels/DTyLYf5kldO/ The conversation kept rolling inside The Champagne Lounge: https://www.rebeccasaunders.com/lounge (Rebecca Saunders’ community), where Emma joined in. Emma had recently purchased my Accessibility Statement Guide and shared how quick it actually was to implement. She used the Accessibility Statement across her website and for her event: proving the point that accessibility doesn’t have to be complicated or time-consuming when you just start. And a little side note: Emma is also the creative genius behind the epic background you always see behind me on Instagram for The Creative Business Summit: https://www.thecreativebusinesshub.online/the-creative-business-summit So on the pod, we’re going to unpack these myths, share real examples, and show how businesses can start making practical changes right now. Get your Accessibility Statement HERE: https://www.disinfluencer.co/microlearning/p/accessibilty-statement The Disinfluencer 100 Hosted by Simone Eyles, founder of Disinfluencer, each episode features one powerful voice from Australia’s disability community—showcasing the people brands need to know, hear, and work with. Born from the viral campaign of the same name, The Disinfluencer 100 began as a list: 100 disabled Australians making waves across media, business, culture, and community. The podcast builds on that momentum, offering listeners a chance to connect more deeply with each person’s story, work, and impact. Website Enquiries: ⁠⁠⁠www.disinfluencer.co⁠⁠⁠ Email: ⁠⁠⁠hello@disinfluencer.co⁠⁠⁠ Socials: ⁠@⁠disinfluencer.co

  2. Jan 15

    The Disinfluencer 100 x 2026 Predictions

    Happy New Year and all that jazz! Kicking off the POD with my 2026 predictions list. From the blog ... https://www.disinfluencer.co/blog/6-predictions-for-2026-/-the-disinfluencer-edition Recap: My word for the year for 2025 was “integration” I had to put all the things we do … inclusion, access and representation in one place, our storefront ie. the website., hen I had to systemise it better AND than I had to rebuild the website and create a sales and marketing strategy. I was all hands on deck and finalised the year with a sprint, putting the website together will all the things, than my life imploded 🤯I am still in a bit of shock over the implosion, don’t have time to dwell on it really, my biggest fear came to life. Josh not only getting sick and then getting sicker from being sick, as well as rapidly losing his transplant and going into renal failure. He is already on week 5 (of 6) workup of his dialysis regime, which will be 3 times a week till … well always …So I am thanking my past self for all the “integration” because my word for 2026 is landed, so there’s no biz development, nothing to re-build, it’s just doing the do, sitting in the chair, with our infrastructure for brands to plug and play and get inclusion right!So while I ease back into it and watch all the ins and outs and predictions, I have a few of my own. Calling people in: So many people want and sometimes expect me to call brands out. But real change doesn’t come from shame. I am always speaking to brands who want to be inclusive, who want to learn, who want to do more, so we need to start calling people in if we want real, lasting AUTHENTIC change around the wor(l)d of disability. Micro Learning: When I started disinfluencer I had a landing page and I was waiting for a “expert” to do my website widget. After being fobbed off yet again, I watched a youtube tutorial and did it myself. While we all have AI in our pocket, let’s not lose our love of learning and lust for moments of micro learning instead of AI slop! Low fi images: It’s not just the gram but in a world of AI (don’t even get me started on AI imagery - another day for that one) Want to build trust? Go low-fi from your images to turning up online, everyone is over the polish, people want real and there’s nothing more real than in the moment content, BTS or images that no AI prompt can truly create! 4,5 and 6 well you can read the rest on the blog ;) Tell me what you think, can't wait to be in your ears for 2026. Simone

About

This podcast is for people who know inclusion matters and want to understand how to actually do it properly. We have conversations about inclusion, creativity and the systems we need to do it properly. Not theory. Not inspiration for inspiration’s sake. Real stories, real work, and the infrastructure behind meaningful change. Each episode sits at the intersection of people and systems, the lived experience, the creative output, and the practical mechanics that make inclusion sustainable (not performative). You’ll hear from artists, creators, advocates and industry leaders, my kinda ppl!