She's Lost Control

Camila Holden-Ayala
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Feeling lost in your career or unsure how to chase your next big move? You’re not alone. She’s Lost Control dives into the messy, chaotic, and real journey of finding your path with powerhouse women who’ve been there — and made their own rules. From nailing your niche and tackling the money talk, to discovering what keeps you motivated when life throws curveballs, these honest conversations give you zero BS advice and the courage to take control of your story. Whether you’re pivoting, starting fresh, or just figuring it out as you go, this podcast is your new go-to for career clarity, inspiration, and actionable insights. Join us and take back control.

  1. She Left L'Oréal to Go It Alone | Chloe Bate on PR, Brand & Creative Careers

    3D AGO

    She Left L'Oréal to Go It Alone | Chloe Bate on PR, Brand & Creative Careers

    Most people would kill for a job at L'Oréal. Chloe Bate had that — and Diageo, and Huel — and then walked away to build something entirely on her own terms. A marketing and communications consultant who's worked across some of the most recognisable brands in the world, Chloe has spent her career at the intersection of PR, brand strategy and digital marketing. She knows what it takes to shape a brand narrative that cuts through, how to keep evolving as the industry changes around you, and what it actually feels like to go from a corporate salary to betting on yourself. In this episode, we get into all of it — navigating big brand environments, knowing when it's time to move on, making the leap to freelancing, and building the kind of confidence that doesn't rely on a job title to back it up. Whether you're starting out in PR and communications, thinking about going freelance, or trying to figure out your next move in marketing — this one's for you. ⚡ What we cover:  → Building a career across PR, brand and communications  → What it's really like working for major global brands  → Knowing when to move on and how to do it well  → Making the leap from corporate marketing to freelance consultant  → Pricing yourself, owning your value and ditching the guilt  → Confidence and career progression in creative industries. 💌 Join #TheChaosClub for career tips & and unfiltered pep talks → www.instagram.com/sheslostcontrolpodcast/

    55 min
  2. Rebekah Guilar on Agency Life, Creative Careers, Client Relationships & Building Something of Your Own

    MAR 17

    Rebekah Guilar on Agency Life, Creative Careers, Client Relationships & Building Something of Your Own

    There's a version of a creative career that looks great on paper. And then there's the real one — the late pitches, the difficult clients, the moments you wonder if you're actually any good at this. Rebekah Guilar has lived both. As Business Director at Uncommon Creative Studio — and previously at We Are Pi and 72andSunny — she's shaped campaigns for Google, adidas and Desperados. But the thing that actually got her there wasn't talent alone. It was relationships, and knowing how to build the right ones without losing herself in the process. In this episode, we talk about what agency life really looks like behind the polished campaigns, how to manage clients without wanting to scream into a pillow, and the very unglamorous shift from doing brilliant work to leading other people doing it. Oh, and somewhere in the middle of all that, she co-founded, co-hosts and produces In Their Shoes by Seanchoíche — a storytelling podcast built around real, lived experiences — because apparently one career wasn't enough. Warm, honest and a little bit chaotic — just like the best creative careers always are. 💌 Join #TheChaosClub for career tips & and unfiltered pep talks → www.instagram.com/sheslostcontrolpodcast/

    1h 10m
  3. Confidence Through Evidence: Sibu Khupe on Creative Risk, Strategy & Career Growth

    MAR 10

    Confidence Through Evidence: Sibu Khupe on Creative Risk, Strategy & Career Growth

    Confidence isn’t a mindset — it’s evidence you belong in the room you want to be in. In this episode of She’s Lost Control, we sit down with Sibusisiwe Thelma Khupe — director, creative strategist, and former founder of her own production company — to unpack how she built a fearless career in music, advertising, and brand storytelling. By 25, Sibu had directed MTV-recognized music videos, worked with major labels and agencies, and collaborated with artists like Lewis Capaldi, Bree Runway, and Tom Jones, all while leading culture-defining campaigns and championing diversity and inclusion. We chat:  ⚡ How to build unshakeable confidence through evidence and audacity ⚡ The power of creating your own work before getting permission ⚡ Strategies to navigate rejection and position yourself as a top creative ⚡ Insights on storytelling, brand campaigns, and creative strategy ⚡ Practical advice on negotiation, client management, and self-advocacy This episode is a blueprint for young creatives, freelancers, and aspiring agency leaders looking to turn ambition into action, prove their value, and step boldly into rooms they deserve to be in. 💌 Join #TheChaosClub for career tips & and unfiltered pep talks → www.instagram.com/sheslostcontrolpodcast/

    47 min
  4. Creative Production, Culture & Global Campaigns: Zerrin Oteng on Media, Marketing & Side Hustles

    JAN 13

    Creative Production, Culture & Global Campaigns: Zerrin Oteng on Media, Marketing & Side Hustles

    In this episode of She’s Lost Control, Camila sits down with Zerrin Oteng — Senior Creative Producer and Marketeer — to break down how to build a long-term career in creative production and marketing. With over 12 years of experience across media, music, entertainment, fashion, and tech, Zerrin has delivered global campaigns for HBO, Warner Bros, Universal Music, and LADBible, creating high-impact work across video, photography, live events, and social-first marketing strategies. We talk about how to use culture and community to drive brand relevance, the difference between creative strategy and execution, and why side hustles and personal projects are essential. Zerrin also shares insights from founding her creative ventures — WANDER, her creative collective, and AfroSamba, a culture-led events platform celebrating music, community, and creativity. In this episode, we dive into: Building a long-term career in creative production and marketingUsing culture and community to shape meaningful brand workWhy side hustles and personal projects matterCreative strategy vs execution in global campaignsNavigating careers across media, music, and entertainmentStaying culturally relevant in fast-moving creative industriesIf you work in — or aspire to break into — creative production, marketing, media, music, or brand storytelling, this episode offers practical insight, inspiration, and clarity for building a career that lasts. 💌 Join #TheChaosClub for career tips & and unfiltered pep talks → www.instagram.com/sheslostcontrolpodcast/

    55 min
  5. From Million-Pound Founder to Mindset Coach: Chloë Downes on Career Pivots, Purpose & Creative Careers

    JAN 6

    From Million-Pound Founder to Mindset Coach: Chloë Downes on Career Pivots, Purpose & Creative Careers

    On this episode of She’s Lost Control, award-winning entrepreneur and Forbes 30 Under 30 honoree Chloë Downes shares how she built her multi-award-winning agency SHFT into a seven-figure business before pivoting into life and business coaching. Chloë opens up about navigating career crossroads, finding her purpose, and the mindset shifts that fuel success in the creative industries. Chloë breaks down:  ✨ How to pivot your career while staying true to your purpose  ✨ Lessons from leadership, inclusivity, and advocacy in the creator economy  ✨ Personal branding, financial wisdom, and building multiple income streams  ✨ Transitioning from agency founder to mindset and business coach Whether you’re a creative professional, entrepreneur, or aspiring leader, Chloë’s story offers insight, inspiration, and practical advice for turning career chaos into clarity. 💌 Join #TheChaosClub for career tips & and unfiltered pep talks → www.instagram.com/sheslostcontrolpodcast/

    1h 29m
  6. Career Change, Self-Advocacy & Women in Leadership: Theresa Bischoff on Building a Purpose-Led Career

    12/02/2025

    Career Change, Self-Advocacy & Women in Leadership: Theresa Bischoff on Building a Purpose-Led Career

    On this episode of She’s Lost Control, PR Week 30 Under 30 winner Theresa Bischoff shares how she built a career that blends policy, advocacy, and creative strategy while refusing to be confined to traditional paths. From early career pivots and job-hopping to discovering the power of mentorship, Theresa’s journey is a masterclass in resilience, self-advocacy, and strategic career building. She breaks down how to navigate workplace politics, negotiate your worth, and find roles that align with your values — all while staying ambitious and true to yourself. We also dive into her experience leading campaigns and communications for the CBI and The Good Growth Foundation, writing for top publications, and speaking on national platforms like LBC, showing how creative thinking can amplify impact in every professional space. If you’re navigating career pivots, aiming for leadership roles, or looking for actionable advice on building a meaningful career, this conversation is packed with insights to help you chart your own path. 💌 Join #TheChaosClub for career tips & and unfiltered pep talks → www.instagram.com/sheslostcontrolpodcast/

    1h 2m
  7. From Psychology to PR Power: Frankie Wheeler on Leadership, Media Mastery & Building Purpose-Driven Agencies

    11/25/2025

    From Psychology to PR Power: Frankie Wheeler on Leadership, Media Mastery & Building Purpose-Driven Agencies

    On this episode of She’s Lost Control, Frankie Wheeler, MD at Ripple Research and Co-Founder of The Ripple Effect shares how her entrepreneurial spirit, evident from a young age, grew into a thriving career in PR, media, and leadership, leading multiple agencies focused on purpose-driven work. From early internships that opened unexpected doors to discovering the role psychology plays in understanding audiences, Frankie’s journey is full of lessons on navigating gender dynamics, building strong media relationships, and making strategic choices that accelerate career progression. She also dives into the realities of financial planning as an entrepreneur, the challenges of launching and scaling agencies with integrity, and how to balance passion with security in a competitive industry. Frankie’s experience demonstrates the power of supportive leadership, clear goals, and purpose-driven business practices in shaping a successful career. If you’re looking to grow your career in PR or communications, thinking about starting an agency, or seeking honest insight into women’s leadership and entrepreneurship, this episode is packed with actionable takeaways, inspiration, and real-world advice from Frankie’s journey. 💌 Join #TheChaosClub for career tips & and unfiltered pep talks → www.instagram.com/sheslostcontrolpodcast/

    48 min
  8. From A&R Dreams to Music Entrepreneurship: Chimene Mantori on Branding, Networking & Career Pivots

    11/18/2025

    From A&R Dreams to Music Entrepreneurship: Chimene Mantori on Branding, Networking & Career Pivots

    On this episode of She’s Lost Control, Chimene Mantori shares how she turned her early dream of becoming an A&R into a thriving career across the music, influencer, and entrepreneurial landscape. From navigating unpaid internships to pivoting from architecture into music, Chimene’s journey is a masterclass in resilience, adaptability, and backing yourself when the path isn’t clear. She breaks down how personal branding and networking have shaped her success, why multiple revenue streams are essential in today’s creative industries, and how genuine relationships can completely shift the trajectory of your career. We also dive into the fast-evolving world of influencer marketing, the realities of big career pivots, and what it truly takes to build a sustainable business in the creative space. If you’re building a career in music, dreaming of switching lanes, or looking for honest insight into creative entrepreneurship, this episode has everything you need. 💌 Join #TheChaosClub for career tips & and unfiltered pep talks → www.instagram.com/sheslostcontrolpodcast/

    59 min
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About

Feeling lost in your career or unsure how to chase your next big move? You’re not alone. She’s Lost Control dives into the messy, chaotic, and real journey of finding your path with powerhouse women who’ve been there — and made their own rules. From nailing your niche and tackling the money talk, to discovering what keeps you motivated when life throws curveballs, these honest conversations give you zero BS advice and the courage to take control of your story. Whether you’re pivoting, starting fresh, or just figuring it out as you go, this podcast is your new go-to for career clarity, inspiration, and actionable insights. Join us and take back control.

Information

  • Creator
    Camila Holden-Ayala
  • Years Active
    2025 - 2026
  • Episodes
    20
  • Rating
    Explicit
  • Copyright
    © 2026 She's Lost Control
  • Show Website
    She's Lost Control