The Disruptive Franchise Podcast

Stacey Cann | The Franchise Strategist

The Disruptive Franchise Podcast takes a peek behind the scenes of the franchise industry with key insight, origin stories and industry innovation centered around those involved in the Disruptive Franchise Awards. It's perfect for anyone in the franchise industry as well as those thinking about franchising their business.

  1. 1d ago

    Franchise Pricing Pitfalls To Avoid

    This episode explores the intricacies of pricing in franchising, emphasising the importance of strategic pricing, understanding costs, and maintaining transparency to build trust and ensure business sustainability. Key Topics: How to determine the right franchise priceThe importance of understanding costs and profit marginsThe role of pilot franchises in validation and proofSetting monthly management and royalty feesThe significance of transparency in marketing leviesStrategies for crisis-proofing franchise revenueAdjusting prices ethically over timeKeywords: franchising, pricing strategy, franchise fees, profit margins, franchise support, marketing levy, pilot franchises, crisis management, franchise costs About Stacey: Stacey is founder of Impact Franchising - The Agency and host of the Disruptive Franchise Awards and Podcast. She helps founders to franchise their business and grow. If you're thinking about franchising, DM her on Instagram ------- A Thank You To Our Sponsors: Our headline sponsor, Impact Franchising - The Agency, builds a predictable pipeline - done for you! Founded by Stacey Cann, Impact Franchising - The Agency believe there’s a better way to get results. Our ethos is simple: franchise sales and marketing, done right. After seeing her franchise strategy clients constantly get stuck at the implementation stage, Stacey created the agency to take that off their hands - delivering sales and marketing that actually drives growth. Everything we do is built around strategy and your authentic human voice. Check out more details here Support The Podcast Don't forget that the best way you can support us is to subscribe to the podcast - not only will you get notified of future episodes as they are released, you will also be helping us get more amazing guests to come and share their secrets in franchising!

  2. Aug 12

    Franchising as a Path for Young Entrepreneurs

    In this episode, Evie from Little Voices Suffolk shares her journey into franchising, the importance of building confidence in young people through performing arts, and practical insights on starting and growing a franchise business. Evie won the Next Gen Franchising Champion award at the 2026 Disruptive Franchise Awards. She shares why she is an advocate for young people going into franchising and how it helped her. Key Topics Evie's personal journey into franchisingThe role of performing arts in building confidenceChallenges and opportunities in franchisingStrategies for demand generation and marketingLessons learned from failure and resilienceKeywords: franchising, entrepreneurship, young entrepreneurs, confidence building, performing arts, business growth, franchise tips, under 30s, next generation, young people in franchising About Stacey: Stacey is founder of Impact Franchising - The Agency and host of the Disruptive Franchise Awards and Podcast. She helps founders to franchise their business and grow. If you're thinking about franchising, book a call here. About Evie: Evie is the franchisee for Little Voices Suffolk. She is passionate about improving the lives of children and helping them find not only their voice, but also their confidence. You can connect to Evie here. ------- A Thank You To Our Sponsors: Our headline sponsor, Impact Franchising - The Agency, builds a predictable pipeline - done for you! Founded by Stacey Cann, Impact Franchising - The Agency believe there’s a better way to get results. Our ethos is simple: franchise sales and marketing, done right. After seeing her franchise strategy clients constantly get stuck at the implementation stage, Stacey created the agency to take that off their hands - delivering sales and marketing that actually drives growth. Everything we do is built around strategy and your authentic human voice. Check out more details here Support The Podcast Don't forget that the best way you can support us is to subscribe to the podcast - not only will you get notified of future episodes as they are released, you will also be helping us get more amazing guests to come and share their secrets in franchising!

  3. Aug 5

    Let Go Of These Habits Costing You Money

    In this episode, Stacey Cann discusses the hidden costs of manual processes in your business and how upgrading your systems can save time and money.  She emphasises the importance of automation, outsourcing, and mindset shifts to grow your business efficiently. Key Topics: Cost of not upgrading in businessManual processes and their hidden costsAutomation and outsourcing benefitsUsing AI tools like ChatGPT for formulas and analysisThe importance of mindset in business upgradesTime management and focusing on revenue-generating activitiesAutomating social media posting and marketingThe impact of small improvements (1% gains)Using technology to reduce manual workLetting go of habits that cost moneyKeywords: business automation, time management, outsourcing, efficiency, business growth, mindset, spreadsheets, marketing automation, franchise management About Stacey: Stacey is founder of Impact Franchising - The Agency and host of the Disruptive Franchise Awards and Podcast. She helps founders to franchise their business and grow. If you're thinking about franchising, book a call here. ------- A Thank You To Our Sponsors: Our headline sponsor, Impact Franchising - The Agency, builds a predictable pipeline - done for you! Founded by Stacey Cann, Impact Franchising - The Agency believe there’s a better way to get results. Our ethos is simple: franchise sales and marketing, done right. After seeing her franchise strategy clients constantly get stuck at the implementation stage, Stacey created the agency to take that off their hands - delivering sales and marketing that actually drives growth. Everything we do is built around strategy and your authentic human voice. Check out more details here Support The Podcast Don't forget that the best way you can support us is to subscribe to the podcast - not only will you get notified of future episodes as they are released, you will also be helping us get more amazing guests to come and share their secrets in franchising!

  4. Jul 29

    The Small Business Advantage

    In this episode, Laura Robson, founder of Back Pocket Office, shares insights on how small businesses can leverage technology and automation to streamline operations, enhance customer experience, and gain a competitive edge.  Discover practical tips on choosing the right tools, integrating systems, and maintaining the human touch in a tech-driven world. Key Topics: The importance of systems in small businessHow to choose the right technology based on customer journeyThe role of automation in freeing up time for small businessesBalancing AI and human touch in customer serviceCost-effective tech solutions for small businessesUsing QR codes and event follow-ups to maximize networkingOvercoming fear of outsourcing and tech adoptionKeywords small business automation, tech tools, system integration, customer experience, AI in business, franchising technology, efficiency tips About Stacey: Stacey is founder of Impact Franchising - The Agency and host of the Disruptive Franchise Awards and Podcast. She helps founders to franchise their business and grow. If you're thinking about franchising, book a call here. About Laura:  Laura Robson is founder of Back Pocket Office. She helps business owners with technology and is a GoHighLevel specialist. You can connect with Laura here ------- A Thank You To Our Sponsors: Our headline sponsor, Impact Franchising - The Agency, builds a predictable pipeline - done for you! Founded by Stacey Cann, Impact Franchising - The Agency believe there’s a better way to get results. Our ethos is simple: franchise sales and marketing, done right. After seeing her franchise strategy clients constantly get stuck at the implementation stage, Stacey created the agency to take that off their hands - delivering sales and marketing that actually drives growth. Everything we do is built around strategy and your authentic human voice. Check out more details here Support The Podcast Don't forget that the best way you can support us is to subscribe to the podcast - not only will you get notified of future episodes as they are released, you will also be helping us get more amazing guests to come and share their secrets in franchising!

  5. Jul 22

    The Power Of Podcasts

    In this episode, Stacey shares why podcasts are one of the most underused visibility tools available to franchisors and franchisees, and how a single episode can keep generating leads for years after it's recorded.  She reveals the real story behind a podcast appearance that's still bringing in franchise applicants years later and why relatability beats fame when it comes to guesting Stacey also reveals exactly how she turns just 15 minutes of recording into an entire content engine each week - and how you can do this too! This episode also busts the myth that podcasting requires a studio, a team, or a big budget, and explains exactly what it takes to get started. Want to know how a podcast recording from years ago can still be generating quality franchise leads today? Tune in to find out. key topics The evergreen nature of podcasts and their long-term valueHow podcast appearances generate leads over yearsStrategies for getting on popular podcastsTips for recording your own podcast easilyUsing podcasts for content repurposing and social media growthAbout Stacey: Stacey is the UK's leading franchise strategist, founder of Impact Franchising - The Agency and host of the Disruptive Franchise Podcast and Awards. If you want to more about how Stacey can help you, head to: https://www.staceycann.com  ------- A Thank You To Our Sponsors: Our headline sponsor, Impact Franchising - The Agency, builds a predictable pipeline - done for you! Founded by Stacey Cann, Impact Franchising - The Agency believe there’s a better way to get results. Our ethos is simple: franchise sales and marketing, done right. After seeing her franchise strategy clients constantly get stuck at the implementation stage, Stacey created the agency to take that off their hands - delivering sales and marketing that actually drives growth. Everything we do is built around strategy and your authentic human voice. Check out more details here Support The Podcast Don't forget that the best way you can support us is to subscribe to the podcast - not only will you get notified of future episodes as they are released, you will also be helping us get more amazing guests to come and share their secrets in franchising!

  6. Jul 16

    The Habit That's Killing your Sales - And What To Do About It

    There is absolute GOLD in this episode! Stacey sits down with sales expert, Anna Green, from The Salesmakers to talk about the sales call habit that's quietly killing franchise conversions: talking too much. Anna makes the case that most sales calls fail long before they start - because the prospect was never properly qualified, never built enough trust, and shows up not ready to buy. The fix isn't a better pitch. It's a better journey. Stacey and Anna dig into why "speed to phone" backfires, what a sales call should sound like when the groundwork's actually been done, and why franchisors don't sell franchises... they award them. Oh, and why nobody buys the sausage. They buy the sizzle! About Stacey Cann: Stacey is a leading Franchise Strategist and founder of Impact Franchising - The Agency. If you need a system that takes the stress out of everything we are saying in this episode, check out The Franchise Growth System: https://impactfranchisingtheagency.com/franchisegrowthsystem About Anna Green: Anna Green is the founder of The Salesmakers, helping founders build sales processes that convert without the ick. If you want Anna's eyes on your sales journey, get her free Leak Audit - drop her a DM on Instagram: https://www.instagram.com/thesalesmakers/  ------- A Thank You To Our Sponsors: Our headline sponsor, Impact Franchising - The Agency, builds a predictable pipeline - done for you! Founded by Stacey Cann, Impact Franchising - The Agency believe there’s a better way to get results. Our ethos is simple: franchise sales and marketing, done right. After seeing her franchise strategy clients constantly get stuck at the implementation stage, Stacey created the agency to take that off their hands - delivering sales and marketing that actually drives growth. Everything we do is built around strategy and your authentic human voice. Check out more details here Support The Podcast Don't forget that the best way you can support us is to subscribe to the podcast - not only will you get notified of future episodes as they are released, you will also be helping us get more amazing guests to come and share their secrets in franchising!

  7. Jul 10

    How To Create a Predictable Franchise Pipeline (Masterclass Replay)

    The 3 Things Every Franchisor Needs to Build a Predictable Pipeline "Franchise is hard right now." Stace hears it constantly. It's not true, and this episode proves it. This is the full recording of Stacey's live masterclass, Predictable Pipelines which is packed with insight and valuable information every franchisor needs right now. Stacey shares her full experience in this episode. Not just what she sees with her clients, but also what she lived as Managing Director of a national brand.  Deep dive in on the costs of not having a predictable pipeline (lack of sleep anyone?), the 3 things you need to do to create one and the framework behind it. Stacey also shares the results she's seen and enjoyed.  If you're ready to stop being the bottleneck in your own franchise and ditch the spreadsheets your running your business from, she also gives you a short cut in her Franchise Growth System, which you really don't want to miss The links at the end of this episode point to the following: More Details & Sign Up To The Franchise Growth SystemBook a Call With Stacey's Team ------- A Thank You To Our Sponsors: Our headline sponsor, Impact Franchising - The Agency, builds a predictable pipeline - done for you! Founded by Stacey Cann, Impact Franchising - The Agency believe there’s a better way to get results. Our ethos is simple: franchise sales and marketing, done right. After seeing her franchise strategy clients constantly get stuck at the implementation stage, Stacey created the agency to take that off their hands - delivering sales and marketing that actually drives growth. Everything we do is built around strategy and your authentic human voice. Check out more details here Support The Podcast Don't forget that the best way you can support us is to subscribe to the podcast - not only will you get notified of future episodes as they are released, you will also be helping us get more amazing guests to come and share their secrets in franchising!

  8. Jul 7

    Predictable Pipelines Vs Your Stale Email List

    At the Disruptive Franchise Awards this year, Stacey asked a room full of franchisors one question: do you need more leads, or do you need to convert the ones you already have? Almost every hand said conversion. The expert panel agreed too. Stacey didn't entirely agree. In this episode, Stacey unpicks why "just focus on converting your existing leads" is only half the story, and why chasing that advice too hard can quietly kill your pipeline. She shares: Why lead quality matters more than lead volume and how to tell the differenceThe self-qualification framework she uses at Impact Franchising - The Agency (and why only ~30% of leads ever earn serious follow-up)What happens when you import old, unqualified leads into new pipelines (spoiler: it's not good!)The power of breaking up with a lead and why that email break up email converts more than the ten before itThe real reason franchisors don't have a predictable pipeline, and what that reveals about where their energy was goingIf you're a franchisor sitting on a list of leads and wondering whether to double down on nurturing them or open up the top of the funnel again, this one's for you. BTW: If you want to know the 3 things you need to create your own predictable pipeline of franchise leads, watch Stacey's free masterclass here: https://impactfranchisingtheagency.com/masterclass-replay Keywords:  franchise lead generation, franchise sales pipeline, franchisor marketing, predictable pipeline, lead qualification, franchise recruitment marketing, franchise sales conversion, franchisee leads, franchise growth strategy, stale email list, Disruptive Franchise Podcast ------- A Thank You To Our Sponsors: Our headline sponsor, Impact Franchising - The Agency, builds a predictable pipeline - done for you! Founded by Stacey Cann, Impact Franchising - The Agency believe there’s a better way to get results. Our ethos is simple: franchise sales and marketing, done right. After seeing her franchise strategy clients constantly get stuck at the implementation stage, Stacey created the agency to take that off their hands - delivering sales and marketing that actually drives growth. Everything we do is built around strategy and your authentic human voice. Check out more details here Support The Podcast Don't forget that the best way you can support us is to subscribe to the podcast - not only will you get notified of future episodes as they are released, you will also be helping us get more amazing guests to come and share their secrets in franchising!

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About

The Disruptive Franchise Podcast takes a peek behind the scenes of the franchise industry with key insight, origin stories and industry innovation centered around those involved in the Disruptive Franchise Awards. It's perfect for anyone in the franchise industry as well as those thinking about franchising their business.

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