Unmask ME

Jeska Lawrence

Unmask ME is where heart-led, multi-passionate women stop shape-shifting, step into their Main Character Energy, and turn their mess into their masterpiece. Hosted by Jeska Lawrence, an award-winning PMU Tattoo Artist, Creative CEO Coach and Identity Expert, this show will help you reconnect your brain and body so you can lead from the heart and live RICH AF in passion, power, and purpose. It’s time to unlearn everything you thought you had to be, and BECOME the who you were born to be.

  1. FEB 24

    I Got Tattooed in Kansas City and was Triggered by Saran Wrap


    I got tattooed at Love Leader Live in Kansas City… and it turned into a full circle moment (a REAL soul-slap) I did NOT expect. What started as matching safety pin tattoos with my mom (hashtag crafty bitches forever) turned into a real conversation about tattoo industry standards, apprenticeship culture, scarcity mindset, and the client experience nobody wants to talk about. In this episode I riff on: >> The walk-in shop vibe… and everything my brain clocked immediately (yes, including saran wrap 😅) >> Why “bare minimum” gets normalized as “tradition” >> The truth: tattooing isn’t a recognized trade in Canada — apprenticeship isn’t even a legal term >> How mentorship can pass down skill… OR pass down insecurity >> Why artists get triggered by other artists learning (and what that reveals) >> The subtle power dynamics that make clients afraid to speak up >> The moment I realized I’ve been downplaying my mastery… and I’m done with that This is NOT to throw shade against traditional artists sort of episode, this is a “let’s get honest AF and WANT to do better” episode to spark curiosity and self-reflection. Remember, there’s NO one “right” way to run your business; it’s not okay to assume your way is the only way because someone once told you it was. DM me what stood out (or triggered you) and lets talk about it! @xoheartlab Access the FREE EmpowerME Identity Activation HERE 📲 Let’s connect: Instagram: ⁠⁠⁠@xoheartlab⁠⁠⁠ TikTok: ⁠⁠⁠@xoheartlab⁠⁠⁠ Facebook: ⁠⁠⁠Jeska Lawrence⁠⁠⁠ Email: jeska@xoheartlab.com⁠ YouTube: ⁠⁠⁠The HeartLAB™️⁠

    37 min
  2. FEB 2

    Why Money Feels So Heavy (Even When You’re Doing Well)

    You’re not bad with money,You’re afraid of failing. In the episode it’s time to get REALLY honest about why money feels so heavy for multi-passionate, intuitively-led (and sometimes impulsive) women. Even when things are going well, but you STILL feel like a failure, stressing over financials and never really feeling like you can get it to stay.This isn’t a mere “money management” problem, It’s an identity one! Inside this episode, I’ll do a deep dive into: >> Your fear of failure that’s running the show >> How money becomes a scorecard for worth, safety, and responsibility >> Overspending as a dopamine + survival response >> The shame loop of “buy → relief → regret” >> Why asking for help can feel more terrifying than debt >> And how to stop letting numbers define who you are I also share my own personal insights and how decisions to closing a successful studio and in-person training facility effected me, and why changing your mind at any given moment IS NOT failure… but rather a level of leadership. If you’re ready to stop leading from fear and start leading from your identity, this episode is for you! And if you’re looking to take things a step further to become a more embodied leader, DM me the word HABITS on Instagram to rewire your brain, your body, and your being with High Frequency Habits. Please know, if anything here resonated today, you do not have to navigate this season alone! You can message me on Instagram ANYTIME to talk it through, or click ⁠HERE⁠ to apply for 1:1 coaching with me. Want to know more about the CEO Circle? ⁠Click HERE⁠ 📲 Let’s connect: Instagram: ⁠⁠⁠@xoheartlab⁠⁠⁠ TikTok: ⁠⁠⁠@xoheartlab⁠⁠⁠ Facebook: ⁠⁠⁠Jeska Lawrence⁠⁠⁠ Email: jeska@xoheartlab.com⁠ YouTube: ⁠⁠⁠The HeartLAB™️⁠

    33 min
  3. JAN 19

    Why Old Patterns Show Up Right Before Expansion

    Old patterns do not show up because you are failing. They show up because you are expanding. In this episode, I take you inside a real time moment where I almost went back to a version of myself I had already outgrown. Not because I didn’t trust my vision or know where I was going, but because growth can feel unsafe to a nervous system that's acclimated to complete and utter chaos. We talk about survival identity versus leadership identity, why familiarity gets mistaken for safety, and why doing more is often a trauma response rather than a strategy. If you have ever felt the urge to go backwards right before things start to move forward, this episode is your reminder to stay. In this episode we will dive into: >> Why old patterns surface right before expansion>> The difference between survival identity and leadership identity>> Why your nervous system prefers predictability over progress>> Why more clients eventually become a ceiling (not a solution)>> How expansion asks you to earn and lead differently >> Why ease can feel more uncomfortable than burnout Please know, if anything here resonated today, you do not have to navigate this season alone! You can DM me on Instagram (@xoheartlab) to talk it through, or click HERE to apply for 1:1 coaching with me OR Want to know more about the CEO Circle? Click HERE 📲 Let’s connect: Instagram: ⁠⁠@xoheartlab⁠⁠ TikTok: ⁠⁠@xoheartlab⁠⁠ Facebook: ⁠⁠Jeska Lawrence⁠⁠ Email: jeska@xoheartlab.com⁠ YouTube: ⁠⁠The HeartLAB™️⁠

    21 min
  4. JAN 1

    Your Worth Isn’t Up for Negotiation

    Not every client is your client. And that is a good thing. In this episode, I am coming in hot with a truth you need to hear. Your worth is not up for negotiation (ever). I share a story from one of my CEO Circle women who stood firm in her boundaries and let a misaligned client gawked at her pricing and walked out when she found out about her waitlist... Instead, my client remained calm, and released that client with confidence. THIS is real leadership., and this is what it looks like to respect yourself and EMBODY your brand, in order to support yourself AND your business. We talk about how and why your pricing is meant to act as a boundary, and why confidence is not so easy to find for the sake of performance, but a practice that bring you PEACE. We dive into what it means to stop outsourcing your power in order to be liked, accepted, or just to get paid. This episode is for you if you have ever second-guessed your worth after a single comment. If you have ever lowered your prices or bent your process to avoid conflict. If you are ready to stop shrinking and start standing tall in your own energy. Tune in now and remember this: the right people are not going to need to be convinced, they will HAPPILY reach out and throw money your way just for the change to work with you. Instagram: ⁠⁠@xoheartlab⁠⁠ TikTok: ⁠⁠@xoheartlab⁠⁠ Facebook: ⁠⁠Jeska Lawrence⁠⁠ Email: jeska@xoheartlab.com⁠ YouTube: ⁠⁠Unmask ME™️⁠

    12 min

About

Unmask ME is where heart-led, multi-passionate women stop shape-shifting, step into their Main Character Energy, and turn their mess into their masterpiece. Hosted by Jeska Lawrence, an award-winning PMU Tattoo Artist, Creative CEO Coach and Identity Expert, this show will help you reconnect your brain and body so you can lead from the heart and live RICH AF in passion, power, and purpose. It’s time to unlearn everything you thought you had to be, and BECOME the who you were born to be.