MaDi Tells All - Buffalo to Building Brands

Gotham Network
  • 5.0 (9)
  • Entrepreneurship
  • Updated Weekly

📍 Times Square, NYC Madeline Hall has never been afraid to take up space and make things happen. The fastest growing podcast on The Gotham Network, "MaDi Tells All" is where business, branding, and bold conversations collide, giving you the unfiltered truth on social media, hospitality, and the grind of entrepreneurship. This show is produced by Gotham Production Studios. ⁠https://www.gothamproductionstudios.com/

  1. Dirty Jokes Pay the Bills: Che Durena on Comedy, Porn Stars & Building in the Adult Space

    2h ago

    Dirty Jokes Pay the Bills: Che Durena on Comedy, Porn Stars & Building in the Adult Space

    We get into A LOT this episode with Che Durena, stand-up strategy, crowd work as clip farming, bombing, opening for Bert Kreischer including a 12,000-person show at Scotiabank Arena, the Kevin Hart LOL Network deal, how leaning into the adult content space turned into a full lane and the audience came * wink *, OnlyFans changing the industry, recognizing a porn star from her amateur days all the way to Brazzers and genuinely being proud of her, sexual compatibility, a sex toy collab that may or may not happen, Twitter being completely lawless, and Bills Mafia energy, because of course. Che's standup special "How to Make Your Balls Bigger" is out now on Youtube and Kevin Hart's channel, and his podcast Two Goons goes deep with porn stars, OnlyFans creators, and anyone willing to say what's on their mind. Chapters 00:09 – Che Durena, his dad escaping a Haitian dictator, and being named after Che Guevara 01:22 – Why Madi wears a Bills hat to every event and how sports is the best networking tool in any room 04:25 – Bills Mafia tailgates, 2,000 people, Machine Gun Kelly's stunt double, and a Power Slap invite to Vegas 05:44 – How Che manages seven million Tiktok followers, auxiliary accounts, and why he brings a comedian as his videographer on the road 08:36 – Bombing on stage, 12 years of standup, and why taking risks is the whole point 09:32 – Chris Rock and Eddie Murphy as idols, Dave Chappelle teasing Drake in Toronto, and who actually came out 10:55 – The Kevin Hart LOL special and why the title changed from something even more clickbait 13:34 – Grinding standup for eight years during COVID, learning TikTok by obsessing over the algorithm, and why 3,000 views on TikTok beat a sold-out 150-person room 15:46 – Instagram curation pages getting nuked, the TikTok vs. Instagram growth rate debate, and why Caleb Presley's team found Madi 18:12 – Che opening for Bert Kreischer, performing for 12,000 at Scotiabank Arena, and the Wells Fargo Center after party 20:39 – Why comedians stay dingy on purpose, The Stand as the sexiest club in New York, and how Caleb Presley's tequila brand ended up at a Bills game 24:48 – Mason Monroe doing standup on the subway in a demon costume, burning material vs. building a standup audience, and how Che is figuring out his version of that 28:52 – Che's niche in adult entertainment, the microplastics sketch that went on Instagram, and why he pitches these jokes to OnlyFans girls instead of female comics 33:47 – How OnlyFans changed control for creators, Angela White as the most famous person in porn, and what makes Two Goons different 39:00 – Two hours of research per guest, wanting to Nardwuar people, and Madi admitting she's sometimes too much of a yapper 41:44 – Madi wanting to invent a sex toy, Che offering to connect her, and where to find his special on Kevin Hart's Youtube Come on the pod, sponsor an episode, collab, or just reach out  ⁠▫️ https://linktr.ee/maditellsall Follow my world outside the podcast (food, tailgates, health, behind-the-scenes life) ⁠▫️ https://linktr.ee/madelinehall.nyc Thanks for being here guys. Like, share and subscribe! Catch me yap same time next week, bring snacks! Learn more about your ad choices. Visit megaphone.fm/adchoices

    51 min
  2. Couch Surfing Stagecoach: Sandstorms, 60 New Friends & a Bed Made of Garage Chairs

    Jun 2

    Couch Surfing Stagecoach: Sandstorms, 60 New Friends & a Bed Made of Garage Chairs

    I walk you through my first Stagecoach, free tickets from a brand, a couch offer from Zach and his San Diego crew, and suddenly I'm in Palm Springs with 65 strangers at a house party with a DJ, a waterfall pool, and a raw burger I ate anyway. Day one hit with a literal sandstorm that sent palm tree bark into my face and evacuated the whole festival right before Riley Green went on. We ended up at a stranger's after party, then back at the house, then I built myself a bed out of chairs and cushions in the garage before getting rescued to house number one. Day two was Ludacris, Post Malone, a gifting suite at the Rewire Talent house with Kylie Jenner's rebranded Sprinter electrolytes, and a Bachelor contestant who makes all his own content. Also, bandana season is officially starting. Chapters 00:09 – Getting free Stagecoach tickets, a couch offer from Zach, and flying out less than 40 hours after getting off the cruise 02:12 – Pulling up to the Airbnb at midnight with 65 people already raging, eating a suspiciously raw burger, and interviewing strangers to make friends 04:03 – Meeting girls from Buffalo in a random Stagecoach garage and someone already knowing Buffalo Foodslut 05:38 – Sandstorms, lip-splitting palm tree bark, and the festival evacuating right before Riley Green came on 08:15 – Stranger's after party, no couch as promised, and building a bed out of garage chairs and stolen cushions 10:37 – Morning workout that everyone quit on, getting invited to the Rewired Talent house, and how Evan found me through Caleb Presley's Instagram 12:15 – Gifting suite at Rewired, Kylie Jenner's Sprinter rebrand, and a Bachelor guy who makes all his own content 15:04 – Night two fit, Post Malone, Ludacris, and the Prince Street pizza boys at Stagecoach 17:42 – Accidentally booking the wrong flight home, Delta switching it for free, and leaving with the Sprinter van 18:29 – Going into the trip knowing one person and leaving with 60 friends, and the Blade Gang chugging beers on rollerblades for the Sabres Come on the pod, sponsor an episode, collab, or just reach out  ⁠▫️ https://linktr.ee/maditellsall Follow my world outside the podcast (food, tailgates, health, behind-the-scenes life) ⁠▫️ https://linktr.ee/madelinehall.nyc Thanks for being here guys. Like, share and subscribe! Catch me yap same time next week, bring snacks! Learn more about your ad choices. Visit megaphone.fm/adchoices

    22 min
  3. Cruise Mode with Tiktok: First Cruise Ever with Virgin Voyages & Life at Sea

    May 26

    Cruise Mode with Tiktok: First Cruise Ever with Virgin Voyages & Life at Sea

    I get into everything that went down on my first cruise ever with Tiktok and Virgin Voyages, boarding to a DJ and dancers, patio rooms with hammocks, a HIIT class overlooking the ocean, and ending up on a trampoline hammock shooting content with no makeup on right after a workout. Lindsay and I linked with the Hungry Fork, met model-slash-tech consultant Zach, got adopted by the entire floor 13, and handed out Don Julio shots to strangers on a golf cart back from the Bahamas. The Hungry Fork's viral video about being lowballed by a bagel company CEO comes up too, and after years of free work in Buffalo, your own photographers, your own videographers, $25 gift cards in return, the math was not mathing for a reason. Chapters 00:10 – Getting accepted to the TikTok x Virgin Voyages creator cruise and finding out Lindsey Coffey is going too 03:30 – Boarding in Miami, a DJ twerk off on arrival, and rooms with hammocks and a toilet that could rip your hair out 07:12 – Running into a Syndicate creator and the hot viral fireman content creator 13:31 – The Scarlet Red welcome party, hibachi with sake, and making friends you just met feel like people you've known forever 16:03 – A movie producer calls mid-recording, Ken Jeong just got signed, and Ashton Kutcher vs. the American Pie guy 18:32 – Morning HIIT class, Virgin's no-buffet no-waste food system, and running into a Western lifestyle creator with 500K 22:32 – Dinner with The Hungry Fork, squash ravioli worth dreaming about, and why Madi didn't get paid from Buffalo Foodslut for years 26:39 – Lindsey's mother agent spotting her from a top deck after four years of Zoom-only meetings 28:37 – 2am Neapolitan pizza party, a group from Atlanta who turned out to be Brooklyn neighbors, and Griff performing in the Bahamas 30:11 – Beach day in the Bahamas, a 55-year-old creator rolling in the sand, and the mullet sunburn 33:22 – Getting fried, dirty martinis with a Food Network chef, giving her Bills hat to a kid whose flew into the ocean, and heading back to New York Come on the pod, sponsor an episode, collab, or just reach out  ⁠▫️ https://linktr.ee/maditellsall Follow my world outside the podcast (food, tailgates, health, behind-the-scenes life) ⁠▫️ https://linktr.ee/madelinehall.nyc Thanks for being here guys. Like, share and subscribe! Catch me yap same time next week, bring snacks! Learn more about your ad choices. Visit megaphone.fm/adchoices

    40 min
  4. 2.8M Followers & A Comedy Special: Heather Shaw on Stand-Up & Fooling Everyone as Jim Carrey's Kid

    May 19

    2.8M Followers & A Comedy Special: Heather Shaw on Stand-Up & Fooling Everyone as Jim Carrey's Kid

    I sit down with Heather Shaw, a touring stand-up comic who also happens to look exactly like Jim Carrey?? We get into filming the special in Wisconsin in front of professional drunks, why comedians retire jokes the second a special drops, and touring the country for two years before anyone could watch it. Plus coming out without really coming out, meeting her wife through Instagram DMs after mistaking University of Kentucky for United Kingdom, ADHD misdiagnosed as short-term memory loss for years, why she refuses brand deals entirely, comedian drinking culture, the sad clown trope, and Madeline's dad going full FBI after a guy slid into her DMs and tagging his workplace on LinkedIn. Also Bills tailgate chaos, table jumping waivers, and why putting on a Bills jacket gets the highest views every damn time. Chapters 00:08 – Heather Shaw, comedian on tour, and her first special dropping May 14th 00:52 – Growing up in Rochester, moving to Florida in high school, and the Universal head chef who crossed a line at the park 02:47 – How niches work in comedy and the first joke she ever told at an open mic 05:00 – Getting on Tiktok during COVID to convince the internet she's Jim Carrey's daughter 07:23 – Coming out, rugby lesbians, and how Madi's sister told her fiancé she thought Madi was going to be a lesbian 08:52 – Meeting her wife through a "marry me" DM, and finding out the 'UK' in her bio was actually University of Kentucky 11:40 – What the special is actually about, seeing Kevin Hart live while too stoned, and why comics can't play the hits 14:07 – Love on the Spectrum obsession, Tanner's children's book, and getting diagnosed with ADHD after a lifetime of "short-term memory loss" 17:36 – Apparently ICE is a culinary school in New York?? 20:25 – Why Heather doesn't do brand deals, the creator who went to Coachella on Starbucks, and how Buffalo food bloggers treated Madi 27:59 – Quit drinking in Louisville, the sad clown trope, and bartending in the financial district 30:00 – Growing up going to Ralph Wilson Stadium, Brett Favre, and why Bills content always wins 33:29 – The new stadium, table jumping at the tailgate, and the Machine Gun Kelly stunt double Come on the pod, sponsor an episode, collab, or just reach out  ⁠▫️ https://linktr.ee/maditellsall Follow my world outside the podcast (food, tailgates, health, behind-the-scenes life) ⁠▫️ https://linktr.ee/madelinehall.nyc Thanks for being here guys. Like, share and subscribe! Catch me yap same time next week, bring snacks! Learn more about your ad choices. Visit megaphone.fm/adchoices

    38 min
  5. Never Doing It the Normal Way: Kiki on Paparazzi Boys, Open Mics & The Latte Art to Shanghai

    May 12

    Never Doing It the Normal Way: Kiki on Paparazzi Boys, Open Mics & The Latte Art to Shanghai

    I sit down with Kieran Murray AKA Kiki, a Brisbane-born, Webby-nominated video editor, photographer, videographer, and co-founder of Paparazzi Boys, who has been quietly living one of the more interesting lives in New York City for the past decade. We get into the Paparazzi Boys origin, Halloween 2021 on the streets of NYC, 50 million views on a 12-part series with zero monetization because Tiktok hadn't figured out payments yet, how a Nissan brand deal with Tim Tebow at the Heisman ceremony came together, the $300 birthday party gigs vs waiting for actual brand money, Viral Hog licensing and the passive income that just keeps coming, and why they're now pivoting toward longer-form narrative content. Plus 12 years as a traveling barista doing latte art at pharmaceutical trade shows in Madrid, London, and Shanghai, a film degree that started it all, and Reddit being the platform that actually found them first. We also get to the Summer of Kieran 2023, quitting alcohol cold turkey after a breakup, losing 20 pounds in a month from daily yoga and cooking every single meal, Saturn's return, why he ate at a restaurant only four times last year, the open mic he's been hosting at The Flower Shop on Eldridge Street every Tuesday for 18 months, eating tarantula in Laos, accidentally going on a honeymoon with strangers in Thailand??? And what it's like being 6'5 and recognizable enough in NYC to unknowingly spend an hour at a bar chatting up a Paris Olympics athlete. Chapters: 00:00 – How Kiki ended up in New York and why Buffalo is basically Canada 03:08 – Only eating at a restaurant four times last year and learning to cook by watching line cooks on shift 04:16 – Never been on a dating app, and landing three brand deals through Hinge by accident 05:37 – Parents divorced, dad working 12 hour shifts, and cooking Jamie Oliver meals so he didn't come home to a Vegemite sandwich 09:11 – Growing up in Brisbane, spending Christmas at the beach, and the huntsman spider the size of a wall 10:54 – Going to a Thai wedding on a one-way ticket, eating fried tarantula in Laos, and sleeping in tree houses with pumas outside 16:21 – The summer of Kieran, a breakup, quitting alcohol, and losing 20 pounds in a month 18:13 – Curing SIBO after doctors said it was uncurable and they wanted to give me a colostomy bag 21:01 – Yoga philosophy, red light therapy, and why vitamins are pointless if your diet is right 24:50 – How the Paparazzi Boys started as a Halloween costume in 2021 and what the concept actually is 29:08 – The Nissan deal, Tim Tebow showing up to the Heisman in a mud-covered car, and how brand deals come in 36:47 – Running a music open mic every Tuesday at the Flower Shop on Eldridge Street and what makes it work Come on the pod, sponsor an episode, collab, or just reach out  ⁠▫️ https://linktr.ee/maditellsall Follow my world outside the podcast (food, tailgates, health, behind-the-scenes life) ⁠▫️ https://linktr.ee/madelinehall.nyc Thanks for being here guys. Like, share and subscribe! Catch me yap same time next week, bring snacks! Learn more about your ad choices. Visit megaphone.fm/adchoices

    45 min
  6. Holistic Cooking & MLB Players: Chef Shannon on Launching The Green Kitchen

    May 5

    Holistic Cooking & MLB Players: Chef Shannon on Launching The Green Kitchen

    I sit down with Chef Shannon Woodruff, a holistic chef and founder of The Green Kitchen, who somehow ended up selling $12 meal prep containers to coworkers before accidentally building a six-figure business. We get into Epstein-Barr, heavy metal poisoning, chelation therapy, the Medical Medium protocol, why organic kale might be working against you, colonics, neurotransmitter testing, and how a toxic relationship was wrecking her gut the entire time. Plus gin as the more logical alcohol choice, the Whole30 rabbit hole, and not eating fast food in over a decade. On the business side, the Arnold Schwarzenegger audiobook moment that led directly to cooking for MLB players during spring training, scaling to nearly a quarter million in year-one revenue, Girl Dinner boxes in a Phoenix juice shop, a Girl Dinner cart launching soon, coaching chefs on pricing and contracts instead of cooking, pulling clients on Tiktok at under 50 followers, and why Instagram is a chef's most underused digital resume. Chapters: 00:00 – Meeting Chef Shannon in Scottsdale after she cooked a private feast 01:47 – Fourth generation Arizona native, Miss Arizona aunt, and a great aunt who cooked for the Phoenix Suns 03:11 – Growing up on SpaghettiOs and Hamburger Helper, then overhauling everything 05:37 – Reactivated Epstein-Barr, heavy metal poisoning, and the 'real foods' diet that reversed it 06:11 – SIBO, colonics, celery juice, and the spiritual side of gut health 10:26 – How Shannon accidentally became a personal chef by selling meals to co-workers out of their office kitchen 19:35 – Listening to the Arnold Schwarzenegger book, a text from a company placing chefs with pro athletes, and nearly a quarter million in year one 21:48 – What Shannon's coaching for personal chefs actually covers and why no one else is doing it 25:03 – Why 500 loyal followers beats 500K disengaged ones, and The Green Kitchen's wholesale deal with Kaleidoscope Juice 26:14 – The Girl Dinner box launch and a Girl Dinner cart coming to Arizona 28:07 – The Scottsdale Airbnb, 2am girl dinners, and why everyone should do at least one year in hospitality 31:08 – The best alcohol to drink if you're health-conscious 32:30 – Leaving a high-stress relationship and watching SIBO disappear within two weeks 33:48 – Severe TMJ, face yoga, and how leaving the hospitality industry changed her body 35:19 – Storytelling as the most important part of building a brand and where to find Chef Shannon Come on the pod, sponsor an episode, collab, or just reach out  ⁠▫️ https://linktr.ee/maditellsall Follow my world outside the podcast (food, tailgates, health, behind-the-scenes life) ⁠▫️ https://linktr.ee/madelinehall.nyc Thanks for being here guys. Like, share and subscribe! Catch me yap same time next week, bring snacks! Learn more about your ad choices. Visit megaphone.fm/adchoices

    40 min
  7. Snowball Effect: Instagram Strategy, Brand Deals & NYC Life

    Apr 28

    Snowball Effect: Instagram Strategy, Brand Deals & NYC Life

    I break down what's been shifting on Instagram lately, cutting story volume down and tripling engagement, using the layout feature to combine posts, and why trial reels are still one of the most slept-on tools in the creator space. I also get into how I structure brand deals in tiers tied to view counts, why one-off sponsorships kill your credibility, and what the Tiktok vs Instagram conversation looks like. Plus a new creative director project just landed, a Yankees game, a rave, an after-party at my place, and the snowball that's starting to roll in New York City. Chapters: 00:00 – How cutting down to five to seven stories a day tripled story engagement 03:49 – Using Instagram's layout feature to collapse multiple food photos into one story 05:33 – What trial reels actually are and why the Wegmans video going viral started there 07:43 – Tiktok vs. Instagram, growth rates, and which one is actually better 09:27 – Remixing viral content and why reposting the same video keeps working 11:20 – Trending music as a reach hack 13:01 – Does your Instagram grid need to be aesthetic, and why cover photos matter more than you think 14:17 – A secret brand deal just signed, a 120-year-old Buffalo company, and her grandma's connection to it 15:29 – The Hartman's Distillery shoot, what a real creative director day looks like, and why one-offs kill your credibility 18:15 – Why becoming the cheesy sponsored creator is the fastest way to lose your audience 19:00 – Tiered brand proposals and why you shouldn't get paid by a brand until your content actually performs 20:43 – Yankees game, a rave, and getting added to a group chat called Ibiza Come on the pod, sponsor an episode, collab, or just reach out  ⁠▫️ https://linktr.ee/maditellsall Follow my world outside the podcast (food, tailgates, health, behind-the-scenes life) ⁠▫️ https://linktr.ee/madelinehall.nyc Thanks for being here guys. Like, share and subscribe! Catch me yap same time next week, bring snacks! Learn more about your ad choices. Visit megaphone.fm/adchoices

    24 min
  8. Behind Gotham Production Studios: Brianna Peters on Building a Podcast Business in NYC

    Apr 21

    Behind Gotham Production Studios: Brianna Peters on Building a Podcast Business in NYC

    I sit down with Brianna Peters, co-founder of Gotham Production Studios and The Gotham Network in Times Square, to talk about what it took to rebuild after COVID nearly wiped out everything they created. We get into their failed second business and the five years it took to get back on solid ground. Brianna breaks down how running a fully automated studio in NYC works, how she started networking her way into referrals and new clients, and the 24-hour rule she and her husband Matt use to keep ideas alive when you're running a business together. We also get into showing up on camera when you're naturally shy, using Instagram trial reels to test content, and somewhere in between all of that, we end up on make-out stories, being a daytime girl vs a nighttime girl, and whether or not I should dye my hair brown. Chapters: 00:15 – Meeting Brianna & what Gotham is 02:55 – Rebuilding for 5 years after COVID 08:34 – The second business that failed anyway 13:22 – Where Gotham is headed next 16:34 – Manifesting money & the $5 story 19:44 – How the studio started from Matt’s podcast 23:03 – Using podcasting as a digital resume 29:29 – Big podcasts, comedians & who comes through Gotham 30:46 – Why most podcasts don’t last 34:18 – Posting every day, trial reels & low views 38:49 – I took someone’s phone & started fixing their Instagram?? 40:50 – Business conversations & people opening up 49:45 – Random NYC event & meeting people 50:12 – Almost getting put in a movie 55:35 – Hosting people at 4AM & being a daytime vs night person Come on the pod, sponsor an episode, collab, or just reach out  ⁠▫️ https://linktr.ee/maditellsall Follow my world outside the podcast (food, tailgates, health, behind-the-scenes life) ⁠▫️ https://linktr.ee/madelinehall.nyc Thanks for being here guys. Like, share and subscribe! Catch me yap same time next week, bring snacks! Learn more about your ad choices. Visit megaphone.fm/adchoices

    59 min
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Ratings & Reviews

5
out of 5
9 Ratings

About

📍 Times Square, NYC Madeline Hall has never been afraid to take up space and make things happen. The fastest growing podcast on The Gotham Network, "MaDi Tells All" is where business, branding, and bold conversations collide, giving you the unfiltered truth on social media, hospitality, and the grind of entrepreneurship. This show is produced by Gotham Production Studios. ⁠https://www.gothamproductionstudios.com/

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