The Book of Balance: Startup Stories, Business Growth & Entrepreneur Insights

Patricia Oholeguy

The Book of Balance is an entrepreneurship podcast where real small business stories come to life. Each episode dives into the business owner journey, the wins, the losses, and the lessons that shape today’s entrepreneurs. Whether you’re dreaming of quitting your 9–5 or you’ve already taken the leap, you’ll hear honest conversations about what it really takes to start a business, stay grounded, and thrive with balance. From startup success stories to the raw challenges of building a business, this show is here to inspire, educate, and remind you that you’re not alone on the path. Hosted by Patricia Oholeguy, a bookkeeping Strategist, financial coach, and lifelong entrepreneur, this podcast blends practical insights with the entrepreneurship mindset needed to sustain the long game. If you’re looking for a place where business wins and losses are celebrated as part of the process, and where life as a small business owner is explored without sugar-coating, you’ve found your home. Welcome to The Book of Balance, your guide to building a business you love without losing yourself in the process.

  1. Apr 4

    After Tax Season Checklist, How to Stay Organized and Tax Ready All Year

    Tax season is finally over. You filed your return, paid what you owed or received your refund, and you are tired. Most small business owners want to ignore their finances for a while after months of receipts, forms, and deadlines. But the truth is this. The weeks right after tax season are the most important time to build habits that make next year easy instead of stressful. In this final episode of the Tax Season Saturday series, Patricia Oholeguy explains why business owners lose momentum after filing taxes and fall right back into chaos. They get organized under pressure, send everything to their CPA, and then stop bookkeeping for months. By the time January hits, their bookkeeping backlog is huge, their financial reports are inaccurate, and tax season stress starts all over again. This episode breaks down a simple bookkeeping system for small business owners who want to stay tax ready all year. You will learn the minimal maintenance routine that keeps your books clean without overwhelm. This includes weekly 30 minute bookkeeping sessions to prevent backlog, monthly reconciliations to catch mistakes early, monthly financial report reviews to track profit and cash flow, and quarterly tax planning to avoid April surprises. You will also learn how quarterly estimated tax payments work and why planning them consistently protects your cash flow. Patricia also shares the most common post tax season mistakes, including stopping bookkeeping immediately after filing, ignoring estimated tax deadlines, failing to update your bookkeeping system based on what went wrong, and losing the habits that made tax season manageable. Most importantly, you will learn how to use this year’s tax season lessons to improve next year. Document what caused stress, update your workflow, and build accountability into your bookkeeping routine. Inside the Clarity Compass Method Membership, Monday night sessions provide weekly support and accountability to keep your books organized. If you prefer hands off support, White Glove Bookkeeping Services keeps your records clean, organized, and tax ready year round. ABOUT PATRICIA: Patricia Oholeguy is a small business bookkeeping expert and founder of The Book of Balance Podcast. With years of experience helping entrepreneurs clarify their numbers and maximize deductions, Patricia believes that consistent bookkeeping isn’t just about compliance, it’s a growth mindset. Through the Clarity Compass Method, they help business owners build habits that protect profits, reduce stress, and create peace of mind. Download 5 Min. Money Map CEO Ritual here: https://patriciaoholeguy.myflodesk.com/moneymap Next year’s easy tax season starts now. Lock in the habits, or repeat the pain in twelve months. Download our Podcast Information here: https://patriciaoholeguy.myflodesk.com/002 If you are curious to learn more about our membership please visit: www.claritycompassllc.com If you like to inquire more about our white Glove Services book a session at: www.calendly.com/opb or visit our website: www.oholeguy.com Instagram: https://www.instagram.com/precision.books/ Facebook: https://www.facebook.com/precision.book Mentioned in this episode: Download Your Free CEO Money Map Gude: https://patriciaoholeguy.myflodesk.com/moneymap Want to Set a Time and Meet our Team? Join Our Membership at: www.claritycompassllc.com Schedule a 1:1 Complimentary session to discover what is the best route for you and your business here: www.calendly.com/opb

  2. Mar 28

    Subscription Creep Explained, Stop Paying for Services You Forgot to Cancel

    Three charges from the same vendor, posted on the same day, each for slightly different amounts. You glance at your credit card statement and think, that is probably correct. But is it? One bookkeeping client discovered over $14,000 in duplicate charges and vendor billing errors over 18 months. Even worse, some of those expenses were already claimed as tax deductions. When deductions are claimed for expenses that did not actually happen, that creates real IRS audit risk. In this Tax Season Saturday episode, Patricia Oholeguy explains how duplicate charges, billing errors, and subscription creep quietly destroy profit and create major tax problems for small business owners. When you are busy running a business, it is easy to see familiar vendor names and assume the charges are valid. That assumption can cost thousands and can create bookkeeping records you cannot defend during an audit. This episode breaks down the most common expensive mistakes found in credit card transactions and bank statements. These include duplicate charges that get deducted twice, subscription renewals that continue after services were canceled, vendor billing mistakes that inflate expenses, and free trials that automatically convert into paid subscriptions. Many of these errors become tax deduction mistakes because the transactions are not reviewed and categorized correctly in your bookkeeping system. Patricia explains why these issues create both profit loss and tax compliance risk. Businesses can deduct expenses they did not truly incur, claim business deductions for services that are no longer being used, and fail to keep documentation that supports expenses during tax preparation. When your deductions do not match actual payments, it can trigger questions from a CPA or increase IRS scrutiny. You will learn a simple system for catching errors before they become tax problems. This includes weekly transaction reviews, reconciling credit card accounts, flagging unusual transactions, disputing charges quickly, documenting refunds, and maintaining audit ready records. Inside the Clarity Compass Method Membership, you get weekly accountability and bookkeeping support. If you want it fully managed, White Glove Bookkeeping Services reviews transactions, flags discrepancies, and keeps your books accurate and tax ready year round. Stop leaving money on the table. Verify every charge and protect your deductions. ABOUT PATRICIA: Patricia Oholeguy is a small business bookkeeping expert and founder of The Book of Balance Podcast. With years of experience helping entrepreneurs clarify their numbers and maximize deductions, Patricia believes that consistent bookkeeping isn’t just about compliance, it’s a growth mindset. Through the Clarity Compass Method, they help business owners build habits that protect profits, reduce stress, and create peace of mind. Download 5 Min. Money Map CEO Ritual here: https://patriciaoholeguy.myflodesk.com/moneymap Download our Podcast Information here: https://patriciaoholeguy.myflodesk.com/002 If you are curious to learn more about our membership please visit: www.claritycompassllc.com If you like to inquire more about our white Glove Services book a session at: www.calendly.com/opb or visit our website: www.oholeguy.com Instagram: https://www.instagram.com/precision.books/ Facebook: https://www.facebook.com/precision.book Mentioned in this episode: Want to Set a Time and Meet our Team? Join Our Membership at: www.claritycompassllc.com Schedule a 1:1 Complimentary session to discover what is the best route for you and your business here: www.calendly.com/opb Download Your Free CEO Money Map Gude: https://patriciaoholeguy.myflodesk.com/moneymap

  3. Mar 21

    Buying a Truck for Business? Tax Write Off Truth, Section 179 Mistakes Explained

    That first big business check feels amazing. You finally feel like the business is working. You feel like you earned the right to upgrade. A new truck, new equipment, an office renovation, or expensive tools. But this exact moment is when many new business owners make the financial mistake that creates cash flow problems and tax season stress for years. In this Tax Season Saturday episode, Patricia Oholeguy exposes what she calls the New Truck Trap. It is one of the most common new business owner mistakes. Early success creates false confidence. Then big purchases happen fast. Soon after, cash flow starts tightening, business credit gets strained, and tax bills show up for income that was never truly kept as profit. Here is the truth. That big check is gross revenue, not net profit. It does not include expenses, tax payments, or quarterly estimated taxes. Many entrepreneurs assume buying a vehicle is a simple tax write off. But vehicle deductions are not that simple. Section 179 limits, depreciation rules, business use requirements, and personal use restrictions can reduce the deduction far more than expected. Even interest expense on vehicle loans can be limited depending on how the business is structured and how the vehicle is used. This episode breaks down how to avoid expensive tax mistakes and make smarter choices. You will learn practical strategies like buying used vehicles, understanding business vehicle deduction rules, building business credit before major purchases, and planning purchases with cash flow in mind. You will also learn what financial foundation every new business needs, including an emergency fund, consistent bookkeeping, proper expense tracking, and a tax planning system that prevents surprises. Inside the Clarity Compass Method Membership, our Monday night sessions help you build strong bookkeeping habits and make tax smart decisions with guidance. Your business growth depends on more than what you earn. It depends on what you keep. Before you buy the truck, learn the math. ABOUT PATRICIA: Patricia Oholeguy is a small business bookkeeping expert and founder of The Book of Balance Podcast. With years of experience helping entrepreneurs clarify their numbers and maximize deductions, Patricia believes that consistent bookkeeping isn’t just about compliance, it’s a growth mindset. Through the Clarity Compass Method, they help business owners build habits that protect profits, reduce stress, and create peace of mind. Download 5 Min. Money Map CEO Ritual here: https://patriciaoholeguy.myflodesk.com/moneymap Download our Podcast Information here: https://patriciaoholeguy.myflodesk.com/002 If you are curious to learn more about our membership please visit: www.claritycompassllc.com If you like to inquire more about our white Glove Services book a session at: www.calendly.com/opb or visit our website: www.oholeguy.com Instagram: https://www.instagram.com/precision.books/ Facebook: https://www.facebook.com/precision.book Mentioned in this episode: Download Your Free CEO Money Map Gude: https://patriciaoholeguy.myflodesk.com/moneymap Want to Set a Time and Meet our Team? Join Our Membership at: www.claritycompassllc.com Schedule a 1:1 Complimentary session to discover what is the best route for you and your business here: www.calendly.com/opb

  4. Mar 14

    Business Credit Card Bookkeeping, How to Track Expenses and Stop Cash Flow Problems

    That business credit card in your wallet might be your biggest financial blind spot. It can also become a tax season nightmare if your bookkeeping is not set up correctly. Many small business owners record credit card purchases as expenses the moment they swipe. But credit card purchases are not cash leaving your business. They create a liability, and misunderstanding this one concept can destroy your cash flow planning and your tax deductions. In this Tax Season Saturday episode, Patricia Oholeguy breaks down business credit card bookkeeping in simple terms. You will learn why charging $3,000 in materials does not mean you spent $3,000 yet. It means you created a $3,000 balance that must be repaid. This difference impacts everything, including budgeting, monthly cash flow, and estimated tax planning. We cover the most expensive credit card bookkeeping mistakes small business owners make. These include maxing out business credit cards, losing track of what is deductible, and failing to categorize credit card transactions properly. When expenses are not categorized correctly in QuickBooks Online, you can miss tax deductions and overpay in taxes. We also talk about paying unnecessary interest, creating late fees, and mixing personal and business expenses on the same credit card, which creates major bookkeeping problems and IRS audit red flags. Patricia shares real examples of how credit card confusion causes cash flow stress even when revenue is strong. When records are incomplete, business owners are forced to reconstruct expenses at tax time, which leads to missed deductions, inaccurate financial reports, and unnecessary stress. More importantly, you will learn how to track business credit cards properly in QuickBooks Online. This includes recording purchases as credit card liabilities, reconciling accounts monthly, categorizing expenses for maximum tax deductions, separating business and personal spending, and keeping documentation the IRS accepts. Inside the Clarity Compass Method Membership, you get weekly Monday night support to build tax ready credit card systems. If you want it handled for you, White Glove Bookkeeping Services manages your reconciliations, categorization, and documentation year round. Stop letting credit card confusion kill your cash flow and cost you deductions. ABOUT PATRICIA: Patricia Oholeguy is a small business bookkeeping expert and founder of The Book of Balance Podcast. With years of experience helping entrepreneurs clarify their numbers and maximize deductions, Patricia believes that consistent bookkeeping isn’t just about compliance, it’s a growth mindset. Through the Clarity Compass Method, they help business owners build habits that protect profits, reduce stress, and create peace of mind. Download 5 Min. Money Map CEO Ritual here: https://patriciaoholeguy.myflodesk.com/moneymap Download our Podcast Information here: https://patriciaoholeguy.myflodesk.com/002 If you are curious to learn more about our membership please visit: www.claritycompassllc.com If you like to inquire more about our white Glove Services book a session at: www.calendly.com/opb or visit our website: www.oholeguy.com Instagram: https://www.instagram.com/precision.books/ Facebook: https://www.facebook.com/precision.book Mentioned in this episode: Download Your Free CEO Money Map Gude: https://patriciaoholeguy.myflodesk.com/moneymap Want to Set a Time and Meet our Team? Join Our Membership at: www.claritycompassllc.com Schedule a 1:1 Complimentary session to discover what is the best route for you and your business here: www.calendly.com/opb

  5. Mar 7

    How to Price Your Services for Profit, The 45% Profit Margin Formula for Small Business

    Are your profit margins all over the place? One project gives you 50% profit, the next barely hits 20%. This inconsistency is not just frustrating, it creates major problems during tax season. When your profits are unpredictable, you cannot accurately calculate quarterly estimated taxes. You cannot plan for your tax bill. You end up scrambling every April wondering where the money went. In this Tax Season Saturday episode, Patricia Oholeguy shares a simple and powerful pricing strategy called the 45% Profit Formula. This approach helps small business owners stop guessing on estimates, price services correctly, and create consistent profit margins. Most entrepreneurs estimate based on gut feeling. They forget hidden costs, underestimate time, and ignore overhead. Then they get blindsided by tax bills because the profit was nothing like they expected. In this episode you will learn the four true cost components every estimate should include. First, materials and waste factors that can be tracked and documented. Second, labor costs and the payroll taxes that come with them. Third, overhead allocation using bookkeeping methods that hold up in real financial reporting. Fourth, an intentional profit margin, because profit is what you keep after expenses and taxes. Patricia explains how to build your own profit margin formula using real numbers. You will learn how to track actual job costs, identify pricing patterns, and adjust your estimates based on your true cost data instead of guessing. Accurate estimating also protects you at tax time. When you consistently hit predictable profit margins, you can calculate estimated quarterly taxes with confidence. You can set aside the right amount each month, improve cash flow, and avoid tax season panic. This episode includes practical tools like estimate templates, pricing checklists, and tax planning habits that help you stay profitable year round. Join our Monday night bookkeeping support sessions inside the Clarity Compass Method Membership, or use our White Glove Bookkeeping Services to keep your books organized, tax ready, and profitable. Stop the feast or famine cycle. Start pricing with clarity and keep more of what you earn. ABOUT PATRICIA: Patricia Oholeguy is a small business bookkeeping expert and founder of The Book of Balance Podcast. With years of experience helping entrepreneurs clarify their numbers and maximize deductions, Patricia believes that consistent bookkeeping isn’t just about compliance, it’s a growth mindset. Through the Clarity Compass Method, they help business owners build habits that protect profits, reduce stress, and create peace of mind. Download 5 Min. Money Map CEO Ritual here: https://patriciaoholeguy.myflodesk.com/moneymap Download our Podcast Information here: https://patriciaoholeguy.myflodesk.com/002 If you are curious to learn more about our membership please visit: www.claritycompassllc.com If you like to inquire more about our white Glove Services book a session at: www.calendly.com/opb or visit our website: www.oholeguy.com Instagram: https://www.instagram.com/precision.books/ Facebook: https://www.facebook.com/precision.book

  6. Mar 2

    How to Transition from Military to Entrepreneurship: A Guide to Building a Thriving Business

    Discover how to make a successful career transition from military service to entrepreneurship in this comprehensive guide featuring Tony Caldwell, a former US Army officer with 27 years of experience who built a thriving executive coaching and consulting business. Learn proven strategies for leveraging your military skills in the civilian business world and avoid common pitfalls that cause 50% of small businesses to fail. In this episode, you'll learn how to identify and monetize your transferable military skills, pivot your business model when market conditions change, and build a sustainable consulting practice from the ground up. Tony shares his real-world experience transitioning from the Pentagon to corporate America and eventually launching his own firm, providing actionable insights for veterans and career-changers alike. Key topics include how to create a strategic vision while remaining adaptable, the importance of storytelling in business development, and proven networking strategies for solopreneurs. Discover why one-on-one coaching delivers superior results compared to group programs, and learn the critical role of root cause analysis in solving client problems effectively. Financial planning is crucial for entrepreneurial success—learn how to prepare for the typical 2-3 year runway before profitability, build a financial safety net before leaving your job, and start your business as a side venture to test market demand. Tony reveals why authentic connections and referrals are more valuable than social media marketing for service-based businesses, and shares practical strategies for building trust with potential clients. Whether you're a veteran exploring civilian career options, considering starting a consulting business, or looking to scale your existing service-based company, this episode provides battle-tested strategies for long-term entrepreneurial success. Learn from someone who has successfully navigated the challenging transition from military service to business ownership and now helps others do the same. ABOUT TONY CALDWELL: Tony Caldwell is an executive advisor, storyteller, and business consultant specializing in helping small business owners and entrepreneurs identify their unique strengths and build sustainable businesses. A veteran with 27 years of distinguished service in the United States Army, including experience at the Pentagon, Tony successfully transitioned to civilian entrepreneurship and now coaches executives and emerging leaders. He is also an accomplished public speaker who helps business owners develop strategic visions while remaining adaptable to changing market conditions. Tony focuses on impact-driven coaching, emphasizing authentic connections, mentorship, and practical problem-solving to help entrepreneurs overcome the high failure rates plaguing small businesses. You can reach him at: https://the2326group.com/ info@the2326group.com ABOUT PATRICIA: Patricia Oholeguy is a small business bookkeeping expert and founder of The Book of Balance Podcast. With years of experience helping entrepreneurs clarify their numbers and maximize deductions, Patricia believes that consistent bookkeeping isn’t just about compliance, it’s a growth mindset. Through the Clarity Compass Method, they help business owners build habits that protect profits, reduce stress, and create peace of mind. Download 5 Min. Money Map CEO Ritual here: https://patriciaoholeguy.myflodesk.com/moneymap If you are curious to learn more about our membership please visit: www.claritycompassllc.com If you like to inquire more about our white Glove Services book a session at: www.calendly.com/opb or visit our website: www.oholeguy.com Instagram: https://www.instagram.com/precision.books/ Facebook: https://www.facebook.com/precision.book Download More Information here: https://patriciaoholeguy.myflodesk.com/002 Mentioned in this episode: Download Your Free CEO Money Map Gude: https://patriciaoholeguy.myflodesk.com/moneymap Want to Set a Time and Meet our Team? Join Our Membership at: www.claritycompassllc.com Schedule a 1:1 Complimentary session to discover what is the best route for you and your business here: www.calendly.com/opb

  7. Feb 28

    The $200K Small Business Plateau, How Bookkeeping and Taxes Keep You Stuck

    There is an invisible ceiling that traps many small business owners around $200,000 a year in revenue. You are working nonstop, putting in 60 to 80 hours a week, sacrificing weekends and family time, yet your income stays frustratingly flat. Then tax season hits and everything feels chaotic. You are scrambling for receipts, guessing about deductions, and often overpaying taxes simply because your bookkeeping is not organized. Most business owners hit this revenue plateau because they are operating without financial clarity. Without clean bookkeeping and real numbers, you end up pricing your services based on gut feeling instead of profit margins. You make decisions based on your bank balance instead of understanding true profitability. You miss tax deductions all year long because expenses are not tracked correctly, categorized properly, or documented consistently. In this episode of Tax Season Saturday, Patricia Oholeguy breaks down the real connection between the $200K revenue ceiling and your tax bill. Many business owners at this level overpay taxes by thousands each year because their books are too messy to capture every legitimate deductible expense. When your CPA receives incomplete data, you lose opportunities for tax deductions, tax strategy, and clean financial reporting. You will learn the three keys to breaking through this ceiling. First, knowing your numbers with accurate bookkeeping, not just checking your bank account. Second, pricing for profit while keeping tax strategy in mind. Third, building a bookkeeping system that makes tax season simple instead of stressful. Inside the Clarity Compass Method Membership, you get weekly Monday night bookkeeping support to organize your books for business growth and tax savings. If you prefer full service help, our White Glove Bookkeeping Services keep your books clean, audit ready, and tax ready all year. Stop letting the $200K ceiling define your business. Financial clarity changes everything, and tax season is the perfect time to start. ABOUT PATRICIA: Patricia Oholeguy is a small business bookkeeping expert and founder of The Book of Balance Podcast. With years of experience helping entrepreneurs clarify their numbers and maximize deductions, Patricia believes that consistent bookkeeping isn’t just about compliance, it’s a growth mindset. Through the Clarity Compass Method, they help business owners build habits that protect profits, reduce stress, and create peace of mind. Download 5 Min. Money Map CEO Ritual here: https://patriciaoholeguy.myflodesk.com/moneymap Download our Podcast Information here: https://patriciaoholeguy.myflodesk.com/002 If you are curious to learn more about our membership please visit: www.claritycompassllc.com If you like to inquire more about our white Glove Services book a session at: www.calendly.com/opb or visit our website: www.oholeguy.com Instagram: https://www.instagram.com/precision.books/ Facebook: https://www.facebook.com/precision.book Mentioned in this episode: Download Your Free CEO Money Map Gude: https://patriciaoholeguy.myflodesk.com/moneymap Want to Set a Time and Meet our Team? Join Our Membership at: www.claritycompassllc.com Schedule a 1:1 Complimentary session to discover what is the best route for you and your business here: www.calendly.com/opb

  8. Feb 21

    How to Track Expenses by Project, Bookkeeping Tips for Job Costing and Tax Deductions

    That big client you are proud of might actually be costing you money. This is one of the most shocking truths small business owners learn too late. Not all revenue is good revenue. Some projects look impressive because the invoice is large, but the profit is tiny. Other jobs may seem small, but they produce the highest profit margin. If you do not track income and expenses by project, you are guessing. Then tax season hits and you cannot clearly prove which expenses belong to which job. In this Tax Season Saturday episode, Patricia Oholeguy breaks down job costing for small business owners and shows why project tracking is essential for both profitability and taxes. A $10,000 project can easily lose money when direct costs, labor, materials, subcontractors, and time are not tracked properly. Meanwhile, a $1,000 job can quietly be your most profitable service because the overhead is low and the workflow is efficient. You will learn the fundamentals of project profitability, including how to calculate income per project, how to track direct costs, and how to allocate overhead expenses so your financial reports reflect true profit. We also cover why job costing matters for small business taxes and tax deductions. If you cannot support your deductions with clear tracking, documentation, and categorization, you may miss thousands in legitimate write offs. This episode includes practical steps you can implement right away, including setting up projects or classes in QuickBooks Online, tracking expenses by job, organizing receipts by project, and keeping tax ready documentation that the IRS accepts. Inside the Clarity Compass Method Membership, you get weekly Monday night bookkeeping support to implement job costing and project tracking in QuickBooks. If you want it done for you, our White Glove Bookkeeping Services keep your job costing clean, your books organized, and your deductions captured all year. Stop guessing which projects make money. Start tracking project profits, maximize deductions, and keep more of what you earn at tax time. ABOUT PATRICIA: Patricia Oholeguy is a small business bookkeeping expert and founder of The Book of Balance Podcast. With years of experience helping entrepreneurs clarify their numbers and maximize deductions, Patricia believes that consistent bookkeeping isn’t just about compliance, it’s a growth mindset. Through the Clarity Compass Method, they help business owners build habits that protect profits, reduce stress, and create peace of mind. Download 5 Min. Money Map CEO Ritual here: https://patriciaoholeguy.myflodesk.com/moneymap Download our Podcast Information here: https://patriciaoholeguy.myflodesk.com/002 If you are curious to learn more about our membership please visit: www.claritycompassllc.com If you like to inquire more about our white Glove Services book a session at: www.calendly.com/opb or visit our website: www.oholeguy.com Instagram: https://www.instagram.com/precision.books/ Facebook: https://www.facebook.com/precision.book Mentioned in this episode: Want to Set a Time and Meet our Team? Join Our Membership at: www.claritycompassllc.com Schedule a 1:1 Complimentary session to discover what is the best route for you and your business here: www.calendly.com/opb Download Your Free CEO Money Map Gude: https://patriciaoholeguy.myflodesk.com/moneymap

Trailer

Ratings & Reviews

5
out of 5
2 Ratings

About

The Book of Balance is an entrepreneurship podcast where real small business stories come to life. Each episode dives into the business owner journey, the wins, the losses, and the lessons that shape today’s entrepreneurs. Whether you’re dreaming of quitting your 9–5 or you’ve already taken the leap, you’ll hear honest conversations about what it really takes to start a business, stay grounded, and thrive with balance. From startup success stories to the raw challenges of building a business, this show is here to inspire, educate, and remind you that you’re not alone on the path. Hosted by Patricia Oholeguy, a bookkeeping Strategist, financial coach, and lifelong entrepreneur, this podcast blends practical insights with the entrepreneurship mindset needed to sustain the long game. If you’re looking for a place where business wins and losses are celebrated as part of the process, and where life as a small business owner is explored without sugar-coating, you’ve found your home. Welcome to The Book of Balance, your guide to building a business you love without losing yourself in the process.